MEMBERSHIPPROSPECTUS

STUDY GOLD COAST

UNITEPROMOTEGROWEDUCATE

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contentsMessage from the Mayor

Education City Strategy

Our Pillars

Objectives

Membership Benefits

Membership Inclusions

Our Committee

Membership Categories & Fees

Application to join Study Gold Coast

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Message from the Chief Executive Officer

MESSAGE FROM THE CHIEF EXECUTIVE OFFICERStudy Gold Coast is the peak city marketing and economic development agency for the Gold Coast’s education and training sector.

Study Gold Coast actively promotes the city’s world leading education institutions and aims to enhance the whole-of-city student experience. We work closely with our members, partners and stakeholders to position the sector as a leading economic driver of the city.

Our four brand pillars are unite, promote, grow and educate, each of which drive our strategies. The organisation is dedicated to increase the number of students to our city, produce more graduates with a bachelor degree or higher, boost employment in the education and training sector and build the city’s reputation as an education destination.

Study Gold Coast enables collaboration between the industry to better promote and advocate the sector and assist its growth to become a more significant economic pillar. Being part of Study Gold Coast allows members access and insight to local data, trends and growth opportunities.

As a former Gold Coast student, I can truly say this city offers a quality educational experience in an unbeatable location. With the Gold Coast’s diverse offering of education and training delivered in a clean, vibrant, modern and safe environment, the region is the perfect backdrop for students both locally, domestically and from across the world to learn.

We look forward to meeting with your organisation and welcoming you to the Study Gold Coast team.

Shannon Willoughby, CEO Study Gold Coast

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MESSAGE FROM THE mayorIt is my pleasure to support Study Gold Coast as the city’s peak education and training industry body.

Study Gold Coast plays an important role in the education

and training industry on the Gold Coast, enjoying a close

relationship with Council as the body endeavours to

actively support, promote and grow the region’s industry.

Education remains one of the nation’s top export

industries, so I welcome the programs, initiatives and

overall support that Study Gold Coast provides to our city.

I would particularly like to acknowledge the support that

Study Gold Coast has shown towards the thousands of

international students in the city.

The education and training industry provides employment

for thousands of Gold Coast residents, so it is important to

have an industry body like Study Gold Coast, in place to

drive growth and innovation for the region.

I am confident that continuing membership growth,

coupled with active engagement between Study Gold

Coast and the city’s education and training providers will

guarantee the organisation’s long-term success.

Yours sincerely,

Mayor Tom Tate

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Gold Coast Education City Strategy 2016-2020 Snapshot

EducationThe Primary Catalyst for Economic Growth on the Gold CoastThe city’s education sector is the core driver of future economic growth on the Gold Coast.

By developing our domestic and international education sector, we help deliver growth to tourism, arts and culture as well as nurture knowledge industries including health, IT and professional services.

Education also encourages further innovation, becomes a channel to investment, drives the supply and demand of our goods and services and increases the average wage. In short, education brings employment and career growth opportunities to the Gold Coast.

EDUCATION POWERS

employers to the region

innovation, research and

Entrepreneurialism

talent development

and attractiontourism investment culture and

diversityemployment

About Study Gold Coast Study Gold Coast is the peak education and training body for the Gold Coast. It promotes the city as an ideal destination for education on a domestic and international scale. Study Gold Coast is positioning the education and training industry as a fundamental economic pillar for the city.

As the industry marketing body, Study Gold Coast is actively promoting, growing and uniting the city’s education sector to increase student numbers domestically and internationally.

Study Gold Coast is educating the community on the value of growing the sector, providing meaningful student experiences and building the economic value of the industry to boost employment and add depth to the city’s social fabric.

Study Gold Coast is supported by the sector and government.

OPPORTUNITIES: STEAM, 2018 GOLD COAST COMM

ONWEALTH GAMES, HEALTH &KNOWLEDGE PRECINCT,

FUTU

RE &

EXI

STIN

G CA

REER

OPP

ORTU

NITIES

Strategy 1: Education city

positioningTACTICS:

Leverage the 2018 Commonwealth Games

Domestic and international marketing

campaigns

International partnerships and

student ambassadors

Strategy 3: Student experience, inclusion & advocacy

Mayor’s student ambassadors program

Study Gold Coast alumni club

Study Gold Coast Student Hub

Student experience events

Visiting friends and relatives

Strategy 2: Employability

TACTICS:Facilitate greater connection between

employers and students

Improve employment outcomes for students

and graduates

Gold Coast Careers Festival

Start-Up Award

Community engagement

Strategy 4: Student

conversion & retentionProgression of students through study

levels on the Gold Coast

Facilitate greater connection and

opportunity between education sectors

Retain students and talent on the

Gold Coast

Study Gold CoastVISION:

The Gold Coast, Australia’s favourite classroom, is

recognised globally for providing quality education and

training, innovation, employability and opportunity.

MISSION:Promote, grow and unite the city’s education sector

to support student recruitment and retention, improve

the city’s positioning, enhance student experience and

increase employability.

UNITE

GROW

EDUC

ATE

PROMOTE

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OBJECTIVES

EDUCATION AS THE PRIMARY CATALYST FOR GOLD COAST ECONOMIC GROWTH

INCREASE THE OVERALL

CONTRIBUTION OF THE EDUCATION AND TRAINING

SECTOR

INCREASE THE GOLD COAST’S

REPUTATION AS AN EDUCATION DESTINATION

15,000 NEW INTERNATIONAL

STUDENTS CONTRIBUTING TO AN INJECTION OF

$1.4 BILLION*

EDUCATION AND TRAINING

SECTOR RANKED IN THE TOP 3 CITY

EMPLOYERS

MORE BACHELOR AND ABOVE GRADUATES

16,800NEW EDUCATION

AND TRAINING JOBS

gold coast education sector goals BY 2024

* Note: Target spend on current dollars. Numbers have been rounded. Please note that the 2024 figure has been calculated on 2014 student numbers and values.

Talent Attraction Talent retention Talent growth

MEMBERSHIP BENEFITSBenefit Ordinary

MemberAssociate Member

Access to destination marketing materials and resources • •

Access to discounts and special rates for some Study Gold Coast events • •

Access to Study Gold Coast staff for market advice • •

Business growth and lead opportunities at networking functions • •

Exclusive invitations to member events and workshops • •

Institution representation at all Study Gold Coast marketing meetings/workshops • •

Member introduction to potential global partners • •

Assistance with organisation of internship programs/work placement with Industry • •

Logo, institution bio, course list and website link on Study Gold Coast website • •

Use of Study Gold Coast digital media channels to promote your organisation (to cover special events and unique achievements)

• •

Exclusive marketing and media opportunities including media relations assistance (to cover special events and unique achievements)

• •

Representation at City of Gold Coast, Gold Coast Tourism, and Trade and Investment Queensland meetings

• •

Student participation in Student Ambassador Program (International and Domestic) • •

Inclusion with Agent/Media familiarisations • •

Member assistance with updated market advice • •

Opportunity to provide articles for Study Gold Coast monthly newsletter • •

Use of Study Gold Coast logo • •

Access to Study Gold Coast Calendar of confirmed events • •

Access to Study Gold Coast visual material (images/destination videos/student profile clips) •

Access to exclusive partnership programs run by City of Gold Coast and Study Gold Coast •

Opportunity to be part of Study Gold Coast Commonwealth Games Education Legacy Program •

Access to statistical data relevant to education industry •

Assistance with organisation of trade delegation visits to member institutions •

Articulation and pathway assistance between member institutions •

Student representation at Student Focus Group workshops •

Student participation in the Mayor’s Student Friendship Ceremony •

Student employment and leadership workshops •

Opportunity to participate in Mayor’s Student Ambassador program •

Preference for opportunity to co-exhibit at trade shows •

Opportunity to participate in Study Gold Coast education missions •

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MEMBERSHIP INCLUSIONSOpportunity Value

Study Gold Coast Events including workshops, meetings and networking

Gold Coast Careers Festival5% discount +

10% early booking

Mayor's Student Friendship Ceremony Free of charge

TESOL information sessions Free of charge

Education marketing conferences/workshops Free of charge

Business breakfast series 10% discount

Networking sessions Free of charge

Advertising – Publications and applications

Study Gold Coast Study Guide Free of charge

Gold Coast Careers Festival Guide 10% discount

Electronic newsletters editorial

Targets domestic and offshore audiences Free of charge

Current and past student database Free of charge

Electronic newsletters advertising

Targets domestic and offshore audiences Free of charge

Current and past student database Free of charge

Study Gold Coast website advertising

Logo, institution bio, course list and link to your institution Free of charge

Social Media support

Facebook share Free of charge

Twitter Re-Tweet Free of charge

You Tube video inclusion Free of charge

Instagram share Free of charge

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OUR COMMITTEEThe following members of the Study Gold Coast Committee represent a cross-section of education providers on the Gold Coast.

The Hon. Robert Borbidge AO (Chairman)

Mr Borbidge is a former Australian politician who served as the 35th Premier of Queensland from 1996 to 1998. Rob serves as Chairman on the Study Gold Coast Committee. He is also Chair of the Embracing 2018 Advisory Committee for the Commonwealth Games.

Nick Bottrall (Treasurer), Chief Executive Officer, EIM Training

Nick Bottrall is the Chief Executive Officer of EIM Training. Mr Bottrall established EIM in early 2004 and has extensive experience in the education industry. Mr Bottrall represents all Study Gold Coast RTO Members while seating as a Committee Member with Study Gold Coast.

Shannon Willoughby (Secretary), Chief Executive Officer, Study Gold Coast

Shannon Willoughby is the Chief Executive Officer of Study Gold Coast. She has been in this role since 2014. Ms Willoughby graduated Bond University on a scholarship and has over 10 years’ experience in the media and is immensely passionate about the Gold Coast. She has also been on numerous boards and not-for-profit committees.

Professor Sarah Todd (Committee Member), Vice President Global, Griffith UniversityProfessor Sarah Todd commenced at Griffith as Pro Vice Chancellor (International) - now Vice President (Global) - in late 2013, having previously been at the University of Otago in New Zealand. As Vice President (Global), Sarah has executive level leadership, management and budgetary control over Griffith International, which incorporates three areas: the International Office, the Griffith English Language Institute, and the International Business Development Unit. Professor Todd represents Griffith University while seating as a Committee Member with Study Gold Coast.

Jenny Dodd (Committee Member), General Manager, TAFE Queensland Gold CoastJenny Dodd is the General Manager of TAFE Queensland Gold Coast. Jenny has over 25 years’ experience in the education industry. Ms Dodd represents TAFE Queensland Gold Coast while seating as a Committee Member with Study Gold Coast.

Professor Adam Shoemaker Vice Chancellor, Southern Cross University

Professor Adam Shoemaker has been appointed the interim representative for Southern Cross University, while a permanent representative will be nominated in early 2017.

Councillor Cameron Caldwell (Committee Member), Councillor Division 3, City of Gold Coast

Councilor Cameron Caldwell is the Councilor for Division 3 for the City of Gold Coast. Cameron is a Solicitor of the Supreme Court of Queensland and has practised law since 2003. He is a qualified mediator, patrolling lifesaver and is the patron of a number of local community organisations. Cameron was recently elected to his second term in Council of the City of Gold Coast.

Cameron holds the positions of Chair of the City Planning Committee, Chair of the Mayors Technical Advisory Committee, Board Member of Study Gold Coast, and member of the Council of Mayors Infrastructure & Planning Committee. Councilor Caldwell represents the City of Gold Coast while seating as a Committee Member with Study Gold Coast.

John Le Lievre (Committee Member), Vice President Administration, Bond University

John Le Lievre is the Vice President Administration for Bond University. Mr Le Lievre has been a part of Bond for over 25 years. Prior to Bond, Mr Le Lievre was managing director of EIE Australia, a Japanese Investment Group. Mr Le Lievre represents Bond University while seating as a Committee Member with Study Gold Coast.

Paul Salter (Committee Member), Head of Business St. Hilda’s School

Paul is currently the Head of Business at St Hilda’s School

on the Gold Coast, managing the operational and financial aspects of the School. Mr Salter is a senior executive with extensive experience in managing medium to large, multifaceted organisations in a range of industries including education, sport, local government and private sector utilities. Mr Salter represents St. Hilda's School while seating as a Committee Member with Study Gold Coast.

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Ordinary Member

$1,700 inc GST (please tick if applicable)

Associate Member

$550 inc GST (please tick if applicable)

Membership fees are for the calendar year July – June, with new members charged on a pro-rata basis for the first year. Membership fees entitle education institutions to access Study Gold Coast initiatives. Specific service requests and tailored activities may attract additional fees on a per-case basis.

Definition of an Ordinary Member (as per Study Gold Coast Constitution): To be eligible as an Ordinary Member of the Network one must be:

i. self-accrediting institution with University status recognised by the Tertiary Education Quality and Standard Agency (TEQSA);or

ii. a registered provider of education (being a registered school, registered training organisation or an English Language Schoolwhich meets National English Language Intensive Course for Overseas Students (ELICOS) standards) with a physicalcampus in the Gold Coast City local government area; or

iii. a local government authority who contribute the prescribed Membership Fee.

Definition of an Associate Member (as per Study Gold Coast Constitution):

a) To be eligible as an Associate Member of the Network one must be:

i. a non-registered education or home-stay provider; or

ii. a business within the education industry in the City of Gold Coast local government area

membership categories & fees

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application to join study gold coast

Organisational Contact Information

Organisation:

Postal Address:

Street Address:

State: Postcode:

Phone: Fax:

Email:

Website:

Marketing Contact

This contact will be the contact person for Study Gold Coast to be in contact with for all Marketing, Web, Newsletter and Social Media matters.

Marketing Contact:

Phone: Fax:

Email:

Website:

Facebook:

Twitter:

YouTube:

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Company Profile

Number of Staff:

Eastablished Year:

Company Profile (please tick) Attached Still to be supplied

Certificate of Currency (please tick) Attached Still to be supplied

Achievements/Awards:

Company’s Focus:

Payment Details

Cheque for $ (payable to Study Gold Coast)

Please debit my bankcard/MasterCard/Visa* for $ *Delete what’s not applicable

Please note a 2% surcharge fee is added for Credit Card payments

Direct Deposit (Bank Details BSB 034 660 ACCT 271709 REF: INV #)

Cardholders Name:

Card Number:

Expiry Date / CCV:

Signature:

I would like to become a Study Gold Coast Member. Please have a member of the Study Gold Coast team contact me personally within the next three days to confirm receiving our organisation’s Membership Application Form.

I agree to the Terms and Conditions as outlined below.

Terms and Conditions: Study Gold Coast reserves the right to: accept or decline any application for membership at its discretion; cancel benefits to any member who does not demonstrate a commitment to the objectives, strategies, role and functions of Study Gold Coast; allocate at its discretion, a category of membership; alter any terms, conditions and rates of membership at any time during the period of membership. Membership benefits are effective from the date of membership payment. Study Gold Coast Membership does not guarantee your inclusion in marketing material. All potential members are subject to board approval and must not be under investigation from a statutory authority or government department as a membership requirement.

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StudyGoldCoast.Australia

StudyGoldCoast

StudyGoldCoast

StudyGoldCoast

studygc

Study Gold Coast

studygoldcoast.org.auStudy Gold Coast Suite 3, Level 3, 130 Bundall Road, Bundall QLD

4217

PO Box 8844 GCMC QLD 9726

P 07 5574 3944 F 07 5574 2892

ABN 35 036 042 606