merchandising function of garment industry

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Thesis on apparel merchandising Submitted By Submitted To Md.Azmeri Latif Beg Dr. Mashiur Rahaman Khan(MRK) M.Sc. Engr.(Textile)Ph.D (Leeds) Associate Professor Bangladesh University of Textile (BUTEX) Color, Fabric & Apparel Specialist B.Sc. & M.Sc. Engr.(Textile)

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Page 1: Merchandising function of garment industry

Thesis on apparel merchandising

Submitted By Submitted To

Md.Azmeri Latif Beg

Dr. Mashiur Rahaman Khan(MRK)

M.Sc. Engr.(Textile)Ph.D(Leeds)Associate ProfessorBangladesh University of Textile (BUTEX)

Color, Fabric & Apparel

Specialist

B.Sc. & M.Sc. Engr.(Textile)

Page 2: Merchandising function of garment industry

INTRODUCTIONBangladesh is an under developing Country. The development and

progress of the country largely depends on export performance. In case

of Bangladesh among the export sectors the ready-made

garments(RMG) are the main earning source of foreign currency. In the

garment and Textile industry, merchandisers have been playing a vital

role for the execution of export orders. There are large number of

merchandising personnel who are working in the garment and textile sub-

sectors.

In Eastern Europe, particularly in Russia, the term “merchandising”

Basically a merchandiser is someone who is continuously involved in

business promotion by buying and selling of goods.

The merchandiser is the person whose responsibility is to execute the

orders perfectly as per the costing and pricing.

E.AZMIR

01736569520

Page 3: Merchandising function of garment industry

TYPES & HIGHLIGHTS WORK OF MERCHANDISING

Two type of merchandising done in garment exports

1. Marketing merchandising. 2. Product merchandising.

work of Merchandising

To collect buyers addresses & contact with the buyers sending formal letters/profile.

Receiving buyer’s response and providing price quotation & Receiving samples .

To furnish the pro-forma invoice and sending lab-dips of the materials (FAB & ACC)

Receiving the master L/C . floor booking , transfer authentication of the L/C .

Pushing the factory taking initial procurement to open the back-to-back L/C by bank.

Searching reliable fabric and accessories

To monitor the shipment of raw materials and arrival in the factory.

To order the test cutting with quality, check/inspect/advise for the bulk production.

To monitor production, quality and delivery.

Sending Samples to the buyer for approval.

Collecting accessories form different Suppliers.

Giving order to the specified garment factory.

Communicate with all the respective parties.

Coordinating the whole process at a regular manner.

Merchandiser is he who builds up relationship with the buyer and acts as a seller. He

plays a vital role in an organization in a sense that he bears more responsibility than

other in regards to execution of an order.

His aim is to impress the buyers by means of Right PQQT

Page 4: Merchandising function of garment industry

KEY RESPONSIBILITY OF MERCHANDISING

Product Development

Market and product Analysis

Selling the concept

Booking orders

Confirming Deliveries

Designing and Sampling

Costing

Raw Material

Flow Monitoring

Production Follow Ups

Payments Follows

Internal & external communication,

Sampling

Lab dips

Accessories & trims

Preparing internal order sheets

Preparing purchase orders

Advising and assisting production,

Advising quality department about quality level

Mediating production and quality departments

Giving shipping instructions and following shipping,

Helping documentation department

Taking responsibility for inspections

Following up the shipment

Page 5: Merchandising function of garment industry

MERCHANDISER SHOULD HAVE KNOWLEDGE IN FOLLOWING TOPICS

Textile Fiber (two types)

Natural Fibers : (sheep, goats, camelids, etc.) or vegetable-based fibers (cotton, flax, linen, and other plant fibers). Mineral fibers (asbestos, etc)

Synthetic fibers : nylon, polyester, acetates.

Yarn:

1. Single Yarn

a) Continuous Filament b) Spun Yarn C) Modified Continuous Filament.

2. Multi-folded Yarn/ Ply Yarn 3. Cabled Yarn.

4. Complex Yarn 5. Fancy Yarn.

Yarn Count:

Count is a number of indicating the mass per unit length or length per unit mass of

yarn.

Direct System (Length Fixed):

A). Tex B) Denier C) Pounds Per Spindle:

2.Indirect System ( Weight Fixed):

A). English Cotton Count B) Metric Count C) Worsted count:

Page 6: Merchandising function of garment industry

SAMPLE

WOVEN FABRIC

Page 7: Merchandising function of garment industry

Boiled wool Single knits Four-way stretch

knits

Bunting Pique knit Jersey Knit

Sweater knits Rib knits Jersey

Page 8: Merchandising function of garment industry

Double knits Slub knitt Rib knits

Tricot Double knit Fleece knit

Two-way stretch

knits Power net Milanese

Page 9: Merchandising function of garment industry

TECHNICAL SUPPORT FOR MERCHANDISER

Dyeing: Dyeing is the process of adding color to

Textile

products like fibers, yarns, and fabrics.

Types of Dye & Use: Dye Use

Acid Dye wool, nylon

Basic Dye acrylic, some polyesters

Direct Dye Cotton, rayon, other cellulosic’s

Disperse Dye polyester, acetate, other synthetics

Reactive Dye cotton, other cellulosic's, wool

Sulpher Dye cotton, other cellulosic's

Vat Dye cotton, other cellulosic's

Page 11: Merchandising function of garment industry

Different Types Of Printing

Resist

Printing

Stencil

PrintingSpray Painting

Foil

Printing

Flock

printing

Discharge

Printing

Screen

PrintingBatik Dyeing

Jet Spray

Printing

Page 12: Merchandising function of garment industry

GARMENT FINISH

Pre –Shrinking Finish: Pre-shirking is needed almost on all fabrics because most textile materialsshrink when washed.

Softening Finish: Fabric softening is generally done together with desizing.

Brush and Sanding Finish: In many cases we may finish the fabric by brushing or sanding togive them smooth velvet–like or suede-like surface.

Mercerizing and Singeing Finish: Singeing and mercerizing are in many cases related and doneat the same time. Singeing is passing the fabric through a flame (fire) so that the hair and nubs ofthe fabric are burnt off to give it a clean surface.

Resin Finish: Resin finish is to stabilize the fiber to make it shrinkage and crease resistant.

Permanent Press Finish: Permanent Press Finish (P.P. Finish) is generally done on TC fabrics;.

Water Repellent Finish: Water repellant finish is different from water proof finish. It meanswater, if showered on the fabric briefly, cannot make the fabric wet.eg. Rain coat, Umbrella.

Water Proof Finish: water cannot showered into the fabric by this finish even air cannot passeasily.eg. Tripol, Hose pipe treat by fats, wax, rubber etc.

Peach Skin Finish: Peach skin is a smooth finish applied to finely woven Micro Fiber fabric.

Soil Release Finish: Repel the stains and soil using repellants such as flour chemicals or create asurface that aids the removal of soils when cleaning or laundering using chemicals based on poly-acrylic acid.

Fire Retardant Finish: The finishing of fabrics with flame retardants can reduce the tendency toburn or reduce the tendency to propagate the flame.

Sanforization Finish: Shrinkage in garments is very important issue because when they shrinkout of size, they cannot be worn.

Page 13: Merchandising function of garment industry

GARMENT WASH

Normal wash/ garment wash/rinse wash

Pigment wash

Caustic wash

Enzyme wash

Stone wash

Stone enzyme wash

Tinting (Tie) & Over Dyeing(Dip Dyeing)

Super white wash hydroxyl

Bleach was

Acid wash

Silicon wash

Laundry wash

Monkey wash

Ring wash

Wrinkle wash

Sand blasting

Page 14: Merchandising function of garment industry

Apparel Washing : Apparel Washing is the process to remove dirt and dust grey or color garments by

chemical to get good appearance and distinct performance of apparel.

Normal Wash : Wash in hot water (of about 40˚c) added with softener and detergent for 5-15 minutes.

Ringed in plain water and dry in tumble dryer.

Acid Wash : Acid wash mainly use for heavy fabric like Jeans and Denim. Acid wash is very common

with stone. Acid stone wash is very common term. During acid wash pumic stone is used. During loading

and unloading of the garments in the washing m/c. counting of garment should be done to avoid double

treatment of garment. If garment is double treat , then the garments will be rejected.

Wrinkle Wash : By using wrinkle wash chemical (EmxopretEco) wash the garment to get wrinkle effect

on fabric of body .After giving and applying chemical conditioning (by sun light) is done. Finally drying.

Pigment wash : The purpose of the pigment wash is to get the solid color to fade evenly in washing ,

leading a prominent wash effect on the garment . Pigment wash needs 50˚c to 60˚c to wash .Then rinse in

plain water and dry in tumble dryer.

Stone wash : The idea of washing with porous volcanic stones is to give the garment a strong and rough

wash to achieve the pronounced washed effect through abrasion on the exposed areas, such as seams and

pocket corners.

Page 15: Merchandising function of garment industry

Enzyme Wash : Enzyme is one kind of bio catalyst which used to break some of the fibers on the surface in

order to give the fabric soft ,sanded or “peached” effect. If garment is made of indigo denim, enzyme can

replaced of stone, to give the denim a stone wash look, with better, nicer blue and white contrast on the

surface.

Bleach Washing : Bleach wash is simple; you just have to add bleach to the water in the tumble for

washing .Washing time is very important because any garment over-bleached cannot be corrected.

Laundry Washing : This is one kind of home washing. Apparel wash with some added of detergent at

30˚c for 1.5 hours. Finally squeeze and dried.

Monkey wash : It is one kind of dry wash. By using sand blast it make fading effect in a certain period.

Specially this wash is done on the garments made from denim or jeans pant. This wash occurred on a pant

by following monkey’s body, so it is called monkey wash.

Tinting (Tie) & Over Dyeing(Dip Dyeing) : In over dye, the garment should be put into tumble to dye into

the color you want. Direct or reactive dye depend on the dyed fabric or yarn which is used to apply. If you

use direct dye cost will be save. You must use color fixing agent after dyeing to make the color more stable.

Ring Wash : It is one kind of normal wash used for Woven garments. In this wash process softener -1%

and acid -0.5% are used at 40˚c for10-20 minutes.

Page 16: Merchandising function of garment industry

Stone Enzyme Wash : At present ,in our country maximum denim garment is

washing by stone enzyme wash process. You can achieve a distinct effect by

combination of stone and enzyme. Every process almost same ,but after desizing and

hot wash stone enzyme process is done.

Super White Wash/ Magic Wash : Super White Wash is done on the garments made

from cotton grey fabrics. Due to this type of wash garments become extremely white.

You should use Whitening/OBA/ Fluorescent powder in the finishing process to make

the part whitener.

Silicon Wash : To soft the fabric silicon is used, but enzyme silicon wash and Stone

silicon wash is more popular for providing softer feel and good drape to the polyester/

cellulosic blended fabric. It also use Jean & Denim after enzyme or stone wash.

Silicon wash is popular for Sweater.

Caustic Wash : Caustic wash is very easy and common garments wash. This process is

done by two step. First step is pigment wash and last one is caustic wash. In this

process , garment treat with caustic solution (NaOH) at 80˚c for 1 hour 30 minutes.

Page 17: Merchandising function of garment industry

Sand Blasting : It is one kind of mechanical wash process. It gives faded effect on

garments made from heavy fabric like Denim & Jeans. At present sand blasting is a very

popular garments wash, because of it is cheap and very good fading effect can be done. The

sand blasting process normally followed by a wash or dyeing process, The subsequent wash

may be normal wash, bleach wash, enzyme wash, over dyeing etc. For sand blasting ,nozzle

(dia-1/1.5 mm) ,tunnel board, compressor and chemical Al2O3 (sand) used. Aluminum m

oxide is used for sand blasting and imported from China. Turkey. Aluminum oxide looks

like normal sand , but very hard and fine granular. In this process fading is done on the

premarked areas of the garments patterns or design by folding or blocking techniques. The

area of garments fabric surface is instantly faded by blowing action of Aluminum oxide due

to frictional effect of Aluminum oxide.

De luster Process : De luster is one kind of chemical washing which create faded effect

and make dull of garments color. It makes extra looking of garments, Manmade fiber has a

natural brightness. By de luster process make the fiber semi dull or dull by white pigment i.e

Tetanium di oxide. For de luster process dyes which used for dyeing must have know before

processing then choose de luster chemical. For de luster of vat dyed fabric hydrous

(Na2S2O4) & caustic soda (NaOH)is used.

Page 18: Merchandising function of garment industry

GARMENT ACCESSORIES & TRIMMINGS

ZIPPER/FASTENER

SEWING THREAD

LABELS : Main, Size, Care, Content, price, patch etc.

BUTTON : Horn, Metal, Seed etc

ELASTIC : Cotton, Polyester etc.

EYELET : Antique Matching etc

VELCRO : Hook & Pile

STRING/CORD : Cotton, Polyester etc.

PLASTIC CLIP

TAGS : Price tag, Hand Tag

STICKER : Hook & Pile

TAGPIN

HANGER

POLYBAG

BLISTER BAG

SCOTCH TAPE

GUMTAPE

CARTON : 3ply, 5ply, Size (L, W. H)

Page 19: Merchandising function of garment industry

DEFECTS

Sewing defects

Open seams, wrong stitching techniques, non- matching threads, missing stitches, improper

creasing of the garment, erroneous thread tension and raw edges are some of the sewing defects

which can affect the garment quality adversely.

Color defects

Variation of color between the sample and the final garment, wrong color combinations and

mismatching dyes should always be avoided.

Sizing defects

Wrong gradation of sizes, difference in measurement of various parts of a garment like sleeves of

XL size for body of L size garment can deteriorate the garments beyond repair.

Garment defects

Broken or defective buttons, snaps, stitches, different shades within the same garment, dropped

stitches, exposed notches and raw edges, fabric defects, holes, faulty zippers, loose or hanging

sewing threads, misaligned buttons and holes, missing buttons, needle cuts or chews, pulled or

loose yarn, stains, unfinished buttonhole, short zippers, inappropriate trimmings etc. all can lead to

the end of a brand name even before its establishment.

Page 20: Merchandising function of garment industry

MERCHANDISING FUNCTION

Page 21: Merchandising function of garment industry

WORKFLOW OF SAMPLING

Salesmen samples or promotional samples

Proto samples or fit samples

Counter samples or reference samples or approval samples

Wash test samples

Photo samples

Fashion show samples

Pre-production samples

Production samples

Shipment samples

Page 22: Merchandising function of garment industry

DEVELOP A SAMPLE:

SAMPLE IS THE PHYSICAL FORM OF BUYER’S SPECIFICATION OR STYLE/DESIGN.

AFTER DRAW A CACHE A SAMPLE IS PREPARED FOR THE BUYERS AND SENDS TO THE

BUYERS. SAMPLING MAY BE IN TWO WAYS.

1. SAMPLING AFTER CONFIRMATION PRICE.

2. SAMPLING BEFORE CONFIRMATION PRICE. FOR SAMPLING A MERCHANDISER NEED

FABRICS, YARN, LEVEL, ETC.

TYPES OF SAMPLE/STAGES OF SAMPLE:

1.1ST PATTERN: THE FIRST PHYSICAL VERSION OF ANY GARMENT AS PER THE

ARTWORK DONE BY DESIGNER AND/OR DEVELOPER.

2. 2ND PATTERN: USUALLY DESIGNER/ DEVELOPER ALWAYS ASKS FOR SOME

CHANGES TO THE FIRST PATTERN. SECOND PATTERN IS MADE AS PER COMMENTS.

3.SALES MAN SAMPLE:

SAMPLE IS MADE WHEN PRICE IS CONFIRMED AND ORDERS ARE ON SPECULATION,

USUALLY IN L SIZE IN ALL COLOR COMBINATIONS WHICH IS EXPECTED

4.PRODUCTION:

IT IS A REFERENCE TO THE BUYER THAT THE BULK IS BEING PRODUCED AS PER

SPECIFICATION. BUYER WANTS TO BE ASSURED THAT CORRECT MATERIAL IS

SOURCED AND LINE WORKMANSHIP CONFIRM TO THE QUALITY.

Page 23: Merchandising function of garment industry

MARKETING/DEVELOPING SAMPLE:

5.COUNTER SAMPLE :(BASED ON BUYER REQUIREMENT,):

WHERE FIRST PATTERN IS MADE ON DESIGNERS ARTWORK, COUNTER

SAMPLE IS TO MAKE NOT ON DESIGNER’S ARTWORK, HAS TO FOLLOW

ANOTHER SAMPLE GIVEN BY THE MERCHANDISER

6.FIT SAMPLE/RED TAG SAMPLE/ PROTO TYPE SAMPLE:

SAMPLES ARE MADE WITH ACTUAL COLOR AND MATERIAL TO BE WORN BY

THE MODELS ON THE EVENT OF SHOOTING FOR CATALOG.

7.APPROVAL SAMPLE:

IN ANY DISCRETE PERIOD OF TIME, WHENEVER IT REQUIRED ANY REVISION

IN THE SAMPLE, A NEW SAMPLE IS MADE (SOME TIMES MOCK-UP IS

WORKABLE TOO) AS PER NEW SPECIFICATION. IT IS SENT TO BUYER FOR HIS

APPROVAL OF THE CONFORMITY THAT- THE REVISION IS DONE CORRECTLY.

Page 24: Merchandising function of garment industry

8.PREPRODUCTION SAMPLE/SIZE SET SAMPLE :

WHEN MATERIAL FOR BULK PRODUCTION ARRIVED, FACTORY MAKES A SAMPLE WITH THE

ACTUAL MATERIAL AND SENDS TO BUYER.

9.PRODUCTION SAMPLE:

THE SAMPLE IS GIVEN TO THE BUYER FROM THE PRODUCTION LINE IN THE PRODUCTION FLOOR

IS CALLED PRODUCTION SAMPLE.

10.SHIPPING SAMPLE:

A SAMPLE IS KEPT FROM EVERY PRE SHIPPING INSPECTION TO BE REFERRED, IF REQUIRED,

AFTER THE ORDER HAS BEEN DELIVERED. USUALLY FOR ANY DISPUTES (E.G. CLAIM) SHIPPING

SAMPLE IS IMPORTANT.

11.MOCK UP SAMPLE:

ANY PART OF THE GARMENT TO MAKE FOR PARTICULAR PURPOSE, NOT COMPLETE GARMENT.

SOMETIMES IT IS NECESSARY TO SEND TO THE BUYER ANY PART OF THE GARMENTS, SUCH AS

SLEEVE, COLLAR, NECK ETC AND SOME ACCESSORIES.

SWATCH:

SWATCH IS A PRESENTATION OF ALL THE MATERIALS IS (FABRIC & ACCESSORIES) USED FOR ANY

SPECIFIC STYLE/ORDER. USUALLY SMALL PIECE OF FABRIC AND EACH PIECE OF ACCESSORIES

ARE ATTACHED IN BOARD PAPER IN A SYSTEMATIC MANNER. SWATCH IS VERY IMPORTANT FOR

PRODUCTION LINE TO MAKE THE CORRECT CONSTRUCTION OF A GARMENT AND QC

DEPARTMENT ENSURES IT.

Page 25: Merchandising function of garment industry

WORKFLOW OF SAMPLING

Page 26: Merchandising function of garment industry

MEASUREMENT OF A SHIRT

Page 27: Merchandising function of garment industry
Page 28: Merchandising function of garment industry

FABRIC CONSUMPTION CALCULATION OF A WOVEN SHIRT

Rules:

{1/2 Chest X (B length + Sleeve length)}X 2 / 36 / Fabric width + wastes %

Body length = Body length + Seam allowance. (In case of wash garments, washing allowance to be added)Body width = Chest width + Seam allowance. (In case of wash garments, washing allowance to be added)Sleeve Length = Sleeve length + Seam allowance. (In case of wash garments, washing allowance to be added)

Suppose:Body length = 32" + 1" (Seam Allowance ) = 33"

Sleeve length = 23" + 2.5" (Cuff width)+ 1.5" (Seam Allowance) = 27"

1/2 Chest Width = 24" + 1" (S.A) + 3" Pleat width= 28"

Formula: = {1/2 Chest X (B length + Sleeve length)}X 2 / 36 / Fabric width + wastes %

= {28" X (33+27)} X 2 / 36 / 44 + 5%

= (28X60) X 2 / 36 / 44 + 5%

= 2.22 YDS / PC

Page 29: Merchandising function of garment industry

FABRIC CONSUMPTION CALCULATION OF A KNIT T-SHIRT

Rules:{(B/length + S/length + Sewing Allowance) X (1/2 Chest + Sewing Allowance)}X 2 X GSM X 12 /

10000000 + Wastage%

Body Length + Sleeve Length + 10 (for folding {sleeve & bottom}) * (1/2 Chest width + 4 C.M.) * 2 / 10,000 * G.S.M.

(Gram per square meter) Range / 1000 * 12 + 10% (wastages)

= K.G. per Dozen

Body length of the garments in cm - 73 cm

Sleeve length of the garments in cm - 19.5 cm

Approximate sewing allowance at body hem, shoulder joint, sleeve hem & armhole joint

(in cm). Say it is - 10 cm

Chest width (1/2) in cm - 52 cm

Approximate sewing allowance at both side seam (in cm) - 4 cm

Fabric GSM (finish) - 160 gsm

Approximate fabric wastage in various stages - 10%

{(73 + 19.5 + 10) X (52 + 4)} X 2 X 160 X 12 / 10000000 + 10%

= (102.5 X 56) X 2 X 160 X 12 / 10000000 + 10%

= 5740 X 2 X 160 X 12 /10000000 +10%

= 22041600 / 10000000 + 10%

= 2.20416 + 10 %

= 2.424576 Kg/dozen E.AZMIR

Page 30: Merchandising function of garment industry

MEASUREMENT OF A PANT(TROUSER)

Page 31: Merchandising function of garment industry

FABRIC CONSUMPTION CALCULATION OF A PANT(TROSUER)Formula

=Out seam + allowance x Thigh + allowance x 4/36 x Fabric width

Let,

Out seam-42 inches

In seam-32 inches

Waist-36 inches

Hip-40 inches

Thigh-Hip/4=40/4=10

Bottom-20 inches

Fabric width-58 inches

=Out seam + allowance x Thigh + allowance x 4/36 x Fabric width

={(42+ 2 + 2) X (10 + 1.5+1.5)} X 4 / 36X57

=1.165 yd/trosuer

=1.165 yd/trouser +{ Zipper fly+ Pocket facing(4)+back pocket bone+ belt loop}

=1.165+0.058

=1.21+5%

=1.21+0.060

=1.270X12(Per dozen)

=15.24 yards/dozen

E.AZMIR

Page 32: Merchandising function of garment industry

Sewing Thread consumption depends on some factor1.Thickness of Fabric

2.Plies of fabric to be sewn

3.Stitch type

4.Stitch density

5.Width of Seam

6.Garment Size

7.Design of the garment

8.Skillness

9.Quality of Thread

10.Thead cutting System (Automatic/ manual)

Different Stitch type show different consumption formula,

Stitch type –101=3+2TS

Stitch type –301=2+2TS

Stitch type –401=4+2TS

Stitch type –504=3+4WS+4TS

Where,

T=Fabric/Thickness of seam

S=No of Stitch per inch(SPI)

W=Seam Width

E.AZMIR

Find out thread consumption where seam thickness

0.02 inch, stitch per inch – 8,seam width-.25 inch,

stitch type-504(over edge/lock three thread).

Consumption/Thread per inch= 3+4WS+4TS

= 3+4 X .25 X 8 + 4 X 0.02 X 8

=11.64 Inches

Page 33: Merchandising function of garment industry

BY CONSIDERING ABOVE FACTORS & STITCH TYPE WE FIND SOME

STANDARD FOR FOLLOWING STITCH AND M/C

Stitch Type & Machine Required Thread in Inchs

1.Plain m/c one needle Needs 2.5 inch thread for per inch Stitch

2.Double needle/Two needle m/c Needs 5 inch thread for per inch Stitch

3.Over lock three thread m/c Needs 9 inch thread for per inch Stitch

4. Over lock four thread m/c Needs 12 inch thread for per inch Stitch

5. Over lock five thread m/c Needs 15 inch thread for per inch Stitch

6. Flat lock three thread m/c Needs 18 inch thread for per inch Stitch

7. Flat lock five thread m/c Needs 30 inch thread for per inch Stitch

8.Bar take m/c Needs 6 inch thread for .5 inch Stitch

9. Bar take m/c Needs 12 inch thread for 1 inch Stitch

10.Button hole m/c Needs 6 inch thread for .5 inch hole

11.Button hole m/c Needs 12 inch thread for 1 inch hole

12.Button attach m/c Needs 2.5 in thread for 2 eyes button

attach

13.Button attach m/c Needs 5.5 in thread for 4 eyes button

attach

14.Blind Stitch m/c Needs 6 inch thread for per inch Stitch

Page 34: Merchandising function of garment industry

Formula=M X SQ X TPI X P

Where,

M- Measurement

SQ- Sewing Quantity

TPI- Thread per inch

P-Part

Thread consumption for different component of a shirt

Collar,

L=M X SQ X TPI X P

=16 X 2 X 2.5 X 1

=80 Inch

W=3 X 2 X 2.5 X 2

=30 Inch

Collar band,

L=16 x 4 x 2.5 x 1

=160Inch

W=1 X 2 X 2.5 X 2

=10 Inch

Shoulder,

L=8 X 2 X 2.5 X 2

=80 Inch

THREAD CONSUMPTION OF A SHIRT(FULL SLEEVE)

Page 35: Merchandising function of garment industry

Arm hole.

L=20 X 2 X 2.5 X 2

=200 Inch

Over lock(O/L)=20 X 1 X 9 X 2

=360 Inch

Cuff,

L=10 X 4 X 2.5 X 2 =200 Inch

W=2 X 4 X 2.5 X 2 =40 Inch

Pocket

L=5 X 1 X 2.5 X 2 = 25 Inch

W=5 X 1 X 2.5 X 2 = 25 Inch

Upper Placket,

L= 6 X 1 X 2.5 X 2 =30 Inch

W=1 X 2 X 2.5 X 2 =10 Inch

Lower Placket,

L=5 X 2 X 2.5 X 2 = 50 Inch

W=5 X 1 X 2.5 X 1 = 12.5 Inch

Box plate,

L=30 X 2 X 2.5 X 1 = 150 Inch

Button plate,

L=30 X 1 X 2.5 X 1 = 75 Inch

Label,

L=1.5 X 2 X 2.5 X 3 = 22.5 Inch

E

.

A

Z

M

I

R

Page 36: Merchandising function of garment industry

Yoke,

L= 21 X 1 X 2.5 X 1 = 52.5 Inch

Side seam,

L=20 X 1 X 2.5 X 2 = 100 Inch

Hem,

L=48 X 1 X 2.5 X 1 = 120 Inch

Button hole,

=Part X Required thread per part

=13 X 6 = 78 Inch

Button attach,

=Part X Required thread per part

=17 X 5.5 = 93.5 Inch

Under Sleeve,

L=21 XC 1 X 2.5 X 2 = 105 Inch

Over lock (O/L)=21 X 1 X 9 X 2 = 378 Inch

TOTAL=2487 Inch/69 yds/ 63.30 meter

With wastage (20%)=63.30 + 12.66=76 meter

For 500 pieces of shirt

76 X 500 = 37980 meter

Let, 3000 meters sewing thread are in each cone

No of cone=37980/3000

=13 Pieces cone

Page 37: Merchandising function of garment industry

Formula, M X SQ X TPI X P

L= 40 X 3 X 2.5 X 1=300 Inch

W=15 X 2 X 2.5 X 2 = 150 Inch

Loop,

L=2.5 X 2 X 2.5 X 5 = 62.5 Inch

W=0.5 X 2 X 6 X 5= 30 Inch

Upper Fly,

L= 8 X 4 X 2.5 X 1= 80 Inch

Lower Fly,

L= 8 X 1 X 9 X 1=72 Inch

Zipper,

L= 8 X 4 X 2.5 X 1= 80 Inch

Button Hole,

=Part X Required thread per part

=1 X 12= 12 Inch

Front pocket bag,

L= 10 X 2 X 2.5 X 2=100 Inch

W= 8 X 2 X 2.5 X 2= 80 Inch

Front pocket opening,

L= 8 X 2 X 2.5 X 2= 80 Inch

Yoke

19 X 1 X 2.5 X 1 = 47.5 Inch

THREAD CONSUMPTION OF A PANT (TROUSER)

Page 38: Merchandising function of garment industry

Coin pocket,

L= 4 X 1 X 2.5 X 1 = 10 Inch

W= 3.5 X 1 X 2.5 X 1 = 8.75 Inch

Over lock(O/L)=4 X 1 X 9 X 1= 36 Inch

Side seam,

L= 44 X 2 X 2.5 X 2 = 440 Inch

O/L=44 X 2 X 9 X 2 = 1584 Inch

In seam,

L= 35 X 2 X 2.5 X 2 = 350 Inch

O/L=35 X 1 X 9 X 2= 630 Inch

Hem,

L= 16 X 1 X 2.5 X 2= 80 Inch

Back rise (BR),

L= 16 X 2 X 2.5 X 1 = 80 Inch

High,

L= 3 X 2 X 2.5 X 1 = 15 Inch

Back pocket,

L= 6 X 2 X 2.5 X 2 = 60 Inch

W= 5 X 2 X 2.5 X 2= 50 Inch

TOTAL = 4436.5 Inch/123.33 yds/113 meter

With wastage (15%)=113 + 17

=130 meters/ Pant

For 500 pieces of pant

130 X 500 = 64979 meter

Let, 3000 meters sewing thread are in each cone

No of cone=64979/3000

=22 Pieces cone

Page 39: Merchandising function of garment industry

N.B.-There is 5% wastage, Due to variation of style consumption may vary.

THREAD CONSUMPTION RATIOStitch type Thread

consumption per

cm stitch(cm)

No. of Needle Needle thread &

looper thread ratio

101 Chain stitch 4 cm 1 1 : 0

301 Lock stitch 2.5 cm 1 1 : 1

304 Zigzag lock

stitch

7 cm 1 1 : 1

402,2 Chain stitch 5.5 cm 1 1 : 3

503,2 Over edge

stitch

12 cm 1 1.2 : 1

504,3Over edge

stitch

14 cm 1 1 : 5

512,4 mock safety

stitch

18 cm 2 1 : 3.3

602,4 Covering

stitch

25 cm 2 1 : 3.3

606,4 Flat lock 32 cm 4 1 : 3.5

801,4 Safety stitch 17.5 cm 2 1 : 1.4

802,5 Safety stitch 20 cm 2 1 : 1.34

Page 40: Merchandising function of garment industry

COSTING & PRICING

To make the garment costing, we have to find out following things.

Fabric consumption.

Gross weight of other components of garment.

Fabric cost per kg.

Fabric cost per garment.

Other charges (print, embroidery, etc.)

Cost of trims (labels, tags, badges, twill tapes, buttons, bows, etc.)

CMT (Cost of Making & Trimming Basis) charges

Cost of accessories (hangers, inner boards, poly bags, cartons, etc)

Cost of a garment.

Price of a garment

Page 41: Merchandising function of garment industry

GARMENTS COSTING SHEET (SHIRT)Style No. Description Season Size Date

50001

RAW MATERIAL COST

100% CTN long

sleeve men’s shirt

Spring ‘12 S M L XL 12-4-12

NAME OF ITEM TYPE OF ITEM QUANTIT

Y

UNIT

PRICE/RATETOTAL

(TAKA)

Fabric 100% CTN (Stripe) 2 yards TK.

50/yard

TK.100

Sewing Thread 100% CTN 40/3 20 gm TK.150/ Kg TK. 3

Interlining Puseabll .5 yard TK. 10

Button Plastic 20 Pcs TK. 5

Label Woven 3 Pcs TK. 6

Poly Bag Polyethylene Printed 1 Pcs TK. 0.50

Neck Board 250 gm paper 1 Pcs TK. 0.10

Back Board 400 gm paper 1 Pcs TK. 0.90

Pin, Clip Brass/Plasnc TK. 1

Cartoon Box Paper 3 Ply 1 Pcs TK. 3

Miscellaneous TK. 6

Total cost of raw material TK. 136

Page 42: Merchandising function of garment industry

Fixed & Variable cost = TK.20

Total Production cost = (136+13.55)=TK.169.55

Profit (20%)=TK.34

Commission = TK. 6

Grand total/Selling price of shirt= TK. 210

Custom & Vat(if external)=TK. 7

Caring cost of Freight charge =TK. 15

TOTAL COST = TK. 232/Shirt

PROCESS COST (CUTTING, MAKING & TRIMMING)-PRODUCTION TIMING (

MIN)/UNIT

RATE (TK.)/UNIT TOTAL (TK.)/UNIT

Spreading 3 min TK. 0.20 TK. 0.60

Cutting 4 min TK. 0.50 TK. 2.00

Sewing 8 min TK. 1.00 TK. 8.00

Finishing 3 min TK. 0.25 TK. 0.75

Inspection 4 min TK. 0.25 TK. 1.00

Packing 4 min TK. 0.30 TK. 1.20

Total process cost TK. 13.55

Page 43: Merchandising function of garment industry

COSTING & PRICING OF SHIRT IN (DOZEN)

Particulars Amount(US $)

Fabric (30 Yds X$0.95) Cost /Doz. 28.50

Accessories Cost./ Doz 06.00

CM (Cost of Manufacturing)/Doz. 10.00

Cost of Production 44.50

Transport Cost from factory to sea port or airport 0.23

(0.5% Of Cost of Production)

Clearing & forwarding Cost 0.90(2% Of Cost of Production)

Overhead Cost (0.5% Of Cost of Production) 0.23

Total Cost 45.86

Commission (10% Of Total Cost ) 4.60

Net FOB Price 50.46

Freight (4% of Net FOB Price)2.02 2.02

Net C & F Price 52.48

Insurance Cost (1.5% of Net C&F Price) 0.79

Total Cost /Doz 53. 27 $

Page 44: Merchandising function of garment industry

CARTON CONSUMPTION AND COSTING CALCULATION

Formula: (Length + Width) × (Width + High) × 2 + Wastage %

Measurement

Length = 92 cm = 0.92 m

Width = 80 cm = 0.80 m

High = 40 cm =0.40 m

Ply = 7

Quantity = 200 pcs carton

Price for 7 ply = $ 0.60 / sqm

For Carton,

= {(0.92 + 0.80) × (0.80 + 0.40)} × 2 + 5 %

= (1.72 × 1.20) × 2 + 5 %

= 4.128 + 5 %

= 4.33 sqm × $ 0.60

= $ 2.60 / carton box × 200 = $ 520

For knife Saver

Length x Width=.92 x .80= (0.0736 x 2 x .52)= $ 0.764

E.AZMIR

Page 45: Merchandising function of garment industry

POLY CONSUMPTION & COST

Length = 20 inch’s

Width = 15 inch’s

Thickness = 10 mm

So,

= 75000 / (L × W × T)

= 75000 / (20 × 15 × 10)

= 75000 / 3000

= 25 pcs

= 1 Lbs (25 pieces are produce by 1 lb of polymer chip)

1 pack =55 pounds market price pp=3500 BDT

LDPE=3800 BDT

So, 1 pound=3800/55=70 BDT

25pcs =70 BDT

1 pcs =2.8 BDT = $ .034

For / dozen =$ .034 x 12 = $ .4148

E.AZMIR

Page 46: Merchandising function of garment industry

EMBROIDERY COST:

We have to know,

In embroidery m/c 1 head= 18000 stitch/hour(general speed)

Where number of needle per head=20

Per head stitch per minute(S.P.M) =300

Stitch per hour = 60 X 3000=18000

12000 stitch = 1 unit

Let,

10 unit for need to make Chicken design

Per unit cost= $ .12

= 10 unit x $ .12

=US $ 1.2

E.AZMIR

Some common design

N-Normal

A- Appleck

R- Reese

S- Sequency

B- Borring

C- Chicken

PE-Printing Embroidery

S-Sateen Stitch

T- Tatami Stitch

C-Chain Stitch

Page 47: Merchandising function of garment industry

L/C (LETTER OF CREDIT)

Different types of L/C: Master L/C

Back to Back L/C

Revocable L/C

Irrevocable L/C

Confirmed L/C

Confirmed & irrevocable L/C

Transferrable of Divisible L/C

Red Clause L/C

Sight L/C

Usance L/C

Revolving L/C

Stand - By L/C

Page 48: Merchandising function of garment industry

FABRIC CUTTING & SEWING

Cutting

It is the second section of apparel manufacturing. In this section the following works are completed-

a) Marker Making

b) Fabric Spreading

c) Fabric Cutting

Sewing :

Garment’s cut parts are assembled here by-

Plain sewing: The making or mending of clothing or household linens

Fancy sewing: Also fancywork. Purely decorative techniques suchas shirring, smoking, and embroidery

Heirloom sewing: The imitation of fine hand-sewing and fancyworkusing a sewing machine and purchased trimmings.

Page 49: Merchandising function of garment industry

WASHING / PRESSING/ IRONING / FINAL INSPECTION

Washing

It is most important factor in textile sector. In different

stages of production, various spot we found in products

that are needed to wash. Various spot we found in

products that are given below:

1. Oil spot

2. Dirty spot

3. Print spot

4. Fabrics spot

5. Etc

Pressing/ Ironing

In iron section products are ironing for better finishing. Ironing product looks so

nice and shines. For iron generally steam boiler is used. Steam boiler so much

useful for iron. Sometimes iron shoes are used in iron for better iron.

Final Inspection

Invitation to third party like SGS to final inspection

Page 50: Merchandising function of garment industry

Observed time:It is the time taken by the operator to operator complete his/her job as observed time by work-study officer.

Basic time:It is the time taken by the operator to operator complete his/her job had she or he worked at 100% performance

Allowance time:

It is the time allowed to an operator for non-performing task such as going to laboratory/ toilet, rest, changing needle, taking instruction of supervisor etc.

Relaxation allowance:

It is the time allowed to an operator to attend to personal need.

Contingency allowance:

It is the time allowed to the operator when uncertain problem occur.

Machine delay allowance:

It is the allowed to an operator for delay due to machine maintenance.

Standard time:

It is the time required by operator to complete a job had she/he worked at 100% rating plus allowance time.

Page 51: Merchandising function of garment industry

Bottleneck tome:

It is the highest time taken by an operator compared to other operator’s time, generally it is the time beyond the U.C.L.

Rating:

Rating is a speed of a qualif ied worker.

Organization efficiency:

It is the efficiency of the production time.

Basic work content:

It is the time contents the work without any undue loss of time.

Work count:

It is the value required by operation.

Ineffective time:

It is the time means time loss due to different design fault, production fault, f inishing fault etc .

Upper control limit:

Upper control limit is the time limit represents efficiency.

Lower control limit:

Lower control limit is the time limit representing 115% efficiency

Page 52: Merchandising function of garment industry

PACKING & CARTOONING

Packing:

Primary Packages: Insertion a garment into a poly bag is considered as the primary package of

garments.Full visibility makes the customer to identify the color, size and style etc.

Secondary package: Secondary package of a garment could be another poly bag or inner carton. Inner

Carton or master poly bag containing a number of garments, provide traditional quotation and make

opportunities for

sales promotion. This container facility of pack number of garment pertaining to packing instruction.

A. Solid color

B. Solid color, assorted size

C. Assorted color assorted size

Shipping Pack= this refers to packaging for necessary for storage identification or Transportation.

Side Mark: Carton no. Carton Measurement. Net weight (Single product). Net weight (Six pcs

product). Gross weight (Full carton).

Main Mark: Buyer Name. Consignees add. Order no. Style no. Color/size/Breakdown. Destination.

Etc.

Cartooning

Carton Measurement: 3 ply (inner). 5ply (how much pcs), 7ply

Page 53: Merchandising function of garment industry

SHIPMENT

Last final nod from his counter part (i.e. quality

assurance man from the buying house) and he

then requires packaging list and in-voice.

Finally shipment on-

Sea (ship)

Air (plane)

Page 54: Merchandising function of garment industry

FINDINGS & RCOMANDATION

FINDINGS

Lack of proper communication of different level of department

Supplier delivery dates some times exceeds and causes production delay.

Wastage of material is more due to lack of effective training.

Some times lack of proper monitoring of operators causes fabric wastage.

RECOMMENDATION

Every department should communicate their problem with other

department of the company.

Air shipment.

A specific department for training and research, which will provide

adequate training and research facilities for personnel for development.

So it is very much necessary to control the discipline of the operators

Page 55: Merchandising function of garment industry

E.

A

Z

M

I

R

Primary sources

Direct conversation with company managers.

Observation of various organizational procedure.

Secondary source

This data is collect from relevant papers,

different books , publications and several reports

of different departments.

Page 56: Merchandising function of garment industry

CONCLUSION

Today’s organization demands that the Merchandising management function

deliver a valuable side of earning foreign currency and take part a vital role to

communicate international business. The experienced merchandiser always

demandable in every country. It may an honorable professional for educated

persons. For developing garment sector merchandising management system

will have to focuses on modern system