michael huang - brand new old skool - seattle interactive 2016

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Page 1: Michael Huang - Brand New Old Skool - Seattle Interactive 2016

🕵 Exploring

📱 Technology’s

@mikesteezie

Page 2: Michael Huang - Brand New Old Skool - Seattle Interactive 2016

#

🤔

👟

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what if?Question:

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is it dope?

Page 9: Michael Huang - Brand New Old Skool - Seattle Interactive 2016

🕵 Exploring

📱 Technology’s

💥 Impact

🔛Counter-Culture

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counter culture.

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people

technology

culture

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there is no blueprint

Lesson 1:

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x factor = culture

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make space for culture

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What’s culture?

No, it’s not this.

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CultureKnowledge Norms Conventions Morals Beliefs Arts

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Culture

Counter Culture

CriticalMass

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Culture Knowledge Norms Conventions Morals Beliefs Arts

Problems

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problems create a need for:solutions

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Counter Culture

CriticalMass Culture

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the Connected Age

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cognitive surplus

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“Our social tools are not an improvement to modern society, they are a challenge to it.”

- Clay Shirky

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“A revolution doesn’t happen when society adopts new tools. It happens when society adopts new

behaviors”

- Clay Shirky

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invest in culture

Lesson 2:

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5.96 billion cans sold in 2015.

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the future

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there is no blueprint

Lesson 1:

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stop trying to measure everything

data can be misleading

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invest in culture

Lesson 2:

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Now:Arts Diversity Beliefs Experiences Causes problems

Before:Needs Norms Other shit

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redefinebrand

businesstechnologyexpertise

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working withartists

influencersPOC’s

community members

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Director Creative StrategyAccountsBreakdancer

OrganizerFashion Influencer

WaackerPopper

PromoterProducer Emcee

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culture + technology

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Because the attempt alone to solve our most profound problems creates the conditions for our brightest ideas and greatest triumphs.

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thank you.🙏

@mikesteezie | [email protected]