michelle merritt's independent marketing communications management portfolio

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Michelle Merritt Portfolio

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Innovative, successful communications and management consulting services through strategic content development that is on-message and achieves promotional communications goals for businesses, educational and nonprofit organizations; including brand strategy, cause-related marketing, social marketing and integrated marketing communications that meet or exceed program, project and promotional goals.

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Page 1: Michelle Merritt's Independent Marketing Communications Management Portfolio

Michelle Merritt

Portfolio

Page 2: Michelle Merritt's Independent Marketing Communications Management Portfolio

Portfolio

Contents

•Charles H. Wright Museum of African American History

•Detroit Department of Health & Wellness Promotion

•Marketing Communications, Brand Architecture and Event Consulting

•Letters of Recommendation

Page 3: Michelle Merritt's Independent Marketing Communications Management Portfolio

Charles H. Wright Museum of African American History

Ford Freedom Awards1998 inaugural through 2000

Event production lead for ceremonies honoring Mayor Coleman A. Young & Ambassador Andrew Young, Sammy

Davis, Jr. & Gregory Hines, Langston Hughes

& Dr. Sonia Sanchez.

The two-day event included a gala, scholar’s

lecture and reception (at the Detroit Opera

House), an essay contest and WXZY-7 and Ford

Motor Co. television productions.

Page 4: Michelle Merritt's Independent Marketing Communications Management Portfolio

1998

Mayor YoungAmbassador Young

Page 5: Michelle Merritt's Independent Marketing Communications Management Portfolio

1999

Sammy Davis, Jr.Gregory Hines

Page 6: Michelle Merritt's Independent Marketing Communications Management Portfolio

More Davis & Hines

Introducing my daughter, Kamila toMr. Davis’ daughter, Diane, at the

scholar’s lecture.

Page 7: Michelle Merritt's Independent Marketing Communications Management Portfolio

2000

Langston HughesSonia Sanchez

Page 8: Michelle Merritt's Independent Marketing Communications Management Portfolio

African World Festival

2000

• Served as chair of the Logistics Committee.

• Developed event’s first fraud-proof credentialing system for all staff, volunteers, vendors and contractors.

AWF is known, internationally, as one of the country’s largest outdoor, cultural, “edutainment” celebrations.

Page 9: Michelle Merritt's Independent Marketing Communications Management Portfolio

African World Festival

2001• Produced the first

AWF kick-off reception fashion show.

• Managed crew, contractors and

was also the festival entertainers’ liaison.

Page 10: Michelle Merritt's Independent Marketing Communications Management Portfolio

Dr. Charles H. WrightAwards for ExcellenceProduced first community awards event hosted by former WKBD-50 news anchor, Amyre Makupson.

Honoring:

• Mrs. Shirley Woodson for Arts in Education

• The Hon. Craig S. Strong for Community Activism• The Barbara Ann Karmanos Cancer Institute for Health

Advocacy accepted by Dr. William P. Peters

• Mrs. Mildred Pitts for Volunteerism

Page 11: Michelle Merritt's Independent Marketing Communications Management Portfolio

Dr. Charles H. WrightAwards for Excellence

Page 12: Michelle Merritt's Independent Marketing Communications Management Portfolio

Recognitionfor producing the Museum’s firstDetroit Mason s’ Family DayMembership Drive and Parade

Page 13: Michelle Merritt's Independent Marketing Communications Management Portfolio

Detroit Department of Health & Wellness Promotion

RevitalizedFamily Planning education, outreach and communication program and ensured compliance with State of Michigan requirements.

Page 14: Michelle Merritt's Independent Marketing Communications Management Portfolio

Detroit Department of Health & Wellness Promotion

Marketing consulting

Flyer designWorkshop presenter

Conference planning committee member

Page 15: Michelle Merritt's Independent Marketing Communications Management Portfolio

National Conference Presentation

Page 16: Michelle Merritt's Independent Marketing Communications Management Portfolio

Marketing Communications and Event Consulting

Page 17: Michelle Merritt's Independent Marketing Communications Management Portfolio

Additional clients include:Art Reflections

Be Amazed! Events

Jo’s Gallery of Art

Sharrone Collection

(See her designs and tribute at:

http://photos.fuzzytek.com/Fashion/Sharrone-Collection-Fashion-In.)

Marketing Communications, Brand and Event Consulting

Page 18: Michelle Merritt's Independent Marketing Communications Management Portfolio

Letter of Recommendation

Page 19: Michelle Merritt's Independent Marketing Communications Management Portfolio

Letter of Recommendation

Page 20: Michelle Merritt's Independent Marketing Communications Management Portfolio

Letter of Recommendation

Page 21: Michelle Merritt's Independent Marketing Communications Management Portfolio

Thank you for your time and consideration in the review of

some of my work and accomplishments.

Michelle Merritt