microstrategy 9 brochure

Table of Contents

The MicroStrategy Architecture . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4

Extending the Performance, Scalability, & Efficiency of Enterprise BI . . . . . . . . . . . . 6

Enabling Rapid Deployment of Departmental BI . . . . . . . . . . . . . . . . . . . . . . . . . . 17

Supporting Smooth Migration from Departmental Islands

of BI to Enterprise BI . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

MicroStrategy Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

4

The MicroStrategy Architecture

MicroStrategy Technology is Uniquely Capable of Supporting Enterprise BI

MicroStrategy Technology is Based on a Relational OLAP (ROLAP) Architecture that Uniquely Provides Both High Scalability and High Interactivity

MicroStrategy’s ROLAP architecture provides both high scalability as well as high

interactivity . Other BI architectures can provide one or the other, but not both . Building

on the ROLAP architecture for the past 15 years, MicroStrategy technology is now well

recognized for other enterprise-caliber characteristics, including high performance,

sophisticated analytics, low cost of ownership, rapid report creation, and superior end

user self-service .

ROLAP is the Core of MicroStrategy Technology

ROLAP is based on a virtual cube that represents the entire relational database . The

ROLAP virtual cubes provide dynamic investigative drilling that is typical of cube models,

but because the ROLAP cube is virtual, it does not suffer from the severe size limitations

and administrative burdens of physical multi-dimensional MOLAP cubes .

Relational OLAP(ROLAP)

Enterprise-caliber Qualities

• Highest Data Scalability

• Highest User Scalability

• Highest Performance at Scale

• Sophisticated Analytics

• Lowest Cost to Operate and

Maintain (lowest TCO)

• Very Rapid Report Creation

• Superior End User Self-service

• Ideal for Data Warehousing

MOLAPProducts

Relational Reporting Products

High User and Data Scale

Low User and Data Scale

Low

An

alyt

ics

and

Inte

ract

ivit

yH

igh

An

alyt

ics

and

Inte

ract

ivit

y

9™

R O L A P S Q L E n g i n e

Terabyte Database

Virtual Terabyte Cube

9™

ROLAP

All popular relational schema are supported: Star, Snowflake, Sparse Aggregation, Partitioned

All reports and dashboards are created using the single logical model of business

RELATIONAL OLAP (ROLAP)

ROLAP metadata models the entire relational database as a single logical multi-dimensional model of the business (virtual terabyte cube)

5

The MicroStrategy Architecture

Enterprises of all types are experiencing a groundswell of excitement and activity around

the availability of actionable information to support their business processes . With the

meteoric increase in data that organizations routinely capture, enterprises can now

make that data accessible and useful by tapping into the power of business intelligence

(BI) technologies . Today, business intelligence systems are emerging in every corner of

the enterprise, ranging from large scale enterprise BI environments that are deployed

to thousands of people, to smaller departmental BI systems and even workgroup BI

applications that support only a few people .

MicroStrategy 9 is breakthrough technology that, for the first time, allows companies

to support all three levels of BI with one technology . MicroStrategy 9 builds on

MicroStrategy’s unique strength at the high-end of BI to extend the boundaries of

performance, scalability, and efficiency of enterprise BI . At the same time, MicroStrategy

9 brings that same enterprise-caliber BI technology easily within reach of smaller

departmental and workgroup BI initiatives . Just as importantly, MicroStrategy 9 provides

a uniquely smooth migration path for islands of workgroup and departmental BI

applications to merge into a cohesive and consistent enterprise-wide framework .

• Extends the Performance, Scalability, and Efficiency of Enterprise BI

• Enables Rapid Deployment of Departmental BI Applications

• Provides a Smooth Migration from Islands of Departmental BI into a Cohesive Enterprise Framework

MicroStrategy 9 is breakthrough technology that allows companies to support all levels of BI initiatives, and helps companies to consolidate islands of BI gradually into a cohesive enterprise BI framework.

6

Extending the Performance, Scalability, & Efficiency of Enterprise BI

In-memory ROLAP is a Seamless Extension of the ROLAP Architecture

In-memory ROLAP is an Architectural Extension of ROLAP in which Physical ROLAP Cubes Reside In-memory within the Global Virtual Cube

In-memory ROLAP creates ROLAP Cubes that reside

in the memory of the Intelligence Server . The ROLAP

Cubes contain selected components of warehouse

data and fit seamlessly into the global virtual cube .

Adding In-memory ROLAP Improves User Response TIme

The performance profile for a typical ROLAP

system shown on the left presents two clusters of

performance: one for the queries that are directed

to the database and one for the queries directed

to cache . The performance profile for In-memory

ROLAP operation on the right shows the addition of a

performance cluster for queries that are directed to the

in-memory databases from queries that were previously

directed to the disk-based database .

Performance ProfileTypical ROLAP Operation

Performance ProfileIn-memory ROLAP Operation

Nu

mb

er o

f R

epo

rts

Nu

mb

er o

f R

epo

rts

User Response TimeUser Response Time

ROLAP ROLAPCache DB Queries

ROLAP DB Queries

In-memory ROLAP QueriesROLAPCache

BEFORE AFTER


Terabyte Database

Terabyte Database

GlobalVirtual Cube


Terabyte Database

Physical In-memoryROLAP Cubes

9™

ROLAPArchitecture

CubeArchitecture In-memory ROLAP

7


In-memory ROLAP Shifts Processing from the Database Engines

In-memory ROLAP Improves User Wait Time and Frees Up Database Capacity

MicroStrategy 9 In-memory ROLAP can shift database

processing to off-hours, freeing up database capacity

during peak interactive hours and improving user

response time .

In-memory ROLAP Can Smooth Database Usage

In-memory ROLAP Cubes can offload the most

time-consuming and processor-consuming

queries from the database and serve them to the

users much more quickly, directly from memory .

The result is faster average query time and a

much more evenly utilized database system .

0:00a 3:00a 3:00p 6:00p6:00a 9:00a 9:00p 12:00a

0% 0

5

10

20

40

80

160

100%

ETLWindow

DatabaseWorkload

Wait Time

Average UserWait Time (sec)

Noon

ETLWindow

0:00a 3:00a 3:00p 6:00p6:00a 9:00a 9:00p 12:00a

0% 0

5

10

20

40

80

160

100%

DatabaseWorkload

Wait Time

Average UserWait Time (sec)

Noon

BEFORE AFTER

Same ReportRun many times by many people

Many Similar ReportsOverlapping content in different reports

Complex QueriesSpan many attributes and metrics

Complex QueriesSpan multiple databases

BEFORE AFTER

8


MicroStrategy 9 Web Architecture Can Support Thousands of Users

BEFORE AFTER

Web Browsers Web Browsers

Web Server

32-bit JVM 64-bit JVM

Web Server

64-bit Memory SpaceSupports More Concurrent Users

with Larger Reports

32-bit JVM Operation 64-bit JVM Operation

Web Browsers Web Browsers

Processing Workload

Shifts from Shared

Web Server to

Workstation Browsers

Web Server

32-bit JVM 64-bit JVM

Web Server

Pro

cess

ing

Wo

rklo

ad

Pro

cess

ing

Wo

rklo

ad

Pro

cess

ing

Wo

rklo

ad

Pro

cess

ing

Wo

rklo

ad

Pro

cess

ing

Wo

rklo

ad

Pro

cess

ing

Wo

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ad

Pro

cess

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Wo

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ad

AJAX Operation Extreme AJAX Operation

The Expanded Memory Available in 64-bit JVMs Allows MicroStrategy 9 to Support More Concurrent Users with Larger Reports

MicroStrategy 9 supports 64-bit Java Virtual Machines (JVMs), which offer much greater

memory space . Vastly increased memory space allows each Web server to support many

more concurrent user sessions and larger reports .

Extreme AJAX Coding Delivers Greater Responsiveness

MicroStrategy 9 employs new Extreme AJAX coding disciplines within its Web

architecture . Extreme AJAX shifts processing from the shared Web servers to the

individual Web browsers, thus spreading the processing workload and providing the

most responsive user experience while still preserving a true zero-footprint

Web interface .

9


MicroStrategy 9 Delivers Extensive Features for Business User Self-service

Business People Can Easily Assemble Reports from Metadata Building Blocks The MicroStrategy 9 Web interface lets business users easily create any report by

dragging and dropping metadata building blocks (attributes and metrics) onto a

template . Formatting is easy using the intuitive Office-like formatting controls .

MicroStrategy’s powerful SQL engine can generate whatever SQL is necessary to get the

data for the users’ new report designs .

MicroStrategy 9’s ROLAP Capability Allows Users to “Surf” Interactively Throughout the Entire Data Warehouse

Using ROLAP core features of prompting and drill anywhere, users can start from

a single report design and create innumerable new combinations of data simply by

clicking on the report . These new combinations of data can be saved as new report

designs and shared with others to be run in the future . The MicroStrategy 9 security

system ensures that all users only see the data that they are allowed to see regardless of

who created the report .

Drill Anywhere Report Creation

ROLAP Prompting Allows Users to “Land” Somewhere

in the Database

ROLAP Drill Anywhere Allows Users to “Surf” to Entirely New Combinations of Data

Saving New Report Designs Lets All Users Share

New Information

Shared Reports

My ReportsSaving NewReport Designs

SINGLEREPORT

DEFINITION

SINGLEREPORT

DEFINITION

Self-service Report Design

COLUMNS

Drag-and-Drop Run

Format

ROWS

Attribute

Attribute

Attribute

Attribute

Metric

Metric

Metric

Metric

Metric

Attribute

Category: Books

Subcategory Metrics

Art & Architecture

PAGE-BY:

$859,358 $201,412

$132,117

$59,491

$87,148

$310,489

$120,039

$589,246

$295,385

$366,250

$1,375,727

$538,269

$4,024,235

$857,945

$457,129

$235,894

$299,102

$1,065,238

$418,230

$3,133,539$890,696

Business

Literature

Books - Miscellaneous

Science & Technology

Sports & Health

Total

Profit CostRevenue

1

2

3

10


MicroStrategy 9 Dynamic Dashboards Can Consolidate the Information from Dozens of Individual Reports

MicroStrategy 9 Dynamic Dashboards Can Consolidate the Information from Dozens of Individual Reports

MicroStrategy 9 Dynamic Dashboards employ on-screen user controls called “selector

controls” that allow users to interactively flip through many different views of data all

on a single dashboard page . This allows dashboard designers to embed the equivalent

of dozens of individual reports within the screen real estate of a single dashboard .

Dynamic Dashboards Contain Selector Controls that Allow Users to Flip Through Many Different Views of the Data

MicroStrategy Dynamic Dashboards support a wide range of selector

controls from radio buttons, to check boxes, drop-down boxes, time

sliders, and buttons . All of these selector controls are exposed directly on

the dashboards for easy access by users and selector controls are added

to dashboards using just drag-and-drop actions – no programming

required .

Revenue Contribution by Subcategory Detailed Table

$0

$100

$200

$300

$400

$500

$600

$700

Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

Revenue Profit

2006 Monthly Revenue and Profit Trends Detailed Table

Supplier Analysis Graph Summary

Supplier Revenue ProfitProfitMargin

SupplierShare

McGraw Hill

Bantam Books

John Wiley & Sons

Warner Books

Simon & Schuster

Scribner

Perigee

Prentice Hall

Vintage Books

$1,253 $338 26.98% 19.2%

$1,011 $284 28.09% 15.5%

$892 $252 28.25% 13.7%

$810 $210 25.93% 12.4%

$744 $195 26.21% 11.4%

$644 $150 23.29% 9.9%

$438 $118 26.94% 6.7%

$376 $101 26.86% 5.8%

$358 $94 26.26% 5.5%

Subcategory Performance Graph Summary

Subcategory Revenue ProfitProfitMargin

End onhand

Art & Architecture

Business

Literature

Books -Miscellaneous

Science &Technology

Sports & Health

Total

$918 $261 28.43% 1,980

$1,024 $275 26.86% 2,558

$826 $201 24.33% 3,328

$28 $7 25.00% 284

$439 $120 27.33% 857

$371 $97 26.15% 1,341

$3,606 $961 26.65% 10,348

25.0%

25.1%

20.3%

3.3%

17.2%

9.1%

Art &Architecture

Business

Literature


Science &Technology

Sports &

Health

KPIs - 2006 AlertsThis report shows revenue and profit data for a particular product category. It includes subcategory-leveldata as well as supplier data.

Revenue

Profit MarginSell-through

Revenue LY$4,078$5,01526.7%24.3% Alert: Forecasted revenue is $ 4,363 vs. revenue of $4,078 -- 6.5% under forecast.

CATEGORY PERFORMANCE DASHBOARD

Books in Northeast

Select Region NortheastSelect Category Books

Click on any revenue bar to view the Monthly Revenue and Profit Trends for that Subcategory.

A Dozen or More ReportsExecuted Sequentially and

Repeatedly by the User

Single Dynamic DashboardSynchronized Views of Data withOn-dashboard Selector Controls

Consolidate Information from Dozens of Individual Reports

Revenue Profit Profit Margin # Customers Transactions Per Customer

Monthly

$800K

$700K

$600K

$500K

$400K

$300K

$200K

$100K

$0K

$70K

$60K

$50K

$40K

$30K

$20K

$10K

$0K

Audio Equipment

Cameras

Video Equipment

TV’s

Computers

Electronics -MiscellaneousJa

n 07

Feb 07

Mar 07

Apr 07

May 07

Jun 07

Jul 0

7

Aug 07

Sep 07

Oct 07

Nov 07

Dec 07

Quarterly Monthly

Northwest

Northeast

West

Central

Southeast

Mid-Atlantic

South

Southwest

Quarterly

CategoryCountry

Revenue Performance

Monthly Quarterly

Audio EquipmentRevenue

CamerasRevenue

TV’sRevenue

Regional Revenue Performance

PRODUCT PERFORMANCE

Product Revenue

Jan 07

Feb 07

Mar 07

Apr 07

May 07

Jun 07

Jul 0

7

Aug 07

Sep 07

Oct 07

Nov 07

Dec 07

$200K

$160K

$120K

$80K

$40K

$0K

Jan 07

Feb 07

Mar 07

Apr 07

May 07

Jun 07

Jul 0

7

Aug 07

Sep 07

Oct 07

Nov 07

Dec 07

Mid-Atlantic Revenue

USA Electronics

Intuitive selector controls

placed directly on the

dashboard let users flip

through many different

views of the data.

11


MicroStrategy 9 Dynamic Dashboards Can Be Consolidated into a Multi-layout Dashboard book

MicroStrategy’s Dynamic Dashboards can consolidate a dozen or more individual grid and graph reports into a single dashboard where the

various views of data across graphs and grids are synchronized using selector controls placed directly on the dashboards . With MicroStrategy 9,

multiple independent dashboards can be further consolidated into a single dashboard book using the new “Multi-layout”

feature that places each dashboard design on a single tab of the dashboard book .


$0

$100

$200

$300

$400

$500

$600

$700


Revenue Profit




SupplierShare

McGraw Hill

Bantam Books

John Wiley & Sons

Warner Books

Simon & Schuster

Scribner

Perigee

Prentice Hall

Vintage Books

$1,253 $338 26.98% 19.2%

$1,011 $284 28.09% 15.5%

$892 $252 28.25% 13.7%

$810 $210 25.93% 12.4%

$744 $195 26.21% 11.4%

$644 $150 23.29% 9.9%

$438 $118 26.94% 6.7%

$376 $101 26.86% 5.8%

$358 $94 26.26% 5.5%



End onhand

Art & Architecture

Business

Literature


Science &Technology

Sports & Health

Total

$918 $261 28.43% 1,980

$1,024 $275 26.86% 2,558

$826 $201 24.33% 3,328

$28 $7 25.00% 284

$439 $120 27.33% 857

$371 $97 26.15% 1,341

$3,606 $961 26.65% 10,348

25.0%

25.1%

20.3%

3.3%

17.2%

9.1%

Art &Architecture

Business

Literature


Science &Technology

Sports &

Health


Revenue




Books in Northeast




$0

$100

$200

$300

$400

$500

$600

$700


Revenue Profit




SupplierShare

McGraw Hill

Bantam Books

John Wiley & Sons

Warner Books

Simon & Schuster

Scribner

Perigee

Prentice Hall

Vintage Books

$1,253 $338 26.98% 19.2%

$1,011 $284 28.09% 15.5%

$892 $252 28.25% 13.7%

$810 $210 25.93% 12.4%

$744 $195 26.21% 11.4%

$644 $150 23.29% 9.9%

$438 $118 26.94% 6.7%

$376 $101 26.86% 5.8%

$358 $94 26.26% 5.5%



End onhand

Art & Architecture

Business

Literature


Science &Technology

Sports & Health

Total

$918 $261 28.43% 1,980

$1,024 $275 26.86% 2,558

$826 $201 24.33% 3,328

$28 $7 25.00% 284

$439 $120 27.33% 857

$371 $97 26.15% 1,341

$3,606 $961 26.65% 10,348

25.0%

25.1%

20.3%

3.3%

17.2%

9.1%

Art &Architecture

Business

Literature


Science &Technology

Sports &

Health


Revenue




Books in Northeast



Customer Analysis Customer Segmentation and Profitability Cross-sell Analysis

Quarterly Customer Analysis for Q4 2006Acquisition, Attrition, and Retention

Performance Summary: 3.01% Acquisition Rate, 0.62% Attrition Rate, and 96.99% Retention Rate

Customer Analysis by Age Range and Income Range

Age Range Income Range Revenue $Avg Transaction

Size $Revenue perCustomer $ Profit $

< 21

21-40

41-60

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

$41,183.10 $298.43 $686.39 $2,428.18

$54,498.44 $465.80 $1,028.27 $3,538.64

$23,178.17 $246.58 $551.86 $1,406.37

$51,844.68 $518.45 $1,205.69 $3,091.98

$23,783.53 $247.75 $540.53 $1,479.12

$46,635.75 $376.09 $790.44 $2,960.92

$33,312.13 $350.65 $812.49 $1,717.86

$49,186.10 $341.57 $768.53 $2,762.07

$37,477.31 $312.31 $749.55 $2,324.83

$23,826.98 $187.61 $458.21 $1,375.57

$44,158.71 $304.54 $679.36 $3,219.34

$55,093.39 $326.00 $734.58 $3,345.29

$43,422.04 $269.70 $578.96 $2,455.90

$43,336.86 $390.42 $866.74 $2,736.80

$33,851.87 $266.55 $573.76 $2,136.33

20.6%

22.1%

16.0%

18.4%

23.0%

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

Customer Distribution by Income Range

Document Execution Time: 12/29/2006 9:48:25 AM Document Author: John Smith

NewCustomers

ActiveCustomers

AcquisitionRate

% New toAll New

Oct 2006

Nov 2006

Dec 2006

39 1,299 3.00% 32.23%

42 1,333 3.15% 34.71%

40 1,363 2.93% 33.06%

Lost ActiveCustomers

AttritionRate

% Lost toAll Lost

7 1,299 0.54% 28.00%

8 1,333 0.60% 32.00%

10 1,363 0.73% 40.00%

AttritionAcquisitionRetained

CustomersActive

Customers Retention Rate

1,260 1,299 97.00%

1,291 1,333 96.85%

1,323 1,363 97.07%

Retention

Quarterly Acquisition Trend Quarterly Attrition Trend Quarterly Retention Plan

Customers

Q4 2006Select a Quarter

Quarterly Analysis Year-to-date Analysis

KPIs - 2006 Alerts


Books in Northeast

Quarterly Customer Analysis for Q4 2006

Dashboard 1

Dozens of ReportsFrequently Used Together

Dynamic DashboardsConsolidates Dozens of Reports

Multi-layout Dashboard BookConsolidates Multiple Independent Dashboard Designs

Dashboard 2 Dashboard 3

1 2 3

12


MicroStrategy 9 Dynamic Dashboards Have Even More Interactivity Available for Dashboard Users


$0

$100

$200

$300

$400

$500

$600

$700


Revenue Profit




SupplierShare

McGraw Hill

Bantam Books

John Wiley & Sons

Warner Books

Simon & Schuster

Scribner

Perigee

Prentice Hall

Vintage Books

$1,253 $338 26.98% 19.2%

$1,011 $284 28.09% 15.5%

$892 $252 28.25% 13.7%

$810 $210 25.93% 12.4%

$744 $195 26.21% 11.4%

$644 $150 23.29% 9.9%

$438 $118 26.94% 6.7%

$376 $101 26.86% 5.8%

$358 $94 26.26% 5.5%



End onhand

Art & Architecture

Business

Literature


Science &Technology

Sports & Health

Total

$918 $261 28.43% 1,980

$1,024 $275 26.86% 2,558

$826 $201 24.33% 3,328

$28 $7 25.00% 284

$439 $120 27.33% 857

$371 $97 26.15% 1,341

$3,606 $961 26.65% 10,348

25.0%

25.1%

20.3%

3.3%

17.2%

9.1%

Art &Architecture

Business

Literature


Science &Technology

Sports &

Health


Revenue




Books in Northeast



Subcategory Performance

Subcategory Revenue Profit

Art & Architecture

Business

Literature


Science &Technology

Sports & Health

Total

$918 $261

$1,024 $275

$826 $201

$28 $7

$439 $120

$371 $97

$3,606 $961

Revenue Profit


Dynamic Dashboards Have Drilling Capability

Internet

MicroStrategy 9 Dynamic Dashboards are Fully Interactive Out-of-the-Box, Because They Inherit ROLAP Drilling Capability

With MicroStrategy 9, all grids and graphs on Dynamic Dashboards will automatically

inherit ROLAP drilling capability that allows users to interactively investigate data

throughout the data warehouse .

MicroStrategy 9 Dynamic Dashboards Can Access Real-time Information Feeds Directly from the Internet

With MicroStrategy 9 Dynamic Dashboards, users can paste any HTTP-accessible Web

content directly into a Dynamic Dashboard, thus providing real-time access to Internet-

based information and Internet functionality .

13


MicroStrategy 9 Dynamic Dashboards Can Now Be Created by Business Users

Powered by

Year to Date Sales Review

YEAR TO DATE SALES SUMMARY 2007

Revenue by SupplierMonthly Revenue

Revenue by Region

December 31, 2007

Folio BOOKSTORES

McGraw Hill

Bantam Books Simon & Schuster

16.9%$523,765

26.2%$811,991

26.8%$830,585

30.1%$932,859

Prentice Hall

Month

JANFEBMARAPRMAYJUNJULAUGSEPOCTNOVDEC

Revenue

$149,500 $137,200$210,400$244,800$353,500$387,500$125,800$218,700$225,600$256,000$300,100$490,100

Region

Mid-AtlanticSouthwestNortheastSoutheastCentralWestNorthwestSouth

Revenue

$680,700 $545,600$407,800$381,200$301,600$291,300$247,100$243,900

$3,099,200

$3,099,200

TOP SELLING PRODUCTS (ITEM) UNITS SOLD UNIT PRICE REVENUE

100 Places to Go While Still Young at Heart 3,200 $552 $147,200Foundation Analysis and Design 1,400 $810 $113,400Working with Emotional Intelligence 5,600 $228 $106,400

TOTAL 10,200 $1,590 $367,000

JAN

FE

B

MA

R

AP

R

MA

Y

JUN

JUL

AU

G

SE

P

OC

T

NO

V

DE

C

$500,000

$400,000

$300,000

$200,000

$100,000

$0

Mid-Atlantic

Southwest

Northeast

Southeast

Central

West

Northwest

South

$0 $200,000 $400,000 $600,000 $800,000

Supplier Detail Sales Representative Analysis

Dashboard Templates

Blank Dashboard

Four Contents Four Titles and Four Contents

One Content Left Two Contents Right

One Content Top Two Contents Bottom

Three Contents Title and Content

Two Contents Left One Content Right

Two Contents Top One Content Bottom

Two Titles and Two Contents

Title and Four Contents

Title and Two Contents Two Contents

. . . Are Now Easy to Achieve by Business Users Using New Dashboard Templates

Pixel Perfect Desktop PublishingQuality Dashboards . . .

Customer Analysis Customer Segmentation and Profitability Cross-sell Analysis

Quarterly Customer Analysis for Q4 2006Acquisition, Attrition, and Retention

Performance Summary: 3.01% Acquisition Rate, 0.62% Attrition Rate, and 96.99% Retention Rate

Customer Analysis by Age Range and Income Range

Age Range Income Range Revenue $Avg Transaction

Size $Revenue perCustomer $ Profit $

< 21

21-40

41-60

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

$41,183.10 $298.43 $686.39 $2,428.18

$54,498.44 $465.80 $1,028.27 $3,538.64

$23,178.17 $246.58 $551.86 $1,406.37

$51,844.68 $518.45 $1,205.69 $3,091.98

$23,783.53 $247.75 $540.53 $1,479.12

$46,635.75 $376.09 $790.44 $2,960.92

$33,312.13 $350.65 $812.49 $1,717.86

$49,186.10 $341.57 $768.53 $2,762.07

$37,477.31 $312.31 $749.55 $2,324.83

$23,826.98 $187.61 $458.21 $1,375.57

$44,158.71 $304.54 $679.36 $3,219.34

$55,093.39 $326.00 $734.58 $3,345.29

$43,422.04 $269.70 $578.96 $2,455.90

$43,336.86 $390.42 $866.74 $2,736.80

$33,851.87 $266.55 $573.76 $2,136.33

20.6%

22.1%

16.0%

18.4%

23.0%

0 - 20K

20K - 40K

40K - 60K

60K - 80K

> 80K

Customer Distribution by Income Range

Document Execution Time: 12/29/2006 9:48:25 AM Document Author: John Smith

NewCustomers

ActiveCustomers

AcquisitionRate

% New toAll New

Oct 2006

Nov 2006

Dec 2006

39 1,299 3.00% 32.23%

42 1,333 3.15% 34.71%

40 1,363 2.93% 33.06%

Lost ActiveCustomers

AttritionRate

% Lost toAll Lost

7 1,299 0.54% 28.00%

8 1,333 0.60% 32.00%

10 1,363 0.73% 40.00%

AttritionAcquisitionRetained

CustomersActive

Customers Retention Rate

1,260 1,299 97.00%

1,291 1,333 96.85%

1,323 1,363 97.07%

Retention

0

4

8

12

16

20

24

28

0%

0%

1%

1%

2%

2%

2006 Q1 2006 Q2 2006 Q3 2006 Q4

LostCustomers

AttritionRate

0

200

400

600

800

1000

1200

1400

0%

20%

40%

60%

80%

100%

2006 Q1 2006 Q2 2006 Q3 2006 Q4

RetainedCustomers

RetentionRate

Note: % Lost to All Lost is calculated as # Lost Customers at the month leveldivided by # Lost Customers in the analyzed period.

0

20

40

60

80

100

120

140

0%

2%

4%

6%

8%

10%

12%

2006 Q1 2006 Q2 2006 Q3 2006 Q4

NewCustomers

AcquisitionRate

Quarterly Acquisition Trend Quarterly Attrition Trend Quarterly Retention Plan

Note: % New to All New is calculated as # New Customers at the month leveldivided by # New Customers in the analyzed period.

Customers

Q4 2006Select a Quarter

Quarterly Analysis Year-to-date Analysis

Human Resources Dashboard - BenefitsLast Updated on 12/31/07

Powered by

Benefit Costs

1/1/2007 $1,600 Vison

1/7/2007 $3,450 401k

1/20/2007 $18,250 Medical

1/31/2007 $7,875 Dental

1/31/2007 $3,000 Dental

2/5/2007 $15,625 Medical

2/1/2007 $1,315 Vision

2/12/2007 $6,010 401k

2/15/2007 $3,550 401k

2/27/2007 $2,370 Vision

2/28/2007 $12,568 Medical

3/1/2007 $5,800 Vision

3/15/2007 $23,000 Medical

3/31/2007 $4,800 401k

3/31/2007 $2,750 Vision

4/5/2007 $1,100 Vision

4/15/2007 $800 Vision

4/19/2007 $6,000 Dental

4/28/2007 $15,230 Medical

4/28/2007 $6,550 Dental

5/1/2007 $3,850 Dental

5/1/2007 $17,275 Medical

5/10/2007 $6,400 401k

5/15/2007 $3,515 401k

5/15/2007 $11,235 Medical

5/15/2007 $2,200 Dental

5/20/2007 $6,500 401k

5/31/2007 $5,300 Medical

6/5/2007 $560 Dental

6/5/2007 $1,420 Vision

6/10/2007 $2,500 Vision

EMPLOYEE CLAIMS Medical Dental Vision Total

Thomas Jones

Dave Moran

Hugo Martinez

Gordan Leigh

Shannon Bryant

Carrie Porter

Mike Douglas

Finance

IT

Marketing

HR

Field Sales

Field Sales

Development

IT

Field Sales

Field Sales

Human Resources

IT

Central Region

Central Region

Central Region

Central Region

Central Region

Central Region

Central Region

10/6/2007

7/14/2007

5/12/2007

7/5/2007

8/24/2007

5/28/2007

6/22/2007

10/23/2007

7/16/2007

5/19/2007

7/14/2007

8/31/2007

6/5/2007

6/28/2007

LEAVE OF ABSENCE

EMPLOYEE COMPENSATION CLAIMS

Personal - Vacation

Personal - Vacation

Personal - Vacation

Personal - Vacation

Personal - Vacation

Personal - Vacation

Personal - Vacation

0 2 4 6 8 10

West

Corporate

Central

East

4 6 8 10

Jan Feb Mar Apr

2006 Actual 2007 Actual 2007 Budget

May Jun Jul Aug Sep Oct Nov Dec

12

$0M

$5M

$1M

$1.5M

$2M

Departmental Regional

Pixel PerfectTM Dashboards Can Be Created by Business Users Using the New Dashboard Templates

MicroStrategy 9 enables business users to create sophisticated dashboard designs easily using the new dashboard template feature and a

range of design assistants that accelerate and simplify the dashboard design process .

14


MicroStrategy 9 Distribution Services Places the Control of Information Distribution into the Hands of the Business User

Send Now On Event

On Schedule On Alert

Sub

scri

be

Self

Sub

scri

be

Oth

ers

E-mail | Printers | Folders

Reports | Dashboards

Enterprise

Department

Workgroup

MicroStrategy Distribution Services Enables Business Users to Set Up Automated Information Distributions for Themselves and for Co-workers

MicroStrategy 9 Distribution Services is a high-volume automated

distribution system for reports and dashboards . It is designed to

provide business users with the ability to subscribe themselves or

subscribe others to receive distributions . Business users can set

up their own “personal alert” conditions that, when met, will

trigger distributions to occur .

15


MicroStrategy 9 Has Many New Features to Facilitate Distributed Development

Complex Multi-part Statement Applications Can Be Built Using New MicroStrategy 9 Reporting Features

MicroStrategy 9 provides new features designed specifically to meet the needs of complex

reporting applications typified by customer statements . These types of BI applications

require multiple developers to design and maintain the reports, and they need Pixel Perfect

behavior both on-screen and in print .

NAMEUSERNAME

TIMESTAMP

OBJECTID

COMMENTSTRANSACTION

TYPETYPE

BI Applications Are Defined in Metadata

The Change Journal Records Every Modification

Change Journal

Multiple Developers Make Application Modifications

Dev 1US

Dev 2India

TestEnvironment

Synchronize Development Environments

Dev 3China

DataWarehouse

ProductionEnvironment

DistributedDevelopmentEnvironments

Create UpdatePackages

Apply UpdatePackages

Migrate toProduction

Quarterly Customer Analysis for Q4 2006

Multi-layoutAssembly

Perfect Online• Page-by Navigation• Selector Controls• Interactive Grids

IndependentDashboard Design

Multi-layoutAssembly

Page PerfectOutput

Perfect PDF Print• Full Pagination• Table of Contents• Watermarks

Monthly Statement

Table of ContentsSummary . . . . . . . . . . . . 1Banking . . . . . . . . . . . . 3Brokerage . . . . . . . . . . 12Credit . . . . . . . . . . . . 33

MicroStrategy 9 Change Journaling Feature Captures All Changes and Coordinates Multiple Development Teams

The Change Journaling capability captures all changes made to the metadata and

is particularly valuable when there are multiple independent development teams

contributing to a single common metadata or BI application .

MicroStrategy 9 Update Packages Enable Development Across Multiple Distributed Development Environments

The MicroStrategy 9 Update Package feature allows multiple development teams in

different locations to each work on a local copy of the metadata . Periodically they

submit their updates to a centralized Test Environment where overlaps are reconciled .

A final update package is then sent to the Production Environment and is also sent back

to the development environments to keep them in sync .

16


MicroStrategy 9 Has Many New Features to Facilitate Distributed Governance & Administration

Marketing Finance Sales HR

BI Applications


BI Applications

Centralized IT Admin Distributed Departmental Admin

Enterprise DataWarehouse


EnterpriseBI Applications

Centralized Governance Committee


Departmental Governance

Enterprise DataWarehouse Departmental

Databases

EnterpriseBI Applications

Dept BI Apps

Dept BI Apps

Dept BI Apps

Dept BI Apps

Administrative Responsibility Can Be Distributed to Departmental Business People

MicroStrategy 9 allows user and application administration responsibilities

to be distributed to business people within individual departments using

a Web interface . This offloads that task from centralized IT personnel and

is generally more responsive to local departmental business requests .

MicroStrategy 9 Supports Distributed Governance Operational Models

MicroStrategy 9 is designed to support distributed governance models of

operation where departments retain autonomous control over their piece of

the overall BI system . This gives departments the ability to have their own

databases, their own BI applications, and their own metadata within the same

infrastructure as the enterprise BI applications and metadata . This provides

departments with enterprise-caliber BI technology, but also the nimbleness

that comes from autonomous control .

17

Enabling Rapid Deployment of Departmental BI

MicroStrategy 9 Brings Enterprise-caliber BI Technology Easily Within Reach of Departmental BI Initiatives

Enterprise BI Configuration Departmental BI Configuration

Operational Databases Operational Databases

BI Architects

Report Designer

DBAs

ETL Engineers

BI Platform

Reporting Database

ETL

BI Architect

Report Designer

Departmental

BI Solution includes:

• BI Platform

• Simple DB

• Simple ETL

Departmental BI systems lack the breadth of IT resources that enterprise BI systems enjoy, so

departmental BI technology must be able to access operational databases directly and provide

all of the necessary technical components out-of-the-box .

Departmental BI Systems Require Less Data Engineering than

Enterprise BI Systems

The biggest difference between a departmental BI system and an enterprise

BI system is the lack of IT resources . Departments generally do not have the

IT personnel or the IT infrastructure of servers and databases to implement

a fully configured BI system . Fortunately, most departmental BI applications

do not need the full power of a properly engineered enterprise system .

They do not need full ETL control, nor do they need a high-performance,

high-capacity database system . What they really need is a BI technology

that lets them access all of the data and get their BI system running quickly

without significant technical expertise or infrastructure . MicroStrategy 9 now

brings enterprise-caliber BI capabilities within easy reach of departmental BI

application needs .

18


MicroStrategy 9 Multi-source ROLAP is a Seamless Extension of MicroStrategy’s ROLAP Architecture


9™

Multi-source ROLAP

M u l t i - s o u r c e E n g i n eR O L A P S Q L E n g i n e

Multi-dimensionalBusiness Model

Multi-dimensionalBusiness Model

Using the Multi-source Engine,

Multiple Databases are

Modeled as a Unified

Multi-dimensional Source

9™

ROLAP



Drilling Anywhere Across the Data Warehouse

Drilling Anywhere Across Multiple Databases

9™9™

ROLAP Multi-source ROLAP

M u l t i - s o u r c e E n g i n e

MicroStrategy 9 Multi-source ROLAP Models Multiple Databases as if They were a Single Database

MicroStrategy’s new Multi-source ROLAP capability allows the

MicroStrategy metadata to span many databases and treat that

collection of databases as if it were one large logical database .

The MicroStrategy multi-source engine examines every data

request and determines the optimum database from which to

retrieve the data for every pass of SQL .

Multi-source ROLAP Allows Users to Seamlessly Traverse Multiple Databases

MicroStrategy 9 Multi-source ROLAP is completely transparent to users and developers .

Users have the same interactive access to data and drilling across multiples sources as they

do when accessing and drilling within a single database . Moreover, Multi-source ROLAP is

completely transparent to report designers . When users drag attributes and metrics onto a

report, they cannot tell from which database those attributes and metrics will be sourced .

19


MicroStrategy 9 Multi-Source ROLAP is Designed for High Performance

MicroStrategy Multi-source ROLAP Uses a Unique High Performance “Push-down” Architecture to Join Data Using the Database Engines

MicroStrategy’s Multi-source ROLAP joins data using the database engines, rather

than transferring all of the data into the middle-tier BI server as with other BI

technologies . This is called push-down joining and it requires very sophisticated

SQL generation that is only possible with true ROLAP engines . Push-down joining

delivers high performance because it moves the least amount of data and utilizes the

tremendous power of the modern database engines .

MicroStrategy 9 Multi-source ROLAP Allows Data Environments to be Optimized for Performance and Cost

Multi-source ROLAP is useful even for enterprise BI

implementations where data engineers want to distribute

data across a range of database servers to optimally match

database power with data workload . MicroStrategy’s Multi-

source ROLAP engine automatically selects the best database

for each query when the data is accessible from more than

one source . This helps free up capacity on expensive, high

capacity database servers .

MicroStrategyBI Server

BasicBI Server

Multi-passSQL

Multi-source ROLAPPush-down Joining Uses the DBMS Engine

Other BI Technologies(Business Objects, Cognos, Oracle)

SQL SQL

MicroStrategy Virtual Cube

MarketingData Mart

MicroStrategy Virtual Cube

MfgData Mart

EnterpriseData Whse

SalesData Mart

FinancialData Mart

Lookups, Aggregates,Summary Data

Enterprise Data Warehouse

Supporting Hub and Spoke Data Architectures Balance the Workload Across Databases

SQLServer

Teradata

MySQL

DB2SQL

Server

Netezza

SybaseIQ

20


MicroStrategy 9 Can Deliver Departmental BI Solutions with Little or No IT Support

Enterprise BIFully Engineered Configuration

Requires: BI ExpertiseDatabase ExpertiseETL Expertise

Requires: BI Expertise

Departmental BIRapid Deployment Configurations

Operational Databases

BI Platform

ETL

ReportingDatabase

M u l t i - s o u r c e

Interactive Accessto Databases


Using Multi-source ROLAP Using In-memory ROLAP



In-memoryROLAP CubeDatabases

Load Data

BI Platform

MicroStrategy 9 Can Provide Departmental BI Quickly and Without the Need for Separate ETL and Database Technology

MicroStrategy’s Multi-source ROLAP and

In-memory ROLAP provide critical

components to support the need for fast

and simple departmental BI solutions that

require little or no IT support . Using just

Multi-source ROLAP, businesses can set up

the simplest BI environment where the BI

system directly accesses the operational

databases . Adding In-memory ROLAP

lets businesses create simple in-memory

databases to be used for decision support

queries . Basic scheduled queries can

be used to periodically load the cube

databases with the latest operational data .

21


MicroStrategy 9 Can Deliver Departmental BI Solutions Quickly

M u l t i - s o u r c e M u l t i - s o u r c e M u l t i - s o u r c e

Connect to DBs (Multi-source ROLAP)

Create Metadata (Graphical Architect)

Create Databases(In-memory ROLAP)

Schedule ETL (Query Scheduler)

1 2 3 4


Query Scheduler

Create Reports &Dashboards

(Web Professional)

5


Query Scheduler

Using MicroStrategy 9, the Five Steps to Implement a Departmental BI System Can Be Accomplished within a Day

22


MicroStrategy 9 Can Deliver Departmental BI Solutions Easily


9™

Installation9™

Installation Wizard

Software&

Hardware

MicroStrategy 9Software

WindowsLINUX

AIXHP-UX

SOLARIS

1 2 3 4

Step 1: Install MicroStrategy 9 and Connect to the Databases Using MicroStrategy Multi-source ROLAP Capability

MicroStrategy’s installation wizard

takes the user through a guided

process to install all of the necessary

MicroStrategy software components .

MicroStrategy Multi-source ROLAP

allows the user to connect to

multiple databases, including Excel .

Step 3: Design the Databases Using In-memory ROLAP Cubes

Designing In-memory ROLAP Cubes is no more

complicated than designing reports . Users simply

drag-and-drop whatever combinations of attributes and

metrics they want onto a cube design template and

then save the result . There are no tables to define, keys

to specify, or data types to define . The MicroStrategy

software takes care of everything needed to create the

cube database, based only on the attributes and metrics

that users want to include in their reporting .

9™

Graphical Architect

Select Tables

DefineAttributes


M e t a d a t a


DefineHierarchies

DefineMetrics

Step 2: Create the Business Model (Metadata) Using Graphical Architect

The next step is to create the multi-

dimensional business model (metadata)

based on the rows and columns presented

by the databases . MicroStrategy’s Graphical

Architect provides a simple palette for

identifying which tables and columns from

the various databases are to be used and

describes the relationships between the

columns . At the end of the process, the

user has a list of attributes and metrics

objects that can be dragged-and-dropped

onto reports or dashboards .

COLUMNS

DATAROWS

Attribute

Attribute

Attribute

Attribute

Metric

Metric

Metric

Metric

Metric

Attribute

In-memory ROLAP

Report Design = Database Design

23


MicroStrategy 9 Can Deliver Departmental BI Solutions Easily

Step 5 – Part 2 :Design Dashboards Using MicroStrategy Web Professional and New Dashboard Templates

The MicroStrategy Report Services component handles both dashboards

and enterprise report designs . MicroStrategy 9 dashboards now include

new capabilities to create dashboards more quickly and easily than ever

before . Using new dashboard templates, business users are guided

through a process of populating and formatting their dashboards

without programming or specialized skills .

9™

Intelligence Server Scheduler


Query Scheduler

Pick Schedule

Every Day at 2am

Every Saturday at 2am

Every Sunday at 2am

Every Monday at 2am

Every Tuesday at 2am

Every Wednesday at 2am

Every Thursday at 2am

Every Friday at 2am

9™ Web

COLUMNS

Drag-and-Drop Run

Format

ROWS

Attribute

Attribute

Attribute

Attribute

Metric

Metric

Metric

Metric

Metric

Attribute

Category: Books

Subcategory Metrics

Art & Architecture

PAGE-BY:

$859,358 $201,412

$132,117

$59,491

$87,148

$310,489

$120,039

$589,246

$295,385

$366,250

$1,375,727

$538,269

$4,024,235

$857,945

$457,129

$235,894

$299,102

$1,065,238

$418,230

$3,133,539$890,696

Business

Literature

Books - Miscellaneous

Science & Technology

Sports & Health

Total

Profit CostRevenue

1

2

3

Tab 1 Tab 2Attribute

Attribute

Metric

Metric

Metric

Metric

Attribute


$0

$100

$200

$300

$400

$500

$600

$700


Revenue Profit




SupplierShare

McGraw Hill

Bantam Books

John Wiley & Sons

Warner Books

Simon & Schuster

Scribner

Perigee

Prentice Hall

Vintage Books

$1,253 $338 26.98% 19.2%

$1,011 $284 28.09% 15.5%

$892 $252 28.25% 13.7%

$810 $210 25.93% 12.4%

$744 $195 26.21% 11.4%

$644 $150 23.29% 9.9%

$438 $118 26.94% 6.7%

$376 $101 26.86% 5.8%

$358 $94 26.26% 5.5%



End onhand

Art & Architecture

Business

Literature


Science &Technology

Sports & Health

Total

$918 $261 28.43% 1,980

$1,024 $275 26.86% 2,558

$826 $201 24.33% 3,328

$28 $7 25.00% 284

$439 $120 27.33% 857

$371 $97 26.15% 1,341

$3,606 $961 26.65% 10,348

25.0%

25.1%

20.3%

3.3%

17.2%

9.1%

Art &Architecture

Business

Literature


Science &Technology

Sports &

Health


Revenue




Books in Northeast



Attribute

Attribute

Metric

Metric

Metric

Metric

Attribute

Blank

MicroStrategyTemplate

CorporateTemplate(Custom)

ImportedDashboard

Design

Title

Grid

Advanced Visualization

Graph

1 2 3 4Pick a Templateto Start

Select SomeReports for Data Sets

Lay Out the Dashboard& Format as Desired

Done

Step 4: Schedule Simplified Extract and Load CapabilityUsing MicroStrategy Query Scheduler

MicroStrategy’s native scheduling system is all that is needed to periodically repopulate

the ROLAP Cubes with fresh data from the source databases .

Step 5 – Part 1:Build Reports Using MicroStrategy Web Professional

Users can design reports in MicroStrategy 9 using the simple Web Professional interface

or the more feature-rich Desktop Designer interface . In either interface, the act of

creating a report is the same – simply drag-and-drop attributes and metrics onto a blank

report template, then format the template and run the report .

24

Supporting Smooth Migration from Departmental Islands of BI to Enterprise BI

Enterprise DW

HR Dept Sales Dept

HR Sales

Enterprise

Finance Dept

Fin

HR Dept Sales Dept

Enterprise HR Sales

Finance Dept HR Dept Sales Dept

Enterprise DWEnterprise DW

HR Dept Sales DeptFinance Dept

Fin

Finance DeptFinance Dept

Fin

Finance Dept

Enterprise

Stage 1Disparate Islands of BI

All Running on MicroStrategy BI

Stage 2Merging Islands of BI

Using MicroStrategy Multi-source

Stage 3Consolidating Data

Re-pointing Metadata to the EDW

HR Sales

MicroStrategy 9 Supports a Gradual and Incremental Migration from Islands of BI into a Consolidated Enterprise BI System

With MicroStrategy 9, companies can follow a three-stage process for consolidating islands of BI gradually into a cohesive enterprise BI architecture . The first stage requires that all

islands of BI are built using MicroStrategy BI technology so that there is metadata compatibility for future consolidation . The second stage is to consolidate metadata for departmental

islands into the enterprise system . Using Multi-source ROLAP, this stage can be done without any disruption to users or their reports . The final stage is to

consolidate the data from disparate databases into the enterprise data warehouse and re-point the metadata to the new data source .

25

MicroStrategy Products

An industrial-strength analytical server optimized for

enterprise querying, reporting, and OLAP analysis

An extension to MicroStrategy Intelligence Server,

MicroStrategy’s enterprise reporting engine delivers

the full range of report formats, including scorecards

and dashboards, financial reports, customer invoices

and statements, and highly detailed operational

reports


OLAP Services enables MicroStrategy Web, Office,

and Desktop users to perform intuitive OLAP analysis

with Intelligent Cubes


Distribution Services enables high volume, managed

report distribution through e-mail, printers, and file

systems on a scheduled basis


MultiSource Option enables users to seamlessly

report, analyze, and monitor data across multiple

data sources through a single business model

An interactive environment for reporting and

analysis through an all-HTML and zero-footprint

Web client

Delivers the full power and sophistication of

the MicroStrategy industrial-strength business

intelligence platform to the Microsoft Office

Productivity suite

An interactive user interface for monitoring,

reporting, and analysis for BlackBerry devices

Provides an integrated development, administration,

and run-time business intelligence environment on

the personal computing desktop

A rapid development tool that maps the physical

structure of the data warehouse into a logical

business model

Manages business intelligence applications between

development, testing, and production systems

Enables the creation and execution of test-based

commands from a command line and a graphical

interface

A monitoring tool that provides usage and resource

information about the business intelligence

environment

A report comparison tool that provides automated

information integrity assurance and regression

analysis

Exposes the functionality of the MicroStrategy

architecture via an open API for customization of

the Web interface and integration with third-party

applications


Clustering Option adds load-balancing and

fault-tolerance to mission-critical MicroStrategy BI

implementations

Copyright Information

All Contents Copyright © 2009 MicroStrategy Incorporated. All Rights Reserved.

MicroStrategy, MicroStrategy 6, MicroStrategy 7, MicroStrategy 7i, MicroStrategy 7i Evaluation Edition, MicroStrategy 7i Olap Services, MicroStrategy 8, MicroStrategy 9, MicroStrategy Distribution Services, MicroStrategy MultiSource Option, MicroStrategy Command Manager, MicroStrategy Enterprise Manager,

MicroStrategy Object Manager, MicroStrategy Reporting Suite, MicroStrategy Power User, MicroStrategy Analyst, MicroStrategy Consumer, MicroStrategy Email Delivery, MicroStrategy BI Author, MicroStrategy BI Modeler, MicroStrategy Evaluation Edition, MicroStrategy Administrator, MicroStrategy Agent, MicroStrategy

Architect, MicroStrategy BI Developer Kit, MicroStrategy Broadcast Server, MicroStrategy Broadcaster, MicroStrategy Broadcaster Server, MicroStrategy Business Intelligence Platform, MicroStrategy Consulting, MicroStrategy CRM Applications, MicroStrategy Customer Analyzer, MicroStrategy Desktop, MicroStrategy Desktop

Analyst, MicroStrategy Desktop Designer, MicroStrategy eCRM 7, MicroStrategy Education, MicroStrategy eTrainer, MicroStrategy Executive, MicroStrategy Infocenter, MicroStrategy Intelligence Server, MicroStrategy Intelligence Server Universal Edition, MicroStrategy MDX Adapter, MicroStrategy Narrowcast Server,

MicroStrategy Objects, MicroStrategy OLAP Provider, MicroStrategy SDK, MicroStrategy Support, MicroStrategy Telecaster, MicroStrategy Transactor, MicroStrategy Web, MicroStrategy Web Business Analyzer, MicroStrategy World, Alarm, Alarm.com, Alert.com, Angel, Angel.com, Application Development and Sophisticated

Analysis, Best In Business Intelligence, Centralized Application Management, Changing The Way Government Looks At Information, DSSArchitect, DSS Broadcaster, DSS Broadcaster Server, DSS Office, DSSServer, DSS Subscriber, DSS Telecaster, DSSWeb, eBroadcaster, eCaster, eStrategy, eTelecaster, Information Like Water,

Insight Is Everything, Intelligence Through Every Phone, Your Telephone Just Got Smarter, Intelligence To Every Decision Maker, Intelligent E-Business, IWAPU, Personal Intelligence Network, Personalized Intelligence Portal, Query Tone, Quickstrike, Rapid Application Development, Strategy.com, Telepath, Telepath Intelligence,

Telepath Intelligence (and Design), MicroStrategy Intelligent Cubes, The E-Business Intelligence Platform, The Foundation For Intelligent E-Business, The Integrated Business Intelligence Platform Built For The Enterprise, The Intelligence Company, The Platform For Intelligent E-Business, The Power Of Intelligent eBusiness,

The Power Of Intelligent E-Business, The Scalable Business Intelligence Platform Built For The Internet, Industrial-Strength Business Intelligence, Office Intelligence, MicroStrategy Office, MicroStrategy Report Services, MicroStrategy Web MMT, MicroStrategy Web Services, Pixel Perfect, MicroStrategy Mobile, MicroStrategy

Integrity Manager and MicroStrategy Data Mining Services are all registered trademarks or trademarks of MicroStrategy Incorporated.

All other products are trademarks of their respective holders. Specifications subject to change without notice. MicroStrategy is not responsible for errors or omissions. MicroStrategy makes no warranties or commitments concerning the availability of future products or versions that may be planned or under development.

Patent Information

This product is patented. One or more of the following patents may apply to the product sold herein: U.S. Patent Nos. 6,154,766, 6,173,310, 6,260,050, 6,263,051, 6,269,393, 6,279,033, 6,501,832, 6,567,796, 6,587,547, 6,606,596, 6,658,093, 6,658,432, 6,662,195, 6,671,715, 6,691,100, 6,694,316, 6,697,808, 6,704,723, 6,707,889,

6,741,980, 6,765,997, 6,768,788, 6,772,137, 6,788,768, 6,792,086, 6,798,867, 6,801,910, 6,820,073, 6,829,334, 6,836,537, 6,850,603, 6,859,798, 6,873,693, 6,885,734, 6,888,929, 6,895,084, 6,940,953, 6,964,012, 6,977,992, 6,996,568, 6,996,569, 7,003,512, 7,010,518, 7,016,480, 7,020,251, 7,039,165, 7,082,422, 7,113,993, 7,181,417,

7,127,403, 7,174,349, 7,194,457, 7,197,461, 7,228,303, 7,260,577, 7,266,181, 7,272,212, 7,302,639, 7,324,942, 7,330,847, 7,340,040, 7,356,758, 7,356,840, 7,415,438, 7,428,302, 7,430,562, 7,440,898 and 7,457,397. Other patent applications are pending.

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