Mid-Range PlanSeptember 2013

WORLDWIDE MARKETING and DISTRIBUTION MID–RANGE PLAN

FY14 Savings Initiatives and Status Overhead Marketing and Print Costs

FY15 MRP Marketing and Print Initiatives Releases vs. Comp Films

Addendum FY15 MRP: Box Office and P&A Details

2

FY14 SAVINGS INITIATIVES

AND STATUS

3

FY14 OVERHEAD INITIATIVESFY14 Overhead initiatives budgeted at $15.8M and

estimated at $12.4M Shortfall due primarily to not changing Japan office

SPR savings total $4.6M annually Dallas office closure Executive department changes Creative Advertising restructuring International Accounts Receivable and collections restructuring

SPRI savings total $7.7M annually New sub-distribution deals in Belgium (April 2013), Scandinavia (July

2013), and Brazil (September 2013) Office closures in Argentina (June 2012) and Holland (June 2013) New joint venture partnership in Korea Restructuring of Home Office distribution services group Renegotiation of current sub-distribution deals Sale of real estate in Argentina (one time savings) Other miscellaneous savings

4

FY14 OVERHEAD INITIATIVES(in millions)

Actual FC2 MRP Projected Savings

FY13 FY14 FY15 FY16 FY17 Total Total Description:

SPR:

Re-structure SPR exec dept 0.9 0.9 - 0.9 0.9 0.9 0.9 0.9 2.7 4.5 Re-structure execs in SPR home office Dallas Office Closure 1.5 1.5 - 1.5 1.5 1.5 1.5 1.5 4.5 7.5 Creative Adv Reorg 0.9 0.9 - 0.9 0.9 0.9 0.9 0.9 2.7 4.5 Loper termination Other Restuctures 0.8 0.8 - 0.8 0.8 0.8 0.8 0.8 2.4 4.0 Mannheim, Golod, Byers

Re-structure Int'l AR/collections 0.4 0.5 0.1 0.5 0.5 0.5 0.5 0.5 1.4 2.4 Move AR fxn to LA with no hcount additions and re-structure home office AR mgmt roles

SPRI:

Home Office - Distribution services 0.5 0.5 - - 0.5 0.5 0.5 0.5 1.6 2.1 Re-structure SPRI Home Office - Distribution Services Paramount S. Korea JV (Pending) 0.5 0.5 - - 0.3 0.5 0.5 0.5 1.5 1.8 New partnership - S. Korea JV with Paramount

Universal/Paramount deal: Benelux sub deal 1.2 1.2 - - 1.2 1.2 1.2 1.2 3.6 4.8 Universal/Paramount: Belgium distribute Uni (commenced April 2013)and Holland office closure in June 2013

Universal deal: Brazil sub deal 2.1 2.1 - - 1.0 2.1 2.1 2.1 6.3 7.3 Universal: Brazil sub deal - commenced September 2013

Universal deal: Scandi. sub deal 1.1 1.1 - - 0.9 1.1 1.1 1.1 3.3 4.2 Universal: Scandinavian (sub deal) - commenced July 2013

Paramount deal: Germany/Austria sub deals 2.4 - (2.4) - - - - - - - Paramount Germany/Austria sub deal - fell through

Paramount deal: Japan JV 3.4 - (3.4) - 0.0 0.0 0.0 0.0 0.0 0.0 Paramount: Japan (proposed JV) - deal fell through due to labor issues

Sub Deal renegotiation - 0.7 0.7 - 0.7 0.7 0.7 0.7 2.1 2.8 Latin America/Europe Other Savings to Come 0.1 0.2 0.1 - 0.2 0.2 0.2 0.2 0.6 0.8Argentina Office Closure - 1.0 1.0 0.7 1.0 1.0 1.0 1.0 3.0 4.7 Argentina Office Closed June 2012 Argentina Building Sale - 0.5 0.5 - 0.5 - - - - 0.5 $540k in Argentina building sale in September 2013

TOTAL 15.8$ 12.4$ (3.4)$ 5.3$ 10.9$ 11.9$ 11.9$ 11.9$ 35.7$ 51.9$

FY14 Budgeted Savings

FY14 Estimated Savings

Var Fav/

(Unfav) MRP

Projected Savings

Met overhead initiative target of $15.8M excluding Japan Due to starting some initiatives in FY13, we realized $5.3M in

FY13 Savings in MRP for FY15-17 are roughly $36M

5

FY14 MARKETING & PRINT COST INITIATIVES(in thousands)

WORLDWIDE P&A&O CUTS

Budget Current Fav/(Unfav) Comment

EVIL DEAD 8,955$ 7,945$ (1,010)$ Over $650k in DADS and $360k in DPTS; DBO up $8MAFTER EARTH 19,705 28,350 8,645 Addl P&A savings in domestic and intl

THIS IS THE END 2,610 (6,770) (9,380) DBO and IBO exceeded budget; WW BO up from $100M budget to $130MWHITE HOUSE DOWN 20,885 30,325 9,440 Addl IADS and IPTS savings

GROWN UPS 2 11,660 11,040 (620) Over $325K on DADS and $295k on DPTS; Intl on budgetSMURFS 2 9,605 3,940 (5,665) Over in IADS and IPTS; $2M for sustaining media & $3.5M on prints

2 GUNS 4,015 10,515 6,500 Cut intl spend in light of lower target from $85M to $65MELYSIUM 9,725 10,755 1,030 Cut IADS $1M, but exceeding IBO target of $175M likely

MORTAL INSTRUMENTS 6,165 6,170 5 DADS over; offset by DPTS savingsONE DIRECT ION 300 (18,695) (18,995) Budgeted WW BO was $30M, current WW BO is $75M

BATTLE OF THE YEAR 5,030 14,470 9,440 Cut WW BO targets and spendCLOUDY 2 9,710 (3,560) (13,270) Intl strengthened to mirror CROODS: IADS up $13M & WW BO up $75M

CAPTAIN PHILLIPS 13,780 13,780 - CARRIE 2,225 2,225 -

MONUMENTS MEN 3,705 3,705 - AMERICAN HUSTLE 7,190 7,190 -

ROBOCOP 15,905 15,905 - ABOUT LAST NIGHT 6,655 6,655 -

NO GOOD DEED 6,035 6,035 - WORLDWIDE P&A CUTS 163,860$ 149,980$ (13,880)$

Budgeted P&A savings of $164M* Current estimated savings are $150M Shortfall due primarily to ONE DIRECTION and CLOUDY 2

* $176M including revenue increases on THIS IS THE END and SMURFS 2.

6

FY15 MRP

7

FY15 Marketing & Print

Initiatives

8

FY15 P&A&O COST INITIATIVES(in thousands)

Italicized titles are new GL submissions since marketing initiatives, prior GL not applicable; comp film average used

FY15 P&A&O was cut $132.2M (11%) versus original greenlight or recent comparison film(s)

Original GL or Comp Film(s) FY15 MRP Savings % Comment

HEAVEN IS FOR REAL 32,865$ 30,470$ 2,395$ 7% Comps films: Soul Surfer; Colombiana & The CallNO GOOD DEED 36,965 30,885 6,080 16% Based on marketing initiatives, cut WW P&A

AMAZING SP IDER-MAN 2 217,420 204,780 12,640 6% Based on marketing initiatives, cut WW P&A22 J UMP STREET 79,945 70,770 9,175 11% Based on marketing initiatives, cut WW P&A

THINK LIK E A MAN TOO 38,060 34,890 3,170 8% Comp films: TLAM and Death at A FuneralSEX TAPE 83,250 74,670 8,580 10% Based on marketing initiatives, cut WW P&A

EQUALIZER 92,100 86,055 6,045 7% Based on marketing initiatives, cut WW P&ATHE INTERVIEW 61,540 50,150 11,390 19% Comp film: This Is The EndK ITCHEN SINK 45,150 40,950 4,200 9% Based on marketing initiatives, cut WW P&A

FURY 103,175 84,940 18,235 18% Comp films: Monuments Men for Dom; Django for IntlANNIE 103,200 84,280 18,920 18% Based on marketing initiatives, cut WW P&A

BEWARE THE NIGHT 67,830 57,760 10,070 15% Based on marketing initiatives, cut WW P&AK EVIN HART COMEDY 34,315 32,335 1,980 6% Comp film: Think Like a Man

UNTITLED CAMERON CROWE 94,410 79,420 14,990 16% Based on marketing initiatives, cut WW P&ACHAPP IE 98,490 94,120 4,370 4% Comp films: Elysium, D9 and Total Recall

TOTAL 1,188,715$ 1,056,475$ 132,240$ 11%

WORLDWIDE P&A&O BUDGETS

9

FY15 P&A&O COST INITIATIVES(in thousands)

Versus older comparison films, FY15 slate’s P&A&O is $242.6M (19%) less

FY15 MRP Total

Comp Film(s)Total Savings % Comparison Film(s)

HEAVEN IS FOR REAL 30,470$ 34,200$ 3,730$ 12% This ChristmasNO GOOD DEED 30,885 40,400 9,515 31% Lakeview Terrace

AMAZING SP IDER-MAN 2 204,780 239,400 34,620 17% Spider-Man 222 J UMP STREET 70,770 94,000 23,230 33% You Don't Mess With the Zohan

THINK LIK E A MAN TOO 34,890 41,600 6,710 19% Death at a FuneralSEX TAPE 74,670 93,400 18,730 25% Superbad

EQUALIZER 86,055 105,000 18,945 22% Taking of Pelham 1-2-3THE INTERVIEW 50,150 65,800 15,650 31% Pineapple ExpressK ITCHEN SINK 40,950 52,500 11,550 28% Zombieland (dom) / Step Brothers (intl)

FURY 84,940 118,500 33,560 40% SaltANNIE 84,280 101,700 17,420 21% Pursuit of Happyness

BEWARE THE NIGHT 57,760 64,000 6,240 11% Exorcism of Emily RoseK EVIN HART COMEDY 32,335 41,600 9,265 29% Death at a Funeral

UNTITLED CAMERON CROWE 79,420 88,500 9,080 11% J ust Go With ItCHAPP IE 94,120 118,500 24,380 26% Salt

TOTAL 1,056,475$ 1,299,100$ 242,625$ 19%

WORLDWIDE P&A&O BUDGETS

10

11

Release Date April 16, 2014

Domestic Box Office $40,000

Total Marketing $25,000

HEAVEN IS FOR REAL

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

12

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

HEAVEN IS FOR REAL SOUL SURFER

Release Date April 16, 2014 April 8, 2011Budgeted Box Office $40,000 $30,000Actual Box Office $42,300Retention Rate 48% 48%Prints $2,750 $2,440 Screen Count 2,500 2,306

Pre-Open Media $20,000 $15,402Support Media 1,000 6,079Total Media $21,000 $21,481Basics 4,000 5,922Total Marketing $25,000 $27,403

13

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

HEAVEN IS FOR REAL SOUL SURFER

International Box Office $1,500 $570Revenue $615 $0Prints $300 $160 Screen Count 175 99

Territory Marketing $550 $214Home Office Marketing 250 41Total Marketing $800 $255

14

Release Date May 2, 2014

Domestic Box Office $300,000

Total Marketing $66,000

THE AMAZING SPIDER-MAN 2

Goal: make ASM2 first home-grown $1B box office film for studio

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

15

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

THE AMAZING SPIDER-MAN 2

THE AMAZING SPIDER-MAN 1

Release Date May 2, 2014 July 3, 2012Budgeted Box Office $300,000 $250,000Actual Box Office $250,000Retention Rate 59% 58%Prints $9,000 $9,140 Screen Count 8,800 8,888

Pre-Open Media $39,500 $43,262Support Media 5,000 3,272Total Media $44,500 $46,534Basics 21,500 25,112Total $66,000 $71,646

16

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

THE AMAZING SPIDER-MAN 2

THE AMAZING SPIDER-MAN 1

International Box Office $550,000 $490,000Revenue $233,000 $185,000Prints $24,500 $22,910 Screen Count 20,000 18,675

Territory Marketing $64,200 $64,123Home Office Marketing 14,800 12,377Total Marketing $79,000 $76,500

17

Release Date June 13, 2014

Domestic Box Office $125,000

Total Marketing $40,500

22 JUMP STREET

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

18

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

22 JUMP STREET 21 JUMP STREET

Release Date June 13, 2014 March 15, 2012Budgeted Box Office $125,000 $80,000Actual Box Office $130,000Retention Rate 53% 51%Prints $4,500 $5,130 Screen Count 4,200 4,186

Pre-Open Media $30,000 $30,854Support Media 1,500 3,175Total Media $31,500 $34,029Basics 9,000 9,773Total Marketing $40,500 $43,802

19

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

22 JUMP STREET 21 JUMP STREET

International Box Office $75,000 $62,300Revenue $28,500 $16,800Prints $5,500 $6,500 Screen Count 4,100 3,962

Territory Marketing $12,200 $11,565Home Office Marketing 3,500 2,735Total Marketing $15,700 $14,300

20

Release Date July 2, 2014

Domestic Box Office $85,000

Total Marketing $39,500

SEX TAPE

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

21

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

SEX TAPE BAD TEACHER

Release Date July 2, 2014 June 24, 2011Budgeted Box Office $85,000 $65,000Actual Box Office $96,659Retention Rate 53% 50%Prints $3,500 $5,061 Screen Count 3,300 3,703

Pre-Open Media $29,000 $29,711Support Media 2,000 3,090Total Media $31,000 $32,801Basics 8,500 8,668Total $39,500 $41,469

22

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

SEX TAPE BAD TEACHER

International Box Office $70,000 $115,290Revenue $27,800 $23,100Prints $7,250 $7,764 Screen Count 5,000 4,604

Territory Marketing $16,800 $16,512Home Office Marketing 3,000 2,910Total Marketing $19,800 $19,422

23

Release Date September 2014

Domestic Box Office $100,000

Total Marketing $42,500

EQUALIZER

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

24

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

EQUALIZER BATTLE: LA

Release Date September 26, 2014 March 11, 2011Budgeted Box Office $100,000 $90,000Actual Box Office $80,000Retention Rate 53% 54%Prints $4,250 $6,867 Screen Count 4,000 4,708

Pre-Open Media $30,000 $31,118Support Media 3,000 1,934Total Media $33,000 $33,052Basics 9,500 11,449Total $42,500 $44,501

25

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

EQUALIZER BATTLE: LA

International Box Office $100,000 $109,300Revenue $42,000 $33,600Prints $7,250 $12,676 Screen Count 5,800 6,483

Territory Marketing $22,300 $25,471Home Office Marketing 4,700 3,569Total Marketing $27,000 $29,040

26

Release Date October 10, 2014

Domestic Box Office $75,000

Total Marketing $32,980

THE INTERVIEW

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

27

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

THE INTERVIEW THIS IS THE END

Release Date October 10, 2014 June 12, 2013Budgeted Box Office $75,000 $80,000Actual Box Office $95,000Retention Rate 50% 52%Prints $3,450 $3,585 Screen Count 3,300 3,718

Pre-Open Media $25,000 $30,252Support Media 480 2,608Total Media $25,480 $32,860Basics 7,500 8,570Total $32,980 $41,430

28

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

THE INTERVIEW THIS IS THE END

International Box Office $25,000 $35,000Revenue $9,000 $9,000Prints $2,400 $3,250 Screen Count 1,000 2,600

Territory Marketing $5,800 $8,400Home Office Marketing 1,900 1,700Total Marketing $7,700 $10,100

29

Release Date October 24, 2014

Domestic Box Office $60,000

Total Marketing $31,500

KITCHEN SINK

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

30

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

KITCHEN SINK ZOMBIELAND

Release Date October 24, 2014 October 2, 2009Budgeted Box Office $60,000 $35,000Actual Box Office $72,000Retention Rate 52% 53%Prints $3,700 $5,524 Screen Count 3,400 3,878

Pre-Open Media $23,000 $22,225Support Media 1,000 3,094Total Media $24,000 $25,319Basics 7,500 7,792Total Marketing $31,500 $33,111

31

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

KITCHEN SINK ZOMBIELAND

International Box Office $5,000 $27,000Revenue $1,670 $0Prints $2,000 $4,633 Screen Count 750 2,387

Territory Marketing $1,240 $7,563Home Office Marketing 350 1,605Total Marketing $1,590 $9,168

32

Release Date November 14, 2014

Domestic Box Office $115,000

Total Marketing $40,250

FURY

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

33

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

FURY MONUMENTS MEN

Release Date November 14, 2014 December 18, 2013Budgeted Box Office $115,000 $100,000Actual Box OfficeRetention Rate 53% 53%Prints $4,750 $4,100 Screen Count 4,500 3,600

Pre-Open Media $28,500 $33,150Support Media 2,500 3,800Total Media $31,000 $36,950Basics 9,250 9,445Total Marketing $40,250 $46,395

P&A cap is $45M. Other cap is $1.5M. Current spend is at cap.34

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

FURY DJANGO

International Box Office $110,000 * $267,000Revenue $44,500 $52,500Prints $7,000 $11,300 Screen Count 5,000 8,095

Territory Marketing $23,000 $26,301Home Office Marketing 4,350 6,659Total Marketing $27,350 $32,960

* Worldwide rights ex. Asia (we do have S. Korea), Eastern Europe (we do have CIS), Italy, Africa, Turkey, Middle East and Israel. 35

Release Date December 25, 2014

Domestic Box Office $100,000

Total Marketing $48,500

ANNIE

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

36

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

ANNIEHOTEL

TRANSYLVANIA

Release Date December 25, 2014 September 28, 2012Budgeted Box Office $100,000 $120,000Actual Box Office $142,560Retention Rate 53% 52%Prints $4,800 $4,045 Screen Count 4,500 4,188

Pre-Open Media $34,000 $32,957Support Media 3,000 7,164Total Media $37,000 $40,121Basics 11,500 11,909Total Marketing $48,500 $52,030

37

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

ANNIEHOTEL

TRANSYLVANIA

International Box Office $75,000 $198,000Revenue $30,900 $50,400Prints $5,750 $12,000 Screen Count 4,500 9,577

Territory Marketing $15,980 $25,504Home Office Marketing 4,520 5,496Total Marketing $20,500 $31,000

38

Release Date Feb 2015

Domestic Box Office $80,000

Total Marketing $43,500

UNTITLED CAMERON CROWE

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

39

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

UNTITLED CAMERON CROWE JUST GO WITH IT

Release Date Feb 2015 February 11, 2011Budgeted Box Office $80,000 $110,000Actual Box Office $98,000Retention Rate 52% 55%Prints $3,800 $7,776 Screen Count 3,500 4,803

Pre-Open Media $30,000 $29,516Support Media 3,000 3,482Total Media $33,000 $32,998Basics 10,500 10,772Total Marketing $43,500 $43,770

40

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

UNTITLED CAMERON CROWE JUST GO WITH IT

International Box Office $80,000 $107,700Revenue $31,500 $37,800Prints $6,000 $10,377 Screen Count 5,200 5,077

Territory Marketing $16,860 $21,800Home Office Marketing 5,000 0Total Marketing $21,860 $21,800

41

Release Date March 27, 2015

Domestic Box Office $85,000

Total Marketing $44,000

CHAPPIE

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

42

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

CHAPPIE ELYSIUM

Release Date March 27, 2015 August 9, 2013Budgeted Box Office $85,000 $125,000Actual Box Office $85,000Retention Rate 53% 53%Prints $4,750 $4,300 Screen Count 4,500 4,334

Pre-Open Media $31,000 $30,858Support Media 2,000 892Total Media $33,000 $31,750Basics 11,000 11,085Total $44,000 $42,835

43

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

CHAPPIE ELYSIUM

International Box Office $115,000 $175,000Revenue $46,550 $73,000Prints $8,500 $10,740 Screen Count 6,500 9,049

Territory Marketing $26,800 $33,067Home Office Marketing 4,600 6,083Total Marketing $31,400 $39,150

44

45

Release Date April 25, 2014

Domestic Box Office $35,000

Total Marketing $23,930

NO GOOD DEED

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

46

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

NO GOOD DEEDLAKEVIEW TERRACE

Release Date April 25, 2014 September 19, 2008Budgeted Box Office $35,000 $35,000Actual Box Office $38,000Retention Rate 50% 48%Prints $3,020 $4,676 Screen Count 2,800 2,820

Pre-Open Media $19,000 $22,790Support Media 240 923Total Media $19,240 $23,713Basics 4,690 5,497Total $23,930 $29,210

47

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

NO GOOD DEED LAKEVIEW TERRACE

International Box Office $2,400 $5,100Revenue $1,000 $4,200Prints $1,520 $1,911 Screen Count 600 782

Territory Marketing $570 $2,473Home Office Marketing 250 796Total Marketing $820 $3,269

48

Release Date June 20, 2014

Domestic Box Office $80,000

Total Marketing $28,500

THINK LIKE A MAN TOO

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

49

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

THINK LIKE A MAN TOO

THINK LIKE A MAN

Release Date June 20, 2014 April 20, 2012Budgeted Box Office $80,000 $45,000Actual Box Office $87,000Retention Rate 49% 49%Prints $3,000 $3,131 Screen Count 3,000 2,519

Pre-Open Media $21,000 $19,225Support Media 1,500 3,180Total Media $22,500 $22,405Basics 6,000 6,450Total $28,500 $28,855

50

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

THINK LIKE A MAN TOO THINK LIKE A MAN

International Box Office $3,800 $3,876Revenue $1,600 $1,615Prints $410 $410 Print Count 300 304

Territory Marketing $300 $272Home Office Marketing 200 200Total Marketing $500 $472

51

Release Date January 16, 2015

Domestic Box Office $60,000

Total Marketing $30,000

BEWARE THE NIGHT

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

52

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

BEWARE THE NIGHT

EXORCISM OF EMILY ROSE

Release Date January 16, 2015 September 9, 2005Budgeted Box Office $60,000 $30,000Actual Box Office $75,000Retention Rate 54% 47%Prints $4,100 $6,896 Screen Count 3,800 3,706

Pre-Open Media $23,000 $18,833Support Media 1,000 4,619Total Media $24,000 $23,452Basics 6,000 5,288Total Marketing $30,000 $28,740

53

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

BEWARE THE NIGHTEXORCISM OF EMILY ROSE

International Box Office $45,000 $70,250Revenue $17,800 $8,000Prints $5,400 $5,107 Screen Count 3,700 4,003

Territory Marketing $12,060 $16,985Home Office Marketing 2,990 2,355Total Marketing $15,050 $19,340

54

FY15 RELEASES MRP BUDGET OVERVIEW

(in millions)

Release Date February 6, 2015

Domestic Box Office $45,000

Total Marketing $25,500

KEVIN HART WEDDING COMEDY

55

FY15 RELEASES DOMESTIC BUDGET DETAIL AND COMPARABLE FILM

(in millions)

KEVIN HART WEDDING COMEDY

THINK LIKE A MAN

Release Date February 6, 2015 April 20, 2012Budgeted Box Office $45,000 $45,000Actual Box Office $87,000Retention Rate 50% 49%

Prints $2,800 $3,131 Screen Count 2,600 2,519

Pre-Open Media $18,500 $19,225Support Media 1,000 3,180Total Media $19,500 $22,405Basics 6,000 6,450Total Marketing $25,500 $28,855

56

FY15 RELEASES INTERNATIONAL BUDGET DETAIL AND COMPARABLE FILM

(in millions)

KEVIN HART WEDDING COMEDY

THINK LIKE A MAN

International Box Office $2,400 $3,876Revenue $1,000 $1,000Prints $1,300 $410 Screen Count 300 304

Territory Marketing $670 $272Home Office Marketing 200 200Total Marketing $870 $472

57

ADDENDUMBox Office & P&A&O

By Picture

58

FY15 MRP DOMESTIC BOX OFFICE

RELEASETITLE DATE MRP

HEAVEN IS FOR REAL 16-Apr-14 40,000$ NO GOOD DEED 25-Apr-14 35,000 THE AMAZING SPIDER-MAN 2 2-May-14 300,000 22 JUMP STREET 13-Jun-14 125,000 THINK LIKE A MAN TOO 20-Jun-14 80,000 SEX TAPE 2-Jul-14 85,000 EQUALIZER 26-Sep-14 100,000 THE INTERVIEW 10-Oct-14 75,000 KITCHEN SINK 24-Oct-14 60,000 FURY 14-Nov-14 115,000 ANNIE 25-Dec-14 100,000 BEWARE THE NIGHT 16-Jan-15 60,000 UNTITLED CAMERON CROWE Feb 2015 80,000 KEVIN HART WEDDING COMEDY 6-Feb-15 45,000 CHAPPIE 27-Mar-15 85,000

TOTAL 1,385,000$

59

FY15 MRPDOMESTIC P&A&O BUDGETS

RELEASETITLE DATE MRP

HEAVEN IS FOR REAL 16-Apr-14 29,170$ NO GOOD DEED 25-Apr-14 28,165 THE AMAZING SPIDER-MAN 2 2-May-14 86,280 22 JUMP STREET 13-Jun-14 48,070 THINK LIKE A MAN TOO 20-Jun-14 33,750 SEX TAPE 2-Jul-14 45,620 EQUALIZER 26-Sep-14 49,805 THE INTERVIEW 10-Oct-14 39,200 KITCHEN SINK 24-Oct-14 37,060 FURY 14-Nov-14 46,500 ANNIE 25-Dec-14 56,030 BEWARE THE NIGHT 16-Jan-15 36,110 UNTITLED CAMERON CROWE Feb 2015 49,560 KEVIN HART WEDDING COMEDY 6-Feb-15 29,815 CHAPPIE 27-Mar-15 51,720

TOTAL 666,855$ % of DBO 48%

Budgeted Domestic Retention Rate 53%60

FY15 MRPINTERNATIONAL BOX OFFICE

RELEASETITLE DATE MRP

HEAVEN IS FOR REAL 16-Apr-14 1,500$ NO GOOD DEED 25-Apr-14 2,400 THE AMAZING SPIDER-MAN 2 2-May-14 550,000 22 JUMP STREET 13-Jun-14 75,000 THINK LIKE A MAN TOO 20-Jun-14 3,800 SEX TAPE 2-Jul-14 70,000 EQUALIZER 26-Sep-14 100,000 THE INTERVIEW 10-Oct-14 25,000 KITCHEN SINK 24-Oct-14 5,000 FURY 14-Nov-14 110,000 ANNIE 25-Dec-14 75,000 BEWARE THE NIGHT 16-Jan-15 45,000 UNTITLED CAMERON CROWE Feb 2015 80,000 KEVIN HART WEDDING COMEDY 6-Feb-15 2,400 CHAPPIE 27-Mar-15 115,000

TOTAL 1,260,100$

61

FY15 MRP INTERNATIONAL P&A&O BUDGETS

RELEASETITLE DATE MRP

HEAVEN IS FOR REAL 16-Apr-14 1,300$ NO GOOD DEED 25-Apr-14 2,720 THE AMAZING SPIDER-MAN 2 2-May-14 118,500 22 JUMP STREET 13-Jun-14 22,700 THINK LIKE A MAN TOO 20-Jun-14 1,135 SEX TAPE 2-Jul-14 29,050 EQUALIZER 26-Sep-14 36,250 THE INTERVIEW 10-Oct-14 10,950 KITCHEN SINK 24-Oct-14 3,890 FURY 14-Nov-14 36,550 ANNIE 25-Dec-14 28,250 BEWARE THE NIGHT 16-Jan-15 21,650 UNTITLED CAMERON CROWE Feb 2015 29,860 KEVIN HART WEDDING COMEDY 6-Feb-15 2,520 CHAPPIE 27-Mar-15 42,400

TOTAL 387,725$ % of IBO 31%

Budgeted International Retention Rate 41%62

FY15 MRPWORLDWIDE BOX OFFICE

RELEASETITLE DATE MRP

HEAVEN IS FOR REAL 16-Apr-14 41,500$ NO GOOD DEED 25-Apr-14 37,400 THE AMAZING SPIDER-MAN 2 2-May-14 850,000 22 JUMP STREET 13-Jun-14 200,000 THINK LIKE A MAN TOO 20-Jun-14 83,800 SEX TAPE 2-Jul-14 155,000 EQUALIZER 26-Sep-14 200,000 THE INTERVIEW 10-Oct-14 100,000 KITCHEN SINK 24-Oct-14 65,000 FURY 14-Nov-14 225,000 ANNIE 25-Dec-14 175,000 BEWARE THE NIGHT 16-Jan-15 105,000 UNTITLED CAMERON CROWE Feb 2015 160,000 KEVIN HART WEDDING COMEDY 6-Feb-15 47,400 CHAPPIE 27-Mar-15 200,000

TOTAL 2,645,100$

63

FY15 MRPWORLDWIDE P&A&O BUDGETS

RELEASETITLE DATE MRP

HEAVEN IS FOR REAL 16-Apr-14 30,470$ NO GOOD DEED 25-Apr-14 30,885 THE AMAZING SPIDER-MAN 2 2-May-14 204,780 22 JUMP STREET 13-Jun-14 70,770 THINK LIKE A MAN TOO 20-Jun-14 34,885 SEX TAPE 2-Jul-14 74,670 EQUALIZER 26-Sep-14 86,055 THE INTERVIEW 10-Oct-14 50,150 KITCHEN SINK 24-Oct-14 40,950 FURY 14-Nov-14 83,050 ANNIE 25-Dec-14 84,280 BEWARE THE NIGHT 16-Jan-15 57,760 UNTITLED CAMERON CROWE Feb 2015 79,420 KEVIN HART WEDDING COMEDY 6-Feb-15 32,335 CHAPPIE 27-Mar-15 94,120

TOTAL 1,054,580$ % of WWBO 40%

Budgeted Worldwide Retention Rate 47%64