PWCCOCA COLASPOTIFYSAPLOST BOYS INTL 1ST OCTOBER 2015BRUSSELS

DRIVING THE MOMENTUM OF MILLENNIAL’S

MILLENNIAL TALENT SEMINAR1ST OCTOBER BRUSSELS

WELCOME

Welcome to the third installment of Icon’s future talent & leadership series. Following our

successful Future Leadership and the 8th Diversity & Inclusion Seminars which focussed

on the innovative and evolving ways of Leadership & Diversity and New Ways of Working,

we are delighted to bring you our third installment, “Driving The Momentum of Millennial’s

Seminar that will take place in Brussels on Thursday October 1st.

In keeping with the millennial theme of fast paced learning, this one day seminar will cover

three main sections of the Millennial Talent question.

Firstly we will examine how companies recruit & attract millennial talent through social media.

Secondly we will look at how you develop and engage early talent before finally exploring

how you retain millennial talent.

One of the important criteria we set for our presenters, was that their organisations have an

effective working millennial program in place. With this we will examine how these leading

companies are delivering effective results while also laying successful ‘how to’ approaches

and strategic models for the future.

We invite you to join us for this one day conference with robust research, case studies, debate

sessions, roundtable discussions and keynote presentations.

See you in Brussels.

ABN Amro

Adidas

AIG

Airbus

Allianz

Arla Foods

Asda Walmart

Astrazeneca

Atos Origin

AXA

BAE Systems

Barclays

BASF

BAT

Bayer

Beiersdorf BG Group

BNP Paribas

Previous Icon clients includeBoehringer Ing.

BP

Bridgestone

Bristol Myers SquibbBrown Forman

BT

Cargill

Carrefour

C&C Group

Cisco

Coca Cola

Continental

Cooper Industries

Daimler

Danone

Dell

Deloitte

Deutsche Bank

Deutsche Telekom

DHL

Diageo

Diverseo

DNV

EADS

Etisalat

EPWN

ESADE

Ferrero

GDF Suez

GE

GEA

GM

GlaxoSmithKline

Genzyme

Henkel

H&M

HP

HSBC

IBM

IE Business School

ING

J&J

Linklaters

L’Oreal

Mattel

McDonalds

Medtronic

Merck

Metro

Microsoft

Munich Re

National Grid

Nespresso

Nestle

NHS

Nokia

Novartis

Novo Nordisk

Oracle

Orange

P&G

Pepsico

Philips

Randstad

Reckitt Benckiser

Renault

Roche

Sanofi Aventis

Sara Lee

Seat

Shell

Siemens

Solvay

Standard Chartered

Swift

Swisscom

Telefonica

Telenor

Tetra-Pak

ThyssenKrupp

Toyota

UBS

Unilever

Vestas

Vodafone

Whirlpool

Zurich

SPEAKERS

JOHANNES SUNDLO / HR CONTROLLER / SPOTIFY

DEV NADYA POWELL / MANAGING DIRECTOR / LOST BOYS INTERNATIONAL

TINA FUREST/SNR. PROGRAM MANAGER EMEA EARLY TALENT & DIVERSITY / SAP

KRZYSZTOF PAWLUK / SENIOR DIGITAL MANAGER CSE / COCA COLA & CO-FOUNDER / MILLENNIAL VOICE

Tina Fuest has over 20 years program management experience in the IT industry and has held a variety of roles since joining at SAP in 2006. She is currently the EMEA Lead for Early Talent and Generational Diversity. Her key focus areas are the retention of Early Talents and the promotion of the IT industry to young women and men. Tina holds a degree in International Business from the Aston Business School, UK and currently lives in Germany.

Currently overseeing digital operations in 23 countries in Central & Southern Europe, together with European and Global projects. At the same time co-founder of Millennial Voice, global talent group from millennial generation, advising directly to Senior Executives of The Coca-Cola Company. Focused on driving cultural change to strengthen relevancy among current and future millennial employees. Prior to joining The Coca-Cola Company worked in Procter and Gamble in marketing, sales and strategy departments.Truly millennial leader, who worked across all layers of business structure in big corporations from market operations, through region management to global project. Flexible intrapreneur recognized as an innovator and challenger of status quo. Successful history of working with startups, in both US and Europe, and embedding them in established organizations to benefit both sides.

As a HR Controller I support and help the VP HR with various KPIs related to the HR process. This includes tasks like working with performance management within the HR-team, budget alignment and follow up the different HR-teams KPIs. It also includes projects like; Writing and executing a diversity strategy for Spotify and Developing and implementing an intranet at Spotify. Johannes Sundlo works not only on Spotify as HR Controller, but is also one of the people behind the HR Sweden, Sweden’s largest online forums for and by the HR people.

In 2013, Nadya founded Lost Boys, part of the DigitasLBi network. Her role combines the three things she loves – people, business and creativity – all powered by technology. In 2014 and 2015 she was in the BIMA Hot 100 which celebrates the biggest names in digital, was in the top 10 Most Influential people in social media marketing in the UK as part of The Drum’s Social Buzz countdown, and was named as one of The Hospital Clubs H100, which identifies and celebrates the 100 most innovative people working across Britains creative industries. She is a regularly columnist for Admap and also contributes to The Drum, Marketing, Campaign as well as writing for her own blog www.innovationdisorder.com. She is also a regular speaker for BIMA, Silicon Beach, SXSW, Collider and Creative Social. In her spare time Nadya is co-founder of Innovation Social, an affiliation of Innovation Directors, and Millennial Mentoring which seeks to drive diversity in advertising.

Aoife is Senior Manager of our Global Diversity & Inclusion Programme Office with responsibility for the development and implementation of our network-wide global Diversity & Inclusion strategy. This includes leading global inclusion projects and global change and communications initiatives. Aoife also co-authors the PwC Gender Agenda blog. Aoife has 14 years of HR experience with PwC. Before joining the Global Diversity & Inclusion Programme Office, Aoife held various global change roles in the Ethics & Business Conduct, Global Mobility and Global Talent functions. Prior to this Aoife worked in PwC Ireland’s Learning & Development function. Aoife has a degree in Business Studies and an Executive Masters in HR Strategies.

AOIFE FLOOD / SENIOR MANAGER GLOBAL DIVERSITY PROGRAMMES / PWC

RAF SEYMUS / FOUNDER & MANAGING PARTNER / EXELLYSOver the past 10 years Raf has coached more than 250 and interviewed over 3000 young IT professionals. He assisted companies on the Belgian market such as Atos, Belfius, HP and Swift with the acquisition and integration of IT talent. In January 2014 he founded Exellys, part of the Belgian Brainbridge group. Exellys supports companies with the acquisition, integration and retention of strong, highly educated IT talent. They bridge the gap between the academic and business world by creating ‘the ideal incubator’ for young IT professionals. As experts in Talent Integration, Exellys ensures the necessary influx and retention of top talent for important Tech start-ups, medium sized companies and large enterprises by 2 unique programmes: Start Smart & Grow smart.

ORSOLYA NEMES / GENERATION Y EXPERT / Y CONSULTINGI am a member of Generation Y who loves to explore, engage, inspire and get inspired. I help organizations to understand the Millennial way of thinking better, to bridge generation gaps, how to get their attention, and how to turn themselves into love brands. If you want to know more about Millennials - or to hire / keep them, ask an expert, who researches them and is one of them - like me!My mission is to make an impact on how people create and share their thoughts. I work with multinational companies as well as startups and individuals and enpower them to communicate their message better. I am a guest author in the 2014 HVG Business magazine issues on effective presentations.In recent years Orsolya has presented at many international events including TEDx, HR Minds Forum, and the Microsft Windows Opening.

Welcome to theRadisson-BluRoyal HotelBrussels

Ideally situated in the heart of the city, this hotel in Brussels offers a 360-degree experience that anticipates all guests’ needs. Guests can easily access the capital’s top cultural attractions, conveniently close to the Grand Place. Tastefully decorated, each of the 281 rooms and suites features Free high-speed, wireless Internet access. Elegant dining and environmentally friendly meeting and event space round out the facilities of the Radisson Blu Royal Hotel, Brussels.

LOCATION

SEMINAR CHAIR

AGENDA THURSDAY 1st OCTOBER

09:30 Welcome Coffee & Registration Desk Opens

09:50 – 10:00 Chair Opening Address

10:00 – 10:40 Aoife Flood Senior Manager, Global Diversity & Inclusion Programmes / PWC

The Female Millennial: A New Era of TalentOrganisations are currently facing the challenges that come with vast numbers of millennial talent entering and reshaping the workforce. In parallel, they are also challenged with a lack of women in leadership posi-tions and fast becoming concerned with the financial and competitive toll this could mean for their organi-sations. • Organisations looking to address the gender leadership gap must drive parallel efforts that tackle en-hanced leadership diversity in conjunction with systemic change efforts targeting the workforce from day 1 • To get this right, organisations must better understand how to attract, develop, engage and retain female millennial talent.  • Our research identifies that one thing is clear: when it comes to the female millennial we really are talking about a new era of talent. This presentation will explore the findings from latest millennial research study, providing insights into the minds of the female millennial.

10:40 – 11:25 Krzysztof Pawluk Senior Digital Manager CSE / COCA COLA

The Why, the What and the HowWHY • Why you cannot keep doing what you have been doing for last 30+ years • Why Millennial matters and key points of difference vs other generations

WHAT • Create a smooth transition between generations of senior leaders & high-potential young talents • Benefits for organisations, senior leaders and millennial talent? • Better understanding of current corporate culture, external POV, higher retention, development and sponsorship for talented millenials. • What role should HR play in the project. Facilitator/Owner of the whole project

HOW • How to start the Reverse Mentoring program? • How to pick right participants? • How to build effective communication between senior leaders and millennials • Reverse Mentoring and matching personality styles. • How to set up expectations and evaluate effectiveness? • How to scale?

11:25 – 11:55 Coffee & Networking Break

11:55 – 12:40 Raf Seymus Founder & Managing Partner / EXELLYS

Bridging the gap between the academic and the business worldWhen we focus on the Belgian IT market, there are 3 large gaps between the academic and the business world: 1) A structural shortage of highly technically skilled graduates. Is there still fish in the pond? 2) Millennials have different expectations of ‘working’ than previous generations. They want something else but what exactly? 3) The knowledge and skills they bring from their education are not sufficient to get them integrated quickly in a professional organization. How do we really get them on board?

And yet some companies seem to have no problem at all with attracting, integrating and keeping these ‘smart creatives’ on board. Why do they succeed where other companies fail? What are they doing different-ly? How are they bridging these gaps? (SESSION NOTE CONTINUED)

(Continued) In this interactive session, we will try to formulate an answer to these questions with in-sights and critical success factors to stay ahead in ‘the war for talent’ on following topics: • Talent acquisition • Talent integration • Talent retention

12:40 – 13:45 Networking Lunch

13:45 – 14:30 Johannes Sundlo HR Controller / SPOTIFY

Social Media Is Dead: Long Live Social MediaSocial media is no longer a specific media. It just is. And it is a crucial part for millions of people so we in the HR arena need to get it and we need to get it right. • How do we work with social media as an integrated part of the everyday HR-work • How do we use it to attract world-class talent?

14:30 – 15:15 Dev Nadya Powell Managing Director / LOST BOYS INTL.

Millennial Talent: The Pirate WithinNadya is passionate about the importance of young talent in driving business success.  Most recently she co-founded Millennial Mentoring which aims to flip the traditional relationship where business mentors Millennials and instead Millennials mentor business.   

Her talk will focus on the key differences in Millennial behaviour and expectations, she will then focus on the importance of hiring diverse Millennial talent and not repeating the hiring mistakes of old. Fi-nally she will focus on four key ways to develop and retain Millennial talent within your organisations. Fundamentally it is all about freeing the Pirate within.

15:15 – 15:35 Networking Break & Coffee

15:35 – 16:20 Tina Fuest Senior Program Manager EMEA, Early Talent & Diversity / SAP

The SAP “Millennial” StudyAs Early Talent Program Manager, Tina supports Millenials in EMEA Sales & Services at SAP, enabling them to grow and develop themselves with creative learning experiences, so that they can be successful in their roles. During this session she will explore: • Findings of Oxford Economics & SAPs Workforce 2020 study • Impact of the changing nature of employment on early Talent Retention • Best practices in increasing Millennial Employee Engagement

16:20 – 17:00 INTERACTIVE GROUP WORKSHOP Building the Work Culture of the Future TogetherThis session will provide a plaftorm for attendees to focus on specific areas core to their challenges through a series of rounndtable discussions. Starter topics: • Recruitment expertise • Millennial retention

17:00 – 17:30 Q&A SPEAKERS PANEL: Here the Chair will put forward the hottest issues which have arisen from the WORKSHOP Session, to the panel of Speakers from the seminar day. This final panel provides an intersting platform for final thoughts from both the speakers and the delegate floor.

17:00 Seminar Close

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