Minton Law, P.A. Social Media TransformationBy: Shannon Colon, Heather Gulley, Sharla Branigan, and Robert Adams

FACEBOOK AND TWITTER

Facebook and Twitter Statistics 2012

Facebook 82 likes18 people have used the

company and publicly announced so

5 out of 5 stars, however, only 4 reviews have been made with no detail left

No photo albums; only one cover and profile photo

Twitter13 followers2 tweets1 like

Facebook and Twitter Statistics 2016

Facebook 390 likes and growing18 people have used the company

and publicly announced soStill 5 out of 5 stars, 4 reviews have

been made as well as 3 additional testimonials.

191 views per post and climbing since May 23rd

New photo albums and cover photos have been made

Twitter 13 followers2 tweets1 like

Facebook and Twitter social Media Calendar

Monday (MOTIVATIONAL MONDAY) Motivational Monday are posts that encourage

and/or motivate. **When the fall starts posting will

encourage law students **Tuesday (TUESDAY TIPS)

Tuesday tips is where law tips are post and/or a Facebook live video giving law tips.

Wednesday (WHAT’S HAPPENING WEDNESDAY)

What’s happing Wednesday is where we post what’s going with Minton Law or in the law industry.

Facebook and Twitter social Media Calendar

Thursday (TRIUMPHANT THURSDAYS) Triumphant Thursdays are post about cases

that Minton Law has won, both past and present.

Friday (FRIDAY FUN FACTS) Friday fun fact are postings about the fun and

exciting things that Minton Law is doing. **FLASHBACK FRIDAY…is always a good way

to go here also**Saturday (DID YOU KNOW SATURDAY?)

Did you know Saturday?.....are postings about important cases throughout history.

Sunday (NO POST SUNDAY!!!!!) **Unless you are posting to promote special

events or just have something important to say**

Minton LaW, P.A.Vs OhleOhle & Ohle, P.A. in Ft. Pierce –

Criminal Defense Attorneys4.8/5 Star rating on Google from 5 reviews53,248 views on Google+ and profile has

some activity and photos, but not muchFacebook has 10 likes, 18 visits and a 4

star rating from 1 review – last active post was in June 2016 with a person who appears the be the only one posting on their page and checking in "visiting" the firm

They do not appear to have a Twitter account

They only have personal LinkedIn accounts (Leanne’s has 83 connections, Michael 214 connections, and the other attorney does not have one)

Minton LaW, P.A.Vs Cunzo

Cunzo Law Firm in Ft. Pierce – Family law attorneyNo Google ratings75,759 views on Google+ but there

are no pictures or postsFacebook has 168 likes, 26 visits

and a 5 star rating from 2 reviews – last active post was in 2015

They do not appear to have a Twitter account

Only has a personal LinkedIn with 256 connections

Minton LaW, P.A.Vs KesslerKessler Law Firm in Ft. Pierce – Criminal defense·No Google ratings·Does not appear to have a Google+ account·Facebook has 480 likes, 34 visits and a 4.7/5 star rating from 13 reviews – Very active with posts, sharing miscellaneous things every few hours·Has a very active Twitter account posting frequently. The Twitter account has 144,000 Tweets and 7,204 followers·Only has a personal LinkedIn account with 471 connections

LinkedIn Statistics 2012

81 personal connections

Only personal profilesLack of information

and detail on:CompanyPracticesContact Methods

LinkedIn Statistics 2016

500+ Connections!Updated

information and photos

Details on volunteer work

Contact methods easily accessible

Google + Statistics 2012Google is the most popular search engine on the internet. It is where millions

of people search for information, goods, and services. It is where you can learn more about businesses and what they offer, as well as their location and contact information.

Google+ is a social media site that is linked to G-Mail (which is Google’s electronic mail system). Google+ has a huge network of people, and allows people and businesses to interact with one another. Users can create profiles, individual or business, and share details about themselves or the business. This also allows people to rate your business and leave feedback. Business owner’s are also able to track how many views the page is getting.

Minton Law, P.A. had a Google+ account established already, which was connected to their G-Mail account; however, the business account had not been updated or had any activity for over a year. Google My Business, which is part of Google+, is where you can update your business information and make very important changes, which affect the Google search.

Google + Statistics 2012

27,043 viewsIncorrect photos

and information on actual profile

Missing informationNo photos

Google + Statistics 2012

When we first Googled Minton Law, P.A., the photo that

showed up was a picture of their assistant Tiffany. We

immediately worked on changing that, as it almost

portrayed her as an attorney and could be misleading. We

also took new pictures of their office to include on the business page and updated

all of their photos.

Google + Statistics 2016

30,904 viewsNew and correct photos

upon lookupNew information and

detailsCleaner and more

organized profile

The Importance of An active professional website

It is the first impression of any client using the internet to brows for a business

It provides potential clients with reviews and detail of what your firm is about

It is the face of your company until the first meeting

If you can be trustedIf you are capable of handling

their caseIf you will win their case

MintonLawPa.com Before….

MintonLawPa.com After….

Search Engine Optimization Before

Showing on the 5th page about 4 businesses down

Incorrect information and photo showing

No photos on any social sites had tags or seo’s inputted.

Website was missing seo inputs on every single item

Search Engine Optimization After

Showing as the 5th option on the first page!

Above firms pay google for advertising which is also how you can raise your odds of people seeing your site first

Add more information to seos on the website and that will help your detail on the google website and other web browsers