miptv 2015 conference programme

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11.30-12.30 - grand auditorium

T H E M I L L E N N I A L S H I F T


The 2015 MIPTV conference programme takes as its theme “The Millennial Shift”, tapping into the heart of this savvy generation of media users whose habits are shifting to newer forms of entertainment. In three strands of conferences—MIP Digital Fronts, Drama at MIPTV and Junior@ MIPTV—this year's programme offers the global media industry unprecedented access to the hottest entertainment trends, companies, personalities and emerging media players on the cutting edge when it comes to engaging and embracing Millennials.

The premier global digital content marketplace bringing together the new online video ecosystem with the TV industry. Featuring: -MIP Digital Screenings -MIP Digital Talks -MIP Digital Square.

A brand new two-day programme putting the spotlight on international drama co-production, commissioning and screenings: -International Drama Co-Production Summit -The Channels’ Talk: budgets, projects & targets -Scripted Formats: Drama Glocalisation -Matchmaking Sessions by registration.

Back for the second year, a high level focus on: -New channels from around the world -The Future of Kids TV Summit -original online video screenings.

MIPTV 2015 CONFERENCE & EVENTS PROGRAMME


MEDIA MASTERMIND KEYNOTES CONFERENCE HIGHLIGHTS

Jeremy Darroch Group Chief Executive and Executive Director Sky

As part of the Brand of the Year recognition, Karin Timpone, Marriott International’s Global Marketing Officer, and David Beebe, VP, Marriott Global Content Studio, will lead a MIPTV keynote on Tuesday 14 April.

MIPTV BRAND OF THE YEAR AWARD

09.00-10.00 Esterel DIGITAL-FRIENDLY PRODUCTION 101

MONDAY 13 APRIL WEDNESDAY 15 APRIL

Agora

14.00-14.45

14.00-14.45

Agora

Agora

Agora

Buyers & Commissioners Club

Buyers & Commissioners Club

Agora

TUESDAY 14 APRIL

10.15-10.45 Esterel

INTERNET WINDOWING: THE ART OF ONLINE PROGRAMMING

11.00-11.30 Esterel

WHEN STORYTELLING BECOMES EXPERIENCE

08.30-09.30 Agora

BREAKFAST & DEMO

09.00-10.15 Auditorium A

SCRIPTED FORMATS, DRAMA GLOCALISATION

10.00-10.30 Agora

11.00-12.00 Agora SHOW & TELL: TECH TO PRODUCE

12.00-12.30 Agora INNOVATION SEMINAR #1

10.15-10.45 Matchmaking Lounge Foyer Balcon Grand Audi

SCRIPTED FORMATS MATCHMAKING By registration

14.00-14.30 Agora

INNOVATION SEMINAR #2

14.30-15.45 Auditorium A THE CHANNELS TALK: BUDGETS, PROJECTS & TARGETS SHOW & TELL: MEET THE 2015

INTERNATIONAL DIGITAL EMMY® AWARD NOMINEES SPONSORED BY THE BELL FUND


THE CHANNELS MATCHMAKING By registration

15.00-16.00 Agora

14.30-16.00 Auditorium K

MIPLAB 2015

INTERNATIONAL DRAMA SCREENING #1

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

THURSDAY 16 APRIL

14.00-14.45

14.00-14.45

14.00-14.45

10.15-10.45 Esterel

THE STORYTELLING SINGULARITY

11.00-11.30 Esterel

A SUCCESSFUL VIDEO STRATEGY: THE SECRET SAUCE

10.00-10.30 Agora

PRODUCERS TOOLBOX : HOW TO BRAND CONTENT EFFECTIVELY

11.30-12.00 Agora

INNOVATION SEMINAR #3 12.30-13.30 Agora

SHOW & TELL: THE ONLINE VIDEO MARKETING EXPERTS

14.00-14.30 Esterel

DRAWING CREATIVITY OUT OF DATA


MARKET OVERVIEW

14.45-15.15 Esterel

ENRICHING CONTENT WITH TECHNOLOGY


DIGITAL SPOTLIGHT

15.30-16.00 Esterel 15.30-16.00

Auditorium A ENGAGING ONE, ENGAGING ALL (LEGALLY)

09.00-10.00 Esterel

VIDEO IS THE NEW BLACK

08.30-09.30 Agora

BREAKFAST & DEMO

09.30-12.30 INTERNATIONAL DRAMA CO-PRODUCTION SUMMIT By invitation.

MIPTV’s closed door summit bringing together the most influential decision-makers in drama co-production from around the world.

COUNTRY FOCUS

14.15-14.45 Agora

INNOVATION SEMINAR#4

15.15-16.15 Agora

PRODUCERS TOOLBOX: HOW TO CROWDFUND AND WHY

DRAMA SPOTLIGHT

10.45-11.45 Agora

12.00-12.30 Agora

INNOVATION SEMINAR

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

15.45-16.30 Agora

SHOW & TELL: MEET THE DIGITAL UNDERWRITERS!

16.45-17.15 Agora

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

14.00-14.45

10.00-11.00 Agora

PRODUCERS TOOLBOX: HOW TO FIND THE STREAM… OF ONLINE REVENUE

14.00-15.00 Agora

TRENDING TOPICS

Programme as of February 3, 2015 Subject to change.

11.30-12.40 - Grand Auditorium MEDIA MASTERMIND KEYNOTES

13.10-14.10 - Grand Auditorium

FRESH TV FORMATS

drama at

drama at

16.30-17.30 Agora

17.45-18.15 Agora WOMEN IN TECH & MEDIA Followed by cocktail

MEDIA MASTERMIND KEYNOTES 16.30-17.00 - Grand Auditorium JEREMY DARROCH, GROUP CHIEF EXECUTIVE AND EXECUTIVE DIRECTOR, SKY 17.10-17.40 - Grand Auditorium KEYNOTE TO BE ANNOUNCED 18.15-19.30 - Grand Auditorium

MIPTV WORLD PREMIERE TV SCREENING

From 19.30 – Grand Hyatt Cannes Hotel Martinez

MIPTV OPENING PARTY

drama at


FRESH TV FICTION

DEMO & DRINKS #1

17.00-17.30 Agora

MIP DIGITAL SCREENING #1 Followed by Meet the Talent

16.15-16.45 - Esterel



THE NEW PRODUCERS

BRANDS, THE NEW PROGRAMMERS

CONTENT & THE GEEK

14.30-16.00 Auditorium K INTERNATIONAL DRAMA SCREENING #3

18.00-19.30 Auditorium K

INTERNATIONAL DRAMA SCREENING #4

NEW MEDIA MOGULS LUNCH

09.15-9.45 - Agora






13.00-13.30 – Agora




13.45-14.15– Agora


16.45-17.15 – Grand Auditorium


17.30-18.00 Agora

DEMO & DRINKS #2

11.15-11.45 - Agora

12.15-13.00 Agora

PRESS CONFERENCE MIPTV, END OF MARKET ROUND UP

MIPTV GALA DINNER: MEDAILLE D’HONNEUR

PRODUCERS TOOLBOX: HOW TO BE A YOUTUBER?

PRODUCERS TOOLBOX: HOW TO MASTER THE SOCIAL MEDIA MAZE

SHOW & TELL: NEW PRODUCERS TO WATCH

drama at

T H E M I L L E N N I A L S H I F T MIPTV 2015 CONFERENCE & EVENTS PROGRAMME

AT-A-GLANCE

11.30-12.00 - Grand Auditorium MIPTV 2015 BRAND OF THER YEAR KEYNOTE: MARRIOTT INTERNATIONAL’S CONTENT STUDIO 12.10-12.40 - Grand Auditorium KEYNOTE TO BE ANNOUNCED


THE KIDS CHANNELS MATCHMAKING


THE DIGITAL TRANSFORMATION

15.00-18.00

FUTURE OF KIDS TV SUMMIT Supported by SK Broadband By invitation.

The exclusive closed door event welcoming 100 decision makers from the kids’ TV business.

8.30-9.30 By invitation.

KIDS PUBLIC BROADCASTERS BREAKFAST 9.30-10.30 Auditorium A

THE KIDS CHANNELS TALK: BUDGETS, PROJECTS & TARGETS

18.00-18.30 - Grand Auditorium MIP DIGITAL SCREENING #3


COMEDY – FROM SHY SMILE TO A GLOBAL LOL!

14.30-15.15– Grand Auditorium

MIP DIGITAL SCREENING #10 Followed by Meet the Talent 15.30-16.00– Grand Auditorium




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MIPTV 2015 CONFERENCE & EVENTS PROGRAMME IN CHRONOLOGICAL ORDER


Everything the hybrid producer needs to know in a landscape that shifts faster than your iPad can load. Lean in for three fireside conversations with the newest storytelling talents on the block.

FOLLOWED BY MEET THE SPEAKERS

THE NEW PRODUCERS

MONDAY 13 APRIL

9.00-10.00, Esterel

DIGITAL-FRIENDLY PRODUCTION 101

Online has its own rules, and yours will be unique to your content and audience. When should you diffuse content to maximise viewership? How often should you publish? Learn how to master your online programming, and walk out equipped to develop your own strategy. FOLLOWED BY MEET THE SPEAKERS

10.15-10.45, Esterel

INTERNET WINDOWING: THE ART OF ONLINE PROGRAMMING

People want more than just a lean-back view! Use multi-screen capacities to draw them deeper into your story. The internet provides the rabbit hole your audience has been waiting to fall into. FOLLOWED BY MEET THE SPEAKERS

11.00-11.30, Esterel

WHEN STORYTELLING BECOMES EXPERIENCE

A 30 minutes showcase of a content or technology connected with the digital video ecosystem. Followed by a networking breakfast.

8.30-9.30, Agora

BREAKFAST & DEMO

Find out how to fine-tune your content for a Pixar-esque emotional return, then diffuse it where it will generate the most response.


10.00-10.30, Agora PRODUCERS TOOLBOX: HOW TO BRAND CONTENT EFFECTIVELY

Techies are creating new opportunities in entertainment everyday. Find out how collaborating with them can transform your tale into a multi-platform enterprise!

One-on-one meetings will follow the speaker’s presentations

11.00-12.00, Agora SHOW & TELL: TECH TO PRODUCE

From multi‐screen social video experiences, connected TV apps, to the latest solutions in audience engagement and monetization, discover cutting-edge content and technologies.


12.00-12.30, Agora


Tom Ryan, CEO and Co-Founder, Pluto TV, USA Sam Toles, Vice President of Content Acquisitions and Business Development, Vimeo, USA

Nicolas Mercouroff, Founder & CEO, TiVine Technologies, France @TiVineTechno András Somkuti, Zinemath, Hungary

Hayley Dickson, Vice President, Acquisitions & Development, Global Content, FremantleMedia International, USA Kathleen Grace, Chief Creative Officer, New Form Digital, USA

Alex Kruglov, Founder & CEO, Smiletime, USA

Steve Bradbury, Chief Operating Officer, Zazoom Media Group, USA @stevbrad @zazoommedia

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Stay tuned for announcement.

MONDAY 13 APRIL

Revital Basel, VP Sales, Dori Media Group, Israel Hakan Eren, Chief Commercial Officer, Endemol Shine Turkey, Turkey HWANG Jin Woo, Content Development team | Sr. Manager / Head of formats, CJ E&M, South Korea

9.00-10.15, Auditorium A

SCRIPTED FORMATS, DRAMA GLOCALISATION

Right after their presentation, meet face to face with the producers from breakout territories unveiling their hottest projects. Registration opening soon.

10.15-10.45, Matchmaking Lounge Foyer Balcon Grand Audi

SCRIPTED FORMATS MATCHMAKING

11.30-12.40, Grand Auditorium

MEDIA MASTERMIND KEYNOTES

A strong original idea, a ground-breaking concept, a clear premise are at the core of any successful drama. With the scripted formats expansion, local series now manage to make an international impact, crossing boundaries and echoing with local audiences. An opportunity for producers from all around the world to reach an international recognition. Hear producers from breakout territories present their hottest properties, disclose their freshest hits and unveil their upcoming projects.

An exclusive glimpse of some of the most talked-about formats on the planet in the April edition of Virginia Mouseler's anticipated showcase!


FRESH TV FORMATS

Virginia Mouseler, CEO, The Wit, Switzerland @thewitfreshtv

Right after their presentation, meet face to face with leading broadcasters, present your new projects and take advice for future business opportunities. Registration opening soon.

15.45-16.15, Matchmaking Lounge Foyer Balcon Grand Audi

THE CHANNELS MATCHMAKING

Leading broadcasters present their business and editorial strategies, share their success stories and unveil upcoming projects and co-production opportunities.


THE CHANNELS’ TALK: BUDGETS, PROJECTS & TARGETS

Piv Bernth, Head of Drama/Producer, Danish Broadcasting Corporation/DR, Denmark Nacho Manubens, SVP of Drama, Atresmedia Television, Spain Susanne Mueller, Executive Director Feature Films, ZDF, Germany Asa Sjoberg, Director of Content, TV4, Sweden

An exclusive opportunity to see premiers of some of the most exciting blockbusters hot from the editing suite.

14.30-16.00, Auditorium K INTERNATIONAL DRAMA SCREENING #1

Comedy has been without a doubt the most challenging genre when it comes to crossing borders but digital times and scripted formats are changing the rules of the game. Scripted formats from top producers, broadcasters and comedic talent now easily move beyond cultural differences to resonate with local audiences across the globe. At the same time, the digital ecosystem has nurtured a new demand for comedy among Millennials. Get ready for laughs as well as some serious savoir-faire from producers, commissioners and comedic talent who have learned how to take their originality to wider audiences and to move seamlessly from local to global and from web to TV in the new world of comedy.


COMEDY – FROM SHY SMILE TO A GLOBAL LOL!

In partnership with

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MONDAY 13 APRIL

14.00-14.30, Agora


MIPLab's annual Startup Competition, hosted by MIPTV, is your chance to pitch your project in front of the biggest potential clients & partners from the TV & online video industry at the heart of the leading content market worldwide. Follow the lead of our previous finalists and winners: Previous participants includes Jilion (2012 Winner) acquired by Dailymotion in 2013 ; Sync TV and online ads solution TVTY (2014 winner) which raised $4,5 million in 2014 and Grabyo (2014 Finalist) a real-time, cloud-based, video solutions provider which raised $2 million in funding from a global group of sports starts, including Premier League soccer stars. You are a B2B startup wanting to work with the TV industry? You already have revenues and are 5 years old max? Enter MIPLab!

15.00-16.00, Agora MIPLAB 2015 THE ONLY GLOBAL B2B STARTUP COMPETITION IN TV AND ONLINE VIDEO

These digital storytellers are blurring the boundaries of cross-media storytelling. Learn how they did it, and what's to come.


16.30-17.30, Agora SHOW & TELL: MEET THE 2015 INTERNATIONAL DIGITAL EMMY® AWARD NOMINEES Sponsored by


JEREMY DARROCH GROUP CHIEF EXECUTIVE AND EXECUTIVE DIRECTOR SKY


MIPTV WORLD PREMIERE TV SCREENING Back for the fifth year in the Grand Auditorium of the Palais des Festivals. Following the screening, the cast and creators will take to the red carpet to kick off an evening aimed at high stakes fun and glamour as they lead the way to the MIPTV Opening Party.

MEDIA MASTERMIND KEYNOTES

Darroch was appointed Group CEO of Sky plc, following the acquisition of Sky Italia and a majority interest in Sky Deutschland, which made the pay-TV giant one of Europe’s leading investors in original content. The MIPTV keynote will be the first time he addresses the international media industry since taking over this new role. Darroch joined BSkyB in 2004 as Chief Financial Officer, and was appointed Chief Executive of the company in 2007. Under his stewardship, Sky has grown into Europe’s leading entertainment company. The group serves 20 million customers across five countries: Italy, Germany, Austria, the UK and Ireland, and is Europe's biggest investor in TV content.



Companies with one or more women on the board enjoy higher share prices, better return on equity, and stronger average growth. Shatter the glass ceiling of our competitive media culture with women who've done it successfully. This session is followed by a networking event and cocktail hour, where you can exchange ideas, strategies and business opportunities with our panelists. Marci Weisler, Founder, SWSI, USA

17.45-18.15, Agora WOMEN IN TECH & MEDIA

PRESENTER Raphaëlle Toledano, Senior Project Analyst, Fabernovel, France @raphtoled

JURY MEMBERS Múirne Laffan, Managing Director, RTE Digital, Ireland @muirnelaffan Caroline Casey, Director, Product & Audience, Yahoo7, Australia Oscar Hoglünd, CEO, Epidemic Sound, Sweden

Presenter: Catherine Warren, Founder and President, FanTrust Entertainment Strategies & Member, Board of Directors, Bell Fund, Canada @FanTrust

http://www.miptv.com/en/programme/mipcube/mipcube-lab/




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TUESDAY 14 APRIL

Fireside Chats with funding-ready brands. Get to know the brands looking to finance online formats and branded entertainment! You may have what they're looking for.


BRANDS, THE NEW PROGRAMMERS

9.00-10.00, Esterel

VIDEO IS THE NEW BLACK

How do you create content that speaks to a broad audience when everyone wants to be addressed as an individual? Learn to walk the tightrope between warm relatability and universal appeal.


10.15-10.45, Esterel

THE STORYTELLING SINGULARITY

Facebook, Tumblr, Twitter and Snapchat have all released aggressive video marketing platforms for next year, which broadens your options for strategic success. Use this winning case study to learn how creators, production companies and brands must collaborate to ensure everybody wins.


11.00-11.30, Esterel

A SUCCESSFUL VIDEO STRATEGY: THE SECRET SAUCE

A 30 minutes showcase of a content or technology connected with the digital video ecosystem. Followed by a networking breakfast.

8.30-9.30, Agora

BREAKFAST & DEMO

How do you create business opportunities on the web that enrich your primary product? Find out here.


10.00-10.30, Agora

PRODUCERS TOOLBOX: HOW TO FIND THE STREAM OF ONLINE REVENUE



11.30-12.00, Agora INNOVATION SEMINAR #3

The five winners of our social media competition join you here to find the producers of tomorrow. Don't miss this moment. One-on-one meetings will follow the speaker’s presentations

12.30-13.30, Agora

SHOW & TELL: NEW PRODUCERS TO WATCH

In partnership with

Sarah Wood, Co-founder & COO, Unruly, UK

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TUESDAY 14 APRIL



MIPTV 2015 BRAND OF THE YEAR KEYNOTE: MARRIOTT INTERNATIONAL’S CONTENT STUDIO

9.30-12.30, by invitation

INTERNATIONAL DRAMA CO-PRODUCTION SUMMIT MIPTV’s closed door summit brings together the most influential decision-makers in drama co-production from around the world. Participants already confirmed for 2015 include: A+E NETWORKS, APPLE FILM PRODUCTION, ARTE FICTION, ATLANTIQUE PRODUCTIONS, ATRESMEDIA TELEVISION, BAMBU PRODUCCIONES, BBC WORLDWIDE, BETA FILM, DR, DRG ENTERTAINMENT GROUP, ENTERTAINMENT ONE, EUROPACORP, FEDERATION ENTERTAINMENT, FILMLANCE INTERNATIONAL,HAUT ET COURT, HBO EUROPE, ITV STUDIOS GLOBAL ENTERTAINMENT, LIONSGATE, MEDIASET, NEWEN, NRK, PRODUCERS AT WORK, RED ARROW ENTERTAINMENT, SHINE INTERNATIONAL, SUNDANCETV, SVERIGES TELEVISION, TANDEM COMMUNICATIONS, TV4, ZODIAK RIGHTS… An exclusive opportunity to see premiers of some of the most exciting blockbusters

hot from the editing suite. 14.30-16.00, Auditorium K

INTERNATIONAL DRAMA SCREENING #3 & #4

Screen the latest in fiction programming in this exclusive session, where Virginia Mouseler presents top dramas from around the world.


FRESH TV FICTION

18.00-19.30, Auditorium K

Virginia Mouseler, CEO, The Wit, Switzerland @thewitfreshtv

MIPTV 2015 will host the Brand of the Year Award for the 5th edition reflecting how video marketing and branded entertainment have become an integral part of brands’ strategies and an opportunity for the entertainment business. The Marriott Global Content Studio is dedicated to publishing, distributing and sharing digital content across multiple platforms and all screens, in partnership with leading producers and creators both from traditional and digital media. To further the company’s focus on next-generation travellers and to drive new business, the studio aims to own original content marketing as both a travel company and a worldwide community. As part of the Brand of the Year recognition, Karin Timpone, Marriott International’s Global Marketing Officer, and David Beebe, VP, Marriott Global Content Studio, will lead a MIPTV keynote, the panel will also include a producer and some of the talent involved in the Marriott Content Studio productions.

12.10-12.40, Grand Auditorium MEDIA MASTERMIND KEYNOTE

In partnership with

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TUESDAY 14 APRIL

While digital platforms are shaking up the kids industry, competition is also increasingly heating up between linear broadcasters to grab young viewers’ attention. Creative and innovative content, ground-breaking heroes and engaging experiences are crucial to gain market shares. Broadcasters have to think local while keeping an eye on the global picture. Broadcasters from around the world unveil their editorial line-up, acquisitions & coproduction strategy and upcoming projects

9.30-10.30, Auditorium A THE KIDS CHANNELS TALK: BUDGETS, PROJECTS & TARGETS

Right after their presentation, meet face to face with leading broadcasters, present your new kids properties and take advice for future business opportunities. Registration opening soon.

10.30-11.00, Matchmaking Lounge, Foyer Balcon Grand Audi THE KIDS CHANNELS MATCHMAKING

An exclusive closed-door event welcoming 100 decision makers from the kids’ entertainment business. A unique opportunity to be inspired by a carefully curated group of visionary speakers and to network with some of the best.

15.00-18.00, by invitation FUTURE OF KIDS TV SUMMIT Supported by

8.30-9.30, by invitation KIDS PUBLIC BROADCASTERS BREAKFAST MIPTV’s first Kids Public Broadcasters Breakfast gathers the world’s most influential executives shaping the future of children programming in a unique setting to meet your peers, network and discuss biggest challenges for public service broadcasters behind closed doors.

Children are the first protagonists in the mutation affecting traditional TV viewing. When it comes to watching their favorite content, they’re increasingly turning to mobile devices, online video and streaming services. Kids easily travel back and forth across multiple digital experiences, expecting new and original content everywhere they go. Broadcasters, producers and digital players share their perspectives and strategies on how developing kids content and brands across multiple platforms effectively.

10.45-11.30, Auditorium A PLAYING THE DIGITAL TRANSFORMATION

ONLINE ORIGINALS: CRACKING THE CODE FOR KIDS Over 100 hours of video are uploaded on YouTube each minute—meaning the internet's a dream for kids! But this content paradise can be a nightmare for Mom and Dad. How do major platforms ensure both are happy ... while maintaining a strong bottom line and pushing the limits of creativity? Find out how innovators get inside kids' heads while fulfilling parents' high expectations.

Malik Ducard, Global Head of Family and Learning, YouTube, USA MIRROR, MIRROR… WHAT MAKES ME A WINNER? The 'net-savvy generation's consumption habits have transformed the storytelling standards for format, length, content, and engagement. Don't play the alchemist; learn the chemistry to creating killer platform-neutral IPs for kids today and kids at heart.

Fred Seibert, Founder/CEO, Frederator Networks & Thirty Labs, USA PLAY: THE GATEWAY TO ENGAGEMENT Kids are practically born with two hands wrapped around a tablet, which makes gaming the perfect entrypoint to cultivating a cross-media universe. The creators of hit gaming IPs reveal how their ideas and characters spread to unexpected new territories—both online and offline.

Daniel Sanchez-Crespo, CEO, Novarama and Creator of INVIZIMALS, Spain

Eric Ellenbogen, Co-Head International TV and DreamWorks Classics, DreamWorks, USA Paula Taborda dos Guaranys, Head of Content & Programming, Gloob, Brazil

MODERATOR Christophe Erbes, author & consultant, Media (c)nsulting, France @Oscar_Hoo

Telidja Klaï, Programme Acquisition Children, VRT, Belgium

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Everyone's talking about the importance of data ... but can it really facilitate creative processes? Learn how it can improve distribution through optimised targeting. Then work your way up to the stories data can tell you about your viewers—and the stories viewers most want heard. “We’re taking the data-driven practices developed in the online world and applying them to TV,” Paul Alfieri, Turn’s svp of global marketing. FOLLOWED BY MEET THE SPEAKERS

Wared Seger, Founder & CEO, Parrot Analytics, USA

MODERATOR Louisa Heinrich, Founder, Superhuman Limited, UK @customdeluxe

CONTENT & THE GEEK

TUESDAY 14 APRIL

14.00-14.30, Esterel

DRAWING CREATIVITY OUT OF DATA

Immersive tech, virtual reality, transmedia: so many engagement opportunities, so little time. Learn which technology can help you create stories that rise out of the screen and immerse eager audiences. FOLLOWED BY MEET THE SPEAKERS

14.45-15.15, Esterel

ENRICHING CONTENT WITH TECHNOLOGY

Everyone wants a personalised experience. Get to know the tools and services that let people experience your content in unique ways while building revenue and protecting your legal rights. FOLLOWED BY MEET THE SPEAKERS

15.30-16.00, Esterel

ENGAGING ONE, ENGAGING ALL (LEGALLY)



14.15-14.45, Agora


Meet the people who are buying and commissioning online content! You might have what they've come to find. One-on-one meetings will follow the speaker’s presentations.

15.15-16.15, Agora

SHOW & TELL: MEET THE DIGITAL UNDERWRITERS!

A 30 minutes showcase of a content or technology connected with the digital video ecosystem. Followed by a networking cocktail.

17.00-17.30, Agora DEMO & DRINKS

Fabrice Hamaide, Chief Financial Officer, PIKSEL, USA Marc Valentin, Founder & CEO, Wizdeo, France

MODERATOR Louisa Heinrich, Founder, Superhuman Limited, UK @customdeluxe

Jennie Morris, SVP Acquisitions, PIVOT, USA Jeremy Sahel, Founder & CEO, DAFOUK, France

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TUESDAY 14 APRIL


MARKET OVERVIEW

Country Focus Stay tuned to discover the MIPTV 2015 country spotlight.

Stay tuned for announcement. 16.15-17.00, Esterel


DRAMA SPOTLIGHT

Stay tuned for announcement. 17.15-18.00, Grand Auditorium


DIGITAL SPOTLIGHT

Get up to speed with the hottest new global online formats and talent as the world's most acclaimed digital studios and platforms present border breaking international screenings of original online video. STAY TUNED FOR FULL INFORMATION.

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WEDNESDAY 15 APRIL


10.00-10.45, Grand Auditorium These online video gurus have bridged the gap between content and brands. Now it's time for them to teach you how.


10.45-11.45, Agora

SHOW & TELL: THE ONLINE VIDEO MARKETING EXPERTS 9.15-9.45, Agora


If launching a YouTube channel is step 1, now access step 2 of a successful YouTube strategy! Here, an expert shares the creative process and the tips to ensure long-term success

FOLLOWED BY MEET THE SPEAKERS .

15.45-16.30, Agora

PRODUCERS TOOLBOX: HOW TO BE A YOUTUBER?

Crowdfunding yields so much more than needed funds ; it also establishes your communication style and is a hotbed of your earliest, most devoted fan communities.


16.45-17.15, Agora

PRODUCERS TOOLBOX: HOW TO CROWDFUND & WHY

A 30 minutes showcase of a content or technology connected with the digital video ecosystem. Followed by a networking cocktail.

17.30-18.00, Agora DEMO & DRINKS #2


13.45-14.15, Agora

13.00-13.30, Agora


14.30-15.00, Grand Auditorium Stay tuned for announcement.



MIP’s annual executive think-tank on the future of video creation and distribution. This by-invitation lunch forum brings together 100 of the industry’s Architects of the Future, from studio heads to chief content officers to technology experts and marketing gurus. The best and brightest of MIP.

13.00-13.30 THE BUSINESS OF ATTENTION-GETTING Peter Chernin once said, "Attention-getting is the dominant thing that has taken over the media business overall." And producers, broadcasters and brands are all fighting for a cut of it. Learn from a master how to rise above the noise. Produce content that defies boredom and captivates audiences anytime, anywhere and on any device.

13.00-14.30, by invitation

NEW MEDIA MOGULS LUNCH



Andy Green, Managing Director, Distrify Media, UK @andydistrify

15.15-15.45, Grand Auditorium Stay tuned for announcement. 16.00-16.45, Grand Auditorium



David Ripert, Head of YouTube Spaces EMEA, Google, UK @davidripert A successful YouTuber – to be announced

Johan Fernstedt, Chief Specialist Digital Broadcast, Chimney, Sweden Lenka Galinié, CEO and Founder, Slashe, France

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THURSDAY 16 APRIL

A digital native teaches you the basics of social media to maximise your visibility and position your content for strong, lasting engagement.


8.30-9.30, Agora

PRODUCERS TOOLBOX: HOW TO MASTER THE SOCIAL MEDIA MAZE

11.15-11.45, Agora

Laurine Garaude, Television Division Director, Reed MIDEM, and some exceptional guests will exchange their views on the four day market: Key figures, trends and deals to give the best MIPTV 2015 overview.

12.15-13.00, Agora

PRESS CONFERENCE MIPTV, END OF MARKET ROUND UP

The most buzz-worthy trends of the market — as identified by MIPTV’s social media team — are discussed and analysed by a panel of industry experts.

14.00-15.00, Agora

TRENDING TOPICS

James Martin, Social Media Manager, MIP Markets, France @jamesmart_in Louisa Heinrich, Founder, Superhuman Limited, UK @customdeluxe

Laurine Garaude, Television Division Director, Reed MIDEM, France


miptv 2015 conference programme

Documents

agora innovation seminar

agora producers toolbox

agora breakfast demo

channels matchmaking

miptv brand

grand auditorium t h

miptv conference programme

international drama