In this image of Katy Perry, the background that she is a very calm and quirky artists. The water shows that her songs are laid back and calm like an ocean on a hot summers day; but then this can also show that her songs our loud and bubbly like the rocky waves in a storm. Her vintage style from the 70’s and 80’s shows that he likes to mix her style with the present and the past, this will also appeal to a young and fresh audience and will inspire young women to emulate her image; the bold colours show her playful side the clashes of these bright colours also show this bubbly lively image. Her fun, playful pose shows a youthful and charismatic side; but her deep intense eyes and slightly pouted lips adds to this sex appeal and makes her seem seductive and more mature. The eye contact with the audience draws them into her eyes it is a very playful look. Her bouncy sea of waves with an added shine, compliment her pale porcelain skin, reviving the original look from the 70’s and 80’s.

In this photo shoot with Little Mix they are showing their usual quirky image of feminine pop artists and are taking the role of what seems to be quite patriotic, as they are supporting England with all of the union jack flags everywhere. The image captures their fun and feminine side as they are all together laughing and joking wearing quite fun and colourful clothing appealing to a young audience. The fact that they are a younger girl group and drinking tea shows that they like to relax and just chill out; this appeals to a slightly older audience as little mix show they can be laid back. The bright red colours and red lipstick shows a sense of seductiveness. The layouts of all the food make it look like they are having a party, adding to their young and quirky image. It almost seems that the band is trying to free them from a particular image, by way of increasing their sex appeal. Their curly waves of hair add to this young image, the loose curls indicate fieriness and playfulness.

This image captures Jessie J’s more feminine side as she is usually portrayed as quite a masculine and feisty artist. The soft pastel colours show this very elegant and feminine female artist this shows quite a natural and soft side to Jessie J. The background suggests that she feels free and open and she can just show this natural beauty that she has. She is not directing her attention towards the camera or audience she is shying away from us; possibly she doesn’t feel comfortable being stripped down from all these funky clothes and lashings of make-up to this quite plain Jane appearance. Her huge wedged heels add this edge to her outfit and bring back this previous image we as the audience as used to see Jessie J wearing. She seems to be gripping the heels like she doesn’t want this old image of her to go, she does not want to let go of it; possibly due to the fact that she likes to hide behind her quirky clothes and bold make-up she doesn’t want her fans to see her as vulnerable. But this plain new look may connote her new album and songs as they are very personal not like her usual upbeat and pop music we as the audience as used to seeing. Her hair of this dark midnight black colour and this caramel brown colour suggests this sense of two personalities she has this bold side and then this calm side, her fringe is also covering her face like she is hiding behind it away from all these peering eyes.