MKT 304 Presentations

MKT 304:Effective Presentations

Organization is critical

Presentations are performances

Practice makes it perfect

MKT 304:Presentation Format

Presentation Format

15 Minutes or Less All Team Members Must Participate

Presentation Dress Code

Professional Business Clothing OR Industry-Relevant Uniforms or Costumes

MKT 304:Presentation Visual Aids

Should be industry relevant

Should be an active part of your presentation

All text should be visible to entire audience

MKT 304:Presentation Slides

Concise

Easy to Read

Highlights Only

Large Print

Creative

Less is More (12 or Fewer Slides)

MKT 304:Presentation Handouts

Handout

One Copy For Professor and Each Team

Three Items:

Cover Page (MKT 304, Date, Industry, Team Member Names & E-Mails)

Copy of Executive Summary from Report Copy of Power Point Slides (6 to Page)

MKT 304:Presentation Grading

Grading = 100 Points

Review the Evaluation Categories!

Conducting Your Presentation

Remember you have only 15 minutes

Present one face—you are a team

Do NOT read your presentation

Speak clearly and slowly

Engage your audience