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T H E C H O I C E F O R S U C C E S S F U L P R O F E S S I O N A L S

EMANUEL UNIVERSITY

OF ORADEA

2013Masters in Entrepreneurial

Management

Think Forward

ROMCOM TRAINING

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Emanuel University is located on its own 14-acre campus on the outskirts of Oradea and it was founded in 1990, the year following the fall of Communism in Romania. Emanuel’s vision is to teach business and management skills underpinned by a strong foundation of Christian faith, with the aim of developing a culture of excellence with integrity in the Romanian market-place. The business school

in honor of the man who helped to spearhead the

and it received the full government accreditation in 2007.

the commitment of teaching staff to high standards of performance by students, unaffected by the corruption

Eastern Europe. The commitment to integrity coupled with an emphasis on practical application of theory has enabled graduates rapidly to be of real value to employers. Emanuel University of Oradea has recently been evaluated by the

the ‘high trust’ level of accreditation, the highest possible.

Who is Emanuel University of Oradea?

ROMCOM is a Swiss-Romanian organization with more

than 20 years of experience in providing development

solutions for small and medium enterprises through

ROMCOM program started in Oradea in 1991 under the

ROMCOM loans are provided through the ROMCOM

ROMCOM INVEST is the consulting division within

ROMCOM TRAINING provides training services for

...

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It is always fascinating for me to see how

University of Oradea and Romcom Training can

It is the answer of Emanuel University of

Oradea together with Romcom Training to

empower the local economy for the challenge

sixteen months and at the end you gain the Masters in Entrepreneurial

to your application and guarantee you a very interesting and inspiring time

together with us and your new colleagues!

exciting Masters in Entrepreneurial Management

fashioned after the world famous US MBA

degree and it’s designed to respond to the most

Organizations in this part of the world – large and

But you have the opportunity to excel in an imperfect environment with

Dr. Sebastian Vaduva,MBA

of Management

MBAChairman of ROMCOM

Welcome to our program

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- the 21st century presents a whole new set of opportunities and

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WHY CHOOSE A MASTERS PROGRAM?

of the Masters Entrepreneurial program at EUO is to see the professional mix of

Best practice taught at EUO: this program is using the tools and experiences from

Christian Sartorius, Managing DirectorSERVUS Business Development, Switzerland

The Masters in Entrepreneurial Management

is a program designed to train highly

Our strength is the weaving of a dynamic and

community truly represents the phenomenon of

HERE ARE SOME OF THE BENEFITS:

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WHY CHOOSE THE MASTERS IN ENTREPRENEURIAL MANAGEMENT?

Romcom Training

I started my

A

with many practical examples and case studies discussed du

My expec

the impact o

a richer perspective over my own pr

Bogdan Carlescu, Product Manager

Vodafone Romania

Interview with Mr. Carlescu, graduate of the Masters program:

WHAT MODULES WILL I BE STUDYING?

This module focuses on managing the marketing process in an entrepreneur-ial fashion, thus creating value for all involved parties and mutually desirable exchanges of values. That is the foun-dation of a customer orientation and a central theme of market-driven manage-ment. Methods for strategic marketing planning, understanding buyer behavior, market analysis, segmentation and de-vising integrated marketing programs are introduced.

This module will instruct you in regards to the principles of project management, covering the foundation of the project, the planning, essential organising, control and leadership, all within an organisation-

how to successfully manage a project with all it’s complexity and pressures – in-side and outside the organization – and how to ensure completion and success.

The purpose of the Independent research study is for students to develop their work skills through the application of concepts and theories accumulated throughout the study period. This course requires self-study and in-depth analysis of the chosen topic. The writing of the research study

writing guidelines while the best papers will be published.

The complexities of multi-channel mar-keting can be daunting and can seem to exponentially increase the variables a marketer must manage. The stakes are high, but for many companies, inno-

-grated multi-channel solutions is the key

aims at helping students understand and manage the complex world of marketing through different channels of distribution.

This module will take you on a journey where you will learn to analyse a com-pany’s business environment, select a strategy, and construct the organisation

you will explore the essential building blocks that are being utilized in order to design successful entrepreneurial organi-zations and the challenges that must be overcome in the process.

The module offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. It helps all marketers in understanding the Internet and its social media for improving

module covers hot topics such as blogs, social networking, on-line branding, and search marketing as well as point-of-pur-chase scanning devices, databases, and other off-line technologies.

The module is a comprehensive introduc-tion to research methods in business for students planning or undertaking a dis-sertation or extensive research project in business and management. It brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure.

Creation [Crearea Culturii Or-

ganizationale Antreprenoriale]

Textbook: Essentials of Organizational

Behaviour: Global Edition (Pearson)

The Ten Commandments for Entrepre-

neurs (Brühlmann)

Textbook: Framework for Marketing

Management (Pearson)

Management [Managementul Management [Managementul

Textbook: Rethinking Project Manage-

ment: An Organisational Perspective

(Pearson)

Textbook: Network Challenge, The:

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linked World (Pearson)

Design [Analiza si Designul

Organizatiilor Antreprenoriale]

Textbook: Strategic Management in

Action (Pearson)

ing electronic]

Textbook: E-marketing (Pearson)

[Cercetarea sinergica si comuni-

tatile de practica]

Textbook: Research Methods for Busi-

ness Students (Pearson)

What is

This module is an advanced study of the utilization and challenges of HR manage-ment and the development of organiza-tional culture in contemporary organi-zations. The emphasis will be upon the leadership a manager must provide to the organization and the design of adequate motivational and controlling systems. In addition, issues related to today’s work-force are discussed and include topics such as diversity, values, recruiting, and developing today’s employee.

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This course presents a broad overview of

-sis. It relates accounting principles to all aspects of business operations and em-phasizes the internal accounting systems designed to help managers control an enterprise and the forecasting of costs,

WHAT MODULES WILL I BE STUDYING?

si Gestiune]

Textbook: Financial Accounting for

Decision Makers (Pearson)

Textbook: Entrepreneurial Finance

(Pearson)

Creations [Finantarea organiza-

tiilor antreprenoriale]

This module will examine the issues in

in both start-up and rapid growth opportu-nities and also will identify potential sourc-

investment banking, commercial banking, and private investors. Techniques in fore-

-agement, budget preparation, break-even analysis, and liquidity control will be given special attention since they are build in the

11. Management of Informa [Managementul

sistemelor informationale]

Textbook: Systems (Pearson)

Textbook: Managementul politicilor

publice. Transformari si perspective

(Polirom)

[Antreprenoriat social]

Textbook: Social Entrepreneurship: A

Modern Approach to Social Value

Creation (Pearson)

The world economies have become in-creasingly entrepreneurial, with greater percentages of wealth than ever before residing in new ventures. The module helps tie the similarities of what social entrepreneurs do with the orientation

However, they also face unique issues of -

nated resources, and knowing what “suc-

This module presents an analysis of the

public sector and at the same time it pres-ents the new opportunities, networks and resources that emerged after Romania’s integration to EU. The approach will cap-tivate students and encourage them to think critically about the nature of public administration in Romania. Transforming the government in Romania, the strength-ening of Romanian Government’s capac-ity to coordinate public policies, decen-tralization of public services are just few of the topics covered by this module.

The purpose of the Independent research study is for students to develop their work skills through the application of concepts and theories accumulated throughout the study period. This course requires self-study and in-depth analysis of the chosen topic. The writing of the research study

writing guidelines while the best papers will be published.

This module provides comprehensive and integrative coverage of essential new technologies, information system applica-tions, and their impact on business mod-els and managerial decision-making in an exciting and interactive manner. A well-managed information system is instru-mental in the context of the knowledge-based economy, when information needs to be accessed, assessed and utilized at a more profound level.

Textbook: Christian approach to Business

Ethics (Zondervan)

The course is a balanced and pragmatic approach to a number of concrete ethi-cal issues as applied to the major prob-lematic areas facing economic systems and to decision-making in corporations, households, governments and the non-

-ples and the accompanying value system

range of sources that presents compet-ing perspectives on each issue, and real-life case studies further help the student grapple with ethical dilemmas.

[Etica si valori organizationale]

16. Masters Thesis[Lucrarea de Disertatie]

The aim of Master Thesis is to provide master students with insights in, experi-ences with and improvement of skills in

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dently research a management problem

plan to increase sales or a new venture

conduct research and report the research

from: problem formulation to describing -

tions.

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organizations and is one of the pastors of

especially in the corporate world as well as

International Business and Director of

Center for Organizational Development at

WHO WILL BE INSTRUCTING ME?

PhD. in Theology from n

PhD. in International Marketing

University of Akron

Dr. Sebastian Vaduva, MBAPhD. in Entrepreneurial Management and Politic Administration

Emanuel University of Oradea and this

Mr. Christian Sartorius

director and owner of SERVUS Business

travelled in many parts of the world solving

involved in teaching executive training

on economic development and poverty

Consulting Group and has an impressive

and Statistics is serving as Dean of

With more than 20 years of experience

research and statistics alongside research

in the area of Christian worldview and

PhD. in Educational Leadership The University of Tennessee

his career as the CFO of three different

multinational holding companies and has

Dr. Sagiv Shiv

Economics

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Mechanical and Process

with a vast experience in the area of

and effective management tools especially

includes renown corporations such as

up and continued long term success of

“Community” for timeshare associations

International Affairs at The Academy of

Economic Studies in Bucharest with a

vast experience in international teaching

Currently serves on the Board of Directors

Emanuel University of Oradea and has a

vast practical experience having served as

Is the Chancellor of Emanuel University of

Oradea with over 39 years of experience Faculty in Foreign Languages of ASE

Bucharest and is the Executive Director

of Directors in an advisory capacity and

has an excellent grasp of the Romanian

PhD. In Organizational Manage-

PhD. in Accounting PhD. in Physics and Trans-discipli-narity

PhD. in Marketing Professor of Mar--

interests are in International Capital

Ph.D. in Philosophy in Economics Harvard University

Roger Cox is a Senior Manager in IT at

teams in designing and developing software

lecturer at Central Washington University

Roger L. Cox

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the daily life – very often

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class and meeting after meeting I was

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that the program has not yet made its

fully effect in my professional life:

which I return again and again for the

This masters program

was an essential step for-

ward in my professional

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ated the opportunity to

learn from professors

very practical seminars which helped

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excellence in life!

Classes usually will meet Friday

and Saturday from 8:00 – 17:00

on the 2nd and 3rd

What graduates say ...

How will the Masters in Entrepreneurial Management work?

ideas and to come up with

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gram made me rea-lize that from now

on in order to advance I will have to

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things into consideration whenever I

RomChrono

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The managerial potential of the candidate is evaluated through the application form, which includes:

Emanuel University of Oradea.

Application and Admission

The

nd and 3rd

The

The is the last module that you must complete in order to

Selection Criteria:

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sheets and report writing

Application Procedures and RequirementsAdmission Exam:There will be an oral interview with the admission committee as well as

management@emanuel.rowww.emanuel.ro

training@romcom.rowww.romcom.ro

Contact person:

E-mail: ioan.fotea@emanuel.ro

EMANUEL UNIVERSITY

OF ORADEA

WHY CHOOSE EMANUEL UNIVERSITY OF ORADEA’SMASTERS IN ENTREPRENEURIAL MANAGEMENT?

RETURN ON INVESTMENT - FOR YOU

RETURN ON INVESTMENT -

Develop and retain high potential employees

Expand the leadership capacity of the organization

world has today are professional managers who

have initiative and an entrepreneurial perspective

Design: Daniel ChisTel. 0753 934 437E-mail: daniel.chis@emanuel.ro