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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE (CONT’D)

Mopar Playbook | June 2016 Your Go-to-Market Resource Guide for Service & Parts

MMID: MKT-079-16

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‘LIKE’ THE MOPAR FACEBOOK PAGE TODAY!

Visit the Mopar Facebook page to stay connected to Mopar and its fans. See owner stories and information about MVP, events, promotions, sweepstakes, and more. Also, be sure to share content on your dealership Facebook page to drive traffic.

‘Like’ Mopar and encourage your customers to do the same!

MARKETING UPDATE & CALENDAR

JUNE JULY AUG

• Commercial Truck Season • A/C & Cooling Season • Mopar Challenge • Battery Promotion • SiriusXM MLB Dealer Promo • Mopar Connect & EVTS

• Jeep Lift Kits • Dealer Oil/Jeep Promo • Mopar Challenge • FIAT Spider Launch • Mopar Mile High • Scat Pack Focus

• Tonneau Covers • Dealer Oil/Jeep Promo • Mopar Challenge • FIAT Spider Launch • Spare Tire Kit • NACE Conference/Expo

Click here for the full calendar!

Mopar Playbook | June 2016 Service Drive Tools & Promotions, Exciting New Accessories & More!

Go to Service Drive Go to Accessories Go to Customer Experience

• Mopar Challenge • Bulk Battery Promotion • Fleet Preferred Exp Lane • SiriusXM MLB Promo • June ValueLine Sale • Right From the Start • MSER & More!

• Ram Commercial Truck • Mopar ‘16 Accessories • Mopar Performance • Charger Pursuit Packages • EVTS Promotion • Mopar Connect Update • Accessory POS Kit

• A/C & Cooling Promo • Engines on MSER • M. Marelli Parts Locator • Dealer Personalized Items • Collision Repair Policy • Mopar Repair Connection • Mopar Glass Program

• Uconnect Update • Oil Change Light & FFV • Jeep Wave Resources • ServiceSmarts Online • Svc. Capacity Newsletters • New Student Tool Kit • CAP Program Calendar

Service Drive Highlights

Accessories Highlights

Repair/Wholesale Highlights

Customer Experience Highlights

Go to Repair/Wholesale

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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE

DEALER QUARTERLY TIRE PROGRAM

Quarterly Tire

Program Overview

It pays to be in the tire business! Parts Managers and Service Managers can win big by achieving quarterly purchase and sell-out goals for OEM, OEA, and WIN on-program tires.

• Parts Managers – Hit your quarterly purchase goal and earn 13,700 Points Plus® points

• Service Managers – Hit your quarterly tire sell-out goal and earn $100 on your MSER card

For complete details, view the flyer to the right or call Mopar TireWorks & Battery Advantage Program Headquarters at 888.31.MOPAR (888.316.6727).

TIRES, BATTERIES & OIL

By purchasing and selling eligible tires, batteries, and oil, Parts Managers and Service Managers have the ability to earn a trip to SANDALS ROYAL BAHAMIAN SPA RESORT based on performance vs. targets and other bonus qualifiers!

NATIONAL TIRE REBATES

Enticing national rebates are in market for Goodyear/Dunlop, Pirelli, Firestone, and Kumho. Seal the deal on tire sales by reminding your customers of these exciting offers!

Program specifics vary by position. See the Parts Manager and Service Manager flyers for details!

Visit DealerCONNECT > Service > Service Advisor Sales Tools > Mopar TireWorks for the latest offers!

THE MOPAR CHALLENGE IS UNDERWAY!

Promotion Period: May 1 – November 30, 2016

MOPAR BULK BATTERY PROMOTION – EXTENDED THROUGH JUNE!

• Order 20 batteries and ED-18 battery tester — receive a $300 credit • Order 40 batteries and ED-18 battery tester — receive a $650 credit

Promotion Period: June 1 – June 30, 2016

Watch the video to the right to learn more!

FIND YOUR EASY BATTERY SALES

More than 7 in 10 customers want to have their vehicle’s battery replaced when a test shows it is going to fail soon. Don’t let easy battery sales pass you by!

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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE (CONT’D)

Is your dealership equipped with everything you need to drive battery sales? Now is the perfect time to add MOPAR ED-18 Tester units to your service department at nearly $80 off per tester! Use promo code MTRED18V3MOP.

MOPAR ED-18 TESTER PROMOTION

Some major Fleet Management Companies (FMCs) are now requiring their service providers to use a web-based authorization process offered by Auto Integrate. Why Auto Integrate?

• Simplifies Servicenet claim submissions and payments • Enhances dealership payment time schedule and cash flow • Benefits FMCs by supporting prompt claim submission, which simplifies their bookkeeping

LOOKING TO SIMPLIFY FLEET SERVICENET CLAIM SUBMISSIONS & PAYMENTS?

To learn more, click the announcement or contact AI: 773-867-1115 | Support@autointegrate.com.

Check out the linked flyer for details!

AI Announcement

FLEET PREFERRED EXPRESS LANE – PROGRAM GUIDE & DEALERSHIP TRAINING

The Fleet Preferred Mopar Express Lane (EL) Program is designed to help EL dealers deliver the processes, branding, and conveniences our fleet customers require. And to further enhance the program, we are excited to introduce two new resources:

• Program Guide – Download and save to learn about all facets of the program • Training Course – Search for course code SPEXFPWB in the Learning Center

MOPAR VEHICLE PROTECTION & FLEET

MOPAR ED-18 Tester

EARN MSER ON MOPARGOLD MVP PLANS

The MoparGold semi-synthetic oil change package promoted as part of the May national offer is still available. In fact, you can earn a $10 MSER spiff for each plan sold. Check out the flyer for details and keep building service retention with MVP!

If you are not enrolled in MSER, contact your MVP Income Development Specialist! MoparGold MVP Plans

Fleet Preferred Mopar EL Program

Guide

Take advantage of the above resources and review the Recent Announcement so that you can further enhance your Fleet Express Lane processes!

Promotion Period: June 1 – June 30, 2016

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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE (CONT’D)

MAGNETI MARELLI / VALUELINE BRAKE PAD CONVERSION

New Label, Same Great Part

ValueLine brake pad offerings have now been rebranded under Magneti Marelli Offered by Mopar. The parts aren’t changing – the labeling is the only difference and will begin appearing as existing ValueLine inventory is depleted. With this transition, you are one step closer to going to market with a single portfolio that provides quality, cost-effective All-Makes parts for retail and wholesale business alike!

ALL MAKES RETAIL UPDATES

HARNESS THE POWER OF AMAZON

Magneti Marelli has teamed up with Amazon to offer a simple and cost-effective marketplace exposing your All-Makes parts sales efforts to millions of online parts shoppers each month. We are making it easy for you to reap the benefits of Amazon’s amazing success!

MM / Amazon Flyer

Today, only 63 Franchised Dealers are utilizing Amazon but selling over $7 million in Amazon sales on this program. Now is the time to harness the power of this strategy and earn your share of the profits.

To get started, view the flyer or visit the Magneti Marelli Amazon site.

LOF Retail Flyer

MAGNETI MARELLI Q2 RETAIL PROGRAM & TOOLS

Earn brake pad kit credits, MSER rewards, and more through the Q2 Magneti Marelli Retail Program!

Service Contract Flyer

Also, be sure to take advantage of the many marketing tools available on dealers-mopar.com, including our two latest pieces (links at the right)!

Video: Experience Selling on Amazon

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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE (CONT’D)

Order a kit of 24 Touch-Up Paints and get a display rack! Perfect for the waiting, service desk, or checkout area!

INTRODUCTORY 4-IN-1 TOUCH-UP PAINT RACK OFFER

See the Promotional Flyer and 2016MY Touch-Up Paint Guide (at right) for complete details. 2016MY Touch-Up

Paint Guide

4-in-1 Touch-Up Paint

Promotional Flyer

SPECIAL OFFERS & PROMOTIONS

Join the programs listed below by June 17, 2016 for a chance to experience MLB® All-Star Week™ (July 10 - 12) in San Diego, CA. Experience includes airfare, hotel, and tickets to the SiriusXM All-Star Futures Game™, T-Mobile® Home Run Derby®, and 2016 MLB® All-Star Game presented by MasterCard—compliments of SiriusXM. JOIN NOW! siriusxmdealerprograms.com/FCAALLSTAR

SIRIUSXM DEALER PROMOTION — EXCLUSIVE MLB® ALL-STAR WEEK™ EXPERIENCE

Promotion Period: June 1 – June 17, 2016

SiriusXM Pre-Owned Program Give no-cost 3-Month Trial Subscriptions to all your pre-owned customers and showcase our best programming as a selling feature.

SiriusXM Service Lane Program

Surprise and delight your eligible service customers with a complimentary 2-Month Trial after their service visit. We’ll notify eligible customers of the complimentary trial, courtesy of the dealership and SiriusXM.

Already Participating? No need to re-enroll. SiriusXM has automatically entered you into the sweepstakes. Each dealership receives 1 entry for each active program!

Check out the June 2016 Uconnect Update Flyer for details on this promotion and more!

JUNE VALUELINE SALE

• Price reductions ranging from 15% to 63% off of dealer net • Limited quantities are available, and once they’re gone, the price will increase to

the original dealer net (this may happen mid-month). FIRST COME, FIRST SERVED!

For June only while supplies last, get discounts of up to 63% off dealer net on select ValueLine offerings!

Check out the list of parts and price reductions and act fast!

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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE (CONT’D)

FCA MASTERCARD JUNE PROGRAM

Promotion Period: June 1 – June 30, 2016

Drive card membership and benefit from in-store redemption! In June, take advantage of a $25 flat + $25-$50 retroactive volume bonus program! Program Rules

Program Summary

MOPAR SERVICE EXCELLENCE REWARDS (MSER) – JUNE HIGHLIGHTS

• Opportunity Blooms in June – Mopar Vehicle Protection is extending the $100 earning opportunity for June. Jeep Adventure Package, 2-Year Maximum Care Plus and 5/100 Ram Advantage Plans all pay out $100 per plan sold on the Service Lane!

• Boost Your Sales Competition – The “Boost Your Sales” winners for May will be announced on June 6, 2016. The spiff starts over again in June….see how much you can earn! The top three highest earning Service Advisors, Technicians, and Parts Managers in the country at the end of June will each earn a $50 Gift Card.

• Q2 2016 June Rewards Update – Rewards for the Mopar Car Care Kit, Rough Roads Parts Promo, Mopar Engines, and Calipers continue through June. Go to your positional sheet to see how/if these reward items apply to you.

MSER Rewards Wrap

ADDITIONAL GO-TO-MARKET TOOLS

RIGHT FROM THE START WORKSHOP KITS – AVAILABLE THROUGH THE SERVICE DRIVE STORE!

The Right from the Start (RFTS) Owners Workshop Kit is the perfect tool to help solidify your dealership as the choice for vehicle maintenance and repairs. The kit sells for only $100 (reduced from $250!) and enables you to conduct monthly workshops with a turn-key option that’s visually appealing and easy to present.

Visit dealers-mopar.com > Retail > Programs > Service Drive Store to order!

PN 68319193AA Dealer Net: $5.99 ea.

MOPAR CAR CARE KIT – NOW AVAILABLE VIA THE DEALER SITE

The Mopar Car Care Kit has been an overwhelming success, and now, you can order kits directly by visiting dealers-mopar.com > Retail > Promotions > Car Care Kits.

Please note, all eligible dealership personnel must have successfully completed FCA Performance Institute FCA MasterCard training (course code: MCARD1WB) requirements by July 1, 2016 to qualify for all June incentive payments. Visit the Learning Center today! !

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MOPAR PLAYBOOK | JUNE 2016 – SERVICE DRIVE (CONT’D)

STANDARD OF CARE (SOC) & POINT OF SALE (POS)

Mailings in June will include the “Smooth Summer Travels” promotion and lock-up to help support the Mopar Accessory Special: 15%-Off National Offer. Furthermore, your summer POS kit is now available, highlighting AC/Cooling, Wipers, Summer Accessories, and more!

Reminder: Update and select your August coupons by June 14, 2016 at DealerCONNECT > Service > Service Marketing > Program Administration. !

For complete details on national/seasonal offers and the POS kit, see the June SOC/POS Summary.

ON DEMAND ONLINE PROSPECTOR HIGHLIGHTS

Go to DealerCONNECT > Service > On Demand Service Prospector. On Demand

Program Summary

#163 A/C Warm Weather #454 Drive and Discover #548 Jeep 75th Anniversary #587 Fun in the Sun

SERVICE DRIVE STORE

Spruce up your service drive with the latest graphics, banners, and other resources available!

Visit dealers-mopar.com > Retail > Service Drive Store. Service Drive Flyer

RETAIL MARKETING & MOPAR MERCHANDISE

Merchandising Made Easy!

Need a blueprint for the ideal retail display? Check out Mopar’s Q2 Merchandise Dealer Kit!

Also, check out the latest issue of Retail Refresher for even more retail tips and best practices! !

Featured Merchandise

Showcase your Mopar pride whether you are wearing or displaying it, with the newest selection of Mopar Gear!

Click to view some of our new featured items in the June Merchandise Flyer!

Courtesy Shuttle Graphics

Indoor/

Outdoor

Signage

Featuring a comprehensive set of merchandise at a discounted price, this kit includes a planogram to help you create a visually-appealing and shoppable display!

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MOPAR PLAYBOOK | JUNE 2016 – ACCESSORIES

More Performance for your HEMI – You want the power, we have the parts. Mopar offers a comprehensive range of Gen III Hemi Performance Parts, including the 6.1L Aluminum Intake, Fully-Machined Bare Blocks, and Raw & Partial Cylinder Heads.

The Mopar ‘16 will soon be on its way to your region’s Business Center—arriving with factory-installed and Custom Shop options including Wheel Flares, Tonneau Cover, and more!

Add a Catback Exhaust and Cold Air Intake to enhance the Rebel’s performance with colder air and better breathing!

REV UP YOUR SALES WITH ACCESSORIES!

MOPAR ‘16 CATBACK EXHAUST & COLD AIR INTAKE FOR 5.7L ENGINE

PN 77070023AC Dealer: $370 MSRP: $493

PN P5155280 Dealer: $934 MSRP: $1,175

Mopar has everything your customers need for towing, bed coverage, performance, and aesthetics. See this list of hot-selling accessories sure to grow your PNUR!

PN Bare Blocks (Fully Machined) Dealer MSRP

53021314DR 5.7 (2012+) $620 $827

05045475AD 6.4 Big Gas (2015+) $1,250 $1,670

05037471BF 6.4 SRT (2012+) $1,250 $1,670

PN Cylinder Heads Dealer MSRP

05037449BF 6.4 Partial Head LH (2011-2016) $631 $842

05037448BG 6.4 Partial Head RH (2011-2016) $631 $842

05037369BD 6.4 Raw Head Casting (2011+) $239 $319

IT’S RAM COMMERCIAL TRUCK SEASON!

6.1 Aluminum Intake PN 05037390AD Dealer: $1,410 MSRP: $2,350

PN Part Description Dealer MSRP

P5160048 Performance Upgrade Stage 1 Pad and Rotor Kit – 2015-2016MY Challenger, Charger, &300

$413 $550

P5160035AB Big Brake Kit (includes front rotors, pads, calipers, brake hoses, dust shields and mounting hardware) – 2015-2016MY Challenger, Charger, & 300

$596 $795

82214613 Exhaust Tips – 2015-2016MY Challenger 5.7L $199 $264

77072381 Air Inlet Tube Kit – 2011-2016MY Challenger 5.7L $169 $225

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BOOST YOUR CHALLENGER, CHARGER, & 300 WITH THE POWER OF PERFORMANCE!

Pad and Rotor Kit | PN P5160048

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MOPAR PLAYBOOK | JUNE 2016 – ACCESSORIES (CONT’D)

• Custom Shop: CJDR | Commercial

ACCESSORY POINT-OF-SALE KIT

Built for the force! Let Mopar and GFX help give your law enforcement customers the personalized Charger Pursuit vehicles they seek—street-tough, fleet-friendly, and ready to go! Click the link to the left and take the Pursuit to the next level!

• Mopar Dealer Site

• 2016 Accessory Brochures

• 2016 Databook & Performance Catalogs

• Mopar YouTube Channel

Equip customers with cutting edge vehicle tracking at their fingertips with MOPAR EVTS. In June, purchase EVTS kits and Gold Cards to earn even more Gold Cards!

MOPAR EVTS ASSET MANAGEMENT PROMOTION

MORE PRODUCT, PROMOTIONS & TOOLS!

June 1 – June 30, 2016

Now arriving at your dealership – Accessory Summer POS Kits! Featuring the 2017 Pacifica, Charger, Patriot, and Dart, your latest kit contains useful selling tools including banners, window clings and interactive guides!

Display your new kit today!

Also, make a statement with Mopar graphics packages for the Dodge Challenger. Put your mark on it!

MOPAR CONNECT PRICE REDUCTION!

Upgrade your new or current vehicle with Mopar Connect, a sophisticated smartphone-controlled safety and convenience software package!

Featuring reduced pricing: Wiring Harness MSRP: $100.00 | Connect Modules only: $50.00!

2017 CHRYSLER PACIFICA – PERSONALIZATION AT ITS BEST! Sales Sheet

Mopar continues to expand the Pacifica accessory portfolio through exciting Custom Shop packages as well as dealer-installed options. Additional items that are now ready for sale include Door Sill Guards and Remote Start! Electronic Brochure

Accessories List

Brochure Ordering

2016MY CHARGER PURSUIT VEHICLE ACCESSORIES

DON’T FORGET THE OTHER TOOLS!

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MOPAR PLAYBOOK | JUNE 2016 – REPAIR & WHOLESALE

A/C & COOLING PROMOTION — ONLY ONE MONTH REMAINS!

1) Buy popular A/C and Cooling parts at a great discount

• Tiered discounts starting at 10% (min. order of $1,000) • Max discount of 16% earned at order of $10,000+ • Promo Code: K39; order Type G only

Promotion Ends June 30, 2016

A/C & Cooling Flyer

See the List of Eligible Parts and the flyer for more details!

#163 Warm Weather

#164 Cool Deals #162 A/C Check

2) Market to retail customers through On Demand

PARTS PROMOTONS & CAMPAIGNS

ENGINES SOLD ON THE SERVICE LANE IN MSER!

There has never been a more rewarding time to offer Mopar OE quality in the service lane than right now. In Q2, Service Advisors at MSER-enrolled dealerships will earn $40 for the installation of most Mopar engines!* In addition, installing Technicians and Service Managers will earn $6 and $4 respectively.

* See the MSER Engine Announcement for complete details and program rules/guidelines!

PRODUCTS & MARKETING MATERIALS

MAGNETI MARELLI PARTS LOCATOR

The Magneti Marelli Parts Locator has now launched! If you stock Magneti Marelli parts, this parts locator will direct body shops and potential new customers to your door: MMparts.net

MAGNETI MARELLI RADIATOR & CONDENSER SMALLER PALLET REORDERS

We heard you! Dealers who have participated in the initial 25-piece pallet order will now have an opportunity for reduced pallet reorders of Magneti Marelli Radiators and Condensers!

Dealers can choose from the following order quantities: 25, 10, 8, 5; however, dealers will be billed separately for the additional freight cost on reduced pallet orders (<25) until the process can become automated. As always, 25-unit reorders are the most cost-effective alternative but lesser quantities can now be reordered to suit your immediate needs.

QUANTITY ADD’L FREIGHT COST

5 $ 90 8 $ 76

10 $ 67.50

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MOPAR PLAYBOOK | JUNE 2016 – REPAIR & WHOLESALE (CONT’D)

MAGNETI MARELLI Q2 WHOLESALE PROGRAM

Earn brake pad kit credits, MSER rewards, and more through the Q2 Magneti Marelli Wholesale Program!

Also, take advantage of the marketing tools available on dealers-mopar.com and two of our latest pieces here!

Be sure to check out other exciting All-Makes news in the Service Drive section!

DEALER PERSONALIZED PROGRAM

Show appreciation for your wholesalers, build trust, and grow your business with all new Dealer Personalized merchandise! All Dealer Personalized items are customizable to include your dealer information. And don’t forget, everything in the program is Mopar One Funds-eligible!

Click to

Enlarge

In March of 2015, Mopar introduced the Sheet Metal Repair Credit MRA which empowered you to authorize the repair of sheet metal and be reimbursed by Mopar to enable a more timely and satisfactory resolution for the body shop and end consumer.

COLLISION REPAIR POLICY UPDATES

This MRA policy has now been expanded to include fascias/bumper covers—learn more!

WHOLESALE & COLLISION TOOLS

MOPAR GLASS PROGRAM – THE BENEFITS ARE CLEAR

Becoming a Mopar Glass dealer can provide you with many benefits, including discounts, training, and more. Click the links at the right or contact Mopar Glass Program Headquarters at (248) 512-5863 or ano@chrysler.com to learn more!

MOPAR REPAIR CONNECTION

Promote MoparRepairConnection.com to your body shop customers by stapling free flyers with website benefits to invoices and communicate the many benefits:

• FREE OE Collision Body Repair Manuals • Collision Position Statements • Non-Structural Metal Guide • Weld Bonding Guide

• Plastic Repair Guide • Structural Sectioning Procedure Guide • Passive Restraints Replacement & Inspection Matrix • FREE for dealers and independents!

To order flyers, visit dealers-mopar.com > Wholesale > Dealership > Customer Handouts > Printable Flyers.

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MOPAR PLAYBOOK | JUNE 2016 – CUSTOMER EXPERIENCE

CONNECTING YOUR CUSTOMERS WITH UCONNECT!

Helping customers use the technology in their cars can be a real challenge. Although Uconnect is considered among the easiest to use, many customers need help getting started. Your support is needed to ensure customer satisfaction.

CONSUMER PROGRAMS & TOOLS

Vehicle owners with properly equipped 2013-2015 Chrysler, Dodge, Jeep, and Ram vehicles can now add Apple Siri Eyes Free capability to their vehicle’s Uconnect system. To download and install the Siri Eyes Free software update, vehicle owners can: visit our update site, watch the video for step-by-step instructions, or schedule a service appointment.

Got an RA3 radio without navigation? Nav Activation codes can now be retrieved from DealerCONNECT. No more lengthy phone calls. All you need is the last 8 of the VIN and the Request Code.

Instructions can be found here:

• Nav Activation Process

Make sure to check out the MLB All Star Game SiriusXM Dealer Promotion on page 6!

Jeep® Wave brings exciting and tangible benefits to enrolled owners. Maximize the

impact for both your dealership and for them by leveraging the resources available:

JEEP® WAVE PROGRAM RESOURCES

Visit DealerCONNECT > Customer Experience > Jeep Wave Dealer Portal for more information!

Announcement | 1-Page Summary | Dealer Brochure | Dealer FAQs

DON’T FORGET – RESET THE OIL CHANGE LIGHT TO IMPROVE FFV!

Did you know that nearly 1 in 10 LOF customers leave the dealership without their vehicle being fixed first visit? And the #1 cause? An oil change light that has not been reset.

Print out this reminder flyer and post it for your Technicians.

Don’t let this simple opportunity to improve LOF FFV pass you by. Follow the Step-by-Step Procedures and reset the indicator light after every oil change! • Non Express Lane Themed

• Express Lane Themed

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MOPAR PLAYBOOK | JUNE 2016 – CUSTOMER EXPERIENCE (CONT’D)

Retail value: $8,500

YOUR Cost: $5,200

wiADVISOR UPDATE

Dealers who have completed wiADVISOR In-Dealership Gold Support Training are experiencing an increase in software flash completion, maintenance penetration, dollars per VIN, customer satisfaction, and overall service drive efficiencies. And there is much more in store!

To find out more, check out the latest wiADVISOR Update. wiADVISOR

Update

CAPACITY AND SERVICESMARTS ONLINE UPDATES

• ServiceSmarts Online Executive Summary – A 5-6 page synopsis of your Fixed Operations is now available focused on Trade Zone Retention, Total Market Retention, Capacity, Advisor Performance, and Parts Sales/Penetration.

DEALER SERVICE OPERATIONS

• NEW Student Tool Kit/Program – Attract and support current and prospective Mopar CAP, CAP Local, and/or General Auto Service students seeking opportunities at your dealership. This tool kit that can accompany automotive technician students as they progress through their career…available to you at 40% below retail!

Toolkit Features:

• Custom-wrapped Mopar Tool Box • Hand / Air Tools • Select Mopar Essential Special Service Tools • Includes wiTECH 2.0 microPOD

• Service Capacity Newsletter – Check out the latest editions! Vol 4 | Vol 5 | Vol 6

MOPAR CAP PROGRAM CALENDAR

Need help finding and hiring qualified service technicians—ones with product knowledge, skills to properly use the diagnostic equipment, and the work ethic and attitude that fosters a long-lasting relationship with your customers?

Visit moparcap.com or call (888) 321-4321.

Tool Kit Flyer

MOPAR CAP and MOPAR CAP LOCAL take a proactive approach toward service department skill development. It’s a long-range investment with tangible benefits, including highly-skilled and loyal employees in key positions, which directly impact your customers on a daily basis. Click to

Enlarge

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MOPAR PLAYBOOK | JUNE 2016 – CONTACTS

Accessory & Perfomance Marketing Materials dealers-mopar.com > Accessories tab

Accessory Technical Assistance 800-84-MOPAR (800-846-6727)

ARO 5300ARO@chrysler.com

Dealer Personalized Merchandise Program 877-247-0261

DealerCONNECT 800-374-4040

Degrees@Work – FCA Performance Institute Dealer Hotline 855-321-4321

Degrees@Work – FCA Performance Institute Student Hotline 855-334-3622

Direct Connection Tech Line 888-528-HEMI (888-528-4364)

FCA Digital / eStore 888-511-8902

Global Core Return Customer Service Hotline 866-254-2940

Magneti Marelli Promotion Headquarters dealers-mopar.com > Magneti Marelli > Quarterly Promotions Headquarters

Mopar 5300 5300ARO@chrysler.com

Mopar Marketing Materials DealerCONNECT > Parts tab > Mopar Marketing

Mopar Authentic Performance Gear 800-525-4165

Mopar Battery Hotline 800-738-4224

Mopar Bulk Oil Headquarters 800-352-2174

Mopar Calendar Program Customer Service 866-681-2359

Mopar Fleet Servicenet 248-512-7900

Mopar FlexTech Retail Display Program 800-536-3490

Mopar Merchandising Program Headquarters 888-415-1155 moparmerchandise@chrysler.com

Mopar Program Headquarters 800-356-3490

Mopar Service Excellence (MSER) 866-909-MSER (866-909-6737) moparser.com

Mopar T.I.R.E.Works 888-31MOPAR (888-316-6727) mopartireworks.com

Mopar Tool and Equipment Hotline 855-298-2687

Mopar Vehicle Protection (MVP) 800-782-2668

National Consumer Tire Rebate Forms mopartireworks.com

On Demand Program Headquarters 855-213-5483

On Demand Program Ordering DealerCONNECT > Service tab > Service Marketing Box > On Demand Service Prospector & Dealer Site

Parts Expediting / Specifying 800-765-7732

Parts Pricing Inquiry Fax: 248-944-0745

Powertrain Service Center 866-262-8517

Reman Powertrain Warranty Registration DealerCONNECT > Parts tab > Mopar Warranty

Standard of Care/Service Marketing Program Headquarters 800-521-3186

STAR Technical Assistance 800-850-STAR (800-850-7827)

Tracy / AER Order Hotline 888-361-4711 turboii.com

UPS Mopar Referral Direct Call Center 800-567-9989 - Option 1

Warranty Hotline 888-255-2616

wiADVISOR Premium Support 855-wiADVISOR (855-942-3847)

wiTECH Premium Support 888-WITECH-1 (888-948-3241)