The largest exhibition for plastics and

rubber in Europe in 2015, in Milan,

in coincidence with EXPO

2 0 1 5INTERNATIONAL EXHIBITION FOR PLASTICS AND RUBBER INDUSTRIES

MMIILLAANN -- MMaayy 55//99

plastonline.org

Welcome to PLAST 2015!Every three years, PLAST comes back to the international stage always renewed, as the most im-

portant exhibition in Europe in 2015 for plastics and rubber.

Thanks to the extraordinary coincidence with the worldwide EXPO in Milan, thousands of pro-

fessional operators, coming from all over the world, are expected to visit the next edition,

taking advantage of concrete incentives for their trip to Italy provided by official de-

legations already scheduled by the participating countries (to date 132 countries).

A must for all industry operators, both on the supply side of machinery,

equipment and moulds manufacturers, producers and distributors of

raw materials, composites and reclaimed materials, semi-finished

and finished products and specialized service providers,

as well as on the demand side, coming from plastics

and rubber processing industry operating in

several application fields.

A successful tradition, at its 17th

edition

In 2012, the flow of more than 50,000 visitors from 121 coun-

tries, in the frame of the economic downturn at that time, ex-

ceeded the expectations of most of the 1,500 exhibitors

coming from 58 countries.

More than 3,500 operating machines and equipment were

shown at the fairground, where it was also hosted the satel-

lite show RUBBER 2012 – coming back after more than

twenty years – that received widespread appreciation from

exhibitors and professional operators.

The great showcase has been improved by many innova-

tions in the sector of materials, finished and semi-finished pro-

ducts and services, as well as by many international

conferences and meetings on the most hot topics of the sec-

tor.

PLAST figures: last time exhibitors...

In 2012, 1,514 exhibitors attended PLAST (828 Ita-

lian, 686 foreign; 1,043 direct and 471 through their

representatives), on a net exhibition area of 56,832

sqm.

The six halls of PLAST 2012 were fully booked

months in advance and many companies lately re-

gistered had to postpone their participation to next

edition.

78% of the exhibition space was occupied by ma-

chinery, ancillary equipment and moulds, 20% ho-

sted producers and distributors of raw materials

and processors of semi-finished and finished pro-

ducts, 2% was devoted to service providers, insti-

tutional bodies, training centers and publishers.

A great international showcase, which raised visito-

r’s interest, offering a considerable technical update

and concrete investment opportunities.

Net exhibition area: 56,832 sqm

Exhibitors: 1,514

Machinery

Materials and products

Italian

Foreign

Services

Visitors (total): 50,593

... and visitors

Visitors’ originEurope

Africa

Middle East

Rest of Asia

North America

Latin America

Oceania

Visitors (total): 50,593

Italian visitors

Overseas visitors from 121 countries

In 2012, PLAST hosted 50,593 vi-

sitors, 35% out of the total co-

ming from 121 countries.

The first 15 origin countries of

visitors were, in order: Ger-

many, France, Turkey, Swit-

zerland, Spain, Russian

Federation, Slovenia, Greece,

United Kingdom, Poland, Brazil,

Portugal, Czech Republic, Nether-

lands, Argentina.

Up to 49 countries accepted the invitation

of the organizer, coordinating official delegations of buyers visiting

PLAST, such as: Algeria, Argentina, Belarus, Bolivia, Brazil, Bulgaria,

Chile, Colombia, Costa Rica, Croatia, Ecuador, Egypt, El Salvador,

France, Germany, Guatemala, Hungary, Jordan, India, Indonesia, Iran,

Kazakhstan, Kurdistan, Lebanon, Libya, Malaysia, Morocco, Mexico,

Pakistan, Paraguay, Peru, Poland, United Kingdom, People's Republic

Of China, Romania, Russia, Serbia, Slovenia, Spain, United States,

South Africa, Thailand, Taiwan, Tunisia, Turkey, Ukraine, Uruguay, Ve-

nezuela, Vietnam.

An extraordinary afflux from all over the world of specialized buyer who

could benefit of hundreds innovation in the sector, despite the trouble-

some economic period.

Here follow some exhibitors’ impressions, collected from various

sources, showing that the triennial exhibition in Milan contributed

to instill optimism and confidence in operators, despite the general

economic uncertainty:

Antonio Lombardi, ALPHA TECHNOLOGIES Sales Department,

interviewed during the exhibition, confirmed “many new custo-

mers and a large flow at the stand”.

Paola Annicchiarico, ARBURG Sales Department, after the exhi-

bition, thanks the Organizer for “patience and kindness for the

preparation and the good turnout of the exhibition”.

Andrea Rigliano, BANDERA Sales Director, was “quite satisfied by

the visits received at the stand, although the proximity with other

exhibition has not helped”.

Marielle Bourgeon, BILLION Marketing & Communication Mana-

ger, confirmed that “we registered in our stand 35% of visitors

from abroad and an increase in the number of French contacts”.

In its newsletter, COLINES confirmed that “despite the spreading

financial crisis, we registered a significant number of visitors,

mainly from Italy, Kingdom of Saudi Arabia, Turkey and Eastern

Europe, thanks to the display of operating plants, unique in their

classification, at the exhibition”.

Riccardo Comerio, COMERIO

ERCOLE Managing Director,

stated: “the flow of visitors

was higher than initial expec-

tations. Good the idea of a

rubber section, in a precise

location within PLAST context.

The number of foreign visitors, though not many, was higher than

expectations considering nearby exhibitions”.

Heike Bleil, DESMA ELASTOMERTECHNIK Marketing Depar-

tment, declared that “PLAST is a very important event that, over

the years, helped to get several more customers”.

Maurizio Passalacqua, Chief Executive of ENGEL Italian Branch,

confirmed “excellent attendance; many visitors from Middle East,

Russia and Asia. All very interested. We did not sign deals last

times, this year we did. We took part in PLAST area but we also

PLAST impressions: some exhibitors’ testimonials

attended RUBBER area through WACKER CHEMIE, hosting one

of our machine for liquid silicone, with tremendous success, as

can be seen from constant flow of visitors”.

Lucia Calvosa, ENI–VERSALIS Marketing Department (former

POLIMERI EUROPA), confirmed that “balancing decrease of Ita-

lian visitors with a stronger international attendance, we recorded

more new leads than previous edition”.

Ciro D'Auria by KRAIBURG GUMMIWERK stated that: “as first

time ever participation we are so satisfied that next time we

should attend with a larger space. We recorded at least 20% of

new leads, mainly Italians and sincerely I didn't expect so much,

considering the situation of the local market. Good general or-

ganization”.

"Satisfaction with the number and quality of meetings" stated by

Ulrike Weigand, KRAUSS MAFFEI-NETSTAL Sales Department.

Kenneth Doyle by MIXER confirmed that “the exhibition was very

good as we acquired new leads and strengthened existing rela-

tionships. The exhibition helped us to understand the market

needs. "

Fausto Macchi, MACCHI Managing Director, stressed “very positive

results with orders for 5 lines confirmed directly at the exhibition”.

Ferruccio Giacobbe, MAGIC MP Managing Director, said that

“We were uncertain before the show but we are now impressed

and satisfied. Though few foreign visitors, we closed open ne-

gotiations during PLAST, boosting actually shrinking portfolio or-

ders”.

Renato Moretto, MORETTO Owner, confirmed to be “quite sati-

sfied with the contacts received during the exhibition, considering

the general situation, although the Fairground should improve its

service with regard to different aspects”.

Tiziano Brenna, MOTAN COLORTRONIC Managing Director,

commented ”higher commercial vitality by foreign visitors, whom

we were not expecting in such shape, in respect to the Italian

ones. However, we also met well structured Italian companies

with international approach on foreign markets”.

Silvio Tavecchia, NEGRI BOSSI General Manager, stressed “a

good presence of Italian and foreign customers. Negotiations led

us to a good amount of orders during the exhibition, in particu-

lar from foreign visitors. We sold around 25-30 machines, a si-

gnificant result”.

Gianpiero Dosi by PARKER TECNO COMPOUNDS confirmed “a

high visitors attendance, both old and potential customers. We con-

sider the rubber section as positive and it should be proposed again”.

For the first time at PLAST, Giovanni Nolet by GUZMAN

GLOBAL - also on behalf of the represented brand SABIC

INNOVATIVE PLASTICS - confirmed “a satisfactory number of

foreign and Italian visitors, despite the delicate economic situation”.

Eugenio Emiliani, Chief Executive of SACMI PLASTICS DIVISION,

confirmed “a relevant number of contacts, higher than last time.

Significant increase of foreign customers”.

Susanne Kohlberger, SML Marketing Department, thanked

PLAST Organizer “for the great organization of the event”.

Kanji Yago, STAR AUTOMATION Managing Director, confirmed

that “67% of visitors requested real quotations, some also turning

into orders during the exhibition”.

Roberto Sallemi, on behalf of SUMITOMO DEMAG, stressed “a

decrease in visitors but wide satisfaction with the quality of con-

tacts”.

“Positive” is the evaluation of Maurizio Mencarelli, TORNINOVA

Managing Director.

Guido Re, UNILOY MILACRON Managing Director, confirmed

“good results, despite limited expectations due to the concur-

rence with other international exhibitions”.

Elisabetta Dal Brun, PIOVAN General Manager Assistant, confir-

med “Visitors flow higher than expected, while waiting for further

developments. Good affluence from North Africa and Middle East”.

Pierluigi Sacchi, POLIVINIL ROTOMACHINERY Managing Director,

confirmed “overall good impression, thanks to great visits recei-

ved by customers coming from East Europe, Turkey, Russia and

South America”.

Giuseppe Rossi and Antonella Maruelli, POLYFILM Owners, con-

firmed – also on behalf of their represented companies, among

which KUHNE and NGR - their “general satisfaction for the exhi-

bition, proving that if you manage to be innovative and offer high

quality products and services, you can have a good turnout.

Thanks to the exhibition, we are already reaping the benefits

from new contacts”.

Matt Defosse, POLYONE Marketing and Communication Mana-

ger, confirmed that “thanks to a positive experience at the exhi-

bition, our company was able to present its materials to a key

audience and left with some good leads”.

Daniele Cerizzi, REIFENHAUSER Sales Manager, confirmed that

“our company received visits from several European and South

America countries (Argentina, Colombia, Brazil and Chile), with

possible future sales”.

Acquire sector news

Which are the main reasons that led you visiting PLAST? Please rank first three items for relevance

Professional updating

Search for new suppliers

Visit current suppliers

Acquire market information

Compare offers/finance orders

Prepare/finalize purchase

Other

Attend events/conferences

First answerTotal answer

Plast impressions: a focus on visitors’ commentsHere follow visitors’ motivations and satisfaction ranking, after they vi-

sited PLAST 2012, according to a survey that the organizer assi-

gned to a prestigious research institute.

Not at all 4%

Quite a little 13%

Enough 46%

Much 37%

Did you reach the goals you set before visiting PLAST?

More than 8 out of 10 visitors have reached the goals set before their visit.

Yes 83%

Probably 34%

Certainly 55%

Dont’ know 4%

Probably not 4%

Certainly not 3%

Almost 9 out of 10 companies will visit the next edition of PLAST

Yes 89%

Do you think to visit, personally or by sending someone of your company, the next edition of PLAST?

Age class N. %Up to 34 59 1535-44 149 3745-54 118 3055-64 58 15over 64 16 4

Employees class N. %From 0 to 15 189 47From 16 to 50 87 22Over 50 108 27Not indicated 16 4

Main activity N. %Machinery and equipmentproducer/agent 34 9Plastics and rubber processor 297 74Raw material producer/rapresentative 32 8Other 31 8Not indicated 6 1

Interviewed sample group

Role N. %President/CEO/General Manager/Owner 215 54Sales department 53 13Marketing department 13 3Technical department 63 16Production department 39 10Other 11 3Not indicated 6 1

Total 400 100

Technical in-depth meetingand training

PLAST is offering updates and training, thanks to an intensive

conference program, with meetings and business presentations on

topical themes for the sector.

In 2015 several side events will take place, like:

• awarding of the projects within "Plastic Technologies Award"

design contest, second edition

• the conference “Virtual modeling and additive manufacturing

(3D printing) for advanced materials”

• the convention "Innovation, safety and sustainability of food

packaging in plastic materials”.

The program of events and conferences, expecting several

institutional and company meetings of great interest, will be publi-

shed on PLAST 2015 website in January and regularly updated.

PLAST promotion is also enhanced by a "worldwide road show",

with presentations on the occasion of the most relevant dates for

our sector, including dozens of trade exhibitions, conferences,

technical seminars and meetings with Institutions, trade Associa-

tions and specialized operators.

A first class marketing mix that, in view of the next edition of

PLAST, will be further developed and strengthened, also thanks

to the exceptional synergy with EXPO 2015.

Great visibility is offered by PLAST also through a high-level press

review, with 30 issues published on the national press, 35 edi-

torials on foreign press, 45 in-depth coverage on dedicated web-

sites and 7 television and radio broadcasts.

Beside 137 ads published on technical magazines worldwide,

46 banners on dedicated websites, 10 ads on exhibition catalo-

gues, 19 ads on the press, 42 radio broadcasts and 338 com-

mercials on Italian and European networks, 15 posters on

shuttles from/to Milan airports/City centre 14 days long before

and during the show, the online exhibitors' catalogue and the of-

ficial website visited by over 100,000 individual internet users be-

fore, during and after the show.

Furthermore, PLAST is popular on the most widespread social

networks.

PLAST highlights

3D printing and related technologies innovative startup companiesrubber

Three sate l l i te-shows in the largest exhib i t ion for plast ics and rubber in Europe in 2015

A uniqueadded value: Milan and ExpoPLAST will take place again in Milan, a unique and inimitable con-

text, a mix of business, finance, history, art and culture.

Furthermore, as the exhibition will take place in full springtime, all

participants might take advantage of their stay in Milan to orga-

nize excursions and visits historical places, or even use several

connections from Milan city to other art cities in Italy.

Once again, the facilities provided by the organizer, in coopera-

tion with FIERA MILANO official agency, will allow people conve-

nient train, flight and hotel reservations and any cultural visit on

the occasion of their business travel, also taking advantage of

special discounts in many shops.

In addition to these opportunities, the exceptional concomitance

with EXPO 2015 will offer concrete incentives to all foreign ope-

rators coming from participating countries, who have already

planned to organize official delegations gathering thousands of vi-

sitors during the worldwide exhibition.

An extraordinary introduction to consolidate PLAST internationa-

lity!

For exhibitors and visitorsBy 15.5.2014, already 1,000 exhibitors applied at PLAST 2015! The list is regularly updated on our website and limited space is still available, however

interested companies can apply until space runs out. Please contact PLAST 2015 team to secure a stand at the earliest!

Visitors’ pre-registration will start in January 2015 and several benefits will be offered to operators enrolling in advance, including free entrance for pro-

spective buyers. Further information, including visa assistance for foreign operators will be also posted online in due time.

For any further information, PLAST 2015 team is at your disposal:

For general information: www.plastonline.org - Or follow us on:

Mario MaggianiChief Executive Officertel +39 02 82283732m.maggiani@promaplast.org

Fabrizio VanzanExhibition Managertel +39 02 82283743f.vanzan@promaplast.org

Samantha StefaniniExhibition Departmenttel +39 02 82283756s.stefanini@promaplast.org

Eleonora IulaExhibition Departmenttel +39 02 82283727e.iula@promaplast.org

Veronica ZucchiExhibition DepartmentTel + 39 02 82283736v.zucchi@promaplast.org

Stefania ArioliMarketing Managertel + 39 02 82283728s.arioli@promaplast.org

Roberta AtzeniSide Eventstel + 39 02 82283723r.atzeni@promaplast.org

Raffaella FumagalliGuests and Institutional Relationstel + 39 02 82283732r.fumagalli@promaplast.org

Giampiero ZazzaroInvitations for Exhibitors’Gueststel +39 02 82283735g.zazzaro@promaplast.org

Girolamo DagostinoForeign Delegationstel + 39 02 82283754g.dagostino@promaplast.org

Liliana BolzaniVisa Assistancetel +39 02 82283720l.bolzani@promaplast.org

Alessando CerizzaAccount DepatmentTel +39 02 82283721a.cerizza@promaplast.org

Riccardo AmpolliniMACPLAS Editor in Chief(official magazine)tel +39 02 82283725r.ampollini@promaplast.org

Luca MeiMACPLAS Editor andPress OfficeTel +39 02 82283734l.mei@promaplast.org

Giuseppe AugelloMACPLAS AdvertisingTel + 39 02 82283730g.augello@promaplast.org