mmm naming - boarddocs, a diligent brand · 2020-01-03 · mmm naming. title: powerpoint...
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MMM Naming
MMM NamingTimeline
District Employees & Community Members met to discuss results and make recommendations to the Board
Survey Deployed
Survey Analyzed
Ad Hoc CommitteeSurvey Created
OctoberSeptember
Survey Created
August September
• 2,000+ submissions• Top choices and their
variations were narrowed down
• Community Groups• Staff• Parents• Media• District Platforms
• Open Ended Survey• 2 questions
MMM Naming – Top Vote Getters
17
17
17
17
19
19
20
41
54
128
815
0 100 200 300 400 500 600 700 800 900
Gateway Griffin High School*
Southwest Florida High School
Adam Jobbers Miller High School
Barack Obama High School
Donald Trump High School
Gabriela Mistral High School
Robert E. Lee High School*
Dr. Martin Luther King Jr. High School*
Thomas Edison High School*
Griffin High School*
Gateway High School*
* Including variations
MMM NamingName/Policy Comparison
NAME NOMINATIONS POLICYRobert E. Lee High School 20 Section 5 (i) Appropriateness:
3. Names that are likely to cause controversy should be avoided
Donald Trump High School 19 Section 5(g) Individuals:
1. In general, school names should not be named for any individual until a suitable interval after the individual's death
Barack Obama High School 17 Section 5(g) IndividualsAdam Jobbers Miller High School 17 Section 5(g) IndividualsSouthwest Florida High School 17 Section 5(b) Civic Pride:
School names should not be generic, vague or bland
MMM NamingName/Policy Comparison
NAME NOMINATIONS POLICYGriffin High School 128 Meets Board Policy
While this name does meets the criteria, the group did not move it forward as a recommendation due to potential confusion. The Griffin is the mascot of Gateway Charter High School as well as the logo for the Gateway Community. In addition, there was discussion about naming a school after a mythical creature.
Gateway Griffin High School 17 Meets Board Policy
While this name does meet the criteria, the group did not move it forward as a recommendation due to the combination of using the existing name and mascot of the Charter High School. Plus, it received less than 2% of the votes.
MMM NamingRecommendations
NAME NOMINATIONS POLICYGateway High School
While this name does not meet all aspects of Board Policy the group felt it should be moved forward as a recommendation due to the high number of votes.
815 Section 5(e) Distinctiveness:
School names should be distinct and dissimilar from the name of any other public school, public charter school, private school, college, or university in southwest Florida, with the following exceptions: 1. Schools located on the same campus; 2. Schools located on adjacent properties; 3. Schools that are part of permanent feeder patterns.
Thomas Edison High School 54 Meets Board PolicyDr. Martin Luther King Jr. High School 41 Meets Board Policy
Gabriela Mistral High School 19 Meets Board Policy
MMM NamingNext Steps
Action Meeting GroundbreakingSurvey Created
November 13October 31
Briefing
October 17 November 5
• Report back if necessary • Board Questions • Direction
Briefing
• Vote • Celebrate!
MMM Naming