mobile advertising for jewelers jewelry retail stores
TRANSCRIPT
THE POWER OF MOBILEREACHING NEW CUSTOMERS
ATSmobile
We Spend More Time on Mobile than on Radio and Print Combined
When Will Mobile Get Its Fair Share?
MOBILE TARGETED ADVERTISING
Premium Inventory
SOCIAL-MOBILE ADVERTISING
Facebook “Lookalike” Modeling
Facebook’s powerful ad platform
is designed to target native ads
to the users most likely to
respond. This is done with a
combination of geographic
definition and user traits –
demographics, interests, and
behaviors.
IN-APP & MOBILE WEBYour ads run across thousands of locally relevant mobile websites and in the apps your customers are using every day.
COMPONENTS OF MOBILE ADVERTISING ATSmobile
FACEBOOKYour brand will be pushed to thousands of your very best customers!
COMPONENTS OF MOBILE ADVERTISING ATSmobile
Facebook Carousel
Better Engagement
Better Click Through
Increased Engagement
Reaches Your Target Audience
Builds Brand Trust
COMPONENTS OF MOBILE ADVERTISING ATSmobile
Facebook/Instagram
MobileDisplay
Ads Link to Your Website
• Mother’s Day Promotion
– Email List
– 20 mile radius from address
– Wealthiest zip codes
– Adults (18-55)
– Geoconquesting
– Retargeting
• Bridal– Total DMA 340,000
– Engaged 10,000
– Engagement 28,000
– Committed Rel. 6,500
– Newly engaged• 3 months – 1600
• 6 months – 2800
• 12 months – 6000
Carousel Ads
Facebook Ad
“We’ve been doing bridal events for 26 years and this was the best ever.”
“Mobile is Your Digital DNA”
