mobile revolution safipa 2011
DESCRIPTION
SAFIPA ICT and Mobile Business Building Programme - 12 April 2011TRANSCRIPT
@ReneParker
The Social Revolution: Rise of the Mobile Phone
“To be truly happy in this world, You first need a cell phone...” Ted Turner
5 Billion
91% of mobile phone users go online to socialize compared to only 79% of PC users67% are likely to rally support for a cause
95% use mobile web to keep informed
60% are likely to use mobile phones for transactions
Youth are expert users and early adopters
250 Million Mobile users
60,000 new mobile users daily
7 Million Users
Mobile Growth
550%
30 Million Users
South Africa stands as Africa’s number one country for mobile web and mobile social networks usage.
Chat
Mobi-Web
Social Networking
Most used functions
Concern for man and his fate must always form the chief interest of all technical endeavors.
Never forget this in the midst of your diagrams and equations.
Economic
Relevance
Livelihood
Community
Educate
Mobile Opportunity
Services
MapsHealth
Entertainment
Building a Mobile Social Media Workforce
Developing the Workforce through the RLabs Academy
Average of 3 hours
per day
Actively involved in
online campaigns
Most access Social
Networks Daily via
Mobile Phones
Uusi is a mobile social network
Community members access employment and
educational opportunities
More than 2,500 Subscribers
3032 Reactions
Launch July 2011
Manage multiple conversations on
Social Networks and Instant Messengers
Supported by
Partnership with
World's FIRST Mobile Phone Counselling Centre in 2007
“Demand for substance abuse counselling services has put treatment facilities under pressure as the waiting list for treatment
increases”
4:17 PM @mxit: i need support me: how can i help4:19 PM @mxit: im using tik and desperately need help coz I have a 9 month old baby.4:20 PM me: well we are here to help4:21 PM @mxit: r u there me: yes how long hav u been using?4:22 PM @mxit: 6 years nd im only 18 nw me: well are you willing to come and see someone in person?4:23 PM @mxit: yes i am. where me: we are based in Bridgetown 66 Tarentaal Rd4:26 PM u free during the day?@mxit:yes i did nd thanx i'll come in next week.
Services address various social issues
Access to Rural Areas
Over 300,000 supported
Expanded to outside SA
Mobile Phones in Africa is more than just a device it is a Revolution tool
Much can be learned on how mobile phones are being used at a grassroots level
Mobile Phones are great levelers
Africa is the ideal breeding ground for new social mobile services for emerging economies
[email protected] rlabs.org