mobile searches & mobile ad copy optmization - what sems need to know
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Mobile & Mobile Ad Copy
Insights into the mobile ad user and what marketers need to ensure
they are doing to appeal to those users on mobile devices. Insights
and case studies on mobile ad copy testing and landing page
performance. Additional insights into what marketers can do in the
mobile marketing space without a mobile website and/or a
responsive website design
Path to Purchase Has Changed
Before:
● On-Device Conversions
Now:
● Cross-Device Conversions
● App Installs
● In-Store Sales
● Phone Conversions