mobile users

Upload: apurva-nadkarni

Post on 01-Jun-2018

224 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/9/2019 Mobile Users

    1/2

    Consumer Credit News

    Mobile users leaving a trail of debt

    Unpaid bills and defaulting customers are globally costing mobile

    operators around $2 6 billion a year with around 5% of total billings

    being written off annually, a survey of operators around the world

    has revealed. This is one of the main findings of research Talgen tra

    has conducted in conjunction with telecom analysts, Analysys, into

    customer revenue management and debt collection at mobile

    operators around the world.

    The report,

    Customer Revenue Management and D ebt Coliection:

    a

    global survey of telecom ope rators

    also showed that operators

    would benefit from the development and use of country-specific

    databases of defaulting customers. This would enable operators to

    identify persistent won't pay defaulters who know that taking legal

    action would cost the operators more in legal costs than the amount

    due. One of the key reasons identified for the high write-off figures

    is that the collection of mo nies due on unpaid bills often falls

    between the responsibilities of different departments within an

    operator - which indicates that a cohesive revenue management

    strategy is not in place. This uncoordinated approa ch is directly

    affecting the bottom lines of operators.

    A spokesma n for Ana lysys, explaine d: Traditionally the telecom s

    industry has tried to recover monies owed by relying on traditional

    mail and phone techniques followed by contract cancellation and

    disconnection. This approach is becoming untenable. In

    deregulated markets and with mobile phones often replacing fixed

    lines,

    the threat of disconnection is no longer as strong as it wa s. It

    is easier than ever before for customers to switch between

    providers, leaving a trail of debt in their wake.

    Brian Dewis, CEO of Talgen tra, com m ented : It is surprising how

    many operators are still using obsolete credit management systems.

    It seems that revenue management and collection strategies

    invariably play second fiddle to the billing process. However,

    operators who implement specialist customer revenue management

    and collection systems report significantly improved cash flow,

    reduced debt write-off, improved productivity and stronger customer

    relations - with RO I typically achieved in less than 12 mon ths.

    Call for more consumer credit education

    With personal debt problems reaching an all time high,R3 has

    called on the government to address the problem through the

  • 8/9/2019 Mobile Users

    2/2