Mobilising CommunitiesTobacco-Free Aotearoa Conference 2010

Waipuna Conference Centre, AucklandThursday 04 November 2010

About Tala Pasifika

The Service has been developed to ensure Pacific people:

•Have their say on tobacco issues•Are actively involved in eliminating tobacco from their communities•Have a way of coordinating important tobacco control information and activities

Target Audience

• Pacific Children • Pacific Adolescents (13-19yrs)• All Pacific Males• Pregnant Women• Cook Islands Females

Our Goal and objectives

Goal:

Pacific input into the Maori Select committee enquiry:Objectives:

1)To raise the awareness of the Maori Select Committee enquiry

2)To mobilise as many Pacific written submissions3) To mobilise Pacific provider and community support for the

Pacific oral submissions in Auckland.

The Plan

• Deliberately use the information and evidence we had on Pacific people.

• Understand our Pacific Principals • Select priority advocacy issues• Fast pace a build up of credibility and trust• Have a clear position

Key tips

• Build relationships• Have clear and simple key messages• Make yourself relevant• Identify your “influencers” • Focus on what your ‘best’ at

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The Goals of the service focus on:

1. Service infrastructure.

2. Strong relationships and strategic alliances.

3. Community leadership

4. Pacific voice

5. Elimination of tobacco-related disparities

6. Best evidence

Some Key Stakeholder Groups

1. Pacific communities• Pacific Health and Welfare• PACIFICA• SPAN1. Tala Pasifika Advisory Group2. National Tobacco Control Working Group3. ASH, Smokefree Coalition, Maori Providers (TRM, THMM)

Activities1. National workshop led by ASH, Smokefree Coalition and

Te Reo Marama.2. Face to face visitations to:• Early Childhood centres• Pacific youth services3. Presentations to:• Pacific Health and Welfare Inc• PACIFICA womens4. Tala Pasifika written and oral submission

Our top priorities for 2010-20121. Eliminate exposure to second hand smoke

2. Prevent Pacific young people from smoking

3. Eliminate tobacco related disparities with a focus on our target audiences