module catalogue - wiso-fakultät der universität zu köln€¦ · module catalogue international...

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2019/20

FACULTY OF MANAGEMENT,

ECONOMICS AND SOCIAL

SCIENCES

UNIVERSITY OF COLOGNE

VICE DEAN OF STUDIES DEPARTMENT

MODULE CATALOGUE

INTERNATIONAL MANAGEMENT

MASTER OF SCIENCE

IN ACCORDANCE WITH THE EXAMINATION REGULATIONS FOR THE SINGLE MAJOR MASTER PROGRAMME IN INTERNATIONAL MANAGEMENT

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Academic Director Prof. Dr. Marc Fischer

Programme Director Prof. Dr. Marc Fischer

Editor Vice Dean of Studies Department - WiSo Faculty

Student Services

WiSo Student Services

+49 (0) 221 / 470 - 8818

[email protected]

Status Taking effect on 01/10/2019

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List of abbreviations

AS Assignment PRA Practical examination

C Course PRES Presentation

CC Compulsory course SI Studium Integrale

CM Core module SM Specialisation module

CH Contact hours (= time spent in

class) SPM Supplementary module

ECTS Credit point (ECTS) SPW Semester period per week

CS Case study SSt Self-study

EC Elective course TP Term paper

OE Oral examination TPF Time required for preparation and

follow-up

PRP Project report TR Credit points transferred from an-

other university

PCR Practical component report WL Workload

PO Portfolio WT Written test

PR Project

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Content

LIST OF ABBREVIATIONS ....................................................................................... 3

1 MASTER IN INTERNATIONAL MANAGEMENT (CEMS MIM) ........................... 5

1.1 Content and objectives of the programme ................................................................5

1.2 Requirements...........................................................................................................5

1.3 Programme structure ...............................................................................................6

1.4 Integrated Study Abroad Semester: Process ...........................................................7

1.5 Sample study plan ...................................................................................................8

2 SUPPORT FOR STUDENTS ............................................................................. 10

2.1 Calculation of the overall mark ...............................................................................10

2.2 Rules for failed attempts ........................................................................................10

2.3 Subject-specific advice and examination advice .....................................................11

2.4 Other sources of information and advice ................................................................11

3 CURRICULUM AND MODULE DESCRIPTIONS .............................................. 13

3.1 Core and advanced section....................................................................................13

3.2 Specialisation section.............................................................................................13

3.3 Supplementary section ...........................................................................................14

3.4 Extracurricular course programme .....................................................................16

3.5 Master’s thesis .......................................................................................................16

3.6 Module descriptions ...............................................................................................18

3.6.1 Core and advanced section..................................................................................18

3.6.2 Specialisation section ...........................................................................................63

3.6.3 Supplementary section .........................................................................................66

3.6.4 Master‘s thesis ................................................................................................... 156

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1 Master in International Management (CEMS MIM)

The Master in International Management (CEMS MIM) prepares students for the challenges

of international competition. The aim of the programme is for students to gradually amass a

profound knowledge of the subjects covered as well as acquiring social skills and the ability to

seamlessly transfer research findings into practice. Cooperation in and with intercultural teams

plays a pivotal role on the programme, and the focus is on a career in a multinational or global

company or institution.

In line with these objectives, the programme has an international outlook and places a strong

emphasis on application in practice. In addition to subjects, skill seminars and business pro-

jects that take an international approach, the programme includes a term at a CEMS institution

of higher education in another country.

1.1 Content and objectives of the programme

An additional modern language is a required part of the curriculum. The programme includes

a term abroad plus practical components, which are conducted in collaboration with busi-

nesses and enable students to apply what they have learnt. This approach ensures that they

amass extensive international and practical experience. The practical nature of the programme

is underlined by the Business Project (consulting project), carried out in close cooperation with

a company. There are also special, compulsory seminars on leadership and social skills. As

well as learning the basics of international management, the students specialise in another

area of Business Administration or Economics offered at the University of Cologne.

1.2 Requirements

To be accepted for this master programme, applicants must have successfully completed a

bachelor programme, on which they earned at least 180 ECTS credits, or an equivalent pro-

gramme. They must have obtained an overall mark of at least 2,5 upon completion of said

programme. The programme must also meet the following requirements:

at least 16 ECTS credits in the field of Economics and at least 48 ECTS credits in the

field of Business Administration and/or Management Studies, plus

at least 10 ECTS credits in the field of Statistics and/or Mathematics (methodological

expertise only, no user expertise).

As today’s international business environment requires the ability to communicate in English,

the programme is delivered entirely in English. Students must prove that they have C1 Level

English skills and a command of a second foreign language defined by CEMS.

https://www.cems.org/mim/how-to-apply/common-application-requirement

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In addition to the result of the bachelor programme or the programme recognised as equiva-

lent, the selection process is based on the result of an aptitude test (English-language TM-

WISO or GMAT) and a selection interview conducted in English.

1.3 Programme structure

The programme is divided into four terms. Students spend the first two terms in Cologne, where

they learn the basics of international management. In the second year, one of the terms is

spent on a compulsory placement at one of the CEMS academic partner institutions. Which

term this is depends on capacity. Individual study plans vary depending on which term the

student spends abroad (see the curriculum shown in 3.1).

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1.4 Integrated Study Abroad Semester: Process

An integral part of the study programme is the provision of part of the credit points abroad at

one of the CEMS partner universities. The WiSo Faculty is part of the CEMS network with 31

CEMS partner universities worldwide, which forms the basis for numerous international activi-

ties and offers an attractive portfolio of international study opportunities and exchange pro-

grammes.

Students of the CEMS MIM Master's program spend their second semester abroad and are

free of tuition fees. The allocation of the semester abroad takes place in January of the first

academic year. The selection is based on the personal scores of the Master's application and

the preference list of the respective students. The number of foreign semester slots per CEMS

University depends on the annual slot availability. You can find the exact step-by-step proce-

dure for the distribution of semesters abroad in this document.

The CEMS Office Cologne (ZIB WiSo) coordinates all activities concerning international coop-

eration and exchange for CEMS students. The CEMS Core Courses completed abroad and

certain courses in the field of the electives are credited by the examination office of the WiSo

Faculty upon application to the CEMS Office Cologne. The respective study plan depends on

the semester studied abroad (see study plan in 3.1).

https://wisotypo3.uni-koeln.de/sites/international-wiso/CEMS/CEMS_Allocation_to_CEMS_term_abroad.pdf

http://www.international.wiso.uni-koeln.de/de/cems-cologne/contact/

8

1.5 Sample study plan

1st year: International Management at UoC

Term EC/CC

Module Section ECTS

1 CC Core module: Supply Chain Management Core and advanced 6

1 CC Core module: Corporate Development Core and advanced 6

1 CC Core module: International Financial Management

Core and advanced 6

1 EC 1-2 modules from the supplementary section

Supplementary 12

Total: 30

2 EC 1-2 modules from the supplementary section

Supplementary 12

2 CC Specialisation module: CEMS Case Studies

Specialisation 12

Total: 24

2nd year: CEMS year (semester abroad in term 3 or 4)

3 CC Core module: Global Strategy Core and advanced 6

3 CC Core module: Leadership and Business Skills*

Core and advanced 6

3 EC 2 or 3 modules from the electives Core and advanced 12-18

(3 CC Master’s thesis Master’s thesis 15)

Total: 24-45

4 CC Core module: Global Management Prac-tice

Core and advanced 6

4 CC Specialisation module: CEMS Business Project

Specialisation 15

(4 EC 1 module from the electives Core and advanced 6)

(4 CC Master’s thesis Master’s thesis 15)

Total: 21 - 32

*The Core module Leadership and Business Skills consists of several seminars and

must be completed during the entire CEMS year (3rd and 4th semester).

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1.6 Modules with mid-term examinations

Some modules have courses that only run for half a term and usually with twice the normal

number of classes. For these modules, the term is divided into two roughly equal halves. In

the fall, the mid-term usually ends at the beginning of December; in the spring, it is usually in

the middle or at the end of May. Often, the examinations for these courses are held mid-term,

enabling students to reduce their examination load at the end of term.

The information in the campus management system (KLIPS) regarding the dates of courses

and examinations is relevant in this context.

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2 Support for students

2.1 Calculation of the overall mark

The marks for each examination are determined by the respective examiners. The overall mark

for the master degree combines the marks for the various categories, weighted based on the

respective number of ECTS credits attainable and each section’s contribution towards the

overall mark for the examinations for which marks are given. The marks for the subject cate-

gories are calculated as the mean of the examination results in line with the weighting for each

examination in terms of the ECTS credits it contributes to the overall mark for the examinations

in the respective section for which marks are given. If the result of a module examination is

calculated based on several components, the mark is calculated based on a weighting given

in the module description. The overall mark for the degree is calculated as the weighted arith-

metic mean of the marks for the subject categories and the mark for the master’s thesis. On

the International Management programme, the weighting for the contributions to the overall

mark are as follows:

a) Mark for core and advanced subjects: 48 of 114 ECTS credits

b) Mark for specialisations: 27 of 114 ECTS credits

c) Mark for supplementary subjects: 24 of 114 ECTS credits

d) Mark for master’s thesis: 15 of 114 ECTS credits.

2.2 Rules for failed attempts

Students may retake module examinations that they have failed. The number of attempts is

limited to three per module. Modules offered by faculties other than the Faculty of Manage-

ment, Economics and Social Sciences (“WiSo Faculty”) may be subject to different rules.

After failing an exam three times, the WiSSPo provides information regarding the possibility

and the requirements to receiving additional resit attempts. If none of the first three examina-

tion attempts were failed due to cheating or to an offence, further two resit attempts can be

granted at any point of the programme. Students who have accumulated at least 90 credit

points can be granted a further additional attempt. If a student fails an examination in the two

additional attempts and the extra attempt for students with 90 points or more, they are deemed

to have failed the programme at the final attempt. Where a module examination consists of

several components, the candidate must obtain a “bestanden” (pass) mark, or at least an

“ausreichend (4,0)“ (sufficient) mark, in all of the examination components. All components

marked “mangelhaft (5,0)” or “nicht bestanden” (fail) must be retaken.

It is not possible to resit module examinations that have already been passed.

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A failed master’s thesis can be retaken once, with a new topic. Students must register for their

second attempt within six months of the result of their first attempt being announced.

2.3 Subject-specific advice and examination advice

WiSo Student Services (WiSo-Studienberatungszentrum) provides general advice on stud-

ies, including the possibilities available and the requirements, for all programmes offered by

the WiSo Faculty. It offers subject-specific recommendations concerning students’ study plan

for their first term on the respective programme plus information on the structures of the various

programmes. WiSo Student Services is also the first place to turn to for students with other

questions and problems related to their studies. It can be contacted by phone, in person and,

of course, e-mail. Please note the opening hours and contact details on the homepage.

The CEMS Office Cologne helps with all topics concerning the CEMS MIM programme and

gives advice on study planning, credit transfer of CEMS requirements and all other questions

concerning the CEMS programme.

Further Subject-specific advice is provided during the designated times by the University’s

faculty members and associated teaching staff (“akademische Mitarbeiterinnen und Mi-

tarbeiter”) involved in the teaching on the programme. The designated times are announced

by means of notices in the institutes and on the departments’/institutes’ websites.

Legally binding information concerning examinations and examination procedures is provided

by the WiSo Faculty Examination Offices. These offices also issue transcripts of records in

German and English, ranking certificates and letters of assignment to the appropriate term of

the programme. Please note the opening hours and contact details on the homepage.

2.4 Other sources of information and advice

"KLIPS 2.0" is the central campus management system of the University of Cologne. At the

WiSo faculty, KLIPS 2.0 serves as a student organization tool. Students should use it as an

online course catalog, for registration and deregistration of courses and examinations, as well

as an overview of the complete study program and calendar. Information on current dates and

deadlines of the WiSo faculty, as well as video tutorials and FAQs about KLIPS can be found

on the homepage of WiSo-KLIPS-Support. If you have further questions, feel free to contact

WiSo-KLIPS-Support via e-mail ([email protected]). For account questions, contact the

central KLIPS support.

International students who study at the WiSo Faculty for part of their programme can turn to

the International Relations Centre (“Zentrum für Internationale Beziehungen” or “ZIB”)

for help with any questions they have. Cologne University students preparing to study abroad

can also contact the ZIB for support. The Centre also runs a variety of summer schools, short

https://www.wiso.uni-koeln.de/en/studies/service-and-guidance/wiso-student-service/

https://www.international.wiso.uni-koeln.de/de/cems-cologne/contact/

https://www.wiso.uni-koeln.de/en/faculty/managing-board/examination-office/front-page/

https://klips2.uni-koeln.de/co/webnav.ini

https://www.wiso.uni-koeln.de/en/studies/organizing-your-studies/everything-about-klips-20-courses-and-exam-management/video-tutorials-for-handling-klips-20/

mailto:[email protected]

http://klips2-support.uni-koeln.de/11541.html?&diff=next&oldid=8891&L=1&cHash=7b22ad90113303d3e63007976665dfc2

https://www.wiso.uni-koeln.de/en/international/

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programmes and Business English courses. The services, courses and people to contact can

all be found on the ZIB’s homepage.

The Faculty’s Credit Transfer Centre (Zentrum für die Anrechnung auswärtiger Leis-

tungen) is responsible for recognising credits accumulated in other institutions. This applies

both to credits students have gained at other higher education institutions in Germany or

abroad prior to studying at the WiSo Faculty, and to (advance) transfer of credits that students

plan to accumulate abroad or have already accumulated abroad as part of a WiSo Faculty

programme. This system makes individual inquiries to departments/institutes and examination

offices unnecessary.

The WiSo Career Service offers advice and support, in cooperation with other partners, for

students from the WiSo Faculty looking for an internship or profession that is right for them. It

also helps them as they plan their career and apply for jobs. In addition, the WiSo Career

Service organises seminars, presentations and special events in cooperation with employers

and external and internal experts.

The WiSo IT Service runs regular courses dealing with standard software and field-specific

programs.

Students who are having difficulties with their studies or their personal lives can seek help from

the Psychosocial Counselling Service run by the Kölner Studentenwerk. In addition to coun-

selling, it also provides advice on writing and learning skills plus support for pregnant students

and students who have children.

A further service is Nightline Köln, the listening and information helpline run by students for

students at all of Cologne’s institutions of higher education.

https://www.anrechnungwiso.uni-koeln.de/en

https://www.wiso.uni-koeln.de/en/corporate/wiso-career-service/dateFilter/2010/02/

http://www.wiso-it.uni-koeln.de/

http://www.kstw.de/index.php?option=com_content&view=article&id=122&Itemid=14&lang=de

http://www.nightline-koeln.de/

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3 Curriculum and module descriptions

3.1 Core and advanced section

In accordance with section 28(1), No. 1 of the Examination Regulations, the examination candidate must obtain 54 ECTS credits in the core and advanced section.

Group Module ECTS CC/EC Required ECTS

CEMS Core Core module: Global Strategy 6 CC 36

Core module: Global Management Practice 6 CC

Core module: Supply Chain Management (International Management) 6 CC

Core module: Leadership and Business Skills 6 CC

Core module: Corporate Development (International Management) 6 CC

Core module: International Financial Management 6 CC

Elective Specialisation module: Project Management 6 EC 18

Core module: CEMS Management Skills 6 EC

Specialisation module: Competition Policy 6 EC

Supplementary module: Behavioral Finance 6 EC

Supplementary module: Organizational Behavior 6 EC

Supplementary module: Consumer Behavior 6 EC

Supplementary module: Introduction to Economic Psychology 12 EC

Specialisation module: Selected Issues in International Management 1 6 EC



Specialisation module: Marketing II 6 EC

Specialisation module: Selected Issues in Finance III 6 EC

Specialisation module: Selected Issues in Finance IV 6 EC

Specialisation module: Digital Transformation I 6 EC

Specialisation module: Digital Transformation II 6 EC

Specialisation module: Business Ethics 6 EC

Specialisation module: Financial Theory 12 EC

Specialisation module: Strategic Management 6 EC

Studies Abroad in Management I (Master) 6 EC

Studies Abroad in Management II (Master) 6 EC

Studies Abroad in Management III (Master) 6 EC

3.2 Specialisation section

In accordance with section 28(1), No. 2 of the Examination Regulations, the examination can-

didate must obtain 27 ECTS credits in the specialisation section.

Group Module ECTS CC/ EC

Re-

quired

ECTS CEMS Exclusives Specialisation module: CEMS Business Project 15 CC 27

Specialisation module: CEMS Case Studies 12 CC

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3.3 Supplementary section

In accordance with section 28(1), No. 3 of the Examination Regulations, the examina-

tion candidate must obtain 24 ECTS credits in a sub-group of the supplementary sec-

tion

Group Module ECTS CC/ EC

Required

ECTS

module: Accounting, Taxation and

Finance Specialisation module: Operative and Strategic Controlling 12 EC 24

Specialisation module: Value-based Controlling 6 EC

Specialisation module: Selected Issues in Business Taxation I 6 EC

Specialisation module: Financial Accounting 12 EC

Specialisation module: Financial Theory 12 EC

Specialisation module: Financial Institutions Management 12 EC

Specialisation module: Finance 1 6 EC


Specialisation module: Value-Based Management in Insurance 6 EC



Corporate Development Specialisation module: Business Ethics 6 EC 24

Specialisation module: Strategic Human Resource Management 6 EC

Specialisation Module Advanced Business Ethics1 12 EC

Specialisation Module Advanced Business Ethics (6 ECTS)1 6 EC

Specialisation Module Research in Personnel Economics: Incen-

tives and Behaviour (Research Track)2 6 EC

Specialisation Module Incentives and Behaviour in Organisations2 6 EC

Specialisation module Strategic Management 6 EC

Specialisation module Research Project in Corporate Develop-

ment¹ 12 EC

Core module Econometric Evaluation of Management Practices 6 EC

Specialisation module Strategic Development 6 EC

Specialisation Module Organization Theory and Design3 12 EC

Specialisation Module Organization Theory3 6 EC

Marketing Specialisation module: Marketing I 6 EC 24

Specialisation module: Marketing III 6 EC

Specialisation module: Marketing IV 6 EC

Specialisation Module Marketing V4 12 EC

Specialisation Module Marketing V (6 ECTS) 4 6 EC

Specialisation module Marketing VI 12 EC

Specialisation Module Marketing VII 4 6 EC

Core module Simulation 6 EC

Core module Optimization 6 EC

1 The Specialisation Module Advanced Business Ethics (12 ECTS) will be offered in winter term 2019/20 and summer term 2020. Starting with winter term 2020/21, it is replaced by one module (6 ECTS). 2 The Specialisation Module Research in Personnel Economics: Incentives and Behaviour (Research Track) will be offered in winter term 2019/20 and summer term 2020. Starting with winter term 2020/21, the Specialisation Module Incentives and Behaviour in Organisations is offered instead. 3 The Specialisation Module Organization Theory and Design (12 ECTS) will be offered in winter term 2019/20 and summer term 2020. Starting with winter term 2020/21, the module Specialisation Module Organization Theory (6 ECTS) is offered instead. 4 The Specialisation Module Marketing V (12 ECTS) will be offered in winter term 2019/20 and summer term 2020. Starting with winter term 2020/21, the modules Specialisation Module Marketing V and Specialisation Module Marketing VII (à 6 ECTS) are offered instead.

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Supply Chain Management

Specialisation Module Supply Chain Operations1 12 EC

24 Specialisation Module Behavioral Operations (Adv.)1 6 EC

Specialisation Module Supply Chain Operations (6 ECTS)1 6 EC

Specialisation module: Supply Chain Innovation 6 EC

Specialisation module: Project Management 6 EC

Specialisation module: Service Management 6 EC

Economics Core module Microeconomics 6 EC 24

Core module Macroeconomics 6 EC

Specialisation module: Behavioral Economics 6 EC

Specialisation module: Seminar Design and Behavior 6 EC

Specialisation module: Seminar Markets and Institutions 6 EC

Specialisation module: Energy Markets and Regulation (Master) 6 EC

Specialisation module: Specific Markets A 6 EC

Specialisation Module Foundations in Macroeconomics, Money and

Financial Markets A2

6 EC

Specialisation Module Seminar in Macroeconomics, Money and Fi-

nancial Markets2 6

EC

1 The Specialisation Module Supply Chain Operations (12 ECTS) will be offered in winter term 2019/20 and summer term 2020. Starting with winter term 2020/21, the modules Specialisation Module Behavioral Operations (Adv.) and Specialisation Module Supply Chain Operations (à 6 ECTS) are offered instead. 2 The Specialisation Module Foundations in Macroeconomics, Money and Financial Markets A and Specialisation Module Seminar in Macroeconomics, Money and Financial Markets will be offered in winter term 2019/20 and summer term 2020 for the last time.

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3.4 Extracurricular course programme

In addition to their regular studies Master's students have the opportunity to take part in extra-

curricular courses, in which both academic and vocational skills are taught. Thus it can have

an academic and a professional orientation, which serve the development of professional com-

petences. The extracurricular course programme intends to promote and impart competences

that go beyond specialist knowledge or concern basic scientific or personal attitudes: scientific

curiosity, systematic and analytical thinking, dealing with complexity, solution-orientation and

other skills, e.g. the ability to work in a team and foreign language skills. The extracurricular

course programme is offered jointly by the faculties and the Professional Centre of the

University of Cologne and enables students to pursue their own additional interests, to

gain insights into other subjects and faculties, to attend events of social importance, to

acquire professionally relevant skills and to attend language courses. In addition, stu-

dents are offered learning and study aids as part of the extracurricular programme, e.g.

for scientific work or literature research. Extracurricular courses are not credited, but

the participation is noted on the transcript of records.

3.5 Master’s thesis

The master’s thesis, which carries 15 ECTS credits, is written towards the end of the pro-

gramme. It is intended to show that the student is capable of conducting academic work and

reflecting on a specific problem related to the subject matter covered by the programme, using

the necessary methods and within a specified period. Students must take no longer than three

months to write their master’s thesis. Students have to oblige by the thesis rules and require-

ments of their supporting professor. Detailed information concerning the master’s thesis is in-

cluded in the Examination Regulations.

Group master’s theses are also permitted provided a clear distinction between and assess-

ment of each candidate’s contribution is possible. Objective criteria that make a clear distinc-

tion possible, such as sections, page numbers or topics, are used to indicate which student

made which contribution. The total workload required of each group member must exceed the

requirements for individual masters’ theses to an appropriate extent. The difficulty and content

of a group thesis must meet the same requirements as for theses undertaken individually and

independently. The contribution made by each individual must meet the requirements for mas-

ters’ theses.

The master’s thesis must be written in English. During the first six weeks after registration of

the master’s thesis, students can hand in an abstract and table of contents to the correspond-

ing department. The CEMS programme allows a partial crediting of the master thesis as a

research project. Therefor students need a written confirmation from the department that they

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have fulfilled the requirements of the abstract and content overview within the given timeline.

The students will then hand in this confirmation to the CEMS Office Cologne to receive accred-

itation for the CEMS certificate. These partial credits for CEMS are only valid if the master

thesis is successfully completed.

For further questions, feel free to contact the CEMS Office Cologne.

http://www.international.wiso.uni-koeln.de/de/cems-cologne/contact/

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3.6 Module descriptions

3.6.1 Core and advanced section

Core Module Global Strategy

Module code 1979BMBS00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module

availability every 2nd

term - winter

term

Duration 1 Term

1 Courses International Global Strategy

Contact

hours 60h

Self-Studies 120h

Course Language

2 Module content - Key research questions in international business strategy - Theoretical approaches in

international business strategy - Developments in the various disciplines involved in in-

ternational business strategy - Research designs in International Global Strategy - Em-

pirical and qualitative research on International Global Strategy issues

3 Learning objectives Students... ...acquire a thorough and critical understanding, using applied and research-based

methods, of the latest research findings in the area of international business strategy.

...develop solutions and approaches to international business strategy issues working in

small, intercultural groups. ...acquire the knowledge and skills required to solve prob-

lems in new and unfamiliar situations and apply that knowledge in a multidisciplinary

context. ...engage in academic discourse

4 Teaching and learning methods lecture practice

5 Module entry requirements none

6 Mode of end-of-module examination Portfolio: PO

7 Prerequisites for awarding of credit points Passing the written examination.

8 Other programmes that use the module Master of Science International Management: Basis- und Aufbaubereich International Management

9 Module manager Univ.-Prof. Dr. Marc Oliver Bettzüge

19

10 Miscellaneous Recommended for the 3rd term. CEMS Module: Global Strategy

20

Core Module Global Management Practice

Module code 1979BMGM00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module

availability every second

semester -

summer term

Duration 1 Term

1 Courses Global Management Practice

Contact

hours 60h

Self-Studies 120h

Course Language

2 Module content - Key research questions in intercultural management - Theoretical approaches in in-

tercultural management - Developments in the various disciplines involved in intercul-

tural management - Research designs in intercultural management - Empirical and

qualitative research on intercultural management issues

3 Learning objectives Students... …analyse the latest research findings in the area of Intercultural Communication. …use several applied and research methods in order to solve global management is-

sues. ...develop solutions and approaches to intercultural management issues working in

small, intercultural groups. ...apply the elaborated solutions in practice. ...are able to evaluate and discuss topic-related problems and take positions during an

academic discourse. …communicate their skills in presentations.



6 Mode of end-of-module examination Combined examination: PRES, PO

7 Prerequisites for awarding of credit points Passing the practical examination.


9 Module manager Academic Director

10 Miscellaneous Recommended for the 4th term of studies.

21

Core Module Supply Chain Management

Module code 1271BMSC02

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Supply Chain Management

Contact

hours 60h

Self-Studies 120h

Course Language

2 Module content - Supply chain strategy- Supply chain process design- Network design- Inventory man-

agement- Contract design- Capacity and revenue management- Information processing

in supply chains- Behavioral Operations

3 Learning objectives Students... ...learn about basic concepts for the realization of supply chain strategies. ...discuss

how process design can be put into practice efficiently. ...analyze and evaluate the ap-

plication of the methods and concepts in real-life operations. ...explore the operational

level of supply chain management. ...apply mathematical methods which enable them

to solve supply chain problems. ...make use of these methods in order to analyze sup-

ply chain contracts. ...learn about capacity and revenue management and understand

how they are applied in practice. ...apply their knowledge as a team through case stud-

ies and exercises and, by doing so, deepen their skills.


5 Module entry requirements None




9 Module manager Univ.-Prof. Dr. Fabian J. Sting

10 Miscellaneous Recommended for the 1st term of studies.

22

Core Module Leadership and Business Skills

Module code 1979BMLB00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Leadership and Business Skills

Contact

hours 120h

Self-Studies 60h

Course Language

2 Module content - Management skills - Business skills - Responsible leadership

3 Learning objectives Students... ...distinguish, discover, and analyse management skills. ...apply those skills in topic-related case studies. …communicate the learnings by presenting the results of the case studies. ...reflect on their own notions of leadership and compare them with research findings. ...develop an understanding of the leadership role in different intercultural environments.

4 Teaching and learning methods seminar


6 Mode of end-of-module examination Combined examination: PRES, TP

7 Prerequisites for awarding of credit points Passing the combined examination.



10 Miscellaneous Recommended for the 3rd and 4th term. Including: Block Seminar, Business Communi-

cation Skill Seminar, Responsible Global Leadership Seminar, other Skill Seminars.

23

Core Module Corporate Development

Module code 1253BMCD02

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Advanced Corporate Develop-

ment

Contact

hours 30h

Self-Studies 150h

Course Language

2 Module content Examples of topics that will be covered include: - Management, strategy and organisa-

tion in multinational companies, - Drivers of corporate development, such as company

and product life cycle, disruptive innovation, dynamic capabilities, aspiration levels and

performance feedback.

3 Learning objectives Students... ...determine and estimate theories and concepts in the areas of enterprise configuration

and development, strategic management. ...discuss current corporate development issues (strategy, organisation, HR, business

ethics, etc.) of relevance to international companies. ...debate based on the latest research and case studies. ...develop standpoints in group work or independently. ... ..present and actively discuss the insights they have gained. ...critically assess corporate development approaches of relevance to international

companies.



6 Mode of end-of-module examination Combined examination: WT (60), PRES

7 Prerequisites for awarding of credit points Passing the combined examination. To determine whether the learning objectives for

this module have been met, the students are examined through a combination of a writ-

ten test, in which they must demonstrate that they have deepened their knowledge by

assessing and applying knowledge, and a presentation, which requires them to show

they have broadened their knowledge by explaining how various issues are interlinked.


9 Module manager Univ.-Prof. Dr. Mark Ebers

24

10 Miscellaneous

25

Core Module International Financial Management

Module code 1259BMIF00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses International Financial Manage-

ment

Contact

hours 60h

Self-Studies 120h

Course Language

2 Module content Basics of International Financial Management Global financial markets and institutions

Management of FX Exposure Management of multinational companies

3 Learning objectives Students... ...analyse the financial situation of global-player companies. ...assess securities traded

on international financial markets. ...calculate risks in an international context. ...identify

ideal combinations of financing options and investment projects. ...illustrate theoretical

knowledge using practical examples and recommend courses of action.



6 Mode of end-of-module examination Written test: WT (60)

7 Prerequisites for awarding of credit points Passing the written examination. If the course takes the form of a block seminar, the

mode of examination changes from "Written test: WT (60)" to "Combined examination:

Presentation and term paper".


9 Module manager Univ.-Prof. Dr. Thomas Hartmann-Wendels Univ.-Prof. Dr. Dieter Hess Univ.-Prof. Dr. Alexander Kempf Univ.-Prof. Dr. Heinrich R. Schradin

10 Miscellaneous Recommended for the 1st term of studies.

26

Specialisation Module Business Ethics

Module code 1253SBuEt0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Business Ethics and Continen-

tal Philosophy (1. Term)

Contact

hours 60h

Self-Studies 120h

Course Language English

2 Module content • Ethical approaches and how they are applied in business • Reflection on current business ethics debates (e.g. concerning globalisation, sustain-

ability, corporate responsibility, pay systems) • Independent presentation of approaches developed • Discussion of case studies from a normative and practical perspective

3 Learning objectives Students... ... identify and distinguish between ethically relevant issues based on philosophical ap-

proaches. discuss normative arguments and use this as a basis upon which to evaluate

case studies from the world of business. ... identify their responsibility as players in companies and other areas of business. ... develop and explain the rationale behind effective strategies for enhancing ethical

conduct in companies. ... accumulate a sound knowledge of philosophical perspectives and ethical debates on

business conduct.


5 Module entry requirements No recommendations


7 Prerequisites for awarding of credit points Passing the written test.

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs:

27

Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Bernd Irlenbusch

10 Miscellaneous This course provides students with a sound knowledge of philosophical perspectives

and ethical debates on business conduct.

28

Specialisation Module Strategic Management

Module code 1253SStMa0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Strategic Management (1.

Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Fundamentals of strategic management • Strategic positioning • Strategy processes • Contexts

3 Learning objectives Students... ... understand different explanations for strategic positioning. ... analyse the influence of sectors and corporate resources on the choice of strategy. ... can distinguish between different forms of strategy development. ... apply theoretical knowledge to practical case studies and industry contexts.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development:

29

Schwerpunktbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Matthias Heinz

10 Miscellaneous

30

Core Module Management Skills

Module code 1979SMCM00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module

availability every term

Duration 1 Term

1 Courses Management Skills

Contact

hours 30h

Self-Studies 150h


2 Module content • Models of leadership, communication, presentation, planning, analysis and reflection • Rules and techniques for and phases of leadership, communication, presentation,

planning, analysis or reflection • Requirements, influencing factors and make-or-break criteria concerning the social

and methodical aspects of management tasks • Disruptive factors and difficulties in the performance of management tasks. • Typical management task situations

3 Learning objectives Students... ...analyse the social and methodical aspects of management tasks in companies for

specific situations. ...can distinguish between and analyse the various management

task functions in the areas of leadership, communication, presentation, planning, analy-

sis and reflection. ...define the necessary analytical and organisational tasks within one

area of management. ...analyse the requirements for typical management skills from

the perspective of one area of management. ...compare suitable approaches and theo-

ries based on situational requirements. ...select suitable methods and practise manag-

ing the situation using those methods. …reflect on and assess their own actions and

those of others and identify development potential. ...identify any additional require-

ments and suggest ways of enhancing specific methods. ...engage in academic dis-

course.






9 Module manager Leitung WiSo-Career-Service

31

10 Miscellaneous A range of seminars is offered, each focusing on different aspects of management

skills.

32

Specialisation module Competition Policy

Module code 1289SMCP00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Competition Policy

Contact

hours 60h

Self-Studies 120h


2 Module content • Institutional background: competition policy in Germany, the EU and the US • Market power: theory and measurement • Unilateral abuse of market power: horizontal and vertical restraints on competition • Multilateral abuse of market power: cartels and implicit agreements

3 Learning objectives Students... ... recognise, based on models of competition theory, how competitive markets work. ... discuss the causes of market power and its effects in terms of welfare economics. ... assess, evaluate and debate cases that illustrate competition policy in practice and

use competition theory to analyse them.





8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Regionalstudien Lateinamerika - Volkswirtschaftslehre: VWL MA Reg Lateinamerika Master of Science Geographie: VWL Master Geographie Regionalstudien China - Volkswirtschaftslehre: VWL MA Reg China Master of Science International Management: Basis- und Aufbaubereich International Management

33

Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Master of Science Mathematik: VWL MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: VWL MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Schwerpunktbereich Media and Technology Management Ergänzungsbereich Media and Technology Management Regionalstudien Ost- und Mitteleuropa - Volkswirtschaftslehre: VWL MA Reg Osteuropa Economic Research: Supplementary Section Economic Research

9 Module manager N.N.

10 Miscellaneous

34

Supplementary Module Behavioral Finance

Module code 1320EMBF00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Behavioral Finance

Contact

hours 30h

Self-Studies 150h


2 Module content • Fundamental psychology of investor behaviour • Market anomalies • Risk perception • False self-assessment (e.g. illusion of control) • Social influences (e.g. imitation) • Mood and emotion (e.g. regret)

3 Learning objectives Students... … differentiate psychological aspects of the behavior of individual investors. … apply psychological theories and concepts when analyzing specific problems in in-

vestment behavior. ... explain, interpret and forecast investment behavior based on how individuals and fi-

nancial markets interact. … define independently a problem area. ... gather results of recent research, assess them critically and summarize them. … present their findings individually. … identify critical points and discuss these with the group. … design and write an original report.


5 Module entry requirements Recommended: Supplementary Module Introduction to Economic Psychology



8 Other programmes that use the module Master of Science International Management: Basis- und Aufbaubereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing

35

9 Module manager Univ.-Prof. Dr. Erik Hölzl

10 Miscellaneous Compulsory reading will be announced each semester.

36

Supplementary Module Organizational Behavior

Module code 1320E-

MOB00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Organizational Behavior

Contact

hours 30h

Self-Studies 150h


2 Module content • Fundamental psychology of organisational behaviour • Planning and goal-setting • Motivation • Conflicts • Teams • Leadership

3 Learning objectives Students... … differentiate psychological aspects of behavior in organizations at the level of the in-

dividual, the group and the organization. ... apply psychological theories and concepts when analyzing specific challenges in or-

ganizations. ... explain, interpret and forecast organizational developments based on how members

of management and staff interact. … define independently a problem area. ... gather results of recent research, assess them critically and summarize them. … present their findings individually. … identify critical points and discuss these with the group. … design and write an original report.






37



38

Supplementary Module Consumer Behavior

Module code 1320EMCB00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Consumer Behavior (1. Term)

Contact

hours 30h

Self-Studies 150h


2 Module content • Fundamental psychology of consumer behaviour • Product awareness (e.g. brands) • Price perception (e.g. special offers) • Impact of advertising • Purchasing behaviour (e.g. online shopping) • Product use • Product disposal

3 Learning objectives Students... … differentiate psychological aspects of consumer behavior. ... apply psychological theories and concepts when analyzing individuals’ purchasing

decisions and marketing activities. ... explain, interpret and forecast consumer response to companies’ marketing activi-

ties. … define independently a problem area. ... gather results of recent research, assess them critically and summarize them. … present their findings individually. … identify critical points and discuss these with the group. … design and write an original report.






39



40

Supplementary Module Introduction to Economic Psychology

Module code 1320EMIE00

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Introduction to Economic Psy-

chology

Contact

hours 60h

Self-Studies 300h


2 Module content Selected topics and current issues in economic psychology: • Basic concepts in economic psychology (e.g., decision anomalies, descriptive decision theories, lay theories of economic con-

cepts) • Economic psychology and its application in consumer markets, labour markets, and

financial markets (e.g., purchase decisions, entrepreneurship, investments) • Economic psychology and its application in macroeconomic contexts (e.g., tax evasion, unemployment, wealth and happiness)

3 Learning objectives Students... … differentiate psychological aspects of economic contexts. ... apply psychological theories and concepts when analyzing economic issues. … define independently a problem area. ... gather results of recent research, assess them critically and summarize them. … present their findings individually. … identify critical points and discuss these with the group.





8 Other programmes that use the module Master of Science International Management: Basis- und Aufbaubereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing

41

Master of Science Economics: Ergänzungsbereich Economics Master of Science Business Administration - Media and Technology Management: Schwerpunktbereich Media and Technology Management



42

Specialisation Module Selected Issues in International Management 1

Module code 1014SIIM01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module

availability every fourth

term

Duration 1 Term

1 Courses Selected Issues in International

Management 1

Contact

hours 60h

Self-Studies 120h

Course Language

2 Module content - Topics in International Management

3 Learning objectives Students... ...analyse current issues in the field of international management.






9 Module manager Alle Areas

10 Miscellaneous

43

Specialisation Module Selected Issues in International Management 2


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term

Duration 1 Term


Management 2

Contact

hours 30h

Self-Studies 150h

Course Language


3 Learning objectives Students... ...analyse current issues in the field of international management.







10 Miscellaneous

44

Specialisation module: Selected Issues in International Management 3


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term

Duration 1 Term


Management 3

Contact

hours 60h

Self-Studies 120h

Course Language


3 Learning objectives Students... …analyse current issues in the field of international management.




7 Prerequisites for awarding of credit points Passing the written examination



10 Miscellaneous

45

Specialisation Module Marketing II

Module code 1266SMark2

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses a) Retailing (1. Term) b) Practical Applications in Re-

tailing (1. Term)

Contact

hours a) 60h b) 60h

Self-Studies a) 120h b) 120h

Course Language a) English b) English

2 Module content The module includes conceptual and applied elements, including presentations by the

students, case studies, discussions and guest speakers from the world of marketing.

Students are required to do their own reading independently in addition to attending lec-

tures and participating in exercises.

3 Learning objectives Students... ... develop a profound understanding of current marketing strategies and activities in re-

tail value chains (national/international, physical/online, manufacturer/retailer) on the

basis of conceptual and empirical input. ... identify, interpret and discuss tools, frameworks and theories with which to under-

stand, analyse and assess companies’ retail and distribution functions. ... appreciate the significance of the retail function and the retail sector and identify and

evaluate current trends and best practice. ... understand the impact of altered consumer behaviour and of technological advances

on how the retail function is managed. ... demonstrate the skills they have learned with regard to how the strategy process is

applied in retail.


5 Module entry requirements Recommended: Basic knowledge of marketing and multivariate methods



8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China

46

Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Werner Reinartz

10 Miscellaneous

47

Specialisation Module: Selected Issues in Finance III

Module code 1259SMSF03

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Financing SMEs

Contact

hours 30h

Self-Studies 150h

Course Language

2 Module content - Use of factoring in different countries - Relevant legislation - Trade credit theory - Factoring and moral hazard

3 Learning objectives Students... ...… practise engaging in academic debate, based on current issues concerning the fi-

nancing of SMEs. ...… assess the special financing conditions for SMEs. ...… analyse

the importance of trade credit for business financing. ...… assess the advantages of fac-

toring over other forms of financing. ...… discuss theoretical models that explain the im-

portance of trade credit and factoring.






9 Module manager Univ.-Prof. Dr. Thomas Hartmann-Wendels

10 Miscellaneous The course will not be offerend in the fall term 2017/18.

48

Specialisation module: Selected Issues in Finance IV


Workload 180h

ECTS credits 6

Module Lan-

guage German and

English

Module


term - winter

term

Duration 1 Term

1 Courses a) Empirical Corporate Finance

(1. Term) b) Empirical Applications in In-

vestments and Finance (2.

Term)

Contact

hours a) 60h b) 60h



2 Module content Empirical Corporate Finance: • Selected econometric techniques, e.g., rolling regressions, panel estimators and

time-series models. • Tests to examine the quality of estimations and forecasts. • Applications of econometric methods to practical issues.

3 Learning objectives Students... ... use selected econometric methods typically applied in finance, develop an under-

standing for the use of these methods, and discuss conditions that are necessary in or-

der to use these methods and to resolve potential statistical and economic issues. ... deal with issues of causality and comprehend how and why statistical methods in fi-

nance (investments and asset pricing, corporate finance) are applied by practitioners

and scholars. ... learn how to analyse data relating to capital markets and corporations via statistical

software. ... understand sophisticated econometric methods in order to identify causal relations in

economic data and discuss results taking endogeneity concerns into account.


5 Module entry requirements Recommended for Empirical Corporate Finance: Basic knowledge of SAS (Specialisa-

tion Module Finance 6) ; Recommended for Empirical Applications in Investments and

Finance: Basic knowledge in capital market theory and econometrics


7 Prerequisites for awarding of credit points Passing the written test for exactly one of the listed courses (student's free selection).

8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance

49

Ergänzungsbereich Finance Master of Science International Management: Basis- und Aufbaubereich International Management

9 Module manager Univ.-Prof. Dr. Dieter Hess

10 Miscellaneous

50

Specialisation Module Financial Theory

Module code 1259SFiTh0

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses a) Capital Market Theory (1.

Term) b) Corporate Finance Theory

(1. Term)

Contact

hours a) 60h b) 60h



2 Module content • Capital markets and consumption • Investment decisions given certainity and uncertainity • Portfolio theory • Asset pricing models • Analysis and valuation of forwards, futures, and options • Equity valuation models (in particular Discounted Cash Flow methods, models of re-

sidual income, Multiples approach) • Impact of financial policies • M&A activities and defensive strategies • Aspects of balancing of accounts and financial realisation of mergers and acquisi-

tions

3 Learning objectives Students... …analyse investment decisions. …understand asset pricing models. …determine the value of securities and derivatives. …use different methods of valuing companies and individual assets. …learn how to analyse annual accounts in order to extract value relevant information. …recognize different theories explaining M&A‐ activities. …analyse manager interests in mergers and acquisitions.


5 Module entry requirements no recommendations


7 Prerequisites for awarding of credit points Passing the written test. Both courses must be attended; the examination refers to top-

ics of both courses.

8 Other programmes that use the module Master of Science Business Administration - Finance:

51

Schwerpunktbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Dieter Hess Univ.-Prof. Dr. Alexander Kempf Dr. Alexander Pütz

10 Miscellaneous

52

Specialization Module Project Management

Module code 1271SMPrjM

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Project Management

Contact

hours 60h

Self-Studies 120h


2 Module content • project definition and scoping • project risk analysis and risk management • resource allocation and budgeting • project scheduling • project monitoring • project portfolio management • managing human behavior in projects

3 Learning objectives Students... …understand the strategic relevance of project management across industries. …understand, recognise, and discuss the importance of project complexity, project un-

certainty and human behavior in managing projects. …engage in group and class discourses to evaluate how different project planning and

execution approaches are contingent on project environments …reflect on their own developed project management skills by applying these in project

groups and case studies. Critically reflect on own and peer developed project manage-

ment solutions. …apply modern methods of project planning and project execution such as agile or

help-based project management systems …apply real options thinking to determine the value of uncertain projects. …recommend project approaches to cope with uncertainty, complexity, and human be-

havior while accounting for the multidimensional goals of project stakeholders


5 Module entry requirements Recommended: at least 12 ECTS credits from the group Foundation Knowledge



8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Schwerpunktbereich Supply Chain Management

53

Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Fabian Sting

10 Miscellaneous

54

Schwerpunktmodul Digital Transformation I

Module code 1277SMDT01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses a) Advanced Information Man-

agement b) Value Creation in the Digital

World

Contact

hours a) 60h b) 60h



2 Module content a) Advanced Information Management: • Concepts, frameworks, and development of Information Management • Management of external information sources and demand • IT in companies - role and contribution to value generation • IT Governance • IT Strategy and Strategic Alignment • IT Processes • IT Controlling • IT Sourcing • Knowledge Management • Role of the CIO • New trends

b) Value Creation in the Digital World: • Technologie- und Businesstrends im digitalen Zeitalter • Neue Geschäftsmodelle und Plattformen • Neue Kanäle und neue Kommunikationswege • Kundenmanagement im digitalen Zeitalter • Einfluss der digitalen Technologien auf die Gesellschaft

3 Learning objectives Students... ... a) Information Management ... are familiar with the connection between information management and the com-

pany’s success. ... understand the way information management is motivated and how it has developed

from a historical point of view. ... are able to explain and discuss concepts, important approaches as well as the cur-

rent state of information management. ... understand knowledge management as an important field of application of infor-

mation management. ... ... b) Value Creation in the Digital World ... understand current technological trends that change and disrupt business and indus-

tries, and create new business models. ... understand the importance of social media in business, society, and economic deci-

sions. ... analyze the value of networks and platforms.

55

... study strategies and tactics (also case studies) that create value in the digital age.

... evaluate innovations and business ideas in the face of radical technological change.




7 Prerequisites for awarding of credit points Passing the written examination. Only one course must be attended; the examination

refers to topics of only one course.

8 Other programmes that use the module Master of Science Information Systems: Schwerpunktbereich Information Systems Master of Science International Management: Basis- und Aufbaubereich International Management Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Business Administration - Media and Technology Management: Schwerpunktbereich Media and Technology Management

9 Module manager Univ.-Prof. Dr. Detlef Schoder

10 Miscellaneous

56

Specialisation Module Digital Transformation II

Module code 1277SMDT02

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Data Science for Business Stu-

dents

Contact

hours 60h

Self-Studies 120h


2 Module content - Correlation and supervised segmentation - Overfitting - Similarity and clustering - Visualizations of model performance - Analysis of large amounts of text

3 Learning objectives Students... … know the potential that data-based decision making offers companies … know fundamental models and methods used in data science and data-based deci-

sion making … use data science on real datasets to answer real problems … learn how methods and algorithms can be used in practice, and assess how a spe-

cific approach should be chosen for a given managerial question … understand basic characteristics of platform markets and markets with network ef-

fects. … know the relevant theories from Economics and Strategic Management theory. … are able to apply theory to current questions in platform markets on strategy and

public policy





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Basis- und Aufbaubereich Supply Chain Management Master of Science International Management: Basis- und Aufbaubereich International Management Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing

57

9 Module manager Univ.-Prof. Dr. Jörn Grahl

10 Miscellaneous

58

Studies Abroad in Management I (Master)

Module code 1014SAIM01

Workload 180h

ECTS credits 6

Module Lan-

guage

Module


Duration 1 Term

1 Courses

Contact

hours

Self-Studies

Course Language

2 Module content depending on course selection

3 Learning objectives Students... ... describe approaches to business administration, economics and social sciences from

an international perspective. ... explain international issues in the areas of business administration, economics and

social science. ... discuss and compare different theories and approaches in business administration,

economics and social science. ... develop new intellectual perspectives with regard to their own education. ... are better equipped to deal with the dynamic, global dimensions of their professional

future in an effective manner.

4 Teaching and learning methods depending on course choice

5 Module entry requirements depending on course selection

6 Mode of end-of-module examination TR - depending on course selection

7 Prerequisites for awarding of credit points depending on course selection


9 Module manager

10 Miscellaneous Language: can be held in English or in any language offered at the host university. This

module can be studied at a higher education institution in another country. There is a

standardised crediting procedure for such cases. Information about course crediting

(deadlines and procedures) can be obtained from the Credit Transfer Centre (WiSo

Credit Transfer Centre: https://www.anrechnungwiso.uni-koeln.de/) This module can

also be taken as part of a summer school organised by the WiSo Faculty. In this case,

students must register for the examination in accordance with the rules of the WiSo

Faculty prior to embarking on the module.

60

Studies Abroad in Management II (Master)


Workload 180h

ECTS credits 6

Module Lan-

guage

Module


Duration 1 Term

1 Courses

Contact

hours

Self-Studies

Course Language


3 Learning objectives Students... ... describe approaches to business administration, economics and social sciences from

an international perspective. ... explain international issues in the areas of business administration, economics and

social science. ... discuss and compare different theories and approaches in business administration,

economics and social science. ... develop new intellectual perspectives with regard to their own education. ... are better equipped to deal with the dynamic, global dimensions of their professional

future in an effective manner.






9 Module manager

10 Miscellaneous Language: can be held in English or in any language offered at the host university. This

module can be studied at a higher education institution in another country. There is a

standardised crediting procedure for such cases. Information about course crediting


Credit Transfer Centre: https://www.anrechnungwiso.uni-koeln.de/) This module can

also be taken as part of a summer school organised by the WiSo Faculty. In this case,

students must register for the examination in accordance with the rules of the WiSo

Faculty prior to embarking on the module.

62

Studies Abroad in Management III (Master)


Workload 180h

ECTS credits 6

Module Lan-

guage

Module


Duration 1 Term

1 Courses

Contact

hours

Self-Studies

Course Language


3 Learning objectives Students... ...describe approaches to business administration, economics and social sciences from

an international perspective. ...explain international issues in the areas of business ad-

ministration, economics and social science. ...discuss and compare different theories

and approaches in business administration, economics and social science. ...develop

new intellectual perspectives with regard to their own education. ...are better equipped

to deal with the dynamic, global dimensions of their professional future in an effective

manner.






9 Module manager

10 Miscellaneous Language: Can be offered in English or in any language possible at the host university.

This module can be studied at a higher education institution in another country. There is

a standardised crediting procedure for such cases. Information about course crediting


Credit Transfer Centre: https://www.anrechnungwiso.uni-koeln.de/)

63

3.6.2 Specialisation section

Specialisation Module CEMS Business Project

Module code 1979SMCB00

Workload 450h

ECTS credits 15

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses CEMS Business Project

Contact

hours 50h

Self-Studies 400h

Course Language

2 Module content The Business Project is a consultancy-like project that aims to make a contribution to a

case company with analytical results and advice. The main part of the Business Project

consists of the student group’s project work process and the group’s interaction with the

case company. A number of supplementary input seminars will be held during the se-

mester, providing students with background knowledge and skills that may be applied in

the specific setting of their project: - Kick off meeting - Mid-term competition - Final presentation

3 Learning objectives Students... ...work on a predefined, real-life business project, in which they apply the expertise they

have acquired. ...learn, under academic supervision, how knowledge is transferred from research to

business. ...take on significant responsibility in a team. ...apply the latest research findings to real-life business issues. ...conduct an applied project independently. ...produce documentation of the methods they use. …engage in academic discourse.

4 Teaching and learning methods project




8 Other programmes that use the module Master of Science International Management: Schwerpunktbereich International Management

64


10 Miscellaneous Compulsory reading will be announced each term. The project is conducted in groups

of 3-6 students. The project is conducted in collaboration with companies.

65

Specialisation Module CEMS Case Studies

Module code 1979SMCC00

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses a) Case Studies in Accounting b) Case Studies in Marketing

Contact

hours a) 60h b) 60h


Course Language

2 Module content Current business administration issues

3 Learning objectives Students... ...learn how to conduct case studies. ...apply research findings, under academic supervision, to real-life business administra-

tion issues. ...use the results to derive recommendations for management. ...present their findings in written form and in oral presentations. ...employ practical management skills (teamwork, communication strategies, intercul-

tural collaboration) in international teams. ...engage in academic discourse.




7 Prerequisites for awarding of credit points Passing the combined examination. The student has to choose one course: a) or b).

8 Other programmes that use the module Master of Science International Management: Schwerpunktbereich International Management

9 Module manager Univ.-Prof. Dr. Michael Overesch Univ.-Prof. Dr. Werner Reinartz

10 Miscellaneous

66

3.6.3 Supplementary section

Specialisation Module Operative and Strategic Controlling

Module code 1016SOSCo0

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses a) Operative Controlling (1.

Term) b) Strategic Controlling (2.

Term)

Contact

hours a) 60h b) 60h



2 Module content Operative controlling: • Fundamentals of controlling • Theory, strategies and methods to support controlling activities • Controlling instruments

Strategic controlling: • Introduction to strategic controlling • Conventional cost management instruments • More recent cost management instruments • Benchmarking

3 Learning objectives Students... ... identify the main controlling strategies. ... learn about different types of interdependency and assess analytical and heuristic

methods with which to coordinate said interdependencies. ... deepen their knowledge of different “conventional” cost accounting techniques (in-

cluding actual and standard costing, full-cost accounting and variable costing). ... learn methods for conducting cost variance analyses. ... understand the Peinreich-Lücke theorem and the relationship between investment

appraisal and cost accounting. ... use linear programming for production planning and dynamic programming for meas-

uring inter-temporal interdependencies. ... examine the benefit of additional information under uncertainty using the concept of

“information value”. ... analyse the principal-agency theory and use controlling instruments to help solve any

incentive problems that arise. ... learn the main controlling strategies for solving coordination problems. ... compare the pros and cons of proactive cost management and early cost budgeting. ... examine the more recent instruments of cost management (including lifecycle, target

and activity-based costing). ... discuss the basics of benchmarking. ... conduct case studies using the skills they have acquired.

67


5 Module entry requirements Recommended: Basic knowledge of internal and external accounting, investment, fi-

nancing and decision theory.


7 Prerequisites for awarding of credit points Passing the examination. Both courses must be attended. The module is tested in two

written examination elements.

8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Specialization Section Accounting and Taxation Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie

9 Module manager Univ.-Prof. Dr. Carsten Homburg

68

10 Miscellaneous Required reading will be announced at the beginning of the respective term.

69

Specialisation module Value-based Controlling

Module code 1016SVbCo0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Value-based Controlling

Contact

hours 60h

Self-Studies 120h


2 Module content • Basics of value-based controlling (including traditional financial indicators) • Characteristics of capital markets • Effect of capital structure on business value • Shareholder value approach • Discounted cash flow (DCF) method • Value-based indicators • Implementation of a value-based strategy • The Ohlson model

3 Learning objectives Students... ... identify the disadvantages of traditional financial indicators. ... assess capital market characteristics and their implications in terms of valuation. ... apply investment calculuses to business valuations. ... distinguish between valuation techniques, especially with regard to the underlying as-

sumptions. ... draw up estimates for forecasting cash flow and profit and determining cost of capital. ... examine published financial statement data and adapt to economic standards. ... determine business value based on multiplier, DCF and EVA methods.


5 Module entry requirements Recommended: Basic knowledge of "Kosten- und Leistungsrechung", "Bilanz- und Er-

folgsrechnung", "Investition und Finanzierung", as well as " Entscheidungstheorie" from

the bachelor studies should be present.



8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management

70

Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Specialization Section Accounting and Taxation Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie

9 Module manager Univ.-Prof. Dr. Carsten Homburg

10 Miscellaneous Required reading will be announced at the beginning of the respective term.

71

Specilisation Module Selected Issues in Business Taxation I

Module code 1016SMSB01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses a) Tax Accounting b) Financial Service and Real

Estate Taxation (1. Term) c) Taxation of Family Business

Contact

hours a) 30h b) 30h c) 30h

Self-Studies a) 60h b) 60h c) 60h

Course Language a) English b) English c) German

2 Module content Selected Issues in Business Taxation

3 Learning objectives Students... ... acquire methodological competence in the area of tax law. ... acquire subject expertise to deepen their understanding of tax law. ... learn how to solve new cases using the subject expertise and methodological compe-

tence they have acquired.

4 Teaching and learning methods lecture

5 Module entry requirements Recommended: Basic knowledge of business taxation


7 Prerequisites for awarding of credit points Passing the written test. Two courses must be attended; the examination refers to top-

ics of two courses.

8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation:

72

Specialization Section Accounting and Taxation Ergänzungsbereich Accounting and Taxation Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management

9 Module manager Univ.-Prof. Dr. Michael Overesch

10 Miscellaneous

73

Specialisation Module Financial Accounting

Module code 1016SMFA00

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term

Duration 1 Term

1 Courses Financial Accounting

Contact

hours 90h

Self-Studies 270h


2 Module content • Conceptual Framework and Financial Statements • Recording Business Transactions • Accrual Accounting • Presentation of Financial Statements • Internal Control, Cash, and Receivables • Inventory • Property, Plant & Equipment and Intangibles • Investment and International Operations • Liabilities • Shareholders’ Equity • The Statement of Cash Flows • Financial Statement Analysis and Valuation

3 Learning objectives Students... ...explain how the different financial statements fit together and illustrate the purpose of

the underlying concepts, assumptions, principals and financial accounting objectives. ...distinguish between who develops the standards, who enforces them, who applies

them and who uses them with the aim to assess how the legal environment, relevant in-

stitutions and stakeholders affect financial statements. ...prepare financial statements under IFRS, i.e., record transactions and apply IFRS

recognition and measurement rules. ...analyze and evaluate what financial statements tell about a business, i.e., analyze fi-

nancial statements to assess a firm’s current and future performance and risks. ...evaluate how accounting discretion (e.g., accounting choices) affects financial state-

ments and determine potential implications for decision-making. ...identify, interpret and use relevant information in financial statements for decision-

making in financial statement analysis and valuation. ... Financial statements are the most important source of information about the financial

performance of firms for shareholders, lenders, potential investors and other stakehold-

ers such as employees, suppliers, customers, the government, the media and the gen-

eral public.



74



8 Other programmes that use the module Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Accounting and Taxation: Specialization Section Accounting and Taxation

9 Module manager Prof. Dr. Michael Stich

10 Miscellaneous The module closely follows:Financial Accounting: Global Edition: International Financial

Reporting Standards by Harrison, Horngren, Thomas, Suwardy (Pearson Higher Educa-

tion/Prentice Hall, London, 9th edition) • Further readingsFinancial Accounting: An Intro-

duction by Weetman (Financial Times/Prentice Hall Publishing, 6th edition)Financial Ac-

counting: An Introduction to Concepts, Methods and Uses, by Weil, Schipper and Fran-

cis (Thomson Learning, South-Western, 14th edition)Financial Statement Analysis and

Security Valuation by Penman (Irwin/McGraw-Hill, New York, 5th edition)• You will learn

the concepts and apply them through examples, textbook cases and financial state-

ments of real companies. • You are encouraged to read the financial press and share

topics related to the material covered in class.• www.accounting.uni-koeln.de

75

Specialisation Module Financial Theory

Module code 1259SFiTh0

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses a) Capital Market Theory (1.

Term) b) Corporate Finance Theory

(1. Term)

Contact

hours a) 60h b) 60h



2 Module content • Capital markets and consumption • Investment decisions given certainity and uncertainity • Portfolio theory • Asset pricing models • Analysis and valuation of forwards, futures, and options • Equity valuation models (in particular Discounted Cash Flow methods, models of re-

sidual income, Multiples approach) • Impact of financial policies • M&A activities and defensive strategies • Aspects of balancing of accounts and financial realisation of mergers and acquisi-

tions

3 Learning objectives Students... …analyse investment decisions. …understand asset pricing models. …determine the value of securities and derivatives. …use different methods of valuing companies and individual assets. …learn how to analyse annual accounts in order to extract value relevant information. …recognize different theories explaining M&A‐ activities. …analyse manager interests in mergers and acquisitions.






8 Other programmes that use the module Master of Science Business Administration - Finance:

76

Schwerpunktbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Dieter Hess Univ.-Prof. Dr. Alexander Kempf Dr. Alexander Pütz

10 Miscellaneous

77

Specialisation Module Financial Institutions Management

Module code 1259SFIMa0

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses a) Insurance Economics b) Risk Management (2. Term)

Contact

hours a) 60h b) 60h



2 Module content Module content 1. Risk Management • Risk control on perfect and imperfect financial markets • Risk and risk measures • Management of liquidity risk • Management of interest rate risk • Management of default risk

2. Insurance Economics • Insurance demand theory • Production theory in insurance • Market balance in regard to information symmetry and asymmetry • Basics of sector-specific tariff calculation and reserve creation • Claim settlement • Introduction to solvency standards

3 Learning objectives Students... ... analyse various risk measures in terms of effective risk/return management. ... apply risk measures to decision-making problems in bank operations. ... assess regulatory standards intended to limit risk. ... are familiar with the methods for measuring market and default risks. ... assess instruments for controlling market and default risks. ... analyse insurance supply and demand. ... can explain information symmetry and asymmetry. ... assess the institutional parameters for insurance markets. ... calculate premiums and reserves in life and indemnity insurance.




78



8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie

9 Module manager Univ.-Prof. Dr. Thomas Hartmann-Wendels Univ.-Prof. Dr. Heinrich R. Schradin

10 Miscellaneous

79

Specialisation module Finance 1

Module code 1259SMFi01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Application of Capital Market

Theory (2. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Portfolio theory and practical application thereof • Performance measurement and attribution • Trading strategies using derivatives • Risk management • Financial engineering

3 Learning objectives Students... ...put together and implement optimum securities portfolios. ...analyse investment performance and its causes. ...control risks using derivatives. …answer critical questions confidently. ...create new financial instruments. ...work on practical exercises in small groups to discuss the knowledge and methods

learned in class. …agree on suitable methods for solving the practical exercises within the small groups

and justify their decision. …students reflect their own learning success by solving case studies independently.


5 Module entry requirements Recommended: Supplementary Module Financial Theory



8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management

80

Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Alexander Kempf Dr. Alexander Pütz

10 Miscellaneous Within this module, at least one course is offered which takes place either until the mid-

dle of the fall/spring term (1. term) or from the middle of the fall/spring (2. term) on-

wards. You can find this information in the field “Courses” of the module descriptions. In

general, the 1. term of the fall term ends in December and the 1. term of the spring term

ends in May. The corresponding examinations of the 1. term courses are often offered

in the middle of the fall/spring term.

81

Specialisation Module Finance 2


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Fixed Income Management (1.

Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Market for Fixed Income securities • Trading strategies • Types of bonds and risk factors • Yield curves • Bond valuation and management • Interest rate derivatives

3 Learning objectives Students... ... outline how the Fixed Income market operates. ... analyse various investment styles and their prospects of success. ... value bonds and bond portfolios. ... calculate the risks involved in bonds. ... weigh the anticipated return against the risk taken in order to ensure professional and

responsible risk management. ... compare portfolio management strategies. ... answer critical questions confidently. ... work on practical exercises in small groups to discuss the knowledge and methods

learned in class. ... agree on suitable methods for solving the practical exercises within the small groups

and justify their decision. ... students reflect their own learning success by solving case studies independently.


5 Module entry requirements Recommended: Specialisation Module Financial Theory



8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance Ergänzungsbereich Finance

82

Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation








83

Specialisation Module Value-Based Management in Insurance

Module code 1259SMVB00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Value-Based Management in

Insurance - Theory and Prac-

tice

Contact

hours 60h

Self-Studies 120h


2 Module content • Introduction in Insurance Management • Insurance Risk and Production Technology • Risk Modelling and Risk Measurement • Risk Management and Shareholder Wealth • Risk-based Capital Allocation • Decision-making in a Value-Based Management Framework • Trends and Challenges in the Insurance Industry • Trends and Challenges in the Insurance Industry

3 Learning objectives Students... ... learn methods for managing and evaluating insurance companies. ... learn methods of value-based management in insurance companies. ... model cash flows of insurance companies. ... analyze the risk situation of insurance companies. ... assess different methods for calculating the capital requirements. ... assess different methods for risk capital allocation. ... learn fundamentals of asset liability management.





8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems:

84

Ergänzungsbereich Information Systems Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Dr. Muhammed Altuntas Univ.-Prof. Dr. Heinrich R. Schradin

10 Miscellaneous

85

Specialisation Module Finance 6


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Empirical Finance

Contact

hours 60h

Self-Studies 120h


2 Module content • Selected basic and advanced econometric methods, particularly OLS, FGLS, panel

and time series • Test methods for assessing the quality of estimated and forecast results • Use of regression models as part of analysis of theoretical models and estima-

tion/forecasting of parameters for issues of relevance in the real world

3 Learning objectives Students... ... are familiar with strategies with which to collect, prepare and evaluate corporate data. ... distinguish between selected econometric methods based on this knowledge. ... interpret analysis strategies in order to evaluate the influence of specific factors on

corporate performance. ... independently produce regression analyses for selected applications (e.g. for testing

capital market models, estimating capital costs and valuing companies) in exercises

and case studies. ... discuss their findings in groups.


5 Module entry requirements Recommended: Basic knowledge of statistics



8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie

86

Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Dieter Hess

10 Miscellaneous

87

Specialisation module Finance 8


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Asset Management (2. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Investment process and design of equity funds • Trading strategies for equity funds • Risk factors

3 Learning objectives Students... ... outline the institutional framework related to asset management. ... analyse various investment styles and their prospects of success. ... value stock, bonds and combined stock/bond portfolios. ... calculate the risks involved in stocks and bonds. ... weigh the anticipated return against the risk taken in order to ensure professional and

responsible risk management. ... compare portfolio management strategies. ... answer critical questions confidently. ... work on practical exercises in small groups to discuss the knowledge and methods

learned in class. ... agree on suitable methods for solving the practical exercises within the small groups

and justify their decision. ... reflect their own learning success by solving case studies independently.


5 Module entry requirements Recommended: Specialisation Module Financial Theory



8 Other programmes that use the module Master of Science Business Administration - Finance: Schwerpunktbereich Finance Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems:

88

Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation








89

Specialisation Module Business Ethics

Module code 1253SBuEt0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Business Ethics and Continen-

tal Philosophy (1. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Ethical approaches and how they are applied in business • Reflection on current business ethics debates (e.g. concerning globalisation, sustain-

ability, corporate responsibility, pay systems) • Independent presentation of approaches developed • Discussion of case studies from a normative and practical perspective

3 Learning objectives Students... ... identify and distinguish between ethically relevant issues based on philosophical ap-

proaches. discuss normative arguments and use this as a basis upon which to evaluate

case studies from the world of business. ... identify their responsibility as players in companies and other areas of business. ... develop and explain the rationale behind effective strategies for enhancing ethical

conduct in companies. ... accumulate a sound knowledge of philosophical perspectives and ethical debates on

business conduct.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs:

90

Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie Economic Research: Supplementary Section Economic Research


10 Miscellaneous This course provides students with a sound knowledge of philosophical perspectives

and ethical debates on business conduct.

91

Specialisation Module Strategic Human Resource Management

Module code 1253SSHRM0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Strategic Human Resource

Management (2. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Corporate strategy – an economic perspective • Human capital and value creation • Talent management and careers • Performance management • HR development • Corporate culture • Measurement of value contributed and evidence-based HR management

3 Learning objectives Students... ... acquire an understanding of the value contributed by HR work and analyse potential

drivers. develop standards by which to assess different HR strategies. ... discuss instruments for talent and performance management and develop recom-

mendations for applying them. ... evaluate the interests of different stakeholders based on corporate case studies and

can explain the reasons behind them. ... design and evaluate employee surveys. ... analyse HR management indicator systems. ... determine the contribution corporate culture makes to an organisation’s perfor-

mance.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie:

92

BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Dirk Sliwka

10 Miscellaneous The module teaches students how HR management creates economic value and helps

implement corporate strategies.

93

Specialisation Module Advanced Business Ethics

Module code 1253SAdBE0

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses a) Behavioral Ethics I (1. Term) b) Behavioral Ethics II (2. Term)

Contact

hours a) 30h b) 30h



2 Module content • Normative theories from the field of moral philosophy (e.g. consequentialism, deontol-

ogy and virtue ethics). • Moral behaviour theories from the fields of economics and psychology (e.g. social

preferences, biases and heuristics, bounded ethicality). • Empirical evidence concerning human decision-making. • Methods for conducting experimental studies on ethically relevant behaviour.

3 Learning objectives Students... ... recognise and distinguish between different ethical dilemmas from the perspective of

various disciplines (philosophy, psychology, game theory, behavioural economics). ... discuss normative arguments and use this as a basis upon which to evaluate case

studies from the world of business. ... identify their responsibility as players in companies and other areas of business. ... describe, discuss and assess the latest research findings and methods. ... develop small research projects with other students and evaluate and present the re-

sults of the projects. ... independently present first scientific articles and debate their implications.

4 Teaching and learning methods lecture seminar practice

5 Module entry requirements Recommended: Business Ethics, Microeconomics II: Game Theory, Experimental Meth-

ods

6 Mode of end-of-module examination Combined examination: PRES, TP Written test: WT (60)

7 Prerequisites for awarding of credit points Passing the examinations. Both courses must be attended; the examination compo-

nents contribute equally to the end-of-module mark.

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management

94

Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous The course covers advanced behavioural research subject matter and methods and

teaches students how they can be applied to promote ethics.

95

Specialization Module Advanced Business Ethics (6 LP)

Module code 1253ABEt01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Behaviroral Ethics

Contact

hours 30h

Self-Studies 150h


2 Module content The course deals with advanced topics and methods in behavioral research as well as

their application to ethics. Topics include: • Normative Theories from moral philosophy (e.g. teleology, deontology, virtue ethics). • Theories of moral behavior from the fields of economics and psychology (e.g. social

preferences, biases und heuristics, bounded ethicality). • Empirical evidence of human decision making. • Methods for conducting experimental studies on morally relevant behavior

3 Learning objectives Students... ... Professional skills ...realize ethical dilemmas from the perspective different disciplines (philosophy, psy-

chology, game theory, behavioural economics). ... describe, discuss and judge recent scientific articles and methods … develop initial research projects together with other students and evaluate and pre-

sent their results. ... ... Personal skills ... reflect first scientific work and their implications. … identify ethical dilemmas and reflect them in the light of their own values.

4 Teaching and learning methods project seminar

5 Module entry requirements Recommended: Specialization Module Business Ethics, Core Module Microeconomics

II: Game Theory, Core Module Experimental Methods



8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems

96

Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

97

Specialization Module Incentives and Behaviour in Organisations

Module code 1253IBiO01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses The Economics of Incentives in

Organisations (1. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Principal/agent models • Social preferences and reference points • Incentives in teams • Incentives in multitasking • Contests and promotions • Intrinsic motivation

3 Learning objectives Students... ... analyse formal economic models concerning the impact of incentives. ... discuss and compare current behavioural economics theories. ... perform economic model forecasts using game theory strategies. ... assess theoretical concepts based on empirical evidence. ... present current research papers from scientific journals. ... identify key statements in scientific articles and interpret the results independently.


5 Module entry requirements Recommended: Previous knowledge of game theory and applied econometrics.



8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Ergänzungsbereich Corporate Development

98


10 Miscellaneous

99

Specialisation Module Research in Personnel Economics: Incentives and Behaviour (Research

Track)

Module code 1253SMRP00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses The Economics of Incentives in

Organisations (1. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Principal/agent models • Management pay • Social preferences and reference points • Incentives in teams • Incentives in multitasking • Contests and promotions • Intrinsic motivation

3 Learning objectives Students... ... analyse formal economic models concerning the impact of incentives. ... discuss and compare current behavioural economics theories. ... perform economic model forecasts using game theory strategies. ... assess theoretical concepts based on empirical evidence. ... identify key statements in scientific articles and interpret the results independently.


5 Module entry requirements Recommended: Knowledge of game theory and applied econometrics. It is recom-

mended that students have gained a minimum of 42 ECTS credits in the core and ad-

vanced section and/or the specialisation section, with a minimum average mark of 2.0.



8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development:

100

Schwerpunktbereich Corporate Development Ergänzungsbereich Corporate Development Master of Science Economics: Schwerpunktbereich Economics Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management


10 Miscellaneous

101

Specialisation Module Strategic Management

Module code 1253SStMa0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Strategic Management (1.

Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Fundamentals of strategic management • Strategic positioning • Strategy processes • Contexts

3 Learning objectives Students... ... understand different explanations for strategic positioning. ... analyse the influence of sectors and corporate resources on the choice of strategy. ... can distinguish between different forms of strategy development. ... apply theoretical knowledge to practical case studies and industry contexts.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development:

102

Schwerpunktbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Matthias Heinz

10 Miscellaneous

103

Specialisation Module Research Project in Corporate Development

Module code 1253BMEE00

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Research Project on the Econo-

metric Evaluation of Manage-

ment Practices

Contact

hours 30h

Self-Studies 330h


2 Module content • The experimental method • Econometrics and causality • Measurement of validity and reliability • Management instruments and business success

3 Learning objectives Students... ... apply evidence-based management strategies. ... design and evaluate laboratory and field experiments concerning management prac-

tices. ... determine and evaluate the effect of management instruments, using applied econo-

metric methods. ... conduct empirical reviews of various HR management instruments, using statistical

software (Stata, Microsoft Excel). ... independently present and discuss research findings and can back them up. ... engage in academic discourse.

4 Teaching and learning methods Research project

5 Module entry requirements Recommended: Basic knowledge of applied econometrics


7 Prerequisites for awarding of credit points

8 Other programmes that use the module Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development


104

10 Miscellaneous

105

Core Module Econometric Evaluation of Management Practices

Module code 1253BMEE00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses The Econometric Evaluation of

Management Practices

Contact

hours 60h

Self-Studies 120h


2 Module content - Prediction - Econometrics and causality - Design of experiments - Analysis of personnel and survey data

3 Learning objectives Students... ... learn methods of microeconometrics to evaluate causal effects ... evaluate field experiments on management practices in companies and laboratory

experiments to analyze economic behavior ... examine the effect of management practices on employee satisfaction and perfor-

mance with the help of methods of applied econometrics ... use statistical software (Stata) ... have a scientific discourse.


5 Module entry requirements Recommended: Basic knowledge of statistics



8 Other programmes that use the module Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Basis- und Aufbaubereich Corporate Development


10 Miscellaneous

106

Specialisation Module Strategic Development

Module code 1253SStDe0

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Mergers and Aquisitions (2nd

term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Modelle der Unternehmensentwicklung • Wachstumsstrategien • Fusionen und Akquisitionen (M&A) • Organisationaler Personalabbau (Downsizing) • Disruptive Innovation • Innovationsstrategien

3 Learning objectives Students... ... Die Studierenden... ... erkennen verschiedene Perspektiven und Treiber der Unternehmensentwicklung. ... identifizieren und kontrastieren verschiedene Strategieoptionen hinsichtlich Organisa-

tionswachstum und -schrumpfung. ... differenzieren Werkzeuge und Maßnahmen zur Unterstützung von Innovationstätig-

keit in Unternehmen. ... wenden die angeeigneten Werkzeuge und Konzepte an und entwickeln Lösungen

auf Basis von Fallbeispielen aus der Praxis an.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing

107

Master of Science Economics: Ergänzungsbereich Economics Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Economic Research: Supplementary Section Economic Research Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik


10 Miscellaneous

108

Specialisation Module Organization Theory and Design

Module code 1253SotuG0

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Organization Theory and De-

sign

Contact

hours 90h

Self-Studies 270h


2 Module content • Criteria for classifying and assessing organisational theories • Efficient design of organisational structure (contingency theory) • Significance of stakeholders, expectations and norms for business success (institu-

tionalism) • Significance of values and symbols for business success (organisation culture) • Influence of social networks on players‘ opportunities and risks (social network theory) • Efficient contract drafting and definition of organisational boundaries (institutional eco-

nomic theories) • Current organisational design solutions

3 Learning objectives Students... ...explain and contrast organisational theories and evaluate them. ...analyse current forms of organisational design and check their suitability. ...identify different theory-based criteria for business decisions related to organisational

design, contract drafting, definition of organisational boundaries. ...apply organisation-theory decision criteria to specific decision situations in busi-

nesses. ...analyse and assess empirical studies on theory development and verification. ...distinguish between different influences on and criteria for assessment of organisa-

tional efficiency. ...discuss various current forms of organisational design and change.


5 Module entry requirements Recommended: at least two courses in Corporate Development (including Strategic De-

velopment)




109

Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous The course teaches students the theories relevant to academic analysis of businesses

from an organisational perspective. Students are taught the necessary skills to be able

to analyse and understand businesses from various (theoretical) perspectives.

110

Specialization Module Organization Theory

Module code 1253OrTh01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Organization Theory

Contact

hours 60h

Self-Studies 120h


2 Module content • Criteria for classifying and assessing organizational theories • Efficient design of organizational structure (contingency theory) • Significance of stakeholders, expectations and norms for business success (institu-

tionalism) • Significance of values and symbols for business success (organization culture) • Influence of social networks on players‘ opportunities and risks (social network theory) • Efficient contract drafting and definition of organizational boundaries (institutional eco-

nomic theories)

3 Learning objectives Students... ... Professional skills ... Students... ...explain and contrast organizational theories and evaluate them. ...identify different theory-based criteria for business decisions related to organizational

design, contract drafting, definition of organizational boundaries. ...analyse and assess empirical studies on theory development and verification. …evaluate the appropriateness of different research designs as well as methods of

measurement and analysis with regard to answering specific research questions ...distinguish between different influences on and criteria for assessment of organiza-

tional efficiency. ... ... Personal skills ... Students... ...present current research findings in teams. …develop arguments in order to assess, reason and valuate research findings critically.





111

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Schwerpunktbereich Corporate Development Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

112

Specialisation Module Marketing I


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses a) New Product Management b) Cases in Digital Marketing

Contact

hours a) 60h b) 60h



2 Module content The module covers elements that are conceptual and applied elements, including

presentations by students, case studies, discussions and guest speakers from industry.

Students are expected to do their own reading in addition to the lectures and exercises.

3 Learning objectives Students... ... deepen their understanding of fundamental marketing theories, concepts and meth-

ods, using specific marketing tools as examples, and gain more advanced skills in as-

sessing marketing activities independently. ... describe theories, concepts and methods for solving decision-making problems in

marketing. analyse and assess the advantages of alternative decisions, using specific

marketing tools as examples. ... formulate and discuss alternative marketing strategies and activities, using specific

marketing tools as examples.



6 Mode of end-of-module examination Oral examination: PRES

7 Prerequisites for awarding of credit points Passing the oral examination.

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management

113

Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Franziska Völckner

10 Miscellaneous

114

Specialisation Module Marketing III


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Services and Media Marketing

(2. Term)

Contact

hours 60h

Self-Studies 120h


2 Module content The module includes conceptual and applied elements, including case studies, discus-

sions and guest speakers from the world of marketing. Students are required to organ-

ise their own learning and working processes independently and self responsible in ad-

dition to attending lectures and participating in exercises.

3 Learning objectives Students... ...acquire a wide range of skills (e.g., strategic, quantitative) with which to manage spe-

cific products or services. ...identify, interpret and discuss theories, strategies and methods related to the manage-

ment of various products/services. ...analyse and assess the planning and implementation of the marketing mix based on

examples of specific products/services. ...compare the challenges involved in managing specific products/services and identify

and evaluate current trends and best practice. ...apply the acquired skills for managing specific products/services (e.g., in case stud-

ies).


5 Module entry requirements Recommended: Basic knowledge of multivariate methods.



8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik

115

Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation Master of Science Gesundheitsökonomie: Ergänzungsbereich Gesundheitsökonomie

9 Module manager Univ.-Prof. Dr. Marc Fischer

10 Miscellaneous

116

Specialisation Module Marketing IV


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses a) Brand Management (1.

Term) b) Sustainability in Marketing

and Consumer Behavior (1.

Term)

Contact

hours a) 60h b) 60h



2 Module content The module includes conceptual and applied elements, including case studies, discus-

sions and guest speakers from the world of marketing. Students are required to do their

own reading in-dependently in addition to attending lectures and participating in exer-

cises.

3 Learning objectives Students... ... deepen their understanding of fundamental theories, concepts and methods in mar-

keting, using specific marketing instruments as examples, and consolidate their ability

to critically and independently assess marketing strategies and activities that are based

on such theories, concepts and methods. ... describe marketing as the management of assets (e.g. brands) in line with the con-

cept of value-based marketing. ... describe and analyse theories, concepts and methods related to value-based market-

ing. ... analyse, assess and discuss the advantages of various value-based options that can

be taken to manage such assets effectively, using specific marketing instruments as ex-

amples.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Geographie: BWL Master Geographie

117

Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Franziska Völckner

10 Miscellaneous If more than one course is offered, only one course can and needs to be taken.

118

Specialisation Module Marketing V


Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses a) Marketing Performance Man-

agement (1. Term) b) Customer Relationship Man-

agement (2. Term)

Contact

hours a) 60h b) 60h





Students are required to organise their own learning and working processes inde-

pendently and self responsible in addition to attending lectures and participating in exer-

cises

3 Learning objectives Students... ...develop, on the basis of theoretical and empirical input, a profound understanding of

current marketing strategies and activities to comprehend, analyse and assess cus-

tomer relationship management in corporate practice and in theory. ...recognise and discuss the theoretical principles behind marketing performance man-

agement. ...assess and compare the impact of marketing activities in order to quantify and evalu-

ate it in financial terms. ...structure and distinguish between the conceptual principles behind customer relation-

ship management and recognise the impact of customer-based marketing activities. ...develop suitable customer management activities for different business contexts. ...assess different approaches to customer assessment and the strategies and activities

derived from them.







119

Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Marc Fischer Univ.-Prof. Dr. Werner Reinartz

10 Miscellaneous

120

Specialization Module Marketing V (6 LP)

Module code 1266SMar15

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Marketing Performance Ma-

nagement

Contact

hours 60h

Self-Studies 120h


2 Module content The module includes conceptual and applied elements, including presentations by

guest speakers from the world of marketing. Students are required to organise their own

learning and working processes independently and self-responsibly in addition to at-

tending lectures and participating in exercises.

3 Learning objectives Students... ...develop, on the basis of theoretical and empirical input, a profound understanding to

analyse and assess marketing acitivities in corporate practice and in theory. ...recognise and discuss the theoretical principles behind marketing performance man-

agement. ...assess and compare the impact of marketing activities in order to quantify and evalu-

ate it in financial terms. …recognise the impact of marketing activities on tangible and intangible marketing as-

sets. …assess different approaches to measure intangible firm value, i.e. brand value. …develop strategies for marketing-mix optimization.


5 Module entry requirements Recommended: Basic knowledge of marketing and multivariate methods.



8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik

121

Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Marc Fischer

10 Miscellaneous

122

Specialisation Module Marketing VI


Workload 360h

ECTS credits 12

Module Lan-

guage German and

English

Module


semester -

summer term

Duration 1 Term

1 Courses Business Project

Contact

hours 30h

Self-Studies 330h

Course Language



Students are required to do their own reading independently in addition to attending lec-

tures and participating in exercises.

3 Learning objectives Students... ...learn how to translate theoretical principles and methods into practice in practical as-

signments. ...identify and independently work on real-world problems, for which they then present

solutions. ...thus develop an understanding of how analytical techniques and models are applied

and transformed in real-life situations. ...identify and independently solve current real-life marketing problems, using the skills

and knowledge they have acquired during the program. ...understand, analyze and use current research methods. ...recognize and identify currently relevant, real-world marketing challenges. ...present their results and discuss them with other students and industry representa-

tives. ...learn how to work in a team. ...engage in academic discourse.

4 Teaching and learning methods lecture Research project practice Colloquium

5 Module entry requirements Recommended: Basic knowledge of marketing and multivariate methods is an asset.


7 Prerequisites for awarding of credit points Passing the combined examination. Only one course must be attended; the examina-

tion refers to topics of only one course.

8 Other programmes that use the module Master of Science International Management:

123

Ergänzungsbereich International Management Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing

9 Module manager Univ.-Prof. Dr. Marc Fischer Univ.-Prof. Dr. Werner Reinartz Univ.-Prof. Dr. Franziska Völckner

10 Miscellaneous

124

Specialization Module Marketing VII


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Customer Relationship Ma-

nagement

Contact

hours 60h

Self-Studies 120h




Students are required to organise their own learning and working processes inde-

pendently and self responsible in addition to attending lectures and participating in exer-

cises.

3 Learning objectives Students... ...develop, on the basis of theoretical and empirical input, a profound understanding of

current marketing strategies and activities to comprehend, analyse and assess cus-

tomer relationship management in corporate practice and in theory. ...structure and distinguish between the conceptual principles behind customer relation-

ship management and recognise the impact of customer-based marketing activities. ...develop suitable customer management activities for different business contexts. ...assess different approaches to customer value measurement and the strategies and

activities derived from them.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management:

125

Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation

9 Module manager Univ.-Prof. Dr. Werner Reinartz

10 Miscellaneous

126

Core Module Simulation

Module code 1271BMSi00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Supply Chain Simulation (2.

Term)

Contact

hours 60h

Self-Studies 120h

Course Language

2 Module content • Process analysis • Scenario analysis • Simulation software • Use of simulation software

3 Learning objectives Students... ...are introduced to different simulation methods and techniques. ...use simulation tools in various situations. ...assess the results of different scenarios.



6 Mode of end-of-module examination Combined examination: PRES, PO


8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Basis- und Aufbaubereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management

9 Module manager Univ.-Prof. Dr. Ulrich W. Thonemann

10 Miscellaneous

127

Core Module Optimization

Module code 1271BMOp00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Supply Chain Optimization

Contact

hours 30h

Self-Studies 150h


2 Module content • Introduction to linear programming • Introduction to the user interface • Introduction to the relevant OPL elements • Creating model and data structures • External data input and output • Relaxation of model components • Efficient modelling • Logical operators • Efficient modelling using tuples • Problem reformulation and model tightening • ILOG script • Process control • Changing model parameters • Heuristics

3 Learning objectives Students... ...recognise the relationships between the relevant decision variables in production and

logistics. ...know how to use IBM ILOG CPLEX Optimization Studio. ...develop practical and theoretically sound proposals for solutions to specific planning

problems and produce the necessary models and data for their solutions. ...implement OR models independently in IBM ILOG CPLEX Optimization Studio. ...develop solutions for complex decision situations using script and meta languages as

well.



6 Mode of end-of-module examination Practical examination: PRA

7 Prerequisites for awarding of credit points Passing the practical examination.

128

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Basis- und Aufbaubereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management

9 Module manager Univ.-Prof. Dr. Horst Tempelmeier

10 Miscellaneous Compulsory reading will be announced through ILIAS.

129

Specialisation module Supply Chain Operations

Module code 1271SMSC03

Workload 360h

ECTS credits 12

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Operations Management

Contact

hours 120h

Self-Studies 240h


2 Module content • Inventory Management • Contract Design • Capacity and Revenue Managment • Data Processing in Supply Chains • Behavioral Operations

3 Learning objectives Students... ... devise strategies for controlling companies’ operations. ... apply mathematical methods to determine companies’ optimum inventory levels. ... apply these methods in order to optimise contracts between companies. ... are introduced to revenue management methods and use them to analyse various

supply chain management issues. ... use their knowledge in case studies devise and discuss their solutions with the rest

of the team and compare them with alternative solutions. ... identify behaviour-based aspects in supply chain management. ... use the findings to enhance existing models.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Schwerpunktbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China

130

Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

131

Specialization Module Behavioral Operations (Adv.)

Module code 1271BOAd01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Behavioral Operations

Contact

hours 60h

Self-Studies 120h


2 Module content • Behavioral Decision Making • Behavioral Contracting • Behavioral Forecasting • Behavioral Inventory Management • Behavioral Operations Management

3 Learning objectives Students... ... Professional skills ... Students... ... read scientific articles and gain an understanding of decision processes in companies ... transfer these methods to optimize contracts between companies, forecast demand

and manage inventories ... apply their knowledge to design experiments, analyze results, come up with and dis-

cuss solutions in teams and compare them to alternatives ...identify behavioral aspects in supply chain management ...use these insights to develop extensions of existing models ... ... Personal skills ... Students... ... work together in teams ... present and discuss topics in supply chain management ... realize which consequences result from decisions ... learn how to act responsibly and in a sustainable way ... design their learning and working process independently


5 Module entry requirements Recommended: Specialization Module Supply Chain Operations



132

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Schwerpunktbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

133

Specialization Module Supply Chain Operations (6 LP)

Module code 1271SCOp01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Supply Chain Operations

Contact

hours 60h

Self-Studies 120h


2 Module content • Inventory Management • Contract Design • Capacity and Revenue Management • Supply Chain Management

3 Learning objectives Students... ... Professional Skills ... Students... ... design concepts to operate companies. ... apply mathematical models to optimize inventory. ... transfer these methods to optimize contracts between companies. ... learn about revenue management methods and use them to analyze various topics in

supply chain management. ... apply their knowledge in case studies, create and discuss solution approaches in

teams and compare them with other solution approaches. ... ... Personal skills ... Students... … work cooperatively in teams, … present and discuss topics in supply chain management, … recognize the effects of their decisions, … learn responsible and sustainable behaviour and … design their learning and work processes independently.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management:

134

Schwerpunktbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

135

Specialisation Module Supply Chain Innovation

Module code 1271SMSChI

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Supply Chain Innovation (2.

Term)

Contact

hours 60h

Self-Studies 120h


2 Module content • Innovation strategy in supply chains • Innovation management in supply chains • Supply Chain Innovation Processes: Idea generation, idea selection, idea implemen-

tation • Collaborative supply chain innovation • Applications of supply chain innovation strategy • Current technological changes and effective supply chain strategies

3 Learning objectives Students... …analyse supply chain innovations, and understand their implications. Discuss and pre-

sent implications in groups, to the class, and in written reports. …understand the need for innovations for competing supply chains. Critically reflect on

peer analyses of supply chain innovations. …conceptualise supply chain innovation strategies. …engage in a scientific discourse on the emergence and management of disruptive in-

novations. …detect and craft approaches as well as responses to disruptive innovations individu-

ally and in group work. Present approaches to classmates. …analyse innovation systems to nurture the creative potential operations’ and supply

chains’ …assess the value of supply chain innovation projects …conceptualize processes for the implementation of innovations …understand and independently reflect on challenges of current technological changes

in supply chains


5 Module entry requirements Recommended: At least 12 CP in the section Foundation Knowledge (Specialisation

Section SCM)



136

8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Schwerpunktbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

137

Specialisation Module Service Management

Module code 1282SMSM00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Advanced Health Care Man-

agement

Contact

hours 60h

Self-Studies 120h


2 Module content • Strategy development and implementation • Service benchmarking • Capacity management • Strategic decision making • Project Management

3 Learning objectives Students... ... discuss challenges specific to the service sector. ... analyse methods for strategic decision-making in the service sector. ... devise strategies for optimal management of service companies. ... assess the benefits of theoretical decision models as a means of overcoming con-

flicting objectives. ... apply methods and approaches to case studies. ... discuss selected empirical studies.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Schwerpunktbereich Supply Chain Management Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Marketing: Schwerpunktbereich Marketing

9 Module manager Univ.-Prof. Dr. Ludwig Kuntz

138

10 Miscellaneous

139

Specialization Module Project Management

Module code 1271SMPrjM

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Project Management

Contact

hours 60h

Self-Studies 120h


2 Module content • project definition and scoping • project risk analysis and risk management • resource allocation and budgeting • project scheduling • project monitoring • project portfolio management • managing human behavior in projects

3 Learning objectives Students... …understand the strategic relevance of project management across industries. …understand, recognise, and discuss the importance of project complexity, project un-

certainty and human behavior in managing projects. …engage in group and class discourses to evaluate how different project planning and

execution approaches are contingent on project environments …reflect on their own developed project management skills by applying these in project

groups and case studies. Critically reflect on own and peer developed project manage-

ment solutions. …apply modern methods of project planning and project execution such as agile or

help-based project management systems …apply real options thinking to determine the value of uncertain projects. …recommend project approaches to cope with uncertainty, complexity, and human be-

havior while accounting for the multidimensional goals of project stakeholders


5 Module entry requirements Recommended: at least 12 ECTS credits from the group Foundation Knowledge



8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Schwerpunktbereich Supply Chain Management

140

Master of Science Geographie: BWL Master Geographie Regionalstudien China - Betriebswirtschaftslehre: BWL MA Reg China Master of Education Wirtschaftspädagogik/Lehramt an Berufskollegs: Ergänzungsbereich Wirtschaftspädagogik Master of Science International Management: Basis- und Aufbaubereich International Management Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Ergänzungsbereich Marketing Master of Science Economics: Ergänzungsbereich Economics Master of Science Mathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: WiWi MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Ergänzungsbereich Accounting and Taxation


10 Miscellaneous

141

Core Module Microeconomics

Module code 1289BMMi04

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Game Theory

Contact

hours 60h

Self-Studies 120h


2 Module content • Non-cooperative game theory • Games in normal form • Games in extensive form, with perfect and imperfect information • Finitely and infinitely repeated games • Cooperative game theory • Kern, Shapley value, negotiation solutions • Evolutionary game theory • Social choice theory and elections • Condorcet’s paradox, Arrow’s theorem

3 Learning objectives Students... ... acquire basic knowledge of game theory. ... understand where game theory can be applied in political and social science. ... identify the links between game theory and experimental economics.





8 Other programmes that use the module Master of Science Business Administration - Finance: Basis- und Aufbaubereich Finance Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Basis- und Aufbaubereich Supply Chain Management Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Regionalstudien Lateinamerika - Volkswirtschaftslehre: VWL MA Reg Lateinamerika

142

Master of Science Geographie: VWL Master Geographie Regionalstudien China - Volkswirtschaftslehre: VWL MA Reg China Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Basis- und Aufbaubereich Corporate Development Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Basis- und Aufbaubereich Economics (ab Wintersemester 2018/2019) Master of Science Business Administration - Marketing: Basis- und Aufbaubereich Marketing Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Master of Science Mathematik: VWL MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: VWL MA Mathe/Wirtschaftsmathe Master of Science Business Administration - Media and Technology Management: Basis- und Aufbaubereich Media and Technology Management Ergänzungsbereich Media and Technology Management Master of Science Business Administration - Accounting and Taxation: Core and Advanced Section Accounting and Taxation Master of Science Sociology and Social Research: Ergänzungsbereich Sociology and Social Research Regionalstudien Ost- und Mitteleuropa - Volkswirtschaftslehre: VWL MA Reg Osteuropa

9 Module manager Univ.-Prof. Dr. Bettina Rockenbach

10 Miscellaneous

143

Core Module Macroeconomics

Module code 1302BMMa04

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Macroeconomics

Contact

hours 60h

Self-Studies 120h


2 Module content - Stylized facts on growth and cyclical fluctuations in employment, production and infla-

tion. - Growth models with exogenous technical progress (Solow model) and with endoge-

nous savings ratio (Ramsey model and the overlapping generation model). - endogenous technical progress (accumulation of human capital). - Stochastic fluctuations in the growth process and other shocks: the model of real

business cycles (RBC); the natural rate of interest and output. - Pricing of monopolistic companies and price rigidities. - The New Keynesian Model for the Analysis of Business Cycle and Economic Policy - Monetary policy: objectives, interest rate policy, and time consistency of optimal poli-

cies - Current economic policy issues

3 Learning objectives Students... ... understand the fundamental drivers of growth and economic activity. ... interpret major macroeconomic developments as general equilibrium phenomena in

the context of partial analytical perspectives. ... can select the models suitable for the respective questions ... understand the role of nominal and real rigidities in adjusting the economy to shocks

and policy interventions. ... can critically assess the models according to their strengths and weaknesses.


5 Module entry requirements Recommended: Fundamental knowledge on Bachelor level in Microeconomics, Macro-

economics, Mathematics (Analysis, Algebra) and Statistics



8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance

144

Master of Science Information Systems: Ergänzungsbereich Information Systems Regionalstudien Lateinamerika - Volkswirtschaftslehre: VWL MA Reg Lateinamerika Master of Science Geographie: VWL Master Geographie Regionalstudien China - Volkswirtschaftslehre: VWL MA Reg China Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Basis- und Aufbaubereich Economics (ab Wintersemester 2018/2019) Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Master of Science Mathematik: VWL MA Mathe/Wirtschaftsmathe Master of Science Wirtschaftsmathematik: VWL MA Mathe/Wirtschaftsmathe Regionalstudien Ost- und Mitteleuropa - Volkswirtschaftslehre: VWL MA Reg Osteuropa

9 Module manager Univ.-Prof. Michael Krause, Ph.D.

10 Miscellaneous

145

Specialisation Module Behavioral Economics

Module code 1289SMBE00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Behavioral Economics

Contact

hours 60h

Self-Studies 120h


2 Module content Using the concept of the homo economicus, the module presents behavioural theory

concepts that are based on findings from empirical and experimental research. The lec-

tures provide an introduction to bounded rationality theories, focusing on those theories’

criticism of the homo economicus concept.

3 Learning objectives Students... ... understand behavioural models and formal arguments. ... apply advanced microeconomic concepts. ... challenge arguments critically.


5 Module entry requirements Recommended: Core modules in Microeconomics



8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics

146

Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Master of Science Sociology and Social Research: Ergänzungsbereich Sociology and Social Research Economic Research: Supplementary Section Economic Research

9 Module manager Dr. Thomas Lauer Univ.-Prof. Dr. Bettina Rockenbach

10 Miscellaneous

147

Specialisation Module Seminar Design and Behavior

Module code 1289SMSD00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


Duration 1 Term

1 Courses Seminar Design and Behavior

Contact

hours 60h

Self-Studies 120h


2 Module content Current issues in design, behavioural and experimental economics

3 Learning objectives Students... ...independently investigate current issues in research and applied practice in design

and behavioural economics, applying the microeconomic knowledge they have ac-

quired on the programme. ...critically study the theoretical and practical literature on the subjects. ...summarise their findings in a written paper, present their results and discuss them

with the other seminar participants.





8 Other programmes that use the module Master of Science International Management: Ergänzungsbereich International Management Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics

9 Module manager Univ.-Prof. Dr. Bettina Rockenbach

10 Miscellaneous Relevant reading will be announced at the beginning of each term.

148

Specialisation module: Seminar Markets and Institutions

Module code 1302SMSI00

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


Duration 1 Term

1 Courses Seminar Markets and Institu-

tions

Contact

hours 30h

Self-Studies 150h


2 Module content Current issues relating to microeconomic theory, empirical microeconomics, experi-

mental economics, markets and institutions in general.

3 Learning objectives Students... ...discuss the current issues in theory and applied practice, applying the microeconomic

knowledge they have acquired on the programme. ...read the theoretical and practical literature on the subject and discuss it in a critical

manner. ... summarise their findings in an essay, present them in class and discuss them with

the other participants. ...engage in academic discourse about specific markets and institutions.





8 Other programmes that use the module Master of Science International Management: Ergänzungsbereich International Management Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics

9 Module manager Univ.-Prof. Dr. Johannes Münster Univ.-Prof. Dr. Susanne Prantl

10 Miscellaneous

149

Specialisation Module Energy Markets and Regulation (Master)

Module code 1289SMER02

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Energy Markets and Regulation

Contact

hours 60h

Self-Studies 120h


2 Module content - Economic and technical fundamentals of the energy sector - Energy markets - Functioning of the electricity market - Transmission grids - Regulation

3 Learning objectives Students... ...acquire the skills necessary for work in the media, parties, research institutes, banks

and other institutions where a good understanding of energy markets and regulation is

useful. ...prepare for more advanced research in these areas. ...use empirical facts and main institutions related to examine the subject matter dealt

with and ...assess them critically to determine their relevance. ...study the theoretical, empirical and applied literature on said subject matter. ...discuss and assess the subject matter dealt with, using the economic knowledge they

have gained on the programme.





8 Other programmes that use the module Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science International Management: Ergänzungsbereich International Management Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019)

150

Master of Science Economics: Schwerpunktbereich Economics Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Master of Science Business Administration - Media and Technology Management: Ergänzungsbereich Media and Technology Management Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Marc Oliver Bettzüge

10 Miscellaneous

151

Specialisation Module Specific Markets A

Module code 1289SMSM01

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


term - winter

term

Duration 1 Term

1 Courses Media Economics (Markets &

Institutions)

Contact

hours 60h

Self-Studies 120h


2 Module content • The relevant actors on these markets, their objectives and constraints • The interaction between these actors • Market equilibrium, efficiency and frictions

3 Learning objectives Students... ... study methods of economics used for analyzing specific markets, such as, for exam-

ple, health markets or media markets. ... acquire a range of instruments to help them answer questions in connection with

these markets. ... understand basic characteristics of platform markets and markets with network ef-

fects. ... reproduce the relevant theories from Economics and Strategic Management theory. ... apply theory to current questions in platform markets on strategy and public policy.




7 Prerequisites for awarding of credit points Passing the written test. One course has to be chosen.

8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Business Administration - Supply Chain Management: Ergänzungsbereich Supply Chain Management Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science International Management: Ergänzungsbereich International Management Master of Science Business Administration - Corporate Development: Ergänzungsbereich Corporate Development Master of Science Economics ab WS 18/19:

152

Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Ergänzungsbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Johannes Münster

10 Miscellaneous

153

Specialisation module Foundations in Macroeconomics, Money and Financial Markets A

Module code 1302SMFM04

Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


semester -

summer term

Duration 1 Term

1 Courses Money and Financial Markets

Contact

hours 60h

Self-Studies 120h


2 Module content • Central banks and money supply • Monetary policy instruments • Money demand concepts • Monetary transmission • Financial intermediation and banks • Financial market imperfections • Regulation of financial markets and banks

3 Learning objectives Students... ... learn about fundamental theoretical concepts in monetary policy and financial mar-

kets at a level that reflects practice. ... apply basic model analysis and policy assessment methods. ... understand key aspects of financial intermediation and how they are regulated as

well as how they are linked to macroeconomic issues.





8 Other programmes that use the module Master of Science Business Administration - Finance: Ergänzungsbereich Finance Master of Science Information Systems: Ergänzungsbereich Information Systems Master of Science International Management: Ergänzungsbereich International Management Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics

154

Master of Arts Politikwissenschaft: Ergänzungsbereich Politikwissenschaft Economic Research: Supplementary Section Economic Research

9 Module manager Univ.-Prof. Dr. Andreas Schabert

10 Miscellaneous

155

Specialisation module Seminar in Macroeconomics, Money and Financial Markets


Workload 180h

ECTS credits 6

Module Lan-

guage English

Module


Duration 1 Term

1 Courses Seminar in Macroeconomics,

Money and Financial Markets

Contact

hours 30h

Self-Studies 150h


2 Module content The content is based on fundamental or current issues and covers academic work

methods.

3 Learning objectives Students... ...acquire the skills needed for jobs requiring independent conceptual work in the field of

"Macro-economics, Money and Financial Markets". ...independently investigate current issues in research and applied practice in macroe-

conomics, money and financial markets ...apply the theoretical and empirical skills they have acquired on the programme while

doing so. ...critically study the theoretical and practical literature on the subjects. ...summarise their findings in a written paper, present their results and discuss them

with the other seminar participants. ...engage in academic discourse.





8 Other programmes that use the module Master of Science International Management: Ergänzungsbereich International Management Master of Science Economics ab WS 18/19: Schwerpunktbereich Economics (ab Wintersemester 2018/2019) Master of Science Economics: Schwerpunktbereich Economics

9 Module manager Univ.-Prof. Dr. Andreas Schabert

10 Miscellaneous

156

3.6.4 Master‘s thesis

Master’s Thesis in International Management

Module code 1014MaIM00

Workload 450h

ECTS credits 15

Module Lan-

guage English

Module


Duration 1 Term

1 Courses Master´s thesis

Contact

hours 15h

Self-Studies 435h

Course Language

2 Module content

3 Learning objectives Students... ...are familiar with current debate on international management theory and methods and

make use of it through their own independent research work. ...identify questions and

issues that meet academic requirements. ...work on these questions independently, us-

ing the main primary and secondary literature. ...formulate theoretical and methodical

(qualitative and/or quantitative) approaches to aca-demic research. ...draw up a re-

search plan and implement it independently. ...organise and design an academic re-

search process. ...independently collect relevant data and evaluate them in a methodi-

cally competent manner. ...discuss theoretical and methodical problems in depth with

teaching staff, other students and persons with an interest in the field. ...critically assess

research findings and derive conclusions from them that are relevant to re-search and

society.

4 Teaching and learning methods Masterthesis

5 Module entry requirements

6 Mode of end-of-module examination Written test 3 months


8 Other programmes that use the module Master of Science International Management: Master Thesis International Management


10 Miscellaneous

module catalogue - wiso-fakultät der universität zu köln€¦ · module catalogue international...

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