module2

Instructional Design in e-Learning Business

Module 2

e-Learning 2.0

in the Flat World


ObjectivesIn this module you will learn:What is 2.0?Web 2.0 Tools for Educators2.0 Website IndexThe World is FlatTen FlattenersEducation in the Flat WorldThe Right BrainersBlogging ToolsSummaryReferencesAssignments


What is 2.0?

"Web 2.0 is the term used to describe a second generation of the World Wide Web that allows people to collaborate and share information online.


What is Web 2.0?

Watch video clips:

Did you know 2.0http://jp.youtube.com/watch?v=pMcfrLYDm2U

The Machine is Us/ing Ushttp://jp.youtube.com/watch?v=NLlGopyXT_g


Web 2.0 Tools for Educators

Web 2.0 tools for educators include dynamic websites, blogs, podcasts, feed readers, wikis, online word processors, spreadsheets, presentations, and social networks.


2.0 Website IndexThe complete Web 2.0 Directory is a

website with a comprehensive index of logos of the latest Web 2.0 applications and services.


Thomas Friedman

Thomas Lauren Friedman (born July 20, 1953) is an American author and columnist. His column appears twice weekly at The New York Times and mainly addresses topics on foreign affairs.


The World is Flat

The book was first released in 2005, was later released as an "updated and expanded" edition in 2006, and yet again released with additional updates in 2007 as "further updated and expanded: Release 3.0."


Nandan Nilekani

Thomas L. Friedman came up with an idea for his book “The World is Flat“ after an interview with Nandan Nilekani, Co-Chairman of Infosys Technologies Ltd. in India.

Nandan Nilekani -- an Indian software entrepreneur.


Why “Flat”?Friedman and Nilekani were discussing massive

investment into technology which created a platform “where intellectual work, intellectual capital, could be delivered from anywhere. It could be disaggregated, delivered, distributed, produced, and put back together again and this gave a whole new degree of freedom to the way we do work, especially work of an intellectual nature…” Nilekani mentioned that “the playing field is being leveled between countries” like India, and that America had better get ready for this. This conversation with Nilekani made Friedman to see clearly that the global competitive playing field was being leveled and inspired him to write a book,


10 "flatteners" of the world Friedman lists 10 "flatteners" of the world:Flattener #1: 11/9/89 -- Berlin WallFlattener #2: 8/9/95-- NetscapeFlattener #3. Work Flow SoftwareFlattener #4. UploadingFlattener #5. OutsourcingFlattener #6. OffshoringFlattener #7. Supply-ChainingFlattener #8. InsourcingFlattener #9. In-FormingFlattener #10.The Steroids: Digital, Mobile, Personal, andRead more at http://virtualeducators.blogspot.com/2008/01/10-flatteners-of-world.html


Education in the "Flat World"

Our parents were telling us: “Finish your dinner. There are children in China and India who are starving.” Now, we should be warning our children: “Finish your homework. There are students in China and India who want your job.”

Read more http://virtualeducators.blogspot.com/2008/02/students-and-flat-world.html


Daniel H. Pink

Pink's articles on business and technology have appeared in The New York Times, Harvard Business Review, Fast Company and Wired.

Pink worked previously as Vice President Al Gore’s chief speechwriter from 1995-97.

He is the author of the New York Times best-seller A Whole New Mind.


A Whole New Mind


From Design to Meaning

Read more athttp://www.presentationzen.com/presentationzen/2006/08/from_design_to_.html

Designers, inventors, teachers, storytellers —creative and empathetic right-brain thinkers whose abilities mark the fault line between who gets ahead and who doesn't.


Conceptual Age

Agriculture Age (farmers)Industrial Age (factory workers)Information Age (knowledge workers)Conceptual Age (creators and empathizers)

Source: Dan Pink, A Whole New Mind


Abundance

People buy more than they need.

Self-storage has become a $17 billion annual industry in the U.S.

Americans spend more on trash bags than 90 other countries spend on everything.


Asia

Knowledge workers overseas can do it just as well for less money.

American computer programmers earn $70,000 a year.

Indian high-tech workers earn up to $15,000 a year. Each year, India s colleges and universities produce about 350,000 engineering graduates.


Automation

Computers can do many tasks faster and cheaper.

Garry Kasparov playing against Deep Blue, the chess-playing computer built by IBM.In May 1997, an updated version of Deep Blue defeated Kasparov.

In 1989, Kasparov boasted:No Computer can ever beat me.

In 2003, he said: In few years, computers will win every match.


3 Questions

1. Can someone overseas do it cheaper?

2. Can a computer do it faster?

3. Is what I’m offering in demand in an age

of abundance?

If you answer YES to questions 1 & 2 and

NO to question 3 – then you’re in trouble.


Function & Design

Not just function but also DesignIt’s no longer sufficient to create a product,

service, an experience or a lifestyle that is

merely functional. It’s economically crucial

and personally rewarding to create

something that is also beautiful, whimsical or

emotionally engaging.

Example: CHAD– The Charter High School for Architecture and Design.


Design

Target -- selling designer products at low prices.

Best Buy -- creatively designing their stores

Apple -- outrageous success of their iPod and other well-designed products.


• Keep a design notebook. • Think of something that annoys you, and send

the manufacturer of that product a well-thought-out solution to the problem.

• Read design magazines: – Dwell — http://www.dwellmag.com – How — http://www.howdesign.com – iD — http://www.idonline.com – Metropolis — http://www.metropolismag.com

• Consider Karim Rashid — http://www.karimrashid.com

Portfolio -- Design


Portfolio – Design (2)

• Design Something, Your own Nike shoe, your own Vans shoe, or your own handwriting font.

• Go to a Design Museum • Evaluate objects in your life for the emotions you

have associated with them. See Design Continuum. • Be choosy (select things because they delight you

not because they impress others, but never let things be more important than people.) See Animatrix.


StoryNot just argument but also Story.When our lives are brimming with information and data, its not

enough to master an effective argument. It’s important to learn how to tell stories.

Good stories instantly connect with people on a heart level and last in both our conscious mind and our subconscious for far longer than pure facts and figures ever will. We think in stories, we live in stories, and we love stories.

Example: narrative medicine – all second year Columbia students take this course. Instead of computerlike diagnostic questions, they learn to ask: “Tell me where it hurts. Tell me about your life.”


Portfolio -- Story• Write a mini-saga, a very short story of exactly 50 words.

Some examples can be found here. • Preserve someone’s story through StoryCorps. • Interview someone about his or her life and record the

conversation. • Visit a storytelling festival: National Storytelling Festival.• Subscribe to One Story, a magazine that delivers one

good story to your house a little more often than once a month.

• Learn Digital Storytelling — Center for Digital Storytelling.


Symphony

Not just focus but also Symphony

The skill of symphony is in seeing the whole as a whole, seeing pieces in relationship to each other, and not seeing the pieces all by themselves.

Betty Edwards in her book Drawing On the Right Side of the Brain claims that we tend to see the world through symbols, and this is especially evident when we attempt to draw anything.


Negative Space


Negative Space (2)


Portfolio: Symphony

• Listen to great symphonies: Beethoven’s 9th, Mozart’s Symphony No. 35 Mahler’s 4th Symphony in G Major,Tchaikovsky’s 1812 Overture (with real cannons and church bells).

• Visit a newsstand and grab 10 publications that you would otherwise never read. Skim them and look for connections with your own life.

• Learn how to draw — http://www.drawright.com or http://www.the5line.com


Portfolio: Symphony (2)• Keep a Metaphor Log (write down metaphors you

encounter throughout your day) • Create an Inspiration Board: “When you’re working

on a project, empty your bulletin board and turn it into an inspiration board. Each time you see something that you find compelling… tack it to the board.”

• Do something you can’t do and experience the beauty of making a mistake

• Look for Negative Spaces (in logos, designs and all around you).


Empathy

Not just logic but also Empathy.

Empathy is basically the skill of being able to stand in another person’s skin and experience the world from their perspective. It is the part of us that wants to yawn when we see another person yawn.


Empathy

Empathy is necessary in this new “Conceptual Age” because people are looking for products and services that truly connect with them, and that means businesses must be able to experience life from the perspective of their customers (empathy) in order to provide the products and services those customers are looking for.


Portfolio: Empathy• Take an empathy test.

– Test your EQ (empathy quotient) or your SQ (systematizing quotient).

– Test your E-IQ (Emotional Intelligence Quotient) prepared by Daniel Goleman of Emotional Intelligence fame.

– Spot the Fake Smile to see if you can spot the difference between a fake smile and a real one.

– Mind in the Eyes Test to see if you can identify an emotion from only the eyes.


Portfolio: Empathy (2)• Study Paul Ekman — http://www.paulekman.com

Emotions Revealed, Telling Lies. • Play “Whose Life?” a game developed by IDEO

which is basically rooting through another person’s stuff to try to figure out what that person is like.

• Take an Acting Class • Get the Mind Reading CD-ROM training materials. • Volunteer and serve someone.


Play

Not just seriousness but also Play.

Ample evidence points to enormous health

and professional benefits of laughter, games

and humor. Serious is good but too much

sobriety can stall a career and harm your

health. In the Conceptual Age, in work and

in life, we all need to play.


Laughter Club

The Laughter Yoga method was created by Dr. Madan Kataria, a family physician from Mumbai, India who started the first laughter club in 1995. He has been the catalyst for the creation of over 5,000 Laughter Clubs in 40 countries, mostly free and public. www.laughteryoga.org Laughter Yoga International, 2007.


Games

Play is more than a tool to be used to increase productivity. Instead, play itself is a primary industry. Games of all sorts are a major business, and the Army has turned to using video games as a recruitment tool – America’s Army.


Portfolio: Play• Even more than all that, playfulness, humor, and

joyfulness are the cornerstones of a creative life. To develop the skill of play in your own life, Pink recommends these things:

• Join a Laughter Club — http://www.laughteryoga.com

• Play the Cartoon Captions Game. Find a bunch of cartoons from publications like the New Yorker, remove the captions or punch lines, and then come up with some of your own. Preferably, do this with friends.


Portfolio: Play (2)

• Test your humor on the Humor Scale.

• Check out the Smithsonian Institution’s traveling “Invention at Play” exhibit — http://www.inventionatplay.org.

• Learn about video games and play some.

• Play Right-Brain Games or Right Brain Paradise


Meaning

Nor just Accumulation but also Meaning.Viktor Frankl wrote his work, Man’s Search for Meaning

after being released from a Nazi concentration camp where he saw people survive against incredible odds because they had a strong sense of meaning and purpose. Pink addresses the significance of having meaning in our lives, whether by religion or otherwise. More than that, he talks about how we need to look at life from the perspective of a higher meaning and how to do so enriches our lives including extending our actual lifespan.


Portfolio: Meaning

• Write a gratitude letter or go on a gratitude visit or find some other way to develop a habit of gratitude.

• Take the 20-10 test. If you had $20 million in the bank or only 10 more years to live, would you continue doing what you do now?


Portfolio: Meaning (2)

• Measure your spirit with tests. Spiritual Transcendence Test, or the Index of Core Spiritual Experience.

• Visit a labyrinth (a maze-like pathway for meditation purposes).

The Worldwide Labyrinth Locator • Picture yourself at 90. Imagine yourself as a

ninety-year-old you. What has your life been like?


Blogging ToolsWhen blogging tools first arrived in 1998, people

asked “What’s a blog?” The word “blog” is a contraction of “Web log” and is used both as a noun as well as a verb. To blog is to write content to a blog. A blog is a Web-based personal diary with dated entries. The beauty of blogs and blogging software is that they enable a writer to concentrate on content by removing all the distracting details of publishing the content to a Web site. An author can simply write and publish in one easy step. No knowledge of HTML or FTP is needed.


Quick Tour of a Blogging Tool

Blogging tools are available as free or moderately priced services and as products you purchase and install on your own server. To start a blog, the author specifies a title and description. The author also specifies where the blog will be located and if a password will be needed to post or read messages.


Quick Tour (2)

Next, the author picks a template to control the layout or color scheme of the pages. This template can be modified extensively.

The author can then add coauthors and give them posting privileges. The ability to have multiple authors makes blogs a collaborative tool.


Quick Tour (3)

To post a message, the author types into a text field and clicks the Post & Publish button. The new content is formatted, added to the existing blog, and posted to the specified location.

As the blog becomes long, older portions can be archived and links to the archives posted.


Blogs in Plain English

httwww.youtube.com/watch?v=NN2I1pWXjXI&NR=1p://


How to Use Blogs for e-Learning

Blogs can provide a convenient way for learners to document learning experiences, such as interesting readings, the Web addresses of good examples, and questions and answers they have. Blogging tools remove any barriers to publishing to a Web site by allowing authors and learners to concentrate on content instead of technical operations.


Blogosphere

The term blogosphere was coined on Sept. 10, 1999 by Brad L. Graham as a joke. Blogosphere is the collective term encompassing all weblogs or blogs as a community or social network. Many weblogs are densely interconnected; bloggers read others' blogs, link to them, reference them in their own writing, and post comments on each others' blogs.

Sites such as Technorati, Bloglines, Blogdex, Blogrunner, Blog Street, Blogger, BlogsNow, and PubSub use the links made by bloggers to track the interconnections between bloggers.(http://westwood.wikispaces.com/blogosphere)


How many blogs are around the world?

Technorati currently states it is tracking over 112.8 million blogs, a number which obviously does not include all the 72.82 million Chinese blogs as counted by The China Internet Network Information Center.

The blogosphere is doubling about once every 6 and a half months.About 175,000 new weblogs are created each day. There are more than 2 blogs created each second of each day.

http://www.blogherald.com http://www.cyberjournalist.net/news/003674.php


Blog vs. journal

Blogs are different from traditional journals in several ways:1. Blogs are public. Others are invited to look at the blogger's thoughts and opinions on a regular basis.2. Blogs are hyperactive. This means that blogs can link to other Web sites.3. Blogs are interactive. As the lesson plan is being developed readers are also allowed to make comments. The teacher/blogger may post a decision to introduce material using a small group activity.(Michael Stach, "Introduction to Blogs and Blogging." TechLearning)


Blogger Video Tutorial

http://chrisabraham.vox.com/library/video/6a00c2251e241b604a00ccff94c5d7d756.html


Summary

The Conceptual Age is dawning and those who hope to survive must master the fundamental human attributes – Design, Story, Symphony, Empathy, Play, and Meaning.

Blogs are valuable tools in e-learning. Although this tool is not designed specifically for e-learning, blogs can be used to empower students, establish connections and create exciting new learning environment.


ReferencesFriedman, T. (2007). The World Is Flat 3.0: A Brief

History of the Twenty-first Century.

Farrar, Straus and Giroux; Expanded and Updated edition.

Pink, D. H. (2006). A Whole New Mind. Why Right-Brainers Will Rule the Future. New York: Riverhead Books.

Jeff Mikels Blog

http://jeff.mikels.cc/posts/a-whole-new-mind/

Wikipedia


Assignment

Create a blog for your e-learning company on http://www.blogger.com/home. Write at least 2 entries with text and images. Submit a link to this blog.

module2

Business

flat world

world wide web

educators web

netscape flattener

outsourcing flattener

offshoring flattener

insourcing flattener

latest web