Mogreet APIs:SMS, MMS, & More

Meet Mogreet!

• Nation’s leading distributor of text messaging and video transcoding

• Based in Venice, founded in 2006

• Technology initially built to distribute video greeting cards to all phones/carriers

• Platform was extended to text and multimedia messaging

• Opened access to high quality video transcoding and message distribution to all developers in 2012

What is SMS Text Messaging?

• Short Message Service– 160 character text message– 20% of text used for legal copy

• Ubiquitous– Over 98% of mobile phones support

SMS/MMS– 74% of all Americans have sent or

received a text message

• Cause Immediate Action– Text messages opened on average of 3

minutes within receipt

What is MMS Text Messaging?

• Multimedia Message Service– Unlimited text with images, audio, and

video

• Accessible – 98% of all mobile phones can receive

MMS messaging

• High Engagement/Response Rate– MMS drives 10x engagement than email

• 300-850 kB message

• Dynamic video resolution by handset

Mogreet APIs• Work with

– Mobile applications– Web based applications– Social media applications– Back-end enterprise services

• Include a $25 credit upon registration

• Inexpensive, pay-as-you-go pricing

• No monthly fees or minimum charges

• Easy credit card billing

• No contracts required

• Available now at https://developer.mogreet.com

Messaging API (only 1¢!)

• Only $0.01 to send (SMS) or add video, audio or photos (MMS)

• Send and receive messages in real-time

• Works on all major carriers

• Reserve your own keywords

• Shared short codes available keyword short code

What Can I Do with SMS/MMS?

• News alerts• Reminders (calendar, medications, etc)• Coupon delivery• Sweepstakes• Shipping alerts• URL and information sharing• Event notifications• Voting and polling• Surveys• Share web content to mobile

– Charlotte Russe• Mashups

– Stachify: Face.com APIs + Mogreet’s API– moTube: Youtube.com APIs + Mogreet’s

API

How it Works!• Example A: keyword + shortcode

– Drive adoption by promoting everywhere

– Provide incentives to increase opt-ins– Consider engaging questions to drive

2-way messaging– Example: Text CNN + photo to

343434

• Example B: Opt-in web forms – Collect mobile numbers via web form– Send users personalized messages

and alerts

• Text messaging is permissions based. Users opt out by texting STOP to your keyword and shortcode

MMS Multimedia Specs

Images• Excellent quality @ 640x480• Zoom in and read the small

print– Coupons, flipbooks, logos

Audio• 3-6 minutes @ 16-32kbps • 15 minute @ 5kbps.

– Podcasts, audio clips

Video• Video: 30-40 sec high quality

320x240 @ 160 kbps– Outtakes, original content

Video Transcoding API

• Easily ingest and transcode video with highest quality output possible

• Delivers the best content playback across all phones

• Content storage included

• Smart URL ensures perfect playback – http://m.mogreet.com/oc/itzh7avdz

Customize with Data, Data, Data

• Mogreet’s data API provides mobile subscriber data

• Create stronger programming with mobile database subscriber data

• Gain insights into device capabilities such as carrier, handset, OS and user phone capabilities

• Check user status (Opt In/Out)

• Retrieve user activity

Sample API requests• Ingest Image/Video

• Json Response{"response": {

"code": "1", "status": "success",

"message": "media correctly uploaded","media": {

"name": "CatsVideo","content_id": "191803","smart_url": http://m.mogreet.com/oc/itzh7avdz }

}}

• Send MMS

Hack With Us!

• Try Mogreet’s APIs today!

• Did we mention the free $25 credit?

• developer.mogreet.com

• Questions? Just ask Daniel! daniel@mogreet.com @danielyanisse