moving from dialing for dollars to tweetups & twestivals: top 10 tips on how social media can...
DESCRIPTION
You should consider Tweetup-style fundraising and/or member events … * If you are a (c)(6) association, a Tweetup lets you engage your members, support a cause and have fun. * If you are a (c)(3) nonprofit organization, a Tweetup lets you engage your donors, generate support and have fun * If your organization seeks younger members, a Tweetup helps you engage them, support a cause and have fun. From Twestival, Tweetsgiving and TweetUp4Troops, we gleaned 25 tips and techniques that are most valuable in your use of Twitter as a fundraising tool. The full list is divided into three main categories: (a) Planning a Successful Twitter-Based Campaign; (b) Growing the Campaign; and (c) Using Twitter for Your Campaign. We’ve listed the Top 10 in priority order based on crowdsourcing and participants at the 2010 Great Ideas Conference.TRANSCRIPT
Connecting Great Ideas and Great People
www.asaecenter.org
Steve DrakePresident
Drake & Company
Moving from Dialing for Dollars to Tweetups & Twestivals: How Social
Media can Engage New Donors
Top 10 List from SessionTuesday, March 9, 2010
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Tweetup Mantra:Engage. Support. Fun.
Combined with cause/purpose, social media represents a new platform for strategically driven online fund-raising that engages members or donors, supports organizations and/or causes and is fun! This session included a crowdsourcing exercise to select the Top 10 Tips, Tactics & Techniques for Tweetups & TwestivalsTM.
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If you’re with a (c)(6) association:lets you engage your members, support a
cause and have fun If you’re with a (c)(3) nonprofit:
lets you engage your donors, generate support and have fun
If you’re seeking younger members: helps you engage them, support a cause
and have fun
Tweetup Mantra:Engage. Support. Fun.
www.asaecenter.orgwww.asaecenter.org
Top 10 Tips, Techniques &Tactics1. Keep it simple/Make it easy2. Do NOT ask for $ first 3. Provide link to donate 4. Remember to thank hosts/donors/sponsors5. Be transparent/Illustrate where $ go6. Communicate personally/Tweet status regularly7. Make Web strong/Easy to navigate8. Engage existing network9. Manage volunteers10.Select hashtag(#)
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Contact Information
Steve Drake, MAPresidentDrake & [email protected]: @causeaholic and @stevedrake636/449-5050