March 2015Mozilla Foundation

Board Meeting

Section 1

2014 in review

What we did in 2014 …

Goals: grew contributors and ground game, prototyped new Webmaker mobile product. Expanded community programs by 3x.

Section 2

2015 update

Mozilla-wide goals

What: grow long-term relationships that help people and promote the open web.How: build product and empower people.

By 2017, we’ve built Mozilla Learning: a global classroom and lab for the citizens of the web.Part community, part academy, people come to Mozilla Learning to unlock the power of the web for themselves, their organizations and the world.

Mozilla Learning

2015 goals

Deepen learning networks (500 cities) andbuild mass appeal learning product (250k MAUs).Craft ambitious learning and community strategy.

Q1 highlights

Major victory in US net neutrality, with Mozilla getting 330k people to sign a petition. Launched Webmaker app at MWC. Strong interest from partners, possible link to Orange FirefoxOS launch in Africa and Middle east.

Meetings and reviews

2015 board meetings: four video meetings plus one day long FTF meeting in October.Program reviews: some board members participate in program reviews and report back to the larger group. Starts in Q1.

Section 3

Q1 updatesfyi only - feel free to raise questions

Q1 2015 goals Learning Networks

Status

Retain volunteers recruited last year (goal: 4K)Identified over 3,000 active mentors.

Launching new Mozilla Learning Networks site for mentors in April.

Test new Webmaker Clubs model in 20 cities Produced Web Literacy Basics curriculum. Deployed, tested and adapted in 24 cities.

Increase # of Hive cities to10 Grew to 11 Hive cities.Added staff to support more growth.

Q1 2015 goalsLearning Products

Status

Engagement: Increase MAUs to 5% of MUVs (baseline = 2.07%)

7.5% MUV to MAU conversion as of March 1.

Go to market: release beta of new Webmaker mobile app at MWC

Webmaker App beta well received by partners and funders at MWC.

Plus: prototype 5 "Firefox for Making" concepts

Two “Maker Fox” prototypes completed, several others under consideration.

Q1 2015 goalsCommunity and Learning

Status

Engage key MoFo community leads in development of Learning strategy

Commissioned research on Open News and MDN models. Started recruitment for

Mozilla Learning advisory board.

Start ‘radical participation’ task force Hired George Roter, former CEO of Engineers Without Boarders to lead

participation lab with Mark and Mitchell.

NB: these are joint goals w/ MoCo. May merge and add one more MoFo goal in Q2.

Run pilots to better link local volunteers / products

March 2015Mozilla Foundation

Board Meeting