mr kieran bird - general practice conference & medical

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Mr Kieran Bird William Buck Christmas Gouwland 8:30 - 9:00 Systems and Processes - Through the Patients' Eyes

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Page 1: Mr Kieran Bird - General Practice Conference & Medical

Mr Kieran BirdWilliam Buck Christmas Gouwland

8:30 - 9:00 Systems and Processes - Through the Patients' Eyes

Page 2: Mr Kieran Bird - General Practice Conference & Medical

System and Processes Through The Eyes Of The Patient

7 June, 2017

Kieran Bird

Page 3: Mr Kieran Bird - General Practice Conference & Medical

Agenda

1. Patient or client?

2. What clients don’t want

3. What staff don’t want

4. Systems & processes

5. A best practice example

6. Introductions

7. Breaking it down – clients

8. Breaking it down – staff

9. Breaking it down – back office

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Page 4: Mr Kieran Bird - General Practice Conference & Medical

Question

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Around your practice – are

they referred to as:

1. Clients

2. Patients

3. Customers

4. Some other name

Page 5: Mr Kieran Bird - General Practice Conference & Medical

I’m the expert so I’m right!

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Page 6: Mr Kieran Bird - General Practice Conference & Medical

Words of wisdom

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Page 7: Mr Kieran Bird - General Practice Conference & Medical

What clients don’t want

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Slow service

Rude / unempathetic staff

Lack of value for money

Dirty surrounds

Poor communication

Page 8: Mr Kieran Bird - General Practice Conference & Medical

What staff don’t want

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Lack of clarity

Poor management

Bickering

Lack of teamwork

Drama

Page 9: Mr Kieran Bird - General Practice Conference & Medical

Systems and processes

"In order for any business to succeed, it must first become a system so that the business functions exactly the same way every time down to the last detail“ - Rick Harshaw, CEO, y2marketing.

Aim – everything done exactly the same every time.

Think of this statement in relation to your practice.

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Page 10: Mr Kieran Bird - General Practice Conference & Medical

Everything done exactly the same every time – why?

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1. Better client experience

2. Easier to manage

3. Differentiate from competitors

4. Assists in training and induction of staff

5. Eliminates duplication

6. Increases efficiency

7. Open and transparent workplace

Page 11: Mr Kieran Bird - General Practice Conference & Medical

McDonalds – a business built on systems and processes

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• The secret to effective “Systems and Processes”

• What McDonald's realized early on – people make systems and processes work!

• Key to the people is motivation.

• Key to motivating staff is the right management.

Page 12: Mr Kieran Bird - General Practice Conference & Medical

What McDonalds has done

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Put order into the preparation of fast foods

Standardised everything

Centralised the quality expectations

Taken away discretion from the employee

McDonald’s bible – its System and Processes Manual

Management then provide training and supervision.

Page 13: Mr Kieran Bird - General Practice Conference & Medical

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You can’t

compare a

doctors surgery

to McDonalds!

Why, because

they are

patients not

clients?

Page 14: Mr Kieran Bird - General Practice Conference & Medical

Is this accurate?

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While most everyone experiences some degree of

nervousness when it comes to seeing their doctor, for

many people the time spent waiting for their appointment

is a very stressful situation. The longer they wait, the

more anxious they become. As they become more

stressed and anxiety builds, the waiting time seems

longer and the time seems to pass slower causing them

to become even more stressed.

Page 15: Mr Kieran Bird - General Practice Conference & Medical

The welcome

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Question:

When arrive in your surgery,

generally do they seem to be?

1. Happy

2. Anxious

3. Stressed

4. Calm

Page 16: Mr Kieran Bird - General Practice Conference & Medical

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OK what should our goal

be?

Fast, efficient

service delivered

with empathy and

compassion!

Page 17: Mr Kieran Bird - General Practice Conference & Medical

Breaking it down - clients

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Front office function- Phones

- Reception

- Payments

- Emails

Client records- Recording

- Access

- Review

Consultation- Welcome

- Examination

- Communication

- Billing

- Follow-up

Communication- Who?

- What?

- When?

Page 18: Mr Kieran Bird - General Practice Conference & Medical

Three Short Cuts to World Class Service

1. The welcome and greeting

2. Rule of 24

3. Rule of 5

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Page 19: Mr Kieran Bird - General Practice Conference & Medical

Breaking it down - Clients

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Front office function- Phones

- Reception

- Payments

- Emails

Client records- Recording

- Access

- Review

Consultation- Welcome

- Examination

- Communication

- Billing

- Follow-up

Communication- Who?

- What?

- When?

Page 20: Mr Kieran Bird - General Practice Conference & Medical

Breaking it down - Staff

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Management- Culture and values

- Motivation

- Interface with owners

Hiring & Induction- Recruitment

- Remuneration

- Induction

Training- Expectations

- Internal training

- External training, courses &

conferences

Appraisal & Performance

Management- Appraisal process

- Setting of KPI’s

- Disciplinary processes

Page 21: Mr Kieran Bird - General Practice Conference & Medical

Breaking it down – Back office

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Accounts & finance- Preparation of accounts

- Billings

- Paying creditors, chasing

debtors

- Managing cash-flow

- Payment of wages

Premises- Liaising with landlord

- Car parking

- Inviting front of premises

- Cleanliness

- Repairs & maintenance

Stock- Stock records

- Re-ordering stock

- Stock security

- Liaising with suppliers

IT- Liaising with IT provider

- Managing equipment

- Ordering new equipment

- Repairs & maintenance

Page 22: Mr Kieran Bird - General Practice Conference & Medical

Systems and processes manual – the solution?

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Your Systems and

Processes Manual

Page 23: Mr Kieran Bird - General Practice Conference & Medical

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