(muigwithania.com)opinion poll on constitution(april 2010)
TRANSCRIPT
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8/9/2019 (Muigwithania.Com)Opinion poll on Constitution(April 2010)
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2010. Synovate Ltd. All rights reserved.
The concepts and ideas submitted to you herein are the intellectual property ofSynovate Ltd. They are strictly of confidential nature and are submitted to you underthe understanding that they are to be considered by you in the strictest of confidenceand that no use shall be made of the said concepts and ideas, includingcommunication to any third party without Synovates express prior consent and/orpayment of related professional services fees in full.
Steadman now Synovate
MINI-SPEC
REFERENDUM
April 2010 Report
Date: 24th April 2010
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Methodology
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POLL METHODOLOGY
Sample Size 2,003
Margin of error +/- 2.2%
Target population Kenya adult aged 18years and above
Sample distribution Nationally representative
Data collection methodology Computer Aided TelephoneInterviewing (CATI)
Survey field dates 21st 23rd April 2010
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3SPEC April 2010 Synovate 2010 Steadman now Synovate
How important do you think it is for Kenya to have a newconstitution?
Base: 2003(All respondent)
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4SPEC April 2010 Synovate 2010 Steadman now Synovate
How much do you know about the draft constitution?
Base: 2003(All respondent)
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How much do you know about the draft constitution? by Province
Base: 2003(All respondent)
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How much do you know about the draft constitution? by Setting & Gender
Base: 2003(All respondent)
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How much do you know about the draft constitution? by Level of Education
Base: 2003(All respondent)
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Who has influenced your opinion on draft constitution themost?
Base: 2003(All respondent)
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Based on what you know about the draft constitution, isthere anything at all that you do not like or support?
Base: 1729(Those know something about thedraft constitution) .
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% Saying Yes
Based on what you know about the draft constitution, isthere anything at all that you do not like or support? ByProvince
Base: 1729 (Those know something about thedraft constitution).
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Based on what you know about the draft constitution, isthere anything at all that you do not like or support?
Base: 1267 (Those who support the draft constitution in thereferendum).
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Do you support the inclusion of Kadhi courts in the draftconstitution?
Base: 2003(All respondent)
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Do you think Christian leaders are justified to run a 'No'campaign in regards to the draft constitution?
Base: 2003(All respondent)
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How would you vote in the referendum on the draftconstitution?
Base: 2003(All respondent)
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How would you vote in the referendum on the draftconstitution? by Knowledge of Content.
Base: 2003(All respondent)
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How would you vote in the referendum on the draftconstitution? by Province
Base: 2003(All respondent)
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What is the main reason you havent made up your mind?
Base: 376(Those still Undecided)
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The target population for this survey was all Kenyan adults aged 18 and above (voting
age). A sample size of 2,003 respondents was drawn, using a 35:65 urban to rural ratio.
The margin of error attributed to sampling and other random effects of this polls sample
size is +/- 2.2 % margin at 95% confidence level. This sample size is large enough tomake reliable estimates on the target population opinion. The fieldwork for this survey
was conducted between 21st-23th April 2010.
Data were collected through Computer Assisted Telephone Interviewing (CATI). CATI is
a call-centre approach towards survey interviewing, and consists of two systems: (1) a
computer system (both hardware and software) for administering electronic
questionnaires, and (2) a telephone system for contacting the respondents. The
advantage of this methodology is that it is fast and accurate with responses entered into
computers as the phone interviews were being conducted.
POLL METHODOLOGY
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To administer SPEC survey on CATI, a database of 50,000 Kenyans aged 18+ wasused. This database has been accumulated over time by Steadman Synovate (andis continuing to be augmented). In this database, comprising the sampling frame,respondent information such as demographics and geographical location was
collected, including ownership of/access to mobile phones, allowing thoserespondents to be contacted by this (CATI) method. To achieve the sample for thisopinion polls, a randomized multi-stage stratified design using probabilityproportional to size (PPS) on this database was used. Doing this ensuredgeographical representation, i.e., explicitly in terms of province and setting(urban/rural) to match the sample structure of previous polls and implicitly reflectingthe distribution of population over Kenyas districts.
During the interview process, those who were not reached at the first attempt (eitherbecause the number was busy or the call did not go through), automaticappointments/call backs were programmed by the CATI software. In the event thatno contact was made after 5 attempts on different days and times, this number wassubstituted.
POLL METHODOLOGYContinued
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The data collection involved the use of an electronic semi-structured questionnairehaving both open and closed-ended questions. The survey questions were structured
so as to allow for a broad range of opinion-options, including no opinion. This
eliminates bias in the way the questions are asked, and responses captured.
Strict quality control measures for data collection were applied. The CATI
Supervisors made a minimum of 15% back-checks to ascertain whether the calls
were actually made and if the responses given were correct.
POLL METHODOLOGY
Continued (II)
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