MUSIC MAGAZINESAudiences

Who Reads Music Magazines?

• I think that people who read music magazines are most

likely people that are very interested in a particular type of

music. There are different types of music magazines,

rock, dance, classical etc. A persons interests and music

taste will influence which genre of magazine they read, for

example, ‘moshers’ will stereotypically read rock music

magazines, and will have certain expectations of the

magazine. People may read a magazine due to a well

known or liked artist being in it. Musicians may read

magazines, as they are very interested in music.

Why Do People Read Music Magazines?

• There are many reasons people read music magazines.

They may be interested in a particular artist starring in the

magazine and want to find out more information about

them. They may be new to the genre and want to find out

more about the style, music, the stereotypical conventions

of that genre.

• Blulmer and Katz uses and gratifications theory has many

reasons why people may read music magazines…

Blulmer & Katz : Uses and Gratifications

Theory• Diversion; escape from everyday problems and routine

• Personal Relationships; using media for emotional and other interaction, e.g., feeling like the reader knows the person they’re reading about

• Personal Identity; finding yourself reflected in texts, learning behavior and values from text.

• Surveillance; Gaining Information

• Entertainment; provided with amusement/enjoyment

THESE COULD ALL BE REASONS FOR READING A MUSIC

MAGAZINE.

Music Genres

Rock Indie

Pop

Classical

Rap

Grime

R n’ B

Soul

JazzDance

Drum and Bass

Dubstep

AN

D M

AN

Y M

OR

E!

How Genre is Represented

As you can see from the last slide, genres are represented in different ways; the conventions of the magazine depend on the target audiences expectations, taste, demographics etc. For Example.

This magazine ‘mixmag’ is a dance music

magazine. The bright, lumionous colours

are stereotypical of a dance music mag-

azine. It’s target audience is young peo-

ple, into partying and music. The well

known ‘party island’ Ibiza is mentioned,

another convention of dance music, as a

lot of the music comes/is played there.