music video - why we make them
TRANSCRIPT
Welcome to a new unit
In this unit you will:
• Learn the different reasons why music videos are made
• Learn how music videos are made
• Plan a music video
• Film & edit a music video
By the end of the unit
You will have produced:
• 2 written reports on music videos
• 1 pre-production portfolio
• 1 final video, edited
The music video helps to advertise the
products which form the artists brand
Artists
brandAlbum Single
Music video merchandise
Task 1
Working alone
Watch the following 3 videos (on
Moodle) and evaluate their purposes,
writing up your findings:
1. Little Mix - DNA
2. Macklemore – Same Love
3. Britney Spears – Hold It Against Me
45 mins
Task 2
Working alone
Brainstorm all the different places you
can watch music videos. Explain why
you think there are more places to
watch music videos now, and why that
is a good thing.
15 mins