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    Booming Wellness Industry In IndiaPosted in Health news, Wellness on 08/29/2009 01:54 am by

    khushboo.shah According to a FICCI Ernst & Young report: At the end of 2008,

    the wellness services market stood at Rs 11,000 crore and thewellness products industry was around Rs 16,000 crore. With anoverall estimated CAGR (compound annual growth rate) of over20% till 2012,

    The report classifies the wellness industry into seven coresegments as depicted below:

    http://carethics.com/booming-wellness-industry-in-india.htmlhttp://carethics.com/category/health-newshttp://carethics.com/category/wellnesshttp://carethics.com/category/wellnesshttp://carethics.com/category/health-newshttp://carethics.com/booming-wellness-industry-in-india.html
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    Wellness Centre is a healthcare facility that would addressimprovement or maintenance of physical form, enhancementof functions or improvement of beauty of human beings. For

    e.g. Gymnasiums, Spas, Skincare Centres, Cosmetic Care

    Centres, Fitness Centres, Immunization Centres, ExecutiveHealth Check up Centres with associated advice, Ayurveda

    Centres etc

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    Accreditation of Wellness Centre

    Accreditation of Wellness Centre is a public recognition by aNational Healthcare

    Accreditation Body, of the achievement of accreditation standardsby a

    Healthcare Wellness Organization, demonstrated through anindependent

    external peer assessment of that organizations level ofperformance in relation

    to the standards. In India, Heath System currently operates within an environment

    of rapid social,

    economical and technical changes. Such changes raise theconcern for the

    quality of health care. Wellness Centre is an integral part of healthcare system.

    Accreditation would be the single most important approach forimproving the

    quality of Wellness Centres. Accreditation is an incentive toimprove capability of

    national Wellness Centres to provide quality of care. NationalAccreditation

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    Benefits of Accreditation

    Benefits for Customers/patients

    Customers are the biggest beneficiary among all the stakeholders.Accreditation

    results in high quality of care and customer safety. The customersare serviced

    by credentialed staff. Rights of customers are respected andprotected.

    Customer satisfaction is regularly evaluated.

    Benefits for Wellness Centres Accreditation in a Wellness Centre stimulates a continuous

    improvement. It

    enables the Wellness Centre in demonstrating commitment toquality service. It

    raises community confidence in the services provided by the

    Wellness Centre. It also provides opportunity to wellness unit to benchmark with the

    best.

    Benefits for Wellness Centre Staff

    The staff in an accredited Wellness Centre is a satisfied lot as it

    provides for continuous learning, good working environment, leadership and

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    NABH Standards

    NABH Standards for Wellness Centres prepared by technicalcommittee contains

    complete set of standards for evaluation of Wellness Centres forgrant of

    accreditation. The standards provide framework for quality of carefor patients

    and quality improvement for Wellness Centres. The standards helpto build a

    quality culture at all level and across all the function of Wellness

    Centre. NABH Standards has ten chapters incorporating 84 standards and 396objective

    elements.

    Outline of NABH Standards

    Patient Centered Standards

    Access and planning of Services (APS)

    Customer Right and Education (CRE)

    Care of Customers (COC)

    Management of Medication, Consumables and Equipment(including

    Instruments) (MOMCEI)

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    Assessment Criteria

    A Wellness Centre willing to be accreditedby NABH must ensure the

    implementation of NABH standards in itsorganization.

    The assessment team will check theimplementation of NABH Standards in

    organization. The Wellness Centre shall beable to demonstrate to NABH

    assessment team that all NABH standards,as applicable, are followed.

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    Preparing for NABH Accreditation

    The management of the Wellness Centre shall first decide aboutgetting

    accreditation for its Wellness Centre from NABH. It is important for

    a Wellness Centre to make a definite plan of action for obtaining accreditation

    and nominate

    a responsible person to co-ordinate all activities related to seekingaccreditation.

    An official nominated should be familiar with existing WellnessCentre quality

    assurance system.

    Wellness Centre shall procure a copy of standards from the NABHSecretariat

    against payment. Further clarification regarding standards can be

    got form NABH Secretariat in person, by post, by e-mail or on telephone.

    The Wellness Centre looking for accreditation shall understand theNABH

    assessment procedure. The Wellness Centres shall ensure that the

    standards are implemented in the organization.

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    Wellness is a state of optimal healthcovering physical, mental, social aspectsof an individual.

    Wellness center is an healthcare facility

    that provides scientifically proven physicalinterventions with repeatable positiveoutcomes for improvement ormaintenance of physical form,enhancement of functions or

    improvement of beauty* for achieving thestate of wellness of an individual.(Gymnasiums, Spas, Skincare Centers,Cosmetic Care Centers, Fitness Centers,Immunization Centers, Executive Health

    Checkup Centres with associated adviceetc

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    The accreditation programme for thewellness centres is the need of the hour.Modern lifestyle has been the stimulus forthe growth of diseases especially amongst

    the younger population. The wellnessindustry has responded to the change,shifting focus from curative healthcare topreventive healthcare. With no guidelinesand quality standards present in the field,

    our effort will definitely prove to be theguiding light. Though accreditation is avoluntary process, it is an effectivemethod used by organisations for externalpeer evaluation of their systems and

    processes and this differentiates themfrom the unaccredited peers.

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    Our main goal is to have a healthy Indiawhether it is by our Hospital AccreditationProgram, Wellness Accreditation Program orany other programs. We want to cover theentire health spectrum ensuring evidencebased and protocol driven practices for publicsafety. Wellness centres encompasses variousprinciples of health promotion, nutrition,fitness, beauty, rejuvenation and otherlifestyle enriching protocols. It may involve

    modern as well alternative medicine thusproviding holistic care. Our standards focuson all aspects of service delivery likecustomer rights and education, infectioncontrol practices, trained and experiencedstaff, infrastructure and environment safety. Italso mandates all statutory and regulatory

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    We have a three phase model. Phase I has amultiple city launch of the AccreditationProgramme for Wellness Centres. Phase IIintroduces awareness programmes

    throughout the country. We will alsoconduct awareness programmes invarious organisations training their stafffor the NABH Accreditation Standards.Phase III provides for Assessor Training

    Courses throughout the country. It isusually a five-day training programme,organised at predetermined intervals.Moreover, we have regular newspaperadvertisements, programmes, articles,

    conferences, mailers etc being sent outfrom time to time

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    India's market for wellness servicesare valued at Rs 110 billion (US$2.2 billion) and has been projected

    to grow at an annual rate of 30-35per cent. Surely with theAccreditation Program for Wellness

    Centres would go a long way inenhancing the growth andcredibility of the wellness industryin India and also build consumertrust in a wellness brand.

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    Prepared by NABH, a constituent board ofQuality Council of India (QCI), the standard forhealth and wellness are applicable foraccredited healthcare and wellnesscompanies offering services to consumers inIndia . Girdhar Gyani, secretary general QCIsaid, Indian wellness standards are first of itskind. They cover all aspects of healthcare andwellness. He added, These would coveraspects like technology, trained manpower,

    infrastructure, customer safety, processesand controls among many others, statutoryand regulatory compliance. The standardswould lay down stringent regulations forservice providers to obtain mandatory fullaccreditation of the total services offered.

    In what has been desired for long to keep the standard of wellness centres

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    In what has been desired for long to keep the standard of wellness centresin check, accreditation standards for wellness centres has been jointlyreleased by the Federation of Indian Chambers of Commerce andIndustry (FICCI), the Quality Council of India (QCI) and NationalAccreditation Board for Hospitals and Healthcare Providers (NABH).Speaking about the standards, Dr. Girdhar Gyani, secretary general,

    Quality Council of India, & CEO, NABH (National Accreditation Board forHospitals and Healthcare Providers) said, "India has often deliveredhighest level of tertiary care services which are comparable to the bestin the world. However the stigma of quackery in providing healthcareservices must be stamped out by building credibility for the servicesoffered in the wellness space in the country." The standards werereleased at a meeting on "Accreditation Programme for Wellness

    Centres", organised by FICCI jointly with Quality Council of India andNABH.

    Stressing on the need for self-regulation by all the players in the wellnessindustry, Dr. Gyani added, "Every player should adopt best practicesand adopt self-discipline to become a role model. Whatever regulatorymechanism that is made will only improve the level of adoption ofstandards which most of you are already following." He further

    observed "Customers are the biggest beneficiary among all thestakeholders. Accreditation results in high quality of care and customersafety. Customer satisfaction is regularly evaluated. It stimulatescontinuous improvement enabling the wellness centre in demonstratingcommitment to quality service. It raises community confidence in theservices provided by the center and provides an opportunity to wellnessunit to benchmark with the best." Milind Soman, model, actor, andfounder, Breathe Fitness, said, "Regulation in the wellness industry is amust if la ers who are there to make mone uickl b whatever

    C t f H lth d

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    Concept of Health andWellness

    Wellness defined by Hatfield as; the concious and deliberate process

    by which people are actively involved inenhancing their well-being: intelectual,

    physical, social, emotional, occupationaland spiritual.

    Wellness is considered to be the positive

    component of good health whichreflects how one feels as well as onesability to function effectively.

    C t f H lth d

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    Concept of Health andWellness

    Hettler, described 6 dimensions ofwellness which relate to;

    Physical fitness and nutrition Emotional well-being Intellectual well-being Social, family, community and

    environment Occupational aspects, and Spitirual, values and ethics.

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