nagap presentation 4 26-2013
DESCRIPTION
National Assoication of Graduate Admissions ProfessionalsTRANSCRIPT
Embry Riddle Aeronautical University
James L. Goonan, DirectorInternational & Graduate Admissions
Phone 386-226-7178Email: [email protected]
The World’s Leader in Aviation and Aerospace Higher Education
University at a Glance• 100% Resources Dedicated to Aviation and Aerospace • It is the only fully accredited, aviation-oriented
university in the world.• Daytona Beach has 5,100 students, 864 international
17%• Approximately 600 graduate students and 200 are
international• Safe Campus Environment• Teaching University with Small Classes (Average 27)• 16:1 Student to Faculty Ratio• Classes are all taught by professors and not teaching
assistants
Graduate ProgramsCollege of Engineering
Master’s
Aerospace Engineering
Mechanical Engineering
Electrical & Computer Engineering
Software Engineering
Unmanned & Autonomous Systems
Ph.D.
Aerospace Engineering
College of Aviation
Master’s
Aeronautical Science
Aeronautics
Ph.D.
Aviation
Graduate Programs
College of Arts & Sciences
Master’s
Human Factors & Systems
Ph.D.
Engineering Physics
College of Business
MBA
Business Administration
Aviation Management
MS
Aviation Finance
Enrollment Snapshot
33,000 undergraduate and graduate students on three campuses
Daytona Beach, FL 5,200
17% of Ugrad Int’l.
34% of Grad Int’l. Prescott, AZ 1,700 Worldwide Campus 26,000
Daytona Beach CampusGraduate Students
2009 2010 2011 2012 New 144 175 204 162 Int’l. 143 169 174 201 Total 506 593 608 586
New +16% since 2009 Int’l. +40% since 2009
Steady Growth of International Students at Daytona Beach
2009 2010 2011 2012
Total 713 788 814 864
+23% since 2009
Annual Marketing Plan
Overview
International Situational Analysis
Open Doors, Student Mobility Trends,
Perceptions of Int’l Students,
Economic/Currency, Industry Forecasts,
US Graduate Enrollment Trends (CGS)
Target Markets, Objectives, Marketing Activities, Budget
Targeted Countries in Emerging Markets
Saudi Arabia UAE Scandinavia / Nordic Countries:
Sweden, Norway, Denmark, Iceland
Marketing Strategies & Activities Embassy visits to identify needs and special cohorts
(e.g., military, Saudi Airlines, etc.) Get contacts for placement officers in home countries Assistance in getting appointments Liaise with EducationUSA to gather further information
and identify recruitment events Schedule meetings with placement agencies in target
countries Communicate with prospects and convert to enrolled
students
Contact information:
James L. Goonan Director of International & Graduate
Admissions
Office (386) 226-7178Toll Free (800) 862-2416