namji kim korea invention promotion association [email protected] 82-2-3459-2779 strategies and...

Namji KIMKorea Invention Promotion [email protected] 82-2-3459-2779

Strategies and Programs Strategies and Programs for IP Education of KIPAfor IP Education of KIPA

ContentContent

1.1. IntroductionIntroduction to KIPAto KIPA

2.2. IP Education of KIPAIP Education of KIPA Off-line EducationOff-line Education www.ipcampus.net On-line EducationOn-line Education www.ipacademy.net

International Cooperation ProjectInternational Cooperation Project http://global.ipacademy.net

Originally founded in 1973 as an association

Re-established by Government in 1994 under the provision of the Invention Promotion Act

Non-profit organization

To promote invention and innovative activities in Korea

To protect and support inventors

To optimize human resources

Establishment

Purpose

1. Introduction to KIPA1. Introduction to KIPA

To promote the nation’s intellectual property rights To commercialize patent technology To implement projects in the interest of inventors through an efficient system

To Maximizethe value of IP

To train theNext Generation’sHuman Resources

on IP

To createa New

Generationof Invention

Culture

To build a facilitating foundation to conduct strategic performances with continuous innovative activities

Mission

Strategic Goals

1. Introduction to KIPA1. Introduction to KIPA

2. IP Education of KIPA2. IP Education of KIPA

Trainingthe Next

Generation’sHuman Resources

on IP

• Off-line Education

www.ipcampus.net

• Off-line Education

www.ipcampus.net

Various Human Resources

Abundant Experience in IPR education

• On-line Education

www.ipacademy.net

• On-line Education

www.ipacademy.net

• International CooperationProject

http://global.ipacademy.net

• International CooperationProject

http://global.ipacademy.net

IP off-line education launched in 1973 as a forerunner of IP education in Korea

47 courses in 2009, over 40 courses annually

Diverse courses from basic to advanced

“IP Fundamental, US Patent System, Patent Specification, Patent Strategy, Patent Application, Design & Trademark Strategy, Patent Management, Patent Information, etc.”

Main target : employees in the patent division company or the patent office

* Annually about 1,500 participants participate in our offline education.

About 300 ~ 400 US$ for 5 day courses. The government subsidizes some of the course.

2. IP Education of KIPA2. IP Education of KIPA Off-line Education : Off-line Education : www.ipcampus.netwww.ipcampus.net

On-line Education : On-line Education : www.ipacademy.netwww.ipacademy.net


IPAcademy participants growth (2002-2008) , Over 140 online contents


< The number of Participants >

MainTarget



- College of Engineering : IP Fundamental, Patent Information, Patent Specification, Patent Information, etc- College of Design : Design Protection, Protective Strategy for Design Rights- College of Law : IP Fundamental, Patent Infringement, International IP Rights

Customized curricula for colleges of Engineering, Law, and Design

- Online and Offline tutoring services to handle Q&As- Development curricula

Providing schools with IP experts and support for operating course

Blended learning (online + offline course)

- Separate websites for each group ex) http://korea.ipacademy.net for Korea University

Credit courses are provided based on an academic exchange agreement

97 courses, 13,039 participants in 2008

- Invention courses for elementary, middle, and high school students


Education for Invention and Creativity

Customized courses for Inventive talents

Invention courses on IP for specialized high schools

Invention courses for parents to help teach their kids

91 Schools and 151,858 students attended in 2008


IP package courses for SMEs

- Nurturing human resources for practical management of IP in SMEs- Online education → Offline education → Review online education

IP e-learning system only for SMEs in cooperation with local 29 IP centers

- Grouping courses into Basic, Intermediate, and Specialized level

- Recent policy emphasizes on SMEs in Korea

IP package service for public R&D institutes

KIPO Academy for re-education of patent examiners

- Samsung Heavy-industry, LG Life Sciences, POSCO, Hyundai Autonet, etc.

51 firms, 10,040 participants including (2008)


Enterprise

Job division

Patent

Design

Trademarks

Act Patent searching & analysis

Claims Infringement

Utilization of patent information : Value of patent information

Patent Act Patent

application for USA

Design & Brand strategies for successful company

Design IP Protection strategies

R&D

Engineers

Utilization of patent information

Understanding patent claims

Searching Patent information

Drafting patent claims

Drafting patent claims

- electric, S/W -

biotechnology - chemical - BM patent

Trademark application

Judgment of patent infringement

Interpreting patent claims

Judgment of patent infringement

Interpreting patent claims


Customized courses for school teachers

Education courses for nurturing elementary, middle, and high school teachers

1,089 participants in 2008

- Special education for inventions- Invention mentoring- Idea development technique- Guideline for teaching inventions to elementary students

DL-KL-101 Course (WWA-KIPO-KIPA)DL-KL-101 Course (WWA-KIPO-KIPA)

IP Xpedite (APEC-KIPO-KIPA)IP Xpedite (APEC-KIPO-KIPA)

GlobalGlobal E-learning Contents on IPE-learning Contents on IPUnder the international cooperation with APEC and Under the international cooperation with APEC and

WIPOWIPO

International Cooperation Project : International Cooperation Project : http://global.ipacademy.nethttp://global.ipacademy.net


IP Panorama(SME-KIPO-KIPA)IP Panorama(SME-KIPO-KIPA)

Course Opearation – http://global.ipacademy.netCourse Opearation – http://global.ipacademy.net


Korea Invention Promotion Assocoation


Outline

ExternalPurposeExternalPurpose

- Importance of IPR in trade and investment

- Increasing needs to share information and experience on IPR utilization

InternalPurposeInternalPurpose

- Prevent duplicated investment on R&D

- Necessity of utilizing IP information



> Module 1 : Value of IP Information> Module 2 : Characteristics of the IP Systems of Major Countries> Module 3 : IPR Database Source> Module 4 : Understanding and Searching for Patent Information> Module 5 : Understanding and Searching for Trademark Information> Module 6 : Patent Indicators> Module 7 : Patent Map> Module 8 : Preparation of Patent Maps> Module 9 : Advanced Searching for Patent Documents Using an IPC and an F-term> Module 10 : International Application through the PCT System and its Strategies> Module 11 : International Trademark Application through Madrid System and its Strategies > Module 12 : Interpreting and Drafting Patent Documents in the US> Module 13 : Interpreting and Drafting Patent Documents in Japan and Korea> Module 14 : Interpreting and Drafting Patent Documents in EPO and Australia





Participation: 30 trainees from 15 APEC economies Rate of attendance and participation: 100% Customer satisfaction: 89.24 points/100

Participation: 466 trainees from 18 APEC economies

Successful completer: 172 trainees, 37% of total participants (232 trainees participated in the final exam)

Customer satisfaction: 85.11 points/100

Online Course Offline Course in Korea

+


Background

- Providing Korean university students with a joint e-learning course through exclusive website for each university.- Granting a specialized certificate in the names of WIPO-KIPO-KIPA.- Providing great opportunity to participate in WIPO Summer School.

• Developed by KIPA• Korean course• Focused on IP cases• Off-line lecture is provided

• Developed by WWA• English course• Focused on IP theories

DL-101 KL-101

DL-KL-101 CourseDL-KL-101 Course

DL-KL-101 Course (WWA-KIPO-KIPA) DL-KL-101 Course (WWA-KIPO-KIPA)

Contents


+

- In 2008 : 1,189 students

- Total amount : 2,974 students have attended (2005~2008)

- WIPO Summer School (2006 - 2009) planned for encouraging IP education in universities

Current Status


DL-KL-101 Course (WWA-KIPO-KIPA) DL-KL-101 Course (WWA-KIPO-KIPA)

- Providing SMEs, universities, and citizens of the world with practical and business orientated IP-related knowledge through the advanced e-learning technology of Korea

Main Goal

- Storytelling methods

: Various stories and characters appear : Contains specialized learning contents in accordance with story flow : Shows how actors solve problems related to IP

Characteristics

KIPA’s contribution for IP Panorama

- To make IP Panorama, KIPA has followed a lot of steps. : Script assessment, Creation storyboard, Narration description, Design, Programming, etc.

(SME-KIPO-KIPA) (SME-KIPO-KIPA)


Modules

Module 1 : Importance of IP for SMEs

Module 2 : Trademarks and Industrial Designs

Module 3 : Inventions and Patents

Module 4 : Trade Secrets

Module 5 : Copyright and Related rights

Module 6 : Patent InformationModule 7 : Technology Licensing in a Strategic

Partnership

Module 8 : IP in the Digital Economy

Module 9 : IP and International Trade

Module 10 : IP audit



New modules

Module 11 : IP ValuationModule 12 : Trademark Licensing



Utilization of IP Panorama in KoreaUniversity & Graduate

schoolUniversity & Graduate

school

Provides both on-line course(IP Panorama) and off-line course(by IP experts)

Customized curricula for colleges of Engineering, Law, and International Division

Credit courses are provided based on an academic exchange agreement.

2007 : 169 students, 2008 : 813 students

Certificates are given after evaluation.

Week on/off-line theme contents type

1st

9/4Off-line

IP for business in knowledge-driven society

Orientation- Introduction of intellectual property (IP) for business - Importance of IP management

2rd

9/11Off-line

Development of technology and patent

- The basic of patents (International and domestic views)What is patent, how to protect patent and how to utilize patent for your business

3nd

9/18On-line

(module1,2)- Invention and patent (A story about Fox Telecom's folder mobile phone) self-study

4th

9/25On-line

(module 3)- Trademarks and Industrial Designs (A story of Seona and its MP3 player) self-study

5th

10/2Off-line

Trademarks and industrial designs

- The basics of trademarks and industrial designs (International and domestic views)

-The role and importance of trademarks and industrial designs for creating and strengthening the brand of your business.

6th

10/9Off-line

Trade secrets and copyright

- How to protect confidential information of company- The basic concepts of copyright and related rights

7th

10/16On-line

(module4,5)-Trade secrets (A story about the leak of trade secrets of Fox Telecom)- Copyright and related right (A story about Seona’s copyright infringement)

self-study

8th

10/23Off-line Patent Information

- The concept, role and importance of patent information - Practice in patent information search (Keyword searching)

Special lecture(Direct of WIPO SMEs)

9th

10/30Midterm Term paper

10th

11/6Off-line

Strategic Technology Licensing

- The concept, strategies and main considerations of licensing- The case study on technology licensing

11th

11/13On-line

(module6)- Patent Information (A story about the development of new digital camera in Tolmnex)

self-study

12th

11/20On-line

(module7)- Technology licensing in a strategic partnership (A story about technology licensing between Tolmnex and Picmara)

self-study

13th

11/27on-line

(module9)- IP and international trade (A story about Knoxx Electronics) self-study

14th

12/4Off-line

Strategic IP management in the overseas market

- The protection and management of IP in the export market- IP in international outsourcing

15th

12/11on-line

(module 8, 10)- IP in the digital economy (A story about online market of Saomink)- IP audit (A story about IP audit of Knoxx Electronics)

self-study

16th

12/18Final exam Multiple-choice test (in English)


University & Graduate school

University & Graduate school Sample curriculum



Essential course for newly certified IP lawyers

2007 : 65 attorneys , 2008 : 201 attorneys(mandatory) 2009 : 201 attorneys(mandatory)

Utilization of IP Panorama in KoreaNewly certified IP

lawyersNewly certified IP

lawyers

Utilization of IP Panorama in Korea FirmsFirms

Operating by subject catalog

Posco, Samsung electronic and Hyundai companies operate IP Panorama course.

2008 : 127 workers , 2009 : 500 workers(expected)


IP Panorama in the official languages of the UN will be developed by WIPO,KIPO and KIPA

- From 2009 to 2012

- IP Panorama in Arabic in 2009

- Both KIPO and WIPO own the copyrights.

- KIPA is responsible of being the main-developer of the content.


IP Panorama in Thai was developed.

IP Panorama in Polish will be developed by the Polish Patent Office, KIPO and KIPA.

IP Panorama in Mongolian will be developed in 2010.


GibsonIP Lawyer

JuneMarketing strategistof Fox Telecom

CalvinCEO of Fox Telecom

EstherIP teammanager

SamanthaDesignerof Fox Telecom

BenitoEngineerof Fox Telecom

CarlyCEO of Mobile Shot

Thank youThank youNamji KIM

[email protected]

namji kim korea invention promotion association [email protected] 82-2-3459-2779 strategies and...

Documents

ip offline education

ip education of kipa

forerunner of ip education

offline education

ip experts

value of ip

patent strategy

patent information