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National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast Technologies Presented by: Paul Klein, Exec VP, International Sales & Marketing Prepared For: 2012 Emergency Alerting Policy Workshop 1

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Page 1: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in

Multi-Language Cross-Border Scenarios Prepared by:

Mark Wood, CTO, CellCast TechnologiesPresented by:

Paul Klein, Exec VP, International Sales & Marketing

Prepared For:

2012 Emergency Alerting Policy Workshop

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Page 2: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

The Rewards of Progress

1. Pre-CAP = No Unified Standard!2. CAP arrives - Uniform coding possible:

a. Generating emergency communications in CAP puts the burden of dissemination on delivery systems and devices

b. The expectations for more precise geo-targeted, mass message delivery have increased

c. Volume and reasons for sending messages growsd. All emergency response is local. Ergo, jurisdictions

develop their own priorities and rules to reach people in the emergency manager’s endangered areas

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Page 3: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

The Rewards of Progress (cont.)

3. Emergencies do not respect borders, jurisdictions must.

4. Delivery systems and devices to accept CAP instructions proliferate

5. Neighboring jurisdictions have some practices and expectations about notification in common and some that differ

6. Policy and enforcement issues arise

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Page 4: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast
Page 5: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Main Policy Decisions Needed(Blue = policy need)

1. The polygon created by the message origination system may have several jurisdictions within it.

a) separate polygons required for separate jurisdictionsb) separate jurisdictions require separate policies c) these separate policies need enforcement to be

effectived) the receiving jurisdiction’s policy governs what final

message is deliverede) an Aggregator enforces policies

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Page 6: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Main Policy Decisions Needed(Blue = policy need)

2. CAP SAME codes/ Event Codes must be converted according to policy set by each message “receiving jurisdiction”.

3. Policy for language translation & multicast (such as cell broadcast) channel selection is set according to regional policy in each “receiving jurisdiction”.

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Page 7: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

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Page 8: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Polygon Parsing

1. Different jurisdictions can fall within one polygon. Each jurisdiction may have its own separate policies.

2. Splitting polygons into separate ones and enforcing possible disparate policies between them requires an Aggregator.

3. The jurisdiction to receive a message has authority over policy always.

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Page 9: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Separate Jurisdictions=Separate Policies

1. 1 disaster + 2 countries affected= 2 sovereignties + 2 sets of policies.

2. Separate jurisdiction=separate policy=separate enforcement.

3. Local policy regarding important local preferences such as languages used or the mix of alert technologies to be used are determined by the local authority.

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Page 10: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Coding & Language1. In the USA, CAP messages have SAME codes which are

used to create pre determined message text and “channel” parameters for its CMAS (Commercial Mobile Alert System) emergency mass notification system.

2. In Canada, CAP messages have ‘Event Codes’, which have different text than SAME codes.

3. In Canada simultaneous translation into both English and French is required on an equal basis.

4. A correlation of equivalents between the two event coding systems is needed going from the US to Canada and visa versa.

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Page 11: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

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Page 12: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

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Page 13: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Content & Language

If a ‘Freeform Text message’ is generated by a US emergency manager only in English then the message may require editing based on local language policy.

• Either accelerate message conversion by auto translating • Or, apply human intervention by a designated

authority

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Page 14: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

ETSI & CMAS Wireless Cell Broadcast (CB) Systems1. Similarities

a) Policy indicates how the CB message parameters below are to be performed separately in each direction for each jurisdiction

b) Policy converts CAP into the following cell broadcast parameters: Content for the screen display,

Languages to be used,Channel number (MI), Coding Scheme, Length of transmission time and number of

repeats,

2. Differences CMAS= < English Primary + Optional Additional Secondary >

ETSI = < Default language and additional languages >14

Page 15: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Wrap Up Key Policies Needed

1. Policy without enforcement is not effective policy2. Separate jurisdictions take separate polygons 3. The receiving jurisdiction has the sovereign position4. Separate jurisdictions that will receive a message may

have different needs than the "sending" agenta. languageb. event codec. wireless & non wireless technologies available (handsets,

signage, TV, radio, cable, etc.)d. channels (in cell broadcast)

5. All of the above require an Aggregator capable of enforcement

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Page 16: National Emergency Alerting Policy for CAP to Cell Broadcast Conversion in Multi-Language Cross-Border Scenarios Prepared by: Mark Wood, CTO, CellCast

Paul E. Klein, Exec. VP International Sales & MarketingCellCast Technologies

17 Research Park DriveSuite 200

St. Charles, Missouri, 63304832 326 0730 (mobile)

[email protected]

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