national oil companies creating value under pressure
TRANSCRIPT
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Global Risk & Trading
CREATING VALUE UNDER PRESSURE:WHY NATIONAL OIL COMPANIES NEED RISK MANAGEMENT
IN A SHIFTING ENVIRONMENT
By Mark Robson
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While it is not unusual for successful companies to be challenged to
manage risk when making critical decisions regarding new investments,
existing projects, and operations, for NOCs the stakes are even higher.
Their actions can potentially change the futures of their countries. If NOCs
wish to continue funding their governments visionary strategies in this
new environment, they must develop sound risk governance practices.
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National Oil Companies (NOCs) in te Middle East are under pressure. Volatile crude oil
prices, massive inrastructure programs, and rising domestic demand or energy relative
to GDP are canging teir competitive landscape. And wile it is not unusual or successul
companies to be callenged to manage risk wen making critical decisions regarding new
investments, eisting projects, and operations, or NOCs te stakes are even iger. Teir
actions can potentially cange te utures o teir countries. I NOCs wis to continue
unding teir governments visionary strategies in tis new environment, tey must develop
sound risk governance practices.
Most o te critical variables tat NOCs consider in teir strategic planning process ave
become more unpredictable. Te pace and scale o events introducing uncertainty into
earnings are increasing. Risks suc as volatile commodity prices ave become more important,
and supply cains ave become more comple. Add to tis te recent instability o sovereign
nations, Arab Spring events, and Iranian treats and it is easy to understand te importance o
developing an astute recognition o risks as well as te opportunities tat tey may present.
States are increasingly ocused on understanding wat drives te level and volatility o
NOC earnings. Teir concerns are justiied. Suc organizations can make critical strategic
miscalculations i eecutives do not understand te net impact o te risks embedded in
inputs, outputs, overall operations, and te markets in wic tey operate. State owners
objectives can also be dierent rom tose o a NOCs management team. Tis can create
problems in deining value and determining te organizations appetite or risk.
ExhIBIT 1: ThE SEVEN STAGES OF RISK MANAGEMENT
INSURANCE AND
COMPLIANCE
CORE RISK
MANAGEMENT
2
6
5
4
Degree of Sophistication
ValueAddedforCompany
RISK TRANSFER VIA
INSURANCE
Risk managementequals buying insurance.
OVER-RELIANCE ON
CHECKLISTS, FALSE
SENSE OF SECURITY
Regulators aredemanding riskmanagement activities
(i.e., SOX)
SPECIFIC RISK
QUANTIFICATION
We need to know theeconomic impact of our
largest risks.
RISK AND GROWTH
APPETITE DEFINED,
RISK DYNAMICALLY
MEASURED AND
AGGREGATED PROPERLY
Shareholders demand
a risk/return framework.
RISK-ADJUSTED
RESOURCE
ALLOCATION
AT ALL LEVELS
Decision-making
across the firm islinked to building
economic value.
QUALITATIVE RISK
MANAGEMENT
We need a sustainable
process for monitoringall our risks.
OVER-CONTROL BY
CENTRALIZED RISK
MANAGEMENT,
INITIAL QUANTIFICATION
MODELS TOO PRIMITIVE
Risks need to be
quantified comprehensively.
Typical development path Enhanced development path
1
7
3
RISK-RETURN
OPTIMIZATION
Source: Oliver Wyman
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Most organizations realize tis. But ar too oten te underlying risk management process
as no real connection to te organizations strategic or inancial management. Instead, its a
costly, resource-intensive, compliance-driven, bottom-up evaluation eercise tat oten results
in lists containing undreds o risks. Te process is designed to be compreensive rater
tan to ocus on te ew key risks and opportunities tat can and should be managed.
Compounding te problem, parallel or overlapping risk management programs are oten
scattered across organizations witout any real coordination. Treasury, operations, engineering,
procurement, legal all o tese unctions manage key risks to te organization, oten in isolation
and using completely dierent measurements. A companys inancial planning and analysis
(FP&A) group considers te variability in te inancial orecast, wile internal audit develops its own
plans or risk. Strategic planning groups are let to create teir own quantitative and qualitative
assumptions o te risks over te medium and long term, i tey are eplicitly considered at all.
Te result? Inconsistent and insuicient risk approaces emanate rom weak governance
and controls. Many NOCs ail to recognize te impact o tis in part because o te barriersto competition tey beneit rom. Neverteless, all too oten, inancial planning and capital
decisions remain disconnected rom risk management. Multiple projects are pursued wit
little understanding o ow risk lows troug te portolio o projects. At te same time,
overly optimistic assumptions catc management teams by surprise and put strains on teir
organizations available cas low. Tis as been particularly evident in many o te regions
real-estate projects tat ave recently been placed on old.
Tere is a better approac. NOCs need to develop a clear risk appetite statement and use
dynamic inancial planning as a top-down, strategic eamination to address te drivers
and core material risks across teir organization suc as te price o oil, te availability o
talent, and te rapidly epanding portolios o projects. Consider: Saudi Aramco currentlyas $230 billion committed to two projects wit Sinopec and Dow alone. And te United
Arab Emirates and Saudi Arabia will ave to train undreds o nuclear tecnicians or up to
seven years in order to operate te acilities planned in teir nuclear programs.
Te potential rewards are substantial: A management team can optimize a companys returns
because it will be able to quickly, easily, and accurately evaluate te impact on inancial
statements o dierent scenarios involving multiple risks. Suc an approac recently elped
a state-owned airline avert massive edging losses. In a similar asion, a major state-owned
railroad company signiicantly boosted its return on capital ater an evaluation o te
organizations key risks revealed te need to renegotiate its power contracts.
Implementing dynamic inancial planning requires a multi-stage eort. Oliver Wyman
usually recommends tat a company start by using tis process to address its most pertinent
issue. Is te company at risk o running out o unding? Does a key strategic decision need
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to be made? Alternatively, a company may wis to ocus irst on applying dynamic inancial
planning to a large capital project or critical business unit. Tat way it can determine
weter or not te risks involved are aligned wit its overall appetite or risk.
Maintaining a brisk pace on a irst, sort, and ocused dynamic inancial planning initiative is
important because quick wins elp build momentum. Early improvements make it easier
or eecutives to etend te ramework across te organization, eventually resulting in a
more ocused risk-return culture.
In our eperience, organizations must take our steps to successully incorporate dynamic
inancial planning into key enterprise-wide decisions:
DEFINE A RISK APPETITE
A risk appetite statement is an agreement reaced between te board o directors and
senior management about wic risks sould be managed and wic risks sould be
avoided. Metrics are deined or tose risks tat need to be managed to establis wen a
management team sould escalate an issue to te board.
In developing tese metrics, a management team may not agree on wic risks are acceptable
and at wat level. But te process o developing a risk appetite statement can provide clarity
around suc issues. It can also acilitate alignment among management team members as to
wat risks te organization sould address at wat level.
hOW A NOC DEFINED ITS RISK APPETITE
A NOCs management team wanted to develop a long-term strategy. But the executives could not agree on
which asset classes and projects the organization should focus on. The list of potential initiatives was long. It
included options from every stage of the oil value chain. The team was considering pursuing significant new
ventures in everything from natural gas, to petro-chemicals, to renewables. In addition, they were contemplating
whether the NOC should focus on domestic or international programs. International investments could entail
further complications since the organization might need to carry them out with a partner.
While executives generally agreed that most of these investments were on-strategy, they disagreed over how
much of the NOCs entire investment portfolio to devote to each type of project. To reach a consensus, the board of
directors developed a risk appetite statement that broke down the potential risks involved into four key components:
Commodity price risk (measuring the risk in the revenue stream), technical risk (measuring the NOCs ability to
work with new technologies), project execution risk (measuring the complexity and ability to run the construction
project), and country/partner risk (measuring the risk of managing non-controlling, domestic relationships).
By comparing each potential set of investments against this newly defined risk appetite in portfolio and scenario
models, the board and management team were able to rule out a number of potential investment combinations.
Ultimately, the NOC chose the most profitable strategy for the amount of risk that the organization wanted to assume.
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Organizations tat align teir risk appetite wit teir risk-bearing capacity can determine more
easily i tey are being too conservative in areas were tey migt be more aggressive. Or
conversely, tey can determine i tey are being too aggressive in areas were tey migt be more
conservative. By deining wic risks are on-strategy and wic are o-strategy, organizations
can minimize activity on tose tat are less important (or move risks to anoter entity, as
NOCs are sometimes able to).
PRIORITIZE CORE RISKS
To realize value rom dynamic inancial planning, eecutives must irst agree on te most
important risks to teir entire organization. Typically, 10-15 risks account or rougly 80%
o a companys total risk eposure. Yet organizations oten waste a lot o time and eort
developing risk maps and risk registers illed wit risks tat ave limited meaningul impact.
Ideally, organizations measure te impact o a ew dozen key risks, at most, on a continuous
basis under dierent market conditions.
Eecutives must tereore agree on te metrics used to measure success or te entire
company. Tey sould identiy wic inancial metrics are most important: Cas low?
Earnings per sare? Net debt ratio? Te risks tat are most likely to cause te company to
not meet tese key metrics or, conversely, to perorm well against tem, are te risks tat
must be most actively measured.
Ater reacing tis consensus, eecutives can ten develop a common understanding o te
greatest operational, inancial, and strategic risks to tese metrics as well as te underlying
issues tat drive tem. Indeed, its oten more eective to assess and quantiy te risk drivers
because tis yields a better understanding o ow a risk could ultimately maniest itsel.
ExhIBIT 2: DYNAMIC FINANCIAL PLANNING FRAMEWORK DESIGN
Operational Risk
Financial Risk
Strategic Risk
Risk categories
Pre-requisites
Former integration
Risk-adjusted
Decisions
Large ProjectManagement
CapitalBudgeting
StrategicPlanning
PerformanceMeasurement
Mergers,Acquisitions& Divestitures
Decision making
bodyExecutive Management
Risk Appetiteand Governance
1.Risk Analytics
2.Risk Resources
3.
Source: Oliver Wyman
Tis same inormation sould also inorm longer-term strategic initiatives suc as acquisitions,
large projects, and capital investments. Suc plans can be better assessed, prioritized, and
monitored wit consistent risk-return reviews.
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AGGREGATE RISKS
Wile prioritizing risks is important, it is still insuicient. Since te activity takes a simple
view o te sources o risk, it oten ails to identiy tose issues o greatest concern: Te risks
tat move inancial statement items, te circumstances tat cause tem, and ow tese
risks inter-relate.
Key risks must be aggregated and quantiied to determine ow tey will likely impact inancial
projections. Only ten can eecutives begin to analyze te volatility tat risks may introduce
into an NOCs inancial statements, ranging rom its sort-term cas low to its annual earnings
to its long-term balance seet. Linking risk management to mid-term inancial planning also
allows a company to attain more transparency and precision in its inancial plans.
ExhIBIT 3: DETERMINING ACCEPTABLE RISK TAKING ThREShOLDS
CONSIDERATIONS Shareholder
and debt holder
perspectives should
be incorporated
Companys ability
and willingness to
take energy related
market risk
Risk policy and
expressed business
unit limits (i.e. capped
at $0.02/year)
Scenarios that
push the companybeyond acceptable
EPS thresholds
External
market driven
Internal
strategy drivenDEBTPAYMENTS
EARNINGS SHORTFALL IMPACT
DIVIDENDS SUSTAINED
CAPEX
(CURRENT)
CASH FLOW REDUCTION
$0.03
$0.06
$0.94
$0.10-0.50
Default
Dividend cut
(below target
of $1.36/year)
Credit rating
(Moodys) downgrade
(from Baa 3 to Ba 1)1
Miss analyst consensus EPSestimate (below $2.27/year)
Miss EPS estimate (below lowerbound of $2.24/year)
Expected EPS $2.30/year 2011
STRATEGIC
GROWTH
CAPEX
(NEW)
Source: Oliver Wyman
Armed wit tis inormation, eecutives can more clearly understand te potential impact
o various management actions suc as making new investments, managing te spend rateon eisting investments, or initiating mitigation actions. Tis enables management teams to
reine teir plans rater tan be orced to i a big problem once it as already occurred.
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LINK RISKS TO STRATEGIC DECISION MAKING
Finally, NOC eecutives must consider tese risks in evaluating critical strategic decisions.
Weter an organization is deciding weter it sould epand into a new country, move into
downstream reining and marketing, or diversiy into renewables, its important to quantiy
te key risks involved in eac initiative and determine ow oten tey may, or may not, be
aligned wit te companys overall appetite or risk. Based on tat inormation, it becomes
very clear wat needs to materialize or te strategy to work.
Te igure below sows ow evolving rom a risk-only perspective, to a dynamic inancial
planning perspective tat takes into account bot risks and returns, to a perspective
tat includes te utilization o risk appetite, can alter te perspective o wat te best
investment may be.
ExhIBIT 4: EVOLVING PERSPECTIVE OF FOUR INVESTMENTS
RETURN
RISK AS A % OF RISK APPETITE
N
E
U
P
N is the best project.
RETURN
RISK
N
E
U
P
Is N still the best project? U looks to be farriskier that E for only a small incrementof return. P, while producing low returns,seems the safest.
N
E
U
P
It seems that projects N and U are themost consistent with the organization.N is just a better project that E and Pisnt really on strategy and is inferior to U.
RETURN
RETURN ONLY PERSPECTIVE RISK AND RETURN PERSPECTIVE RISK, RETURN AND
RISK APPETITE PERSPECTIVE
New refinery
Refinery expansion
Refinery upgrade
Add pet-chem train
Source: Oliver Wyman
Muc o te inormation and epertise required to weave togeter dynamic inancial
planning and strategic decision making is already available witin NOCs organizations. All
tat is missing is te connective tissue between disparate groups. Suc connections are
essential or eecutives to be able to understand and to evaluate te risk-return position o
current assets and new investment opportunities.
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Developing tis risk-return culture isnt easy. Initially, organizations require a risk management
process and organization tat will continuously deliver a standard set o reports wit te inormation
necessary to support inancial decisions. Sometimes tis may involve armonizing data so tat
assumptions, suc as epected values or input or output prices, are consistent across te irm.
Eecutives must also take ownersip o deining teir organizations risk appetite and
engaging in dynamic inancial planning. Regardless o organizational structure, te process
must be directed by someone wo can commit and allocate te necessary resources. Tis
person must ave a olistic view o te organization. Oterwise, an NOC will likely duplicate
risk management eorts.
ExhIBIT 5: DYNAMIC FINANCIAL PLANNING ROAD MAP
Definerisk appetite
Refinerisk appetite
Develop and implementgroup risk model
Develop large projectrisk model
Develop business unitrisk model
Transform towards risk-reward culture
Restructure risk managementorganization
Link key planningprocessesG
ROUP
PILOT
Source: Oliver Wyman
Many eecutives may believe tat teir organization as already invested more in risk
management tan is reasonable. To tese skeptics, we suggest conducting a small diagnostic.
Assign some o your best inancial sta or a ew monts to identiy te most meaningul 10-15
inancial, operational, and strategic risks. Ten aggregate tese risks and quantiy ow tey
migt impact your inancial projections over a one-, two-, and ive-year time orizon.
Tis minimal, but wortwile, investment will likely surpass te bottom-line impact o past risk
management initiatives.
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Questions eecutives sould ask to determine i tey ave te appropriate
dynamic inancial planning resources in place:
how can I ensure tat I ocus on te key risks tat impact decision-making (instead o
drowning in undreds o pages o risk reports)?
Wat is te risk-bearing capacity o my organization? how large o a deviation rom my
plan is acceptable beore I need to signiicantly cange course?
Wat is my risk appetite? how sould I spread my risk tolerance over various risks?
Wat risks are on-strategy and wat risks are o-strategy?
Wat are te ive critical risks to my business and ow can I mitigate tese risks?
Do I understand ow uncertainty in te market will aect my credit rating?
Is my plan or capital ependitures realistic under dierent economic and industry
scenarios? Or will it leave te company sort o capital?
how robust is my mid-term plan given te uncertainties in te market?
Under wat alternative views o te uture will I be unable to eecute my strategic plan?
how muc volatility do my top 5-10 risks introduce into earnings?
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DRAFT
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About Oliver Wyman
Wit oices in 50+ cities across 25 countries, Oliver Wyman is a leading global management consulting irm tat combines deep
industry knowledge wit specialized epertise in strategy, operations, risk management, organizational transormation, and leadersip
development. Te irms 3,000 proessionals elp clients optimize teir businesses, improve teir operations and risk proile, and
accelerate teir organizational perormance to seize te most attractive opportunities. Oliver Wyman is part o Mars & McLennan
Companies [NYSE: MMC]. For more inormation, visit www.oliverwyman.com
About the Global Risk & Trading Practice
Oliver Wymans Global Risk & Trading Practice enables te worlds top industrial corporations and commodity trading organizations to
gain competitive advantages by assisting tem wit managing risk across teir businesses more eectively. By working wit global leaders
in a broad range o industries, our practice as developed unique capabilities tat elp industrial corporations and commodity trading
organizations create value and maimize teir perormance by making risk-adjusted strategy, investment and capital allocation decisions.
About the author
MARK ROBSON
Partner, Global Risk & Trading, Oliver Wyman
+971.4.425.7085
Mark Robson is a Dubai-based Partner in Oliver Wymans Global Risk and Trading practice. he as over 20 years eperience consulting ina wide variety o industries spanning energy, cemicals, parmaceuticals, tecnology, and manuacturing. Mark specializes in designing
approaces tat use an organizations internal knowledge o its own operations and te competitive market place to create decision and
risk management rameworks. Tese decision making tools ave been applied to many contets suc as climate cange analysis, strategic
planning, capital budgeting, large project value optimization, corporate portolio design, and inancial edging.
Copyrigt 2012 Oliver Wyman All rigts reserved. Tis report may not be reproduced or redistributed,
in wole or in part, witout te written permission o Oliver Wyman and Oliver Wyman accepts no liability watsoever or te actions o
tird parties in tis respect.
Te inormation and opinions in tis report were prepared by Oliver Wyman.
Tis report is not a substitute or tailored proessional advice on ow a specic nancial institution sould eecute its strategy. Tis report
is not investment advice and sould not be relied on or suc advice or as a substitute or consultation wit proessional accountants, ta,
legal or nancial advisers. Oliver Wyman as made every efort to use reliable, up-to-date and compreensive inormation and analysis,
but all inormation is provided witout warranty o any kind, epress or implied. Oliver Wyman disclaims any responsibility to update te
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