Welcome to our first VIP UK

customer newsletter.

With our shiny new newsletter you can keep up to date on happenings within VIP, our vendor partners, news & success stories.

We are passionate about helping you grow and have an increased focus on delivering outstanding customer service and reinforcing our customer values. A key promise for 2018 is to collaborate more with you.

There has been a lot happening at VIP UK recently, from our recent Christmas campaign ‘Star Deals’ to our newly introduced ‘Singles Day’.

Read on to find out more.

Hello,

NEWSLETTERSales Hotline 01925 286 900Delivering Value in Distribution

THE BEST WINDOWS YET Windows 10 is designed to go with you seamlessly from one device to another. It's fast and responsive. You even get free chat or phone support from real people. With Windows 10, it’s easier than ever to do great things.

www.vip-computers.co.uk Sales: 01925 286 989

Singles Day is Asia’s version of Black Friday which achieved double the sales from Black Friday and Cyber Monday in the US combined.

In 2017 sales in China hit a record $25 billion at the peak, processing orders at 256,000 transactions per second.

Singles Day is dedicated to the sales of single digit stock units at unbelievable prices. It was a hugely successful day. We hope you took advantage of some of our fantastic deals. Singles Day will return later in the year.

VIP UK brought Singles Day to the UK on Monday 18th December.

IT IS GOOD FOR YOUR WALLETWhen buying a refurbished computer you can pick up a current or slightly older model PC or Laptop for a fraction of the price of a new one. With the same warranties offered, you will find that ex-corporate devices are made to a higher quality than brand new home user devices. Desktop PCs include a 3 year warranty whilst Laptops include a 1 year warranty.

NO LOSS OF PERFORMANCEFor 99% of usage, i.e. using the Internet and Microsoft Office, a state of the art computer is not required. Most modern software programmes will work on PCs and Laptops that are up to 10 years old. So, save yourself the money.

GOOD FOR THE ENVIRONMENTEvery time you buy a refurbished PC or Laptop that is pre-owned you save the following resources in a new one being built and the old one being scrapped and going to landfill:

Microsoft Authorised Refurbished Notebooks Are Now Available From VIP UK.

BRANDS INCLUDE:

1500 LITRES OF WATER

3000 KWH OF ELECTRICITY

22KG OF CHEMICALS

700KG OF CO2

VIEW FULL RANGE

Gaming continues to be the innovation driver in our sector. Thus far, we have already seen GPU and CPU brands push the envelope with AMD’s Ryzen processors and NVIDIA’s 1080 Ti graphics. The introduction of AMD’s highly anticipated Threadripper and success of Ryzen CPU’s made Intel bring forward the release of i9 Coffee Lake CPU’s in response.

The peak trading season was the ideal time to get your store ready to capitalise on the gaming opportunity. The best way to get into gaming is to have a dedicated area in-store set up with demo systems for customers to try as well as stocking

serious gaming kit as well as budget options. Gamers are serious about their equipment and are prepared to invest in the best.

Leading retailers are also diversifying to suit market needs. In response to falling sales in the console market, Game responded by moving in to new retail categories such as PC gaming accessories. It also launched in-store gaming arenas under the ‘Belong’ brand. An in-store gaming area where gamers can pay to play games could represent a good opportunity for Retailers to get more gamers in your stores.

PC gaming continues to be the clear growth opportunity within the retail IT market, with components, peripherals and monitors driving this growth. Market research experts, GfK reported a 28% increase in the value of gaming keyboards and mice in the first quarter of 2017, whilst the increase in the amount of units sold was even higher. As a comparison, general sales during this period was down 5% compared to the same quarter in 2016 [source: GfK].

GfK have produced an infographic that illustrates the global opportunities offered by the gaming market; such as a 35% sales growth for gaming accessories in Western Europe and an increase in value of gaming products compared to non- gaming equivalents – between 1.2x higher for headsets and 2.2x higher for mice.

GAME PLAN

MOUSE

MOUSE

GAME

THE GAME IS ON: GROWTH OPPORTUNITIES OFFERED BY THE GAMING MARKET

Source: GfK Point of Sales Tracking, more than 500,000 stores in over 80 countries; January to December 2016* October to December 2016

© GfK 2017

If you want to find out more about the global gaming market, or any other IT market around the world, please contactGernot Teufel at gernot.teufel@gfk.com.

Sales value growth for gaming accessoriesGaming monitors/keyboards/mice/headsets

GAMING ACCESSORIES ARE DRIVINGMARKET GROWTH GLOBALLY...

Gaming monitors

Gaming keyboards

Gaming mice

Gaming headsets

The spend on PC gaming accessories globally in million €

GAMING CREATES CONSIDERABLE REVENUE –ESPECIALLY IN WESTERN EUROPE

Average sales prices globally*

PC GAMING PRODUCTS OFFER A GREAT OPPORTUNITYTO BRING VALUE TO THE ACCESSORIES MARKET

A GROWTH IN UNIT SALES OF GAMING PCs COMPENSATESFOR AN OVERALL NEGATIVE PC MARKET

GAMING PCs‘ SHARE OF OVERALL PC UNIT SALES ISGREATEST IN THE HIGHEST PRICE SEGMENT

APAC w/o China

+76%LATAM

+58%

CEE/CIS+43%

MEA+58%

WEU+35%

WEU CEE+CIS

MEA APACw/o China

LATAM

309

133

127

424

50

48

31

7663

46

42

117

No gaming GamingPrice index

€33

€56

€228

€50

€15

€25

€144

€40

2.2x

2.2x

1.6x

1.2x

Annual unit sales of PCs globally in %

TotalGaming Gaming-capable

Non-capable

59 -22 -18-2

Unit sales of PCs globally in % per price segment

Gaming Gaming-capable Non-capable

14

50

36

44

30

47

36

39

40

30

41

43

16

63

27

10

53

36

11

74

16

10

59

26

14

73

23

4

49

39

11

80

13

7

€800 < €1000Q4 15-Q4 16

€1000 < €1200Q4 15-Q4 16

€1200 < €1400Q4 15-Q4 16

€1400 < €1600Q4 15-Q4 16

€1600 < €1800Q4 15-Q4 16

> = €1800Q4 15-Q4 16

11

7

5

17

5

5

5

14

€1.5billion

globally

26 26

Sales Hotline 01925 286 900Delivering Value in Distribution

Sales Hotline 01925 286 900Delivering Value in Distribution

View GfK Infographic

Picture courtesy of Torbay Computers

We have also helped some of our customers run some of their own gaming events.

YOUR OWN GAMING EVENTS Sales Hotline 01925 286 900Delivering Value in Distribution

Q1 – If you could switch job with anyone elsewithin VIP UK, whose job would you want?

Q2 – Do you have an office nickname?What is it?

Q3 – What’s the weirdest thing you’ve ever eaten?

Q4 – What is your motto or personal mantra?

Q5 – Which movie character would you most liketo switch lives with and why?

GETTING TO KNOW…

“ Ste or Dan marketing, I like the idea of being creative and colouring in pictures

“ Richard from Guess Who

“ Pigeon, octopus, snails, anchovies they are minging….

“ In life we are here for a good time not a long one

“ Tony Stark aka Iron man because he is mint, billionaire playboy philanthropist what more do you want?

Pictures courtesy of DTEC Computers Ltd

MIKE HAWTHORNDISTRIBUTION ACCOUNT MANAGER

Today, the company is pioneering new mobile trends with the ASUS ZenFone™ series, and it is rapidly developing virtual and augmented reality products as well as IOT devices and robotics technologies.

In 2015 and 2016, Fortune magazine recognized ASUS as one of the World’s Most Admired Companies, and for the past four years Interbrand has ranked ASUS Taiwan’s most valuable international brand. The company has more than 17,000 employees, including a world-class R&D team. Driven by innovation and committed to quality, ASUS won 4,385 awards and earned approximately US$13.3 billion in revenue in 2016.

ASUS continues to deliver on our In Search of Incredible promise as we strive to become the world’s most admired leading enterprise in the new digital era. Our In Search of Incredible campaign, launched in 2011, symbolizes our Design Thinking – Start with People philosophy. It extends beyond product design and development, sales and marketing, and illustrates the ASUS commitment to making life better through innovation.

The ASUS product range includes motherboards, monitors, networking, VGA, mobile phones, laptops & desktop PCs, gaming & peripherals.

VENDOR SPOTLIGHT

ASUS have a product in every category from budget options to high performance gaming models depending on a user’s requirements.

Where do ASUS Motherboards & Monitors sit in the market?

ENTRY LEVEL MID-RANGE GAMING

ASUS A68HM-K Motherboard

ASUS PRIME Z370-P Motherboard

ASUS ROG MAXIMUS X HERO Motherboard

VIP SKU: 111424

VIP SKU: 115177

VIP SKU: 115116

ONYX GAMING PCDesigned with Tier 1 gaming grade hardware & excellent craftsmanship, offering a no barrier solution to entry level gaming.

Standard load out equipment such as rapid dual channel DDR4 memory, cinematic DX 12 graphics & next gen processing power, all encompassed in an elegant performance chassis, defines the pedigree of the Stormforce Onyx Range.

“ Stormforce has managed to construct an entire gaming PC, capable of 1080p gaming and light media/office work for under £600. No mean feat.”

Vortez.net

StormforceTM recommends Windows

ORDER CODE: 115362

ORDER TODAYREADFULL REVIEWHOME & OFFICE GAMING STYLE

ASUS VS197DE 18.5” Widescreen TN LED Monitor

ASUS PG279Q 27” Widescreen IPS LED Multimedia Monitor

ASUS MX239H 23” Widescreen AH-IPS Multimedia Monitor

VIP SKU: 107398

VIP SKU: 112457

VIP SKU: 107254

ASUS is a Taiwan-based, multinational computer hardware and consumer electronics company that was established in 1989. Dedicated to creating products for today’s and tomorrow’s smart life, ASUS is the world’s No. 1 motherboard and gaming brand as well as a top-three consumer notebook vendor.

A1 – Ste or Dan marketing, I like the idea of being creative and colouring in pictures

A2 – Richard from Guess Who

A3 – Pigeon, octopus, snails, anchovies they are minging….

A4 – In life we are here for a good time not a long one

A5 – Tony Stark aka Iron man because he is Mint, billionaire playboy philanthropist what more do you want?????

VIP UK Account ManagerStar Deals ran from November 27th until December 13th, offering you some of the best deals in the galaxy as well as a daily prize draw to win a copy of the new Star Wars Battlefront 2 game in a format of your choice.

A grand prize draw to win cinema tickets to watch the new Start Wars film, The Last Jedi was won by Phil Meredith (ADMI Ltd). We hope you and your guests enjoy the film. We look forward to seeing your pictures.

STAR DEALS - THE BEST DEALS IN THE GALAXY

VIP Computers recommends Microsoft software.

You’re invited to join the Microsoft Device Partner Edge Programme. Whether you’re building new systems, reselling finished devices or refurbishing used systems, this programme is for you. This new tool provides the resources you need to learn more about Microsoft Windows, Office and Windows Server all in one place and then use your learning to earn points towards valuable rewards.

Register today >

Windows 10 Home

ORDER CODE: 112073

£66.78

Windows 10 Pro

ORDER CODE: 112074

£100.39

Office Home & Business 2016

ORDER CODE: 113350

£161.79VIEW FULL RANGE

Device Partner

Edge

Technology moves fast. Together we can move faster.

www.vip-computers.co.uk Sales: 01925 286 989

To support our aim to ‘help your business grow’, we would like to find out what is important to you and how VIP UK can support your business in 2018. Speak to your account manager at your earliest convenience so we can collaborate for mutual success.

If it’s been a while since we last spoke to you, there’s no better time to speak to me as we have lots of deals available to help you buy smarter.

TALK TO US, WE’D LIKE TO

COLLABORATE WITH YOU IN

2018

Sales Hotline 01925 286 989Delivering Value in Distribution

@Sales Hotline 01925 286 989Delivering Value in Distribution

VIP Computers

@VIPComputersUK

marketing@vip-computers.co.uk