negotiation behaviors
TRANSCRIPT
NEGOTIATION BEHAVIORS
WHAT IS NEGOTIATION?
Negotiation is a process whereby people attempt to
resolve their differences.
People who negotiate in other parts of the worlddon’t necessarilly share your understanding ofnegotiation.
People in some cultures view negotiation as a series of offers and counteroffers in which one partyis won and the other is lost. (win-lose view)
In other cultures, people see it as an effort by theparties to work together to solve a problem.
There are cultures in which the basic purpose of negotiation is to establish and strengthenrelationships leading intoa spirit of mutualcooperation.
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NEGOTIATION BEHAVIORS
Basically, there are five negotiating
styles or behaviors (tactics):
- Attacking
- Evading
- Informing
- Opening
- Uniting
ATTACKING
Attacking involves any type of behavior which will
be perceived by the other side as hostile or
unfriendly.
It includes criticizing, insulting, blaming and
threatening the person or the group whom you
negotiate.
It can include using hostile
tones of voice, facial expressions,
gestures, interrupting, discount-
ing the other’s idea, stereotyping
and patronizing.
This behavior is usually directed
at the person, not the problem
under discussion and is unfair.
ATTACKING
Attacking behavior almost always elicits an attack
or defend response from the other side.
It needs to be used very cautiously because the
Attack-Defend spiral can be really hard to break.
If one party attacks another, the likely response will
be a counterattack unless the other negoatioter has
good control and understands the usefullness of
changing the climate to one of collaboration.
Tip: not advisable to use this tactic. If you faced
with this tactic do not strike back. Focus on the
issues at stake. Use compliments upfront to disarm
the other side.
EVADING
Evading during a negotiation occurs when people on
one side (or both) temporarily avoids dealing with the
issue being discussed.
Evasions can be friendly and hostile depending on how
they are experienced by the other side.
On the other hand, if a party
requests that an issue be
tabled or asks for a caucus
(private meeting) while
indicating their interes in
continuing with the negotia-
tions, the other party is not
so likely to become alienated.
EVADING
Sometimes a negotiation between parties may
involve several issues that need to be resolved, one
of which is a major disagreement. It may be best to
table the major issue while trying to resolve the
smaller ones.
If the smaller ones can be dealt successfully, the
resulting spirit of cooperation might lead to a more
productive negotiation when the two groups finally
begin talking about the major issue. This is a
positive form of evading behavior.
INFORMING
Informing basically means that your side, directly or
indirectly, explains its perspective to the people on
the other side.
It is an essential ingredient. Both side must provide
information to each other if a genuine negotiation is
to take place.
INFORMING
One can inform about their positions, needs, values
and feelings.
Information given about their needs, feelings or
values are usually not negotiable. It is unwise to
persuade someone to not feel what they feel.
What is negotiable are positions.
STRATEGY AND INFORMING
There are two different strategic approaches you
can take in Infroming, each determining the type of
information you will provide to the other side.
STRATEGY AND INFORMING
1. If you are negotiating competively, you will state
your position rigidly and provide a variety of facts
and figures or legal justifications buttressing your
position. Real needs and feelings are typically held
„close to the chest”.
2. If you are negotiating collaboratively, you will
again start with your position, but state it flexibly.
Then you will reveal the needs and interest which
have caused you to take that position. The revealed
information will determine the outcome.
OPENING
Opening behavior is, in essence, the reverse of
informing behavior. When informing, you are telling
the other side where you are coming from, when
opening, you are finding out where they are coming
from.
OPENING
Opening behavior includes any kind of
communication behavior which will „open up the
other side”:
- asking questions about the other’s
needs, positions, feelings and values
- listening carefully what’s the other
side is saying, and
- testing one’s understanding by
summarizing what is being said
without necessarilly agreeing with it.
OPENING
Opening behavior probably the most powerful and
the most difficult behavior. (The most effective
negotiators are using this behavior far more than
ineffective negotiators.)
2 reasons why:
- opening behavior reduces hostility
e.g. in tense negotiations the best way is to
open instead of attacking
- opening behavior helps you identify
the other’s needs so you can link them
with the appropriate bargaining chips
UNITING
There are basically four distinct types of uniting:
a, building rapport
b, highlighting common ground
c, reframing the issue once the priority needs
of both sides have been determined
d, linking bargaining chips as satisfiers for
needs
SOURCES:
Ebacs
Hms.Harvard
Aamc.org
THANK YOU
FOR YOUR
ATTENTION!
Lilla Pohn