nepa blogcon 2014: session 3 - christina hitchcock, it’s a keeper & megan galko, nepa mom

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Make $$ With Your Blog

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Presenter: Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom Title: Make $$ With Your Blog

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Page 1: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Make $$ With Your Blog

Page 2: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

About Megan

• Stay at home, homeschooling mother to five beautiful children ages 10 and under.

• Former reporter the Scranton Times/Tribue and worked as Deputy Communications Director for the Department of Community and Economic Development under three Governors.

• Has worked with brands such as CVS, Verizon, Bissel, Crock Pot, Soda Stream and Hersheypark.

• Ambassador for Project Envolve, which is a division of PPL Electric

• Voted Best Lifestyle Blogger for 2013• Lives in Roaring Brook Twp., with husband Vince and 5

kids and one dog

Page 3: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

About Christina

• Mom, wife, recipe hoarder, full time blogger

• Chief cook & bottle washer at It’s a Keeper

• Field editor for Taste of Home magazine

• Kitchen Expert for GoodCook.com

• Contributor on WNEP’s Home & Backyard

• Worked with many national brands

• Voted Best Blogger of 2013 by Electric City

Page 4: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom
Page 5: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

1. Ads

2. Affiliates

3. Sponsorships

4. Product Reviews

5. Business CTAs

Page 6: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Ad Networks

Page 7: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Pros vs Cons

• Passive income

• Easy to implement

• A lot of networks to choose from

• Earnings are driven by pageviews

• Need to optimize to make increase earnings

• Setting up a successful waterfall can be tricky

Page 8: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Affiliate Networks

Page 9: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom
Page 10: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Pros vs Cons

• Easy to set up

• Many options

• Flexible

• Very competitive

• Commissions can fluctuate

• Takes time to build your reader’s trust

Page 11: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Sponsorships

Page 12: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Pros vs Cons

• Work with the companies you believe in

• Flexible

• Build relationships

• You need to sell yourself

• VERY competitive

• You need to deliver

Page 13: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Product Reviews

Page 14: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Pros vs Cons

• Work with the companies you believe in

• Flexible

• Build relationships

• What if you don’t like the product?

• Does it fit your niche?

• What are you willing to work for?

Page 15: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Business CTAs

Page 16: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

What Can You Sell?

• Printables

• Ebook

• Training

• Consulting

• What else???

Page 17: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Pros vs Cons

• Best way to earn income

• Flexibility

• The sky is the limit

• May require a lot of work

• What sets you apart?

• How will you promote it?

Page 18: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

QUESTIONS?

Page 19: NEPA BlogCon 2014: Session 3 - Christina Hitchcock, It’s a Keeper & Megan Galko, NEPA Mom

Megan GalkoNEPAMom.com

[email protected]

Facebook.com/nepamom

@nepa_mom

Pinterest.com/nepamom

Instagram.com/nepamom

Youtube.com/nepamomdotcom

Christina Hitchcockitisakeeper.com

[email protected]

Facebook.com/itsakeeper

@itsakeeperblog

Pinterest.com/itsakeeperblog

Instagram.com/itsakeeperblog

Youtube.com/itsakeeperblog