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    Presented By:- Uzair Tauqeer

    Presented To:- Mr. Ishfaq

    Program:-BS(BA)-1

    http://www.google.ca/imgres?imgurl=http://www.skt.comsats.net.pk/comsats-logo-big.jpg&imgrefurl=http://www.skt.comsats.net.pk/tariff.html&usg=__PGzGC_TWK721Rn1we__VVbHzMY8=&h=561&w=561&sz=24&hl=en&start=9&zoom=1&itbs=1&tbnid=jw7yq0wH01jj-M:&tbnh=133&tbnw=133&prev=/images?q=comsats+logo&hl=en&gbv=2&tbs=isch:1
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    Table Of Contents

    Logos of Nestle

    History

    Headquarter

    Management

    Quality control

    Major brands

    Nestle global organization

    Personal profile

    Nestl's employees

    Sales by region Current status

    Shareholders

    Swat analysis

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    Nestl

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    Different logos of nestle company

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    History

    In September 1866, in Vevey, Henri Nestl developeda milk-based baby food and soon began marketing it.

    Henri Nestl retired in 1875, but the company, under

    new ownership, retained his name as Farine Lacte

    Henri Nestl.

    Henri Nestl

    http://en.wikipedia.org/wiki/File:Henry_Nestle.jpg
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    Headquarter

    Nestle headquartered in Vevey, Switzerland.

    Headquarter

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    Management

    Peter Brabeck, Chairman of the Board of Directors,

    Nestl.

    Paul Bulcke, Chief Executive Officer, Nestl.

    Werner Bauer, Executive Vice President, Nestl , ChiefTechnology Officer.

    Company is ISO-9001,9002 and ISO 2000 certified,and

    has gained various quality assuarance certificates from

    reputed institutions and firms as well.

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    Quality Control

    The quality control department is the scientific heart ofthe Nestl Quality System. Consumer confidence and

    trust has been fundamental to Nestl's success for over

    135 years.

    At Nestl, we believe that research can help usmake better food so that people can live a better life.

    Good Food is the primary source of Good Health

    throughout life. We strive to bring consumers foods that

    are safe, of high quality and provide optimal nutrition tomeet physiological needs.

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    Major Brands

    Nescafe

    Nestle Milk Pak

    Nestl Rowntree

    Nestl Purina / Friskies

    Nestea

    Nespresso

    Nesquik

    Kit Kat

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    Major Brands

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    Nestl Global Organization

    Swiss company - global reach

    Around 254,000 people working for us

    Operating in more than 80 countries

    Worlds leading food & beverage company

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    PERSONNELPROFILE

    2,54,000 employees

    41% women, 59% men

    66% married

    Average age: 34Married

    66%

    Men

    59%

    Averag

    e age34

    women

    41%

    Employees

    2,54,000

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    People our source ofenergy

    Around 254,000 people

    make up the Nestl family

    Continous training and

    improvement of skills

    Respect and cultural

    diversity

    Nestlesemployees

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    Europe38.3%

    AOA19.3%

    Americas42.4%

    Sales by regionNestls global presence is divided into 3 zones: Europe, Americas;

    and Asia, Oceania and Africa.

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    Current Status

    Worldwide Sales: CHF 98,458 m

    Net Profit: CHF 9,197 m

    Factories: 522

    Employees: Around 2,54,000

    The currency abbreviation for the Swiss franc (CHF), the

    currency for Switzerland.

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    Current Status

    Competitors in market

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    Competitors in market

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    Shareholders

    Nestl has about 250 000 shareholders, none of whom

    individually own more than 3% of the shares. As of

    December 31, 2003, Swiss investors held the major part

    of the stock (42%) followed by US citizens (22%) andBritish (10%), French (8%), and German (5%)

    shareholders

    A Swiss investments company called Pelham

    Investments SA is also named as a shareholder

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    SWOT Analysis

    Strengths:

    Strong Brand image

    Quality of goods

    Focus on research and developmentWeaknesses

    Very low Marketing

    Opportunities

    Health Conscious people

    Increased knowledge of health

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    SWOT Analysis

    Threats Competitors may get better time and space in different

    Media.

    Quality is not being satisfied and taste as well by new

    comers.

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