networking: why?
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Handout from Soulaima GouraniTRANSCRIPT
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ In doubt?In doubt?
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Most people know how to build positive, long-lasting
relations with friends and co-workers. But few know
how to consciously and systematically build and main-
tain positive business relations.
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Networking:Networking: Why?Why?
tain positive business relations.
It is more than a talent, networking is a skill—or set
of skills. When it comes to building your career or
business, the value of networking is largely
undisputed. Every conference, meeting, lecture and
social event is an opportunity to meet people, build
your reputation and expand your client base.©
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Networking:Networking: Why?Why?Reasons and benefits Reasons and benefits Reasons and benefits Reasons and benefits
There are several areas in which you can profit from
building relations outside your company.
• Products
• Access
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Products
• Access
• Operations
• Technology
• Strategic Growth
• Finance
• Inspiration
• Information
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Networking: Why?Networking: Why?
What separates successful leaders from the rest of the pack? What separates successful leaders from the rest of the pack? What separates successful leaders from the rest of the pack? What separates successful leaders from the rest of the pack?
—Strategic networking!
Strategic networking is creating a tissue of personal contacts
to provide the support, feedback, and resources needed to get
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Strategic networking is creating a tissue of personal contacts
to provide the support, feedback, and resources needed to get
things done or to sell something.
Networking is the simple process of building mutually
beneficial, long-term relationships by sharing ideas,
information and resources.
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Networking: Why?Networking: Why?
What separates successful leaders from the rest of the pack? What separates successful leaders from the rest of the pack? What separates successful leaders from the rest of the pack? What separates successful leaders from the rest of the pack?
Strategic networking means that you will look at every event
you attend with a goal in mind, whether it's a large mixer-
type of event or a one on one coffee meeting.
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type of event or a one on one coffee meeting.
That goal may be to meet a specific person. It might be to be
seen as supporting the organization. In a coffee meeting, you
might have a specific proposal for the other person or you
just want to build a foundation for the relationship. If you do
not have a specific goal, you may find yourself drifting
through the event and wasting your time
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Networking: Why?Networking: Why?
Have a nose for opportunityHave a nose for opportunityHave a nose for opportunityHave a nose for opportunity
Successful leaders have a nose for opportunity and a
knack for knowing whom to tap to get things done.
These qualities depend on a set of strategic networking
skills that non-leaders rarely possess. The most
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These qualities depend on a set of strategic networking
skills that non-leaders rarely possess. The most
effective and know how to build and nurture them.
True leaders understand the differences among the
different/ between the various types of networks.
Networking takes work!
To lessen the pain and increase the gain.
MOTIVATION
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INSPIRATION
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SOULAIMA
GOURANI
@ Networking: Why?Networking: Why?
Have a nose for opportunityHave a nose for opportunityHave a nose for opportunityHave a nose for opportunity
The final, most important strategic move is to make
sure that you follow up with every contact. This
creates trust and you'll definitely stand out in the
crowd since so few people do it.
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creates trust and you'll definitely stand out in the
crowd since so few people do it.
Networking gives you the opportunity to make
promises and then show people that you can keep
them. If you don't follow up on your new connections
or with people you know, your networking efforts will
be wasted.
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Networking: Why?Networking: Why?
Have a nose for opportunityHave a nose for opportunityHave a nose for opportunityHave a nose for opportunity
Strategic networking requires just a little bit more
effort to plan ahead and decide what your goals and
actions will be for each time you connect with people.
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actions will be for each time you connect with people.
It also includes a careful plan to make sure that
everyone who is expecting something from you gets it.
If you're ready to make these few simple
commitments, then strategic networking is right for
you.
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Notes and ThoughtsNotes and Thoughts
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MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Notes and ThoughtsNotes and Thoughts
©
MOTIVATION
TOOLS
KNOWLEDGE
INSPIRATION
CHALLENGE
TRAINING
SOULAIMA
GOURANI
@ Notes and ThoughtsNotes and Thoughts
©
THANKS
SOULAIMA
GOURANI
NewsletterNewsletter
Soulaima Gourani, MBA / www.soulaima.com
Is a highly respected businesswoman because of her knowledge, charisma, thought-
provoking ideas, and straightforward manner, as well as her uncompromising focus
on value for the company and its customers and relations. Soulaima Gourani is an
expert within strategy and leadership.
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Soulaima Gourani helps companies to achieve a more strategic and profitable
organization that focus on relations.
Soulaima Gourani is also special advisor to some of Scandinavia’s most demanding
and ambitious companies, helping them overcome complex challenges and become
more professional and passionate players in their industries.