new diamond oil - redken professional · pdf filenew diamond oil what makes new diamond oil...

GET INSPIRED. BE PART OF IT.

REDKEN.COM

GIVE YOUR CLIENTS AMAZING OMBREHAIRCOLOR WITH CHROMATICS!

NEW DIAMOND OIL GET READY FOR FATHER’S DAY WITH REDKEN FOR MEN!

5TH

NEW ONPROMOTIONS

MAY 2013

2

DISCOVERNEW DIAMOND OILWhat makes NEW Diamond Oil different from other oil care products? It’s the first oil care collection that provides shatterproof strength and multi-faceted shine to hair.

WHAT’S NEW AND DIFFERENT?• Nextgenerationinoilcare• Silicone-free(Shatterproof Shine & Shatterproof Shine Intense)• Coriander,camelinaandapricotoilspenetratedifferentlayersofthehair• Hairis3X stronger* with 2X more shine**• Nourishes,strengthensandreinforcesstrandsfromtheinsideout• Leaveshairfortifiedandsparklingwithintenseshine• Shatterproof Shine Oil is available in two targeted oil formulas • Oilsfeatureadropperforprecise,no-wastedosage

HOW DOES IT WORK?

*DiamondOilShatterproofShineorShatterproofShineIntensevs.anon-conditioning shampoo**DiamondOilShatterproofShineorShatterproofShineIntensevs.unwashed hair

REBUILDS SURFACE PROTECTION PROVIDES PROGRESSIVE CONDITIONING STRENGTHENS HAIR’S CORE

INTERLOCK PROTEIN NETWORK

Conditioner

› Replenishing oils infuse hair with moisture

› Instantly detangles and improves manageability

› Protects hair from breakage

Shampoo

› Rich, nourishing foam gently cleanses

› Helps strengthen strands to help prevent breakage

Deep Facetsintensive treatment

› Oil-infused formula provides intensive nourishment, strength and replenishment

› Provides a protective layer of oils to help prevent damage

Shatterproof Shine

› Silicone-free with natural, concentrated blend of coriander and camelina oils

› For medium hair types

Shatterproof Shine Intense

› Silicone-free with natural, concentrated blend of apricot, coriander and camelina oils

› For coarse hair types

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SHOWCASE DIAMOND OILIN SPARKLING STYLE!

LUXURY FLOOR DISPLAY › Beautifullyshowcasesalltheproductsincludedinthe5 Carat Deal

› Stunning,custom-designedpiecewithluxuriousdetailssuchashigh-glossfinishandacrylicshelving

› Featuresself-diagnosispanelstohelpclientsfindtherightoilfortheirhairtype

› Motion-activated light panel flashes when clients walk past

› ElevatedstandtoglorifyDiamond Oil bottles

› GorgeousNYC-inspiredmodelimagery,plusquicktips&technologytoguideclientsinchoosingthe correct oil for them

› Perfectanywhereinthesalon!

Dimensions:17.25”Wx12.75”Dx80”H

LUXURY COUNTER DISPLAY› Perfectlyhighlightstheproductsincludedinthe3 Carat Deal

› Features Diamond Oilimagerytocapturethe consumer’s attention

› Luxuriousreflectivesurfacetoglorifytheproducts

› Ideal for the reception desk

Dimensions:17”Wx10”Dx13”H

ShowofftheDiamond Oilcollectioninyoursalonandwatchyourretailsalessoar!

4

5 CARAT OFFERPURCHASE 36 Diamond Oil products

Product Mix:6 Diamond Oil Shampoo 10.1 oz.6 Diamond Oil Conditioner 8.5 oz.6 Diamond Oil Deep Facets 8.5 oz.12 Diamond Oil Shatterproof Shine 3.4 oz.6 Diamond Oil Shatterproof Shine Intense 3.4 oz.

RECEIVE FREE1 Premium Salon Kit and Luxury Floor Display*

Kit Includes:1 Diamond Oil Shampoo Liter**1 Diamond Oil Conditioner Liter**2 Diamond Oil Shatterproof Shine 3.4 oz.2 Diamond Oil Shatterproof Shine Intense 3.4 oz.2 Diamond Oil Shatterproof Shine Minis 1 oz. 2 Diamond Oil Shatterproof Shine Intense Minis 1 oz. 20 Diamond Oil Client Mini Kits (includes Shampoo, Conditioner and Deep Facets)24 Diamond Oil Shatterproof Shine Sample Vials 1 ml.12 Diamond Oil Shatterproof Shine Intense Sample Vials 1ml.36 Diamond Oil Shampoo/Conditioner Duo Packettes1 Window Poster1 Easel Card1 Product Knowledge Chart 2 Product Knowledge Easel Cards

Salon Price

$495.00$828.72 salon value ($333.72/40% savings)

*Salon can choose the Luxury Counter Display instead of the Luxury Floor Display, if desired. **Liters not shown.

1 CARAT OFFERPURCHASE 1 Diamond Oil Shatterproof Shine 3.4 oz. or1 Diamond Oil Shatterproof Shine Intense 3.4 oz.

RECEIVE FREE1 Client Mini Kit

Kit Includes:1 Diamond Oil Shampoo Mini 1.7 oz.1 Diamond Oil Conditioner Mini 1.0 oz. 1 Diamond Oil Deep Facets Mini 1.0 oz.

Salon Price Client Price


$40.00$55.50 client value ($15.50/28% savings)

3 CARAT OFFERPURCHASE 13 Diamond Oil products

Product Mix:3 Diamond Oil Shampoo 10.1 oz.3 Diamond Oil Conditioner 8.5 oz.3 Diamond Oil Deep Facets 8.5 oz.2 Diamond Oil Shatterproof Shine 3.4 oz.2 Diamond Oil Shatterproof Shine Intense 3.4 oz.

RECEIVE FREE1 Salon Kit and Luxury Counter Display

Kit Includes:1 Diamond Oil Shatterproof Shine 3.4 oz.2 Diamond Oil Shatterproof Shine Minis 1 oz. 1 Diamond Oil Shatterproof Shine Intense Mini 1 oz. 5 Diamond Oil Client Mini Kits (includes Shampoo, Conditioner and Deep Facets)1 Window Poster1 Easel Card1 Product Knowledge Chart 2 Product Knowledge Easel Cards

Salon Price


.35 fl oz 10 ml

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TMMC

shampooshampooing

oil enriched care fordull/damaged hair

soin enrichi à l’huile pourcheveux ternes/abîmés

enriquecido con aceite paracabello apagado/dañado

.35 fl oz 10 ml

TMMC

conditioneraprès-shampooing




.35 fl oz 10 ml



TMMC

shampooshampooing




.35 fl oz 10 ml

TMMC

conditioneraprès-shampooing



enriquecido con aceite paracabello apagado/dañadoshatterproof shine

.03 fl oz 1 ml

PAP

1082781RK4 INGREDIENTS: CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYISOBUTENE, HELIANTHUS ANNUUS SEED OIL/SUNFLOWER SEED OIL, ISOPROPYL MYRISTATE, PARFUM/FRAGRANCE, BHT, CORIANDRUM SATIVUM OIL/ CORIANDER SEED OIL, PRUNUS ARMENIACA KERNEL OIL/APRICOT KERNEL OIL (D158211/1)

REDKEN 5th AVENUE NYC LLC, NEW YORK, NY 10017 277, rue Saint Honoré 75008 PARIS • London, W6 8AZ, UK40474 Düsseldorf, DeutschlandPB505 2130 AM Hoofddorp, NLN.V. L’Oreal Belgilux S.A. 1082 BruxellesJosefa Valcárcel 48, 28027 Madrid, ESL’O.P., Lda, R. Dr. Ant°. Lour. Borges, 7-Miraflores,1495-131 ALGÉS, PT564 St Kilda Rd. Melbourne, Victoria 3004, AUSLevel 2, 632 Great South Road, Ellerslie, Auckland, 1051, NZLImp. by/par REDKEN 5th AVENUE NYC, Montréal H4T 1K5TSA 10007 F 92667 ASNIERES CEDEXMade in U.S.A. 1668861 H12 redken.comGUARANTEED ONLY WHEN SOLD IN SALONSVENTE AU DÉTAIL RÉSERVÉE AUX COIFFEURS

1 ml

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.03 fl oz 1 ml

PAP

1082735RK5 INGREDIENTS: HELIANTHUS ANNUUS SEED OIL/SUNFLOWER SEED OIL, ISOPROPYL MYRISTATE, OLEA EUROPAEA OIL/OLIVE FRUIT OIL, OCTYLDODECANOL, SIMMONDSIA CHINENSIS OIL/JOJOBA SEED OIL, COCOS NUCIFERA OIL/COCONUT OIL, PARFUM/FRAGRANCE, CAMELINA SATIVA OIL/CAMELINA SATIVA SEED OIL, CORIANDRUM SATIVUM OIL/CORIANDER SEED OIL, PRUNUS ARMENIACA KERNEL OIL/APRICOT KERNEL OIL, TOCOPHEROL, LINALOOL, CITRONELLOL, LIMONENE, HYDROXYISOHEXYL 3-CYCLOHEXENE CARBOXALDEHYDE (D52181/1)

REDKEN 5th AVENUE NYC LLC, NEW YORK, NY 10017 277, rue Saint Honoré 75008 PARIS • London, W6 8AZ, UK40474 Düsseldorf, DeutschlandPB505 2130 AM Hoofddorp, NLN.V. L’Oreal Belgilux S.A. 1082 BruxellesJosefa Valcárcel 48, 28027 Madrid, ESL’O.P., Lda, R. Dr. Ant°. Lour. Borges, 7-Miraflores,1495-131 ALGÉS, PT564 St Kilda Rd. Melbourne, Victoria 3004, AUSLevel 2, 632 Great South Road, Ellerslie, Auckland, 1051, NZLImp. by/par REDKEN 5th AVENUE NYC, Montréal H4T 1K5TSA 10007 F 92667 ASNIERES CEDEXMade in U.S.A. 1634354 F12 redken.comGUARANTEED ONLY WHEN SOLD IN SALONSVENTE AU DÉTAIL RÉSERVÉE AUX COIFFEURS

1 ml

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SAVE ON REDKEN’S HIGHEST HOLD HAIRSPRAY!NEW CONTROL ADDICT 28› Superior control for long-lasting style› 24 hour control & humidity resistance› Ultimate brushability › No visible flaking or residue› Advanced fast-drying formula

SALON/STYLIST OFFERPURCHASEControl Addict 28 11OZ.

Salon Price


NEW

HERE’S HOW TO GET STARTED:› Step 1VisitRedken.com’sProfessionalSite› Step 2Access“SpecialOffers”under “MyRedken”**› Step 3 Activate one or multiple offers… increaseyourbusiness!***

It’sthateasy!Log-ontoRedken.comtoday!

WE ARE INVESTING OVER $8 MILLION TO DRIVE CONSUMERS INTO YOUR SALON

*Offer valid starting 7/1/13. Diamond Oil will be in salons starting May 2013.**You must be registered as a salon owner or manager. Click “Edit Profile” to update your account or send your owner an email about this program.***Offers valid from 3/1/13 – 12/31/13 and can be deactivated at any time

CHOOSE FROM THESE OFFERS:Offer 1: 20% off a Chromatics haircolor serviceOffer 2: $7.50 off the purchase of any 2 Redken retail-size productsOffer 3: $10.00 off the purchase of any 2 Curvaceous retail-size productsOffer 4: $10.00 off the purchase of one Diamond Oil Shatterproof Shine*

DON’T BE THE LAST SALON IN YOUR AREA TO SIGN UP

Our new 2013 consumer advertising campaign is designed to attract and engage consumers with the first-ever live chat with a Redken color expert, how-to videos and free samples that will ultimately drive them into your salon. Featured in top beauty and fashion magazines and websites throughout the year, our exciting new 2013 advertising campaign will produce more than 378 million paid media impressions while enticing consumers to find a special offer from a participating Redken salon. Activate an offer now to increase your business!

BE PART OF OUR CAMPAIGN!

6

DISCOVER NEW SHADES FROM CHROMATICS!

NEW OMBRE LIGHTS

*Fortifies the cuticle for 2X less breakage when using Chromatics Permanent Haircolor System with 20 volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo**Leaves hair 2X smoother than before coloring

The NEW OMBRE LIGHTS service lets you customize the perfect ombre haircolor for every client, with luminous blonde and brilliant brunette shades inspired by NYC’s hottest nightspots. Use high-fashion hues from CHROMATICS to add alluring contrast and seductive dimension to any look, for amazing ombre haircolor that illuminates the night.

CHROMATICSTHE HAIRCOLOR BREAKTHROUGH

· 2X FORTIFIED HAIR*

· ZERO AMMONIA, ZERO ODOR

· UP TO 100% GRAY COVERAGE

· MULTI-DIMENSIONAL, 4D COLOR RESULTS

CHROMATICS BEYOND COVERALL THE BENEFITS OF CHROMATICS, PLUS:

· PRE-BLENDED SHADES FOR HAIR WITH 75% OR MORE GRAY

· 100% GRAY COVERAGE

· 2X SMOOTHER RESULTS**

Introducing 11 NEW shades from CHROMATICS and 5 new shades from CHROMATICS Beyond Cover:

8Ago8.13

ASH gold

4Bv4.52

6Bv6.52

BROWN violet

7lg7.23

5lg5.23

IRIDESCENT gold

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5Vb5.25

3Vb3.25

VIOLET brown

9C9.4

COPPER

9G9.3

GOLD

10Gr10.36

GOLD red

9Ab9.1

ASH blue

8Ag8.17

ASH green

3Br3.56

BROWN red

8lg8.23

10lg10.23

5lg5.23

IRIDESCENT gold

NEW Family

MAY 2013 \ Promotions 7

SALON BONUS OFFERPURCHASEAn additional 12 Chromatics or Chromatics Beyond Cover Shades (open stock, mix and match)

RECEIVE FREEChromatics Swatch Book including all the NEW Chromatics and Chromatics Beyond Cover shades!

Salon Price


SALON OFFERPURCHASE12 Chromatics or Chromatics Beyond Cover Shades (open stock, mix and match)

RECEIVE FREE1 Chromatics Ombre Lights Kit

Kit Includes: 1 7Gb (7.31) Chromatics Beyond Cover 2 oz. 1 6BR (3.56) Chromatics 2 oz.1 10Gr (10.36) Chromatics 2 oz.1 Angled Brush1 Ombre Lights Technique Guide1 Shade Chart2 Swatch Cards2 Sticker Sheets1 Consumer Awareness Brochure1 Mirror Cling1 Consumer Ad Poster1 Silver Brush Long/wide

Salon Price


8

FOR THE MAN WITH GREAT STYLE & GREAT TASTEREDKEN FOR MEN “MAN UP” FATHER’S DAY KITSRedken For Men takes the guesswork out of great style by offering products and simple tips to create the most popular men’s looks. Offer these Father’s Day kits to help your male clients maintain the looks they love!

SHAG

mint cleaninvigorating shampoo 10 oz.outplay texture putty 3.4 oz. cleanse acid-balanced cleaning bar 5 oz.

ROCKABILLY

go clean daily care shampoo 10 oz.stand tough extreme gel 5 oz.shine form defining wax 2.5 oz.

ROUGHED-UP

clean brew extra cleansing shampoo 8.5 oz.dishevel fiber cream 3.4 oz. firm grasp texturizing clay 3.4 oz.

CLASSIC

full impact bodifying shampoo 10 oz. get groomed finishing cream 5 oz. maneuver working wax 3.4 oz.

OPEN STOCKPRODUCT SIZE SALON PRICE SRP

full impact 10 oz. $6.00 $12.00

GET INTO THE THICK OF ITTake fine or thinning hair to a new level of fullness. NEW full impactbodifyingshampoogentlycleanseshairandscalptohelpeliminatebuild-up,residueandexcessoilsthatcanweighhairdown.ExclusiveThick-LiftTechnologywithpatentedIntra-Cylane® and protein helps strengthen and thickenhairwithtextureandfullness.Hairgetsaliftandmakesafullerimpact!

NEWFULL IMPACT GIVE HAIR A POWER BOOST

INTRA-CYLANE® = RICHNESS & FULLNESSCELLULOSE = PROVIDES A VOLUMIZING EFFECTPROTEIN = HELPS REINFORCE THE HAIR

THICK-LIFT TECHNOLOGY

SALON OFFERPURCHASE4 Redken For Men Man Up kits for only $50!(mix and match)Choose From: Shag,Rockabilly,Roughed-Up,Classic

Salon Price


STYLIST OFFERPURCHASE Any Redken For Men Man Up Kit for $12.50!

Stylist Price

$12.50$20.13 stylist value* ($7.63/38% savings)*Based on average value *full impact will replace densify shampoo

ROUGHED-UP?ARE YOU

GET INSPIRED. SEE YOUR STYLIST.

REDKEN.COM

ROCKABILLY?ARE YOU A


REDKEN.COM

CLASSIC?ARE YOU A


REDKEN.COM

SHAG?ARE YOU A


REDKEN.COM

bodifying shampoo

PRICE LISTPRODUCT CASE RETAIL SALON CASE ORDER QTy PRICE PRICE PRICE QTy

HAIRCARE SHAMPOOS (+)All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Dandruff Control, Extreme, Hair Cleansing Cream, Real Control, Smooth Lock, Time Reset1.7 oz. 50 4.00 2.00 100.00 _10.1 oz. 12 14.50 7.25 87.00 _Liters 12 24.50 12.25 147.00 _Gallon 4 N.A. 26.50 106.00 _

CONDITIONERS (+)All Soft, Blonde Glam, Body Full, Clear Moisture, Color Extend, Extreme, Real Control, Smooth Lock, Time Reset1 oz. 100 4.00 2.00 200.00 _8.5 oz. 12 15.50 7.75 93.00 _Liter 12 29.50 14.75 177.00 _Gallon 4 N.A. 41.50 166.00 _

SAMPLINGHAIRCARE DUO PACKETTES (BAGS OF 18)All Soft, Color Extend0.7 oz. 14 N.A. 10.00 140.00 _

TREATMENTSAll Soft Heavy Cream softening rinse-out mask1 oz. 100 3.00 1.50 150.00 _8.5 oz. 12 15.50 7.75 93.00 _All Soft Argan-6 multi-care oil3 oz. 12 29.00 14.50 174.00 _All Soft Supple Touch softening cream-spray5 oz. 12 16.00 8.00 96.00 _Blonde Glam Color Enhancer Perfect Platinum8.5 oz. 12 17.50 8.75 105.00 _Body Full Instant Bodifier volumizing foam5 oz. 12 16.50 8.25 99.00 _Body Full Volume Amplifier thickening lift spray5 oz. 12 16.50 8.25 99.00 _Clear Moisture Instant Polishing Prep leave-in cutting and detangling lotion 4.2 oz. 12 13.50 6.75 81.00 _Color Extend Rich Recovery protective treatment8.5 oz. 12 15.50 7.75 93.00 _Color Extend Total Recharge inner hair fuel5 oz. 12 16.50 8.25 99.00 _Extreme Anti-Snap leave-in treatment1.7 oz. 50 4.00 2.00 100.00 _8.5 oz. 12 16.50 8.25 99.00 _Extreme CAT Treatment protein reconstructing treatment5 oz. 12 15.50 7.75 93.00 _Extreme Strength Builder8.5 oz. 12 15.00 7.50 90.00 _Extreme Strength Builder Plus8.5 oz. 12 17.00 8.50 102.00 _Real Control Intense Renewal super moisturizing mask1 oz. 100 3.00 1.50 150.00 _8.5 oz. 12 15.50 7.75 93.00 _Real Control Crema Care daily nourishing styling treatment8.5 oz. 12 16.50 8.25 99.00 _Real Control Slim Supreme slimming serum3.4 oz. 12 16.50 8.25 99.00 _Real Control Overnight Treat night recovery3.4 oz. 12 20.50 10.25 123.00 _Smooth Lock Butter Silk intensive rinse-out treatment8.5 oz. 12 15.50 7.75 93.00 _Smooth Lock Heat Glide protective smoother5 oz. 12 16.50 8.25 99.00 _Smooth Lock Stay Sleek leave-in cream5 oz. 12 16.50 8.25 99.00 _Smooth Lock Step 1 Smooth Activator3x 2 oz. 12 N.A. 14.85 178.20 _Smooth Lock Step 2 Smooth Sealer8.5 oz. 12 N.A. 12.00 144.00 _Time Reset Corrective Defense3.2 oz. 12 20.50 10.25 123.00 _Time Reset At-Home Porosity Filler Kit4 x 0.5 oz 12 20.00 10.00 120.00 _Pre ArtLiter 12 N.A. 25.00 300.00 _

PRODUCT CASE RETAIL SALON CASE ORDER QTy PRICE PRICE PRICE QTy

DIAMOND OILDiamond Oil Shampoo*1.7 oz. 50 5.00 2.50 125.00 _10.1 oz. 12 18.00 9.00 108.00 _Liter 12 30.00 15.00 180.00 _Diamond Oil Conditioner*1 oz. 100 5.00 2.50 250.00 _8.5 oz. 12 19.00 9.50 114.00 _Liter 12 34.00 17.00 204.00 _Diamond Oil Deep Facets intensive treatment*1 oz. 100 5.50 2.75 275.00 _8.5 oz. 12 20.00 10.00 120.00 _Diamond Oil Shatterproof Shine*3.4 oz. 12 40.00 20.00 240.00 _Diamond Oil Shatterproof Shine intense*3.4 oz. 12 40.00 20.00 240.00 _

NATURE’S RESCUENature’s Rescue Refreshing Detox Shampoo6.8 oz. 12 17.00 8.50 102.00 _Liter 12 28.00 14.00 168.00 _Nature’s Rescue Cooling Deep Conditioner4.2 oz. 12 18.00 9.00 108.00 _½ Liter 6 26.00 13.00 78.00 _Nature’s Rescue Refining Sea Polish3.4 oz. 12 19.00 9.50 114.00 _Nature’s Rescue Radiant Sea Spray3.4 oz. 24 17.00 8.50 204.00 _Nature’s Rescue Pump1/2 Liter N.A. N.A. 2.50 N.A. _

CURVACEOUSHAIRCARECurvaceous Cream Shampoo*1.7 oz. 50 5.00 2.50 125.00 _10.1 oz. 12 17.00 8.50 102.00 _Liter 12 27.00 13.50 162.00 _Curvaceous Conditioner*1 oz. 100 5.00 2.50 250.00 _8.5 oz. 12 18.00 9.00 108.00 _Liter 12 32.00 16.00 192.00 _Curvaceous Curl Dive nourishing mask*6.1 oz. 6 19.00 9.50 57.00 _

STYLINGCurvaceous Wind Up reactivating spray*5 oz. 6 18.00 9.00 54.00 _Curvaceous Ringlet perfecting lotion*6 oz. 6 18.00 9.00 54.00 _Curvaceous Wave Ahead texturizing mousse*4.7 oz. 12 18.00 9.00 108.00 _Curvaceous Full Swirl cream serum*5 oz. 12 19.00 9.50 114.00 _

INTRA FORCESYSTEM 1 NATURALShampoo9.8 oz. 12 16.00 8.00 96.00 _Liter 12 36.00 18.00 216.00 _Toner8.3 oz. 12 17.00 8.50 102.00 _Liter 12 45.00 22.50 270.00 _Scalp Treatment5.1 oz. 12 25.00 12.50 150.00 _Starter Kit 6 39.00 19.50 117.00 _SYSTEM 2 COLOR TREATEDShampoo9.8 oz. 12 16.00 8.00 96.00 _Liter 12 36.00 18.00 216.00 _Toner8.3 oz. 12 17.00 8.50 102.00 _Liter 12 45.00 22.50 270.00 _Scalp Treatment5.1 oz. 12 25.00 12.50 150.00 _Starter Kit 6 39.00 19.50 117.00 _TREATMENTSMicro Boost2.8 oz. 12 45.00 22.50 270.00 _Hair Advance.24 oz. x 10 6 45.00 22.50 135.00 _STYLINGHair Densifer Styling Foam8.5 oz. 12 15.00 7.50 90.00 _

IN SALON SERVICESScalp Stimulate.85 oz. x 6 12 N.A. 20.00 240.00 _

MAY 2013 \ Promotions

SALON/CLIENT OFFERPURCHASE AT A DISCOUNT1 Intra Force essentials set (mix and match natural and color-treated systems)

Set includes: 1 Intra ForceShampoo9.8oz.1 Intra ForceToner8.3oz.1 Intra ForceDailyScalpTreatment1 Intra ForceHairDensifier

Salon Price


Client Price

$43.80$73.00 client value ($29.20/40% savings)

SALON OFFERPURCHASE AT A DISCOUNT1 NEW Flash Lift 17.6 oz.

Salon Price


PURCHASE AT A DISCOUNT1 NEW Flash Lift 32 oz.

Salon Price


STOCK UP ON NEW FLASH LIFT!

SAVE 40% ON INTRA FORCE

•Redken’sfirstpowderlightenertoachieveupto8levelsoflift•20%fasterprocessingtime*•Conditioningpro-vitaminB5forhighliftwithzerosacrifice•Highadherence,creamyformulaallowsforpreciseapplicationanduniformlift•Customizableforeveryclient’sneeds–fromextremeplatinumblonderesults toedgy,dramatichighlights,balayageorglobalapplications

*versusUpto7

Improve the health and appearance of thinning hair with this Intra Force retailpromotion!

GET TO THE ROOT OF THICKER HAIR

MAY 2013 \ Promotions


HAIRSPRAYSWax Blast 10 high impact finishing spray-wax2 oz. 24 8.50 4.25 102.00 _4.4 oz. 12 18.00 9.00 108.00 _Fashion Work 12 versatile working spray2.1 oz. 24 5.50 2.75 66.00 _11 oz. 12 17.00 8.50 102.00 _Pure Force 16 non-aerosol fixing spray2 oz. 24 5.50 2.75 66.00 _6.7 oz. 12 16.00 8.00 96.00 _Quick Dry 18 instant finishing spray2 oz. 24 5.50 2.75 66.00 _11 oz. 12 15.00 7.50 90.00 _Forceful 23 super strength finishing spray2.1 oz. 24 5.50 2.75 66.00 _11 oz. 12 17.00 8.50 102.00 _Control Addict 28 high-control hairspray*2.1 oz. 24 7.50 3.75 90.00 _11 oz. 12 20.00 10.00 120.00 _

STYLE CONNECTIONPowder Refresh 01 aerosol hair powder/dry shampoo1.2 oz. 24 7.50 3.75 90.00 _3.4 oz. 12 18.00 9.00 108.00 _Powder Grip 03 mattifying hair powder0.245 oz. 24 14.50 7.25 174.00 _Matte Sponge 05 rugged texturizer1.7 oz. 12 18.00 9.00 108.00 _Velvet Gelatine 07 cushioning blow-dry gel3.4 oz. 12 18.00 9.00 108.00 _Wool Shake 08 gel-slush texturizer5 oz. 6 18.00 9.00 54.00 _Quick Tease 15 backcombing finishing spray1.3 oz. 24 7.50 3.75 90.00 _5.3 oz. 12 18.00 9.00 108.00 _

STYLING SINGLE PACKETTES (BAGS OF 18)Align 12 protective straightening lotion Outshine 01 anti-frizz polishing milk Velvet Gelatine 07 cushioning blow-dry gelSatinwear 02 prepping blow-dry lotion.35 oz. Single Packette 28 N.A. 6.00 168.00 _

REDKEN FOR MEN HAIRCAREClean Brew extra cleansing shampoo8.5 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.00 _Clean Spice 2-in-1 conditioning shampoo10 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.00 _Mint Clean invigorating shampoo10 oz. 12 12.00 6.00 72.00 _Liter 12 21.50 10.75 129.00 _Cool Finish invigorating conditioner10 oz. 12 12.50 6.25 75.00 _Full Impact bodifying shampoo*10 oz. 12 12.00 6.00 72.00 _Go Clean daily care shampoo10 oz. 12 12.00 6.00 72.00 _Liter 12 20.50 10.25 123.00 _Finish Up daily weightless conditioner10 oz. 12 12.50 6.25 75.00 _Liter 12 22.50 11.25 135.00 _

STYLINGFirm Grasp texturizing clay*3.4 oz. 24 19.00 9.50 228.00 _Stand Tough extreme gel5 oz. 12 12.50 6.25 75.00 _Grip Tight holding gel5 oz. 12 12.50 6.25 75.00 _Dishevel fiber cream3.4 oz. 12 16.50 8.25 99.00 _Get Groomed finishing cream5 oz. 12 12.50 6.25 75.00 _Work Hard molding paste3.4 oz. 12 14.50 7.25 87.00 _Outplay texture putty3.4 oz. 24 14.50 7.25 174.00 _Maneuver working wax3.4 oz. 24 14.50 7.25 174.00 _Shine Form defining wax2.5 oz. 12 16.50 8.25 99.00 _Polish Up pomade3.4 oz. 24 14.50 7.25 174.00 _


SKIN/BODY CARECleanse acid balanced cleansing bar5.3 oz. 36 9.50 4.75 171.00 _

HAIRCOLORColor Camo2 oz. 36 N.A. 4.50 162.00 _Pro-oxide Cream Developer 10vLiter 6 N.A. 6.00 36.00 _

HAIRCOLORShades EQ Gloss Equalizing Conditioning Color & Color Kickers2 oz. 36 N.A. 4.95 178.20 _Shades EQ Cream Equalizing Conditioning Color2.1 oz. 36 N.A. 5.40 194.40 _Shades EQ Cover Plus Brightening Conditioning Color Cream2.1 oz. 36 N.A. 5.40 194.40 _Shades EQ Crystal Clear16 oz. 12 N.A. 21.00 252.00 _Liter 6 N.A. 31.00 186.00 _Color Fusion Advanced Performance Color Cream& Hi-Fusion 2.1 oz. 36 N.A. 6.25 225.00 _Cover Fusion Low Ammonia 100% Coverage Color Cream2.1 oz. 36 N.A. 6.25 225.00 _Color Gels Permanent Conditioning Haircolor & Fashion Gels2 oz. 36 N.A. 5.15 185.40 _Chromatics Prismatic Permanent Color2 oz. 36 N.A. 7.25 261.00 _Chromatics Beyond Cover Age-Defying Permanent Color2 oz. 36 N.A. 7.25 261.00 _

HAIRCOLOR COLLECTION KITSShades EQ GlossSalon Intro Kit 1 N.A. 198.00 N.A. _Stylist Trial Kit 4 N.A. 59.40 237 .60 _Shades EQ Cream/Cover PlusSalon Intro Kit 1 N.A. 216.00 N.A. _Stylist Trial Kit 4 N.A. 64.80 259.20 _Color Fusion Salon Intro Kit 1 N.A. 312.50 N.A. _Stylist Trial Kit 4 N.A. 75.00 300.00 _Color Gels Salon Intro Kit 1 N.A. 206.00 N.A. _ Stylist Trial Kit 4 N.A. 61.80 247.20 _Chromatics Salon Intro Kit 1 N.A. 362.50 N.A. _ Stylist Trial Kit 4 N.A. 87.00 348.00 _

DEVELOPERSColor Gels Developer 10v, 20v, 30v, 40vLiter 6 N.A. 6.00 36.00 _Pro-oxide Cream Developer 10v, 20v, 30v, 40v16 oz. (20v only) 12 N.A. 3.60 43.20 _Liter 6 N.A. 6.00 36.00 _Shades EQ Processing SolutionLiter 6 N.A. 6.00 36.00 _Chromatics Oil in Cream Developer 10v, 20v, 30vLiter 6 N.A. 10.00 60.00 _

LIGHTENERSBlonde Icing Conditioning Cream Developer 20v, 30v, 40vLiter 6 N.A. 10.00 60.00 _Blonde Icing Power Lift Conditioning Cream Lightener — Ammonia***17.6 oz. 6 N.A. 28.50 171.00 _Blonde Icing Conditioning Cream Lightener — Ammonia-Free17.6 oz. 6 N.A. 28.50 171.00 _Blonde Dimensions Dust-Free Conditioning Lightener8 oz. 12 N.A. 11.25 135.00 _32 oz. 6 N.A. 28.10 168.60 _Lift 5/15 Highlifting Cream1 oz. 72 N.A. 3.80 273.60 _Lift 5/15 Highlifting Booster21.1 oz. 12 N.A. 21.00 252.00 _Up To 7 De-Dusted Lightener17.6 oz. 12 N.A. 17.35 208.20 _32 oz. 6 N.A. 28.10 168.60 _Flash Lift Lightening Powder17.6 oz. 12 N.A. 16.50 198.00 _32 oz. 6 N.A. 27.50 165.00 _

HAIRCOLOR MAINTENANCEColor Thickener4 oz. 12 N.A. 7.95 95.40 _


TEXTUREAcid WavesCreative Curl 24 N.A. 6.00 144.00 _Inner Secret 24 N.A. 6.00 144.00 _Alkaline WavesVector Plus 24 N.A. 5.00 120.00 _Vector Plus Extra Body 24 N.A. 5.00 120.00 _Shape Control Reducer Neutralizer Normal Reducer 250ml 21 N.A. 29.00 609.00 _ Sensitized Reducer 250ml 21 N.A. 29.00 609.00 _ Resistant Reducer 250ml 21 N.A. 29.00 609.00 _Shape Control Neutralizer Smoothing Neutralizer Liters 6 N.A. 12.00 72.00 _

SALON GEARCOLOR GEARSalon BasicsTint Bowl N.A. N.A. 5.00 N.A. _Chromatics Tint Bowl N.A. N.A. 5.00 N.A. _Wide Brush/Long Bristles N.A. N.A. 3.00 N.A. _Wide Brush/Short Bristles N.A. N.A. 3.00 N.A. _Narrow Brush/Long Bristles N.A. N.A. 3.00 N.A. _Narrow Brush/Short Bristles N.A. N.A. 3.00 N.A. _Chromatics Double Row Tint BrushN.A. N.A. 3.00 N.A. _Applicator Bottle N.A. N.A. 3.50 N.A _Measuring Cup N.A. N.A. 2.50 N.A. _Organizer Tray Cream N.A. N.A. 20.00 N.A. _ (Regular–holds 42) Organizer Tray Cream (Mini–holds 21) N.A. N.A. 15.00 N.A. _Organizer Tray Liquid (Regular–holds 36) N.A. N.A. 20.00 N.A. _Tube Key N.A. N.A. 2.50 N.A. _Chromatics Developer Stand* N.A. N.A. 3.00 N.A. _

SpecialtyDetailing Freehand Brush N.A. N.A. 5.00 N.A. _ (Angled Brush) Detailing Etching Wand N.A. N.A. 5.00 N.A. _ (Mascara Wand) Technique Board N.A. N.A. 15.00 N.A. _Spray Water Bottle N.A. N.A. 6.00 N.A. _Mini-Spatula N.A. N.A. 5.00 N.A. _Mini-Whisk N.A. N.A. 5.00 N.A. _Clips (set of 8) N.A. N.A. 7.00 N.A. _Magnetic Clip Wristband N.A. N.A. 20.00 N.A. _Blonde Icing Scoop N.A. N.A. 5.00 N.A. _

ApparelRedken Favorite Cape N.A. N.A. 25.00 N.A. _DuraSilk™ All Purpose Cape N.A. N.A. 25.00 N.A. _Chromatics Cape N.A. N.A. 25.00 N.A. _DuraSilk™ All Purpose Apron N.A. N.A. 25.00 N.A. _Chromatics Apron N.A. N.A. 25.00 N.A. _DuraSilk™ Client Wrap N.A. N.A. 30.00 N.A. _Swatches & MoreShades EQ Gloss Swatch Book N.A. N.A. 30.00 N.A. _Shades EQ Cream & Cover Plus Swatch Book N.A. N.A. 30.00 N.A. _Color Fusion/Cover Fusion Swatch Book N.A. N.A. 50.00 N.A. _Color Gels Swatch Book N.A. N.A. 30.00 N.A. _Chromatics Swatch Book N.A. N.A. 50.00 N.A. _Color Camo Swatch Box N.A. N.A. 14.00 N.A. _Swatch Cards N.A. N.A. N.A. N.A. _Shade Charts N.A. N.A. N.A. N.A. _Shade Stickers N.A. N.A. N.A. N.A. _

HAIRCARE/STYLING GEARRedken Chemistry N.A. N.A. 2.25 N.A. _Shot ShakerPumpsLiter (White) N.A. N.A. 2.25 N.A. _Gallon (White) N.A. N.A. 4.25 N.A. _

All retail prices are suggested only. * new product ** new price *** only offered in stores + not all sizes available for every productN.A. = Not Applicable.


REDKEN CHEMISTRYAll Soft Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Clear Moisture Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Color Extend Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Extreme Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Real Control Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Smooth Lock Shot Phase16.9 oz. 12 N.A. 18.50 222.00 _Time Reset Filler Shot Phase7.6 oz. 12 N.A. 12.00 144.00 _Shot Phix 3.5 pHix pHase sealer8.5 oz. 12 N.A. 9.00 108.00 _Shot Phix 5.5 pHix pHase sealer8.5 oz. 12 N.A. 9.00 108.00 _

STYLINGSTRAIGHTSheer Straight 06 lightweight straightening gel1 oz. 100 5.00 2.50 250.00 _3.4 oz. 12 16.00 8.00 96.00 _Align 12 protective straightening lotion1 oz. 100 5.00 2.50 250.00 _5 oz. 12 17.00 8.50 102.00 _

SHINEGlass 01 smoothing serum2 oz. 48 17.00 8.50 408.00 _Outshine 01 anti-frizz polishing milk1 oz. 100 5.00 2.50 250.00 _3.4 oz. 12 18.00 9.00 108.00 _Shine Flash 02 glistening mist4.4 oz. 12 17.50 8.75 105.00 _

VOLUME Thickening Lotion 06 all-over body builder5 oz. 12 15.50 7.75 93.00 _1/2 Liter 12 N.A. 12.50 150.00 _Rootful 06 root lifting spray8.5 oz. 12 16.00 8.00 96.00 _Layer Lift 07 length elevating spray-gel5.7 oz. 12 16.00 8.00 96.00 _Full Frame 07 protective volumizing mousse8.5 oz. 12 16.50 8.25 99.00 _Aerate 08 bodifying cream-mousse2.3 oz. 12 17.00 8.50 102.00 _Guts 10 root targeted volume spray foam2 oz. 24 5.50 2.75 66.00 _10.58 oz. 12 16.50 8.25 99.00 _

TEXTUREWater Wax 03 shine defining pomade1.7 oz. 12 18.00 9.00 108.00 _Tousle Whip 04 soft texturizing cream-wax3.4 oz. 24 16.50 8.25 198.00 _Rewind 06 pliable styling paste.75 oz. 100 5.50 2.75 275.00 _5 oz. 12 19.00 9.50 114.00 _Rough Paste 12 working material.75 oz. 100 5.50 2.75 275.00 _2.5 oz. 12 18.00 9.00 108.00 _Hardwear 16 super-strong sculpting gel8.5 oz. 12 16.00 8.00 96.00 _Structure Wax 17 classic styling wax1.7 oz. 12 18.00 9.00 108.00 _

HEAT STYLINGSatinwear 02 prepping blow-dry lotion5 oz. 12 18.00 9.00 108.00 _Iron Silk 07 ultra straightening spray8.5 oz. 12 16.00 8.00 96.00 _Duo Shield 07 color protecting gel cream5 oz. 12 19.00 9.50 114.00 _Iron Shape 11 finishing thermal spray8.5 oz. 12 16.00 8.00 86.00 _Spray Starch 15 versatile ironing spray5 oz. 12 14.00 7.00 84.00 _Hot Sets 22 thermal setting mist5 oz. 12 14.00 7.00 84.00 _1/2 Liter 12 N.A. 12.00 144.00 _

PUREOLOGY EXCLUSIVE PRICE L ISTProduct Case

Qty.Retail* Price

SalonPrice

Salon Case Price

HYDRATEHydrate Shampoo1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Condition1.7 oz.8.5 oz.33.8 oz.64.0 oz.Hydrate Light Condition1.7 oz.8.5 oz.33.8 oz.Hydrate Hydra Whip5.2 oz.Hydrate Hydra Cure5.2 oz.Hydrate Shine Max4.2 oz.

241266

241266

24126

12

12

12

$7.50$27.00$62.00$75.00

$7.50$29.00$64.00$85.00

$7.50$29.00$64.00

$50.00

$50.00

$26.00

$3.75$13.50$31.00$37.50

$3.75$14.50$32.00$42.50

$3.75$14.50$32.00

$25.00

$25.00

$13.00

$90.00$162.00$186.00$225.00

$90.00$174.00$192.00$255.00

$90.00$174.00$192.00

$300.00

$300.00

$156.00

PURE VOLUMEPure Volume Shampoo1.7 oz.8.5 oz.33.8 oz.Pure Volume Condition1.7 oz.8.5 oz.33.8 oz.Pure Volume Blow Dry Amplifier1.7 oz.8.5 oz.Pure Volume Thickening Spray1.0 oz.4.2 oz.Pure Volume Instant Levitation Mist1.0 oz.4.9 oz.

24126

24126

2412

2412

7512

$7.50$27.00$62.00

$7.50$29.00$64.00

$7.00$22.00

$5.00$21.00

$9.00$26.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$3.50$11.00

$2.50$10.50

$4.50$13.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$84.00$132.00

$60.00$126.00

$337.50$156.00

SUPER SMOOTHSuper Smooth Shampoo1.7 oz.8.5 oz.33.8 oz.Super Smooth Condition1.7 oz.8.5 oz.33.8 oz.Super Smooth Relaxing Hair Masque5.2 oz.Super Smooth Relaxing Serum5.0 oz.Super Smooth Smoothing Cream6.8 oz.Super Smooth Smoothing Elixir2.5 oz.

24126

24126

12

12

12

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$50.00

$22.00

$21.00

$24.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$25.00

$11.00

$10.50

$12.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$300.00

$132.00

$126.00

$144.00

REVIVING REDReviving Red Shamp’oil1.0 oz. 8.5 oz. 33.8 oz.Reviving Red Reflective Condition1.7 oz. 8.5 oz. 33.8 oz. Reviving Red Illuminating Caring Oil4.2 oz. 1.0 oz.Reviving Red Red Reflect Enhancer-Set of 4.34 oz. tubesReviving Red Copper Reflect Enhancer Set of 4.34 oz. tubes

24126

24126

1275

12

12

$7.50

$29.00$64.00

$7.50$29.00$64.00

$32.00$10.00

$40.00

$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$16.00$5.00

$20.00

$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$192.00$375.00

$240.00

$240.00

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

COLOUR STYLISTColour Stylist Fortifying Heat Spray0.5 oz.5.7 oz.Colour Stylist Silk Bodifier2.2 oz.8.4 oz.Colour Stylist Nourishing Nectar5.1 oz.Colour Stylist Anti Split Blow Dry6.5 oz.Colour Stylist Strengthening Control2.1 oz11.0 oz.Colour Stylist Cuticle Polisher3.4 oz.Colour Stylist Illuminating Curl5.1 oz.Colour Stylist Anti Breakage Twist2.5 oz.Colour Stylist Root Lift2.0 oz.10 oz.Colour Stylist Radiance Amplifier0.5 oz.3.2 oz.Colour Stylist Supreme Control2.1 oz.11.0 oz.14.5 oz.Colour Stylist Control Twist Wax1.0 oz.3.4 oz.Colour Stylist Lustrous Volumizer5.2 oz.

4812

2412

12

12

2412

12

12

12

2412

4812

241212

8012

12

$7.00$24.00

$9.00$26.00

$28.00

$30.00

$9.00$26.00

$28.00

$24.00

$24.00

$9.00$22.00

$7.00$26.00

$9.00$26.00$26.00

$9.00$24.00

$24.00

$3.50$12.00

$4.50$13.00

$14.00

$15.00

$4.50$13.00

$14.00

$12.00

$12.00

$4.50$11.00

$3.50$13.00

$4.50$13.00$13.00

$4.50$12.00

$12.00

$168.00$144.00

$108.00$156.00

$168.00

$180.00

$108.00$156.00

$168.00

$144.00

$144.00

$108.00$132.00

$168.00$156.00

$108.00$156.00$156.00

$360.00$144.00

$144.00

CLASSIC STYLERSTexture Twist 3.0 oz.InCharge 9.0 oz.

1212

$24.00$20.00

$12.00$10.00

$144.00$120.00

COLOURISTS' SOLUTION BACKBAR SYSTEMFiber Integrity Spray 8.5 oz. 12 N/A $16.00 $192.00

ACCESSORIES & MERCHANDISINGPureology Cutting CapePureology ApronPureology Purple Client CapeMini Acrylic Promo StandAcrylic BlockAcrylic Permanent Shelf Talkers (set of 4)Pureology Reusable Large BagPureology Reusable Small BagPureology BowlPureology BrushPureology SpoonPureology CombColour Stylist Combs SetPureology Liter PumpPureology BannerPureology Table Top DisplayPureology Client BagsPureology Paper Shelf Talkers (set of 9)Pureology Prescription Tear Pad(100 Sheets per pad)

1111111111112111111

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

$21.50$21.50$20.00$10.00$20.00$12.00$2.50$1.50$8.00$6.00$6.00$6.00$8.00$1.63

$25.00$20.00$1.00$3.00$3.00

N/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

Product Case Qty.

Retail* Price

SalonPrice

Salon Case Price

ESSENTIAL REPAIREssential Repair Shampoo1.7 oz.8.5 oz.33.8 oz.Essential Repair Condition1.7 oz.8.5 oz.33.8 oz.Essential Repair Restorative Hair Masque5.2 oz.Essential Repair Instant Repair6.0 oz.Essential Repair Colour Max1.0 oz.8.5 oz.Essential Repair Split End Correcting Treatment3.2 oz.

24126

24126

12

12

2412

12

$7.50$27.00$62.00

$7.50$29.00$64.00

$50.00

$24.00

$7.00$22.00

$40.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$25.00

$12.00

$3.50$11.00

$20.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$300.00

$144.00

$84.00$132.00

$240.00

PERFECT 4 PLATINUMPerfect 4 Platinum Shampoo1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Condition1.7 oz.8.5 oz.33.8 oz.Perfect 4 Platinum Reconstruct Repair Masque6.8 oz.Perfect 4 Platinum Miracle Filler Treatment0.5 oz.4.9 oz.

24126

24126

12

4812

$7.50$27.00$62.00

$7.50$29.00$64.00

$32.00

$5.00$24.00

$3.75$13.50$31.00

$3.75$14.50$32.00

$16.00

$2.50$12.00

$90.00$162.00$186.00

$90.00$174.00$192.00

$192.00

$120.00$144.00

NANO WORKSNano Works Shampoo1.7 oz.8.5 oz.33.8 oz. (w/pump) Nano Works Condition1.7 oz.8.5 oz.33.8 oz. (w/pump)

24126

24126

$15.00$54.00$124.00

$15.00$58.00$128.00

$7.50$27.00$62.00

$7.50$29.00$64.00

$180.00$324.00$372.00

$180.00$348.00$384.00

PRECIOUS OIL

Precious Oil Shamp’oil1.7 oz.8.5 oz33.8 oz.Precious Oil Condition1.7 oz.8.5 oz33.8 oz.Precious Oil Softening Hair Masque5.2 oz.Precious Oil Versatile Caring Oil1.0 oz.4.2 oz.

24126

24126

12

7512

$7.50$29.00$64.00

$7.50$29.00$64.00

$50.00

$12.00$40.00

$3.75$14.50$32.00

$3.75$14.50$32.00

$25.00

$6.00$20.00

$90.00$174.00$192.00

$90.00$174.00$192.00

$300.00

$450.00$240.00

PURIFYPurify Shampoo 8.5 oz.33.8 oz.

126

$27.00$62.00

$13.50$31.00

$162.00$186.00

MAY 2013/ Promotions

MAY

201

3 /

Pro

mot

ions

PUREOLOGY IS INVESTING $3 MILL ION TO DRIVE CLIENTS INTO YOUR SALONWith the Love Your Haircolour campaign in 2013, Pureology will sample over 500,000 new clients through advertising in top beauty and fashion magazines and on Facebook. These consumers will be enticed by special offers that capture their attention and drive them straight into your salon.

Don’t be the last salon in your area to sign up! Activate an offer in just 5 minutes and watch your sales increase.

*Offers valid from 3/1/13-12/31/13 and can be deactivated at any time

HOW TO ADD A SPECIAL OFFER TO YOUR SALON LISTING:

Visit Pureology.com’s Professional Site

Go to your account page to edit your salon info. You must be registered as a salon owner or manager to complete this step.

Check the box next to the offers you would like to activate and save*

CHOOSE FROM THESE OFFERS:

$10.00 off the purchase of any 2 Pureology Haircare retail-size products

$12.00 off the purchase of 2 Colour Stylist retail-size products

$12.00 off the purchase of 2 Reviving Red retail-size products

BOOST RETAIL SALES WITH

SAMPLING

SALON PRICE

$15.00 ($30.00/67% savings)

HAIRCARE OFFERPURCHASE AT A DISCOUNT 1 Sampling Kit

KIT INCLUDES18 Hydrate Duo Packettes .17 oz.18 Super Smooth Duo Packettes .17 oz.18 Perfect 4 Platinum Duo Packettes .17 oz.18 Precious Oil Duo Packettes .17 oz.18 Essential Repair Duo Packettes .17 oz.3 Sampling Sticker Sheets (28 per sheet)1 Packette Presentation Box

$45.00 value

SALON PRICE

$12.00 ($19.50/62% savings)

COLOUR STYLIST OFFERPURCHASE AT A DISCOUNT 1 Sampling Kit

KIT INCLUDES18 Colour Stylist Nourishing Nectar Packettes 0.17 oz.18 Colour Stylist Anti Breakage Twist Packettes 0.17 oz.18 Colour Stylist Illuminating Curl Packettes 0.17 oz.18 Colour Stylist Cuticle Polisher Packettes 0.17 oz.18 Colour Stylist Anti Split Blow Dry Packettes 0.17 oz.18 Colour Stylist Control Twist Packettes 0.17 oz.18 Colour Stylist Lustrous Volumizer Packettes 0.17 oz.4 Sampling Sticker Sheets (28 per sheet)1 Packette Presentation Box

$31.50 value

13

Colour Stylist offers perfect control for every style with Supreme Control maximum hold zero dulling hairspray and Strengthening Control zero dulling hairspray. Don’t miss these special bonus sizes - get 30% more product free!

30% MORE FREE COLOUR STYL IST BONUS-S IZE HAIRSPRAYS

SALON PRICE

$13.00 3.5 oz. more FREE per bottle!

SALON/CLIENT OFFERPURCHASE 1 Strengthening Control zero dulling hairspray 14.5 oz. bonus size

CLIENT PRICE

$26.003.5 oz. more FREE per bottle!

SALON PRICE

$13.00 3.5 oz. more FREE per bottle!

SALON/CLIENT OFFERPURCHASE 1 Supreme Control maximum hold zero dulling hairspray 14.5 oz. bonus size

CLIENT PRICE

$26.003.5 oz. more FREE per bottle!

MAY

201

3 /

Pro

mot

ions

3

SALON OFFERPURCHASE AT A 33% DISCOUNTPure Volume products (mix and match)

Recommended Mix2 Pure Volume Shampoo 8.5 oz.2 Pure Volume Condition 8.5 oz.2 Pure Volume Instant Levitation Mist 4.9 oz.2 Pure Volume Blow Dry Amplifier 8.5 oz.

RECEIVE FREE1 Pure Volume Merchandising Kit

Kit Includes:36 Pure Volume Shampoo/Condition Duo Packettes36 Pure Volume Blow Dry Amplifier Packettes36 Packette Holders2 Pure Volume Instant Levitation Mist Petites4 Pure Volume Product Brochures1 Pure Volume Easel Card1 Consumer Awareness Brochure

SALON PRICE


STYLIST OFFERPURCHASE AT A 27% DISCOUNT 1 Pure Volume Stylist Kit

1 Pure Volume Shampoo 8.5 oz.1 Pure Volume Condition 8.5 oz.1 Pure Volume Instant Levitation Mist 4.9 oz.6 Pure Volume Blow Dry Amplifier Packettes1 Pure Volume Product Brochure

STYLIST PRICE

$31.00$42.50 stylist value ($11.50/27% savings)

save over$45.00

15

Discover the NEW PURE VOLUME system featuring INSTANT LEVITATION MIST that weightlessly elevates fine colour-treated hair with 24 HOURS OF MAGNIFICENT VOLUME*. The lightweight formulas with flexible volumizers, fortifying wheat protein, refreshing eucalyptus and the exclusive ANTIFADE COMPLEX® remove volume-inhibiting build-up, infuse hair with fullness, and protect haircolour.

NEW PURE VOLUME FOR MAGNIF ICENT VOLUME, CHOOSE NO OTHER

FO R T I F Y I N G W H E AT P R O T E I N & R E F R E S H I N G E U C A LY P T U S

A N T I FA D E COMPLEX®

THE NEW PURE VOLUME SYSTEM INCLUDES:

SHAMPOO

ZeroSulfate, high foaming, light formula removes volume-inhibiting build-up more thoroughly to weightlessly elevate hair with increased volume, shine and colour protection.

CONDITION

Lighter weight conditioning formula replenishes hair, protects colour and magnifies volume, leaving strands with a smoother feel and radiant shine.

BLOW DRY AMPLIFIER

New, heat-protective formula builds body and bounce, shields haircolour and provides improved discipline and control.

NEW INSTANT LEVITATION MIST

A new addition to the Pure Volume collection, this menthol-infused, invigorating spray infuses hair with 24 hours of magnificent volume*! Boost hair at the roots for lasting lift, fullness and shine while protecting colour vibrancy.

NEW FORMULA

The NEW Pure Volume system has lighter weight formulas and advanced technology that maximize volume for fine, colour-treated hair. For optimum results use Pure Volume Shampoo with Pure Volume Condition.

*With use of Pure Volume Shampoo and Instant Levitation Mist

NEW PRODUCT

16

PUREOLOGY EXCLUSIVEMAY 2013 • PROMOTIONS

SPECIAL BONUS-SIZE HAIRSPRAYS!

BOOST RETAIL SALES WITH SAMPLING

Allrightsreserved.U08908002/2013

NEW PURE VOLUMEFOR MAGNIFICENT VOLUME,

CHOOSE NO OTHER

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