new home retailing, selling homes & technology in the 'new economy"!

11
Shift, Align, Transform…

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Page 1: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Shift, Align, Transform…

Page 2: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Third Wave…

A Whole New Economy

1990’s Production Homebuilder’s Add Options / Upgrades

2008 Big Builder Conference…’The Home Has Become…’

2009 Economic Transformation… ‘A New Homebuyer’

Robert Shiller Reports 0.3% Appreciation Over Last 100 Years

IMF Admits…Economy Is Beyond Our Intellect & Experience

A New American Dream…

Page 3: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

CHASING SALES

Don’t just stay ahead of the

competition…

Page 4: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Keep Up With Your Customers!

3D Printing

Self-Driving Cars

Robot Assistants

57 Months To 2020

Page 5: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Are You A ‘New Home Retailer’?

• Are you focused on building homes people

will line up to buy, or are you still trying to

build a cheaper home?

• What does your home do for the owner that

their home doesn’t do?

New Mindsets, New Success!

Page 6: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Standards That Meet

‘New’ Homebuyer Expectations

• Technology standards that align with a

‘new’ homebuyer’s lifestyle.

• Specifying without fear!

• Give the ‘new’ homebuyer a reason to

buy your home.

Page 7: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

The New American Dream

• Shifting your salespeople’s mindsets to

align with the ‘new’ homebuyer’s,

lifestyles, expectations and perceptions.

• Create a new, individual and personal

homebuyer engagement.

• Train, manage and follow up!

Page 8: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

High Tech Sales Environments

• Marketing technology with technology.

• Transform your sales environment to keep

up with today’s ‘new’ homebuyer expectations.

• Don’t just add technology to an old process!

• Tech friendly salespeople.

Page 9: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

New Home Technology Partners

Help you…

Specify Standards

Package Upgrades

Train Salespeople

Market Technology…

So you can sell more homes!

Page 10: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Roundtable Challenge

• Tables 1-4

Entry Level / First Time Homebuyers

• Tables 5-10

Move-Up / Millennials, Gen X or Boomers

• Tables 11-15

Final Destination / Baby Boomers & Gen X

Specify A New Community

Page 11: New Home Retailing, Selling Homes & Technology In The 'New Economy"!

Roundtable Challenge

3 Questions…

• What will you include as standards and what will

be your upgrade packages?

• How will you better prepare your salespeople to

use new home technology to sell more homes?

• What change will you make to your sales

environment to better market technology to sell

more homes?