new media drivers license final presentation by megan abbott
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TRANSCRIPT
![Page 1: New Media Drivers License Final Presentation by Megan Abbott](https://reader034.vdocument.in/reader034/viewer/2022051412/549b22b8b479592e098b46e7/html5/thumbnails/1.jpg)
Blogging for BusinessBy Megan Abbott
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![Page 3: New Media Drivers License Final Presentation by Megan Abbott](https://reader034.vdocument.in/reader034/viewer/2022051412/549b22b8b479592e098b46e7/html5/thumbnails/3.jpg)
Know the expectations of your target audience, provide valuable and unique information and stay updated!
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Make friends, get new visitors and build a business network
Networking
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Link It
Link to and from blogs to generate traffic
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Meta Tags: Using keywords that target your business
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A cost effective way to advertise your business
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Search engine advertising introduces your brand to members of your target market
Expand your business’ exposure…
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Once you’ve established your business network, traffic can be forwarded to your blog through social networking sites such as Twitter
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Submit articles to multiple article directory listings to provide more visibility
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Search Engine OptimizationImprove the quality of traffic from search engines by improving your ranking
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“As you find your ‘blog voice’ you can tweak the content, delete posts, and then remove the password protection and look like a pro from the first day.”-David Meerman Scott
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Find a niche, self-promote, build on what works, find ways to extend your blog, and remember….content is king!
When starting a blog…
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Key concepts to a successful business blog: Provide unique and updated content, establish and maintain a business network and increase traffic and exposure of your blog…the options are endless!
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