SBFunnel-

New tool for developing successful startup brands

Mitja Ruzzier, Maja K Ruzzier www.sbfunnel.com

© Maja Konečnik Ruzzier, Mitja Ruzzier 1

Is branding in startups really important?

It‘s relevant?

Do startups need to care about

branding?

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But, can we succeed only with good products?

Current books on startups mostly focus on product developement...

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If it‘s the right product, the market will pull it!

It‘s really like this?

In today‘s fierce competition… will

customers be able to find it?

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But, what is „the right product“?

To what extent it fulfills the basic human needs???

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Right product?

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Right product is a must for a successful brand!

Right products need to be upgraded!

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But BRAND is also a promise…

…and you need to fulfill the expectations.

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We believe the solution is in the right brand that upgrades the right product.

From a product-market fit into brand-market fit!

This was a starting point in our approach

preparation.

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Prepared as a startup

and co-created by

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IF WE SLICE ONE ITARARION = Main building blocks = SBFunnel

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Don‘t be among those who make theese basic mistakes:

„We‘ll figure out the branding stuff later.“

„While we figure things out, let‘s just

ousource marketing.“

Mike Bott, Podim2015

Blue Chip Venture Company

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Upgrade your product. Engage your customers. Create your

story.

Use SBFunnel.

Became a successful brand.

www.sbfunnel.com

15 p.s. Let us know how you are doing