new! wellness woman 40 and beyond different backgrounds, same journey advertising rates

10
The Nations First Mind ,Body Spirit On-Line Magazine for Wo Mission, Demographics,

Upload: praiseworks-health-and-wellness

Post on 18-Nov-2014

840 views

Category:

Marketing


0 download

DESCRIPTION

Wellness Woman 40 and Beyond Different Backgrounds, Same Journey is the nation’s first mind, body, spirit E-Magazine for Women over 40. Wellness Woman 40 and Beyond reaches Women over 40 who are interested in alternative forms of staying healthy and well, while trying new and different ways of living a fully engaged and happy life The targeted demographic for Wellness Woman 40 and Beyond is for women 40 and over with an emphasis on Baby Boomer Women who represent 19 trillion dollars in consumer wealth and have over 3/4 of the nation’s financial wealth. Baby Boomer Women are the healthiest, wealthiest and most active generation in history. Within 10 years it is estimated that Women will control over 2/3 of the consumer wealth in the US. In fact, Baby Boomer Women will double inheritance through parents and husbands. In addition, Baby Boomer Women have more leisure time, more money, and technology than any other generation in history. It makes sense to advertise in Wellness Woman 40 and Beyond that caters to Women in the age group of 40 to 55 plus because: • 32% of women are between the ages of 35-54 • 40% of women average 55+ • 66% of women own PC’s • 22% of women shop on-line daily • 92% of women pass along information about deals or finds to others • women have an average of 171email address on their contact list • 85% of purchases done on-line are done by women • 79% of women will try your product or services • 80% of women solidify their brand loyalty • Women make more than 80% of all consumer purchasing decisions Wellness Woman 40 and Beyond is growing in readership. The E-Magazine is circulated to over 150,000 through social media, websites and email distribution. This distribution continues to grow with each new issue. Wellness Woman 40 and Beyond comes out twice a quarter with a goal of being distributed every month. For more information please email us at [email protected]. .

TRANSCRIPT

Page 1: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

The Nations First Mind ,Body Spirit On-Line Magazine for Women 40 and Over Mission, Demographics, Advertising Rates

Page 2: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

To inspire, educate and provide a safe haven of advocacy for Women 40 and

overWho chose to embark on a journey of

total wellness for their Mind, Body and Spirit.

Page 3: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

Our readers are aware of the need to take special care of themselves as they age. They value their health and wellness. They want information on how to stay fit, live a more holistic lifestyle, and thrive.

Wellness Woman 40 and Beyond E-Magazine will have a mass appeal to all who read the publication. Our target readership:

*the target readership is representative of the audience demographic for our internet radio show “The Wellness Journey-LIVE”

Women 40 and over

Median income 55,000

2 years or more of college

Interested in Health &Wellness

Page 4: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

Wellness Woman 40 and Beyond caters to Women in the age group of 40 to 55 plus. This age group represents which represents 19 trillion dollars in consumer wealth and have over 3/4 of the nation’s financial wealth

Why Advertise in Wellness Woman 40?

32% of women are between the ages of 35-5440% of women average 55+66% of women own PC’s22% of women shop on-line daily92% of women pass along information about deals or finds to otherswomen have an average of 171email address on their contact list85% of purchases done on-line are done by women79% of women will try your product or services80% of women solidify their brand loyaltyWomen make more than 80% of all consumer purchasing decisions

Page 5: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

“Wellness Woman 40 and Beyond” E-Magazine has articles written for women, by some of the premiere experts in the field of mind, body, spirit wellness. Many of our contributors are published authors with an established clientele and following.

Some of the many topics we will cover:Fitness over 40Prevention of Chronic DiseaseAlternative Medicine and PracticesHolistic LifestyleNutritionMeditation and PrayerEmotional WellnessRaw Food Eating, Vegan EatingMenopause

Page 6: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

Wellness Woman 40 and Beyond E-Magazine will distribute the magazine usingan email distribution list of over 25,000 and a combined social media with a reach of over 100,000. The magazine will post to over 300 search engines.

ReadershipOver 35,000 &growing

(3/2014)

FrequencyEvery Other Month

Marketing Social

Media(Twitter,Facebook,Goggle+,LinkedIn…)

Page 7: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

Additional Advertising Opportunities

•Advertisement on radio show “The Wellness Journey-LIVE” featured show on Blog Talk Radio•Feature article with top positioning •Ads featured in newsletter•Ads Featured on “The Wellness Woman Blog”

Our advertising rates are quite affordable. We are a new publication and want to give our advertisers the opportunity get great results at a great rate. Our rates are based size of ad and not CPM or CPCBV. All ads must be camera ready and meet the requirements of the publishing platform. Prices quoted per issue. Price for 3 issues less 15%.

Page 8: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

Sponsorship PackagesPremium Sponsorship

PackageWellness Woman 40 and Beyond E-Magazine & The

Wellness Journey-LIVE! Radio Show

1 Full Page Ad in “Wellness Woman 40 and Beyond” E-Magazine

1 60 second audio ad w/link on show page

Sponsorship Mentions Sponsored Post on

Social Media (3x/wk)1 Issue/4 shows - $300.00

3 Issues/ 16 shows – $900.00

6 Issues/24 shows – $1200.00

Readership/Listernershp

Over 56,000 views/65,000 views

FrequencyNew Issue Every

Month/New Show Every Week

Marketing Social Media/Affiliate

WebsitesOver 155,000 followers on

Internet

Page 9: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

Wellness Woman 40 and Beyond Different Backgrounds…Same Journey

E-Magazine

Click Here

Page 10: NEW! Wellness Woman 40 and Beyond Different Backgrounds, Same Journey Advertising Rates

PraiseWorks Health and Wellness is the publisher of “Wellness Woman 40 and Beyond” On-Line Magazine

PraiseWorks Health and Wellness also produces a featured radio show on Blog Talk “The Wellness Journey-LIVE” and provides coaching programs and products for women 40 and over.

Email Us At [email protected] Lynnis Woods-Mullins

CEO, PraiseWorks Health and Wellness Chief Editor & Publisher, Wellness Woman

40 and Beyond