next-generation endpoint security market sizing and forecast 2016–2020

IT & DATA MANAGEMENT RESEARCH,

INDUSTRY ANALYSIS & CONSULTING

David MonahanEnterprise Management Associates

Research Director, Security and Risk Management

Twitter: @SecurityMonahan

Next-Generation Endpoint Security

Market Sizing and Forecast 2016–2020



Featured Speaker

Slide 2 © 2016 Enterprise Management Associates, Inc.

David MonahanResearch Director, Risk and Security

David is a senior information security executive with several

years of experience. He has organized and managed both

physical and information security programs, including

security and network operations (SOCs and NOCs) for

organizations ranging from Fortune 100 companies to local

government and small public and private companies.



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David MonahanEnterprise Management Associates

Research Director, Security and Risk Management

Twitter: @SecurityMonahan

Next-Generation Endpoint Security

Market Sizing and Forecast 2016–2020



Webinar Sponsors




The Big Numbers!

124%


2000%

56%



Perception of Prevention Technology


Sample Size = 207

Yes79%

No21%

Believes Prevention of APT/ATAs is Possible with Currently Existing Technology



Perception of Detection Technology


Yes83%

No17%

Believes Detection of APT/ATAs is Possible with Currently Existing Technology

Sample Size = 207



Qualifications for Consideration

• Non-reliant on Signature/pattern-based Enforcement or Detection

• Proactive

• Centrally Manageable and Scalable

• Granular Policy-based Control




Capabilities

• Prevention

• Must stop the execution of malware.

• Detection

• Do not attempt to stop execution, but rather rely on their ability to

identify activities and changes.

• Response

• Incident Alerting

• Isolate infected host

• Remove Malware

• Ticket/Workflow integrations




Research Participants


Participating Vendors

Avecto CounterTack Fidelis Cybersecurity LightCyber SentinelOne

Carbon Black CrowdStrike FireEye HX Malwarebytes Sophos

Bromium Cybereason Hexis Cyber Solutions Outlier Tanium

Cisco Cylance IBM Apex Promisec Triumfant

Comodo Deep Instinct Invincea RSA ECAT Ziften

Non-Participating Vendors

Avast Intel Security Symantec

Confer Kaspersky Trend Micro

EndgamePalo Alto

NetworksWebroot



The Tools Security is Turning to:


27%

28%

31%

32%

33%

38%

38%

40%

41%

43%

44%

44%

45%

49%

51%

53%

54%

61%

Endpoint Forensics

Adv. Threat Analytics & Anomaly Detection

Threat Intell Svc/Feed

ETDR

Network APT Detection/Analysis

Cloud Application Security Mgmt.- casm

Network Admission Control- NAC

NGFW & UTM

IAM, IDM, PIM, etc.

Mobile Security Tools

DLP/Data Classification

Cloud Data Encryption

SIEM

Web Security Gateway- WSG

Security & Risk Mgmt/ ITGRC- SRM

WAF

Endpoint Encryption

Antivirus Declining Technology

Low Market

Saturation

High Customer

Value



Mean Perceived Value of Technologies(Benefits vs. TCO)


1.89

2.04

2.08

2.11

2.11

2.12

2.13

2.13

2.14

2.15

2.16

2.18

2.18

2.21

2.21

2.23

2.23

2.23

Antivirus

WAF

DLP/Data Classification

IAM, IDM, PIM, etc.

Mobile Security Tools

SIEM

Endpoint Encryption

Endpoint Forensics

SRM

CASM

NAC

WSG

NGFW & UTM

Network APT Detection/Analysis

ETDR

Threat Intel Svce/Feed

Cloud Data Encryption

Adv. Sec./Threat Analytics &…

Highest Increase in Value



Market Evolution Curve and ‘The Chasm’




NGES Vendor Inception


4

2

3

4

5

8

Before 2010 2010 2011 2012 2013 2014/2015



Vendors 5 Years Old & Newer vs. Over 5 Years Old


Vendors 5 Years Old or Less, 77%

Vendors Over

5 Years Old, 23%



Largest Single Deployment


Company NameRank by Largest Deployment

(Ties within 10K)

Avecto 1

Fidelis Security Systems 2

Bromium 3

Malwarebytes 4

Carbon Black 5

Cisco 5

Cylance 5

CrowdStrike 6

Cybereason 6

IBM Apex 7

Promisec 7

RSA ECAT 7

Ziften 7

Invincea 8

Hexis Cyber Solutions 9

Triumfant 9

Outlier 10

CounterTack 11

LightCyber 12

SentinelOne 12

Comodo 13



Top 5 Ranked Vendors' Market Share by Licenses Sold




Vendor Rank by Licenses Sold


Company NameRank by Licenses Sold

(Ties within 1%)

Carbon Black 1

Cisco 2

Fidelis Security Systems 2

Avecto 3

Cylance 3

Invincea 4

Malwarebytes 4

Cybereason 5

Promisec 6

RSA ECAT 6

Bromium 7

IBM Apex 7

Sophos 7

CounterTack 8

CrowdStrike 8

SentinelOne 8

Ziften 8

Comodo 9

Deep Instinct 9

FireEye HX 9

Hexis Cyber Solutions 9

LightCyber 9

Outlier 9

Triumfant 9



Top 5 Ranked Proactive Endpoint Security Vendors by

Revenue Market Share




Aggregate Ranking


Company Name Aggregate Ranking

Carbon Black 1.0

Cisco 2.0

Malwarebytes 3.5

Avecto 4.5

Fidelis Security Systems 4.5

Invincea 4.5

Bromium 5.0

CrowdStrike 6.0

Cybereason 6.0

IBM Apex 6.5

Sophos 6.5

Promisec 7.0

RSA ECAT 7.0

Comodo 7.5

Countertack 7.5

SentinelOne 7.5

FireEye HX 8.0

Hexis Cyber Solutions 8.0

Ziften 8.0

Deep Instinct 8.5

LightCyber 8.5

Outlier 8.5

Triumfant 8.5



Market Value


Low-Range NGES Market Value Mid-Range NGES Market Value High-Range NGES Market Value

Est Value 2015 $ 314,775,000 $ 426,462,500 $ 538,150,000

Conservative Low-Range NGES Market Value Mid-Range NGES Market Value High-Range NGES Market Value

Est Value 2016 $ 535,117,500 $ 724,986,250 $ 914,855,000

Est Value 2017 $ 829,432,125 $ 1,123,728,688 $ 1,418,025,250

Est Value 2018 $ 1,202,676,581 $ 1,629,406,597 $ 2,056,136,613

Est Value 2019 $ 1,623,613,385 $ 2,199,698,906 $ 2,775,784,427

Est Value 2020 $ 2,029,516,731 $ 2,749,623,632 $ 3,469,730,534

Aggressive Low-Range NGES Market Value Mid-Range NGES Market Value High-Range NGES Market Value

Est Value 2016 $ 629,550,000 $ 852,925,000 $ 1,076,300,000

Est Value 2017 $ 1,070,235,000 $ 1,449,972,500 $ 1,829,710,000

Est Value 2018 $ 1,605,352,500 $ 2,174,958,750 $ 2,744,565,000

Est Value 2019 $ 2,167,225,875 $ 2,936,194,313 $ 3,705,162,750

Est Value 2020 $ 2,709,032,344 $ 3,670,242,891 $ 4,631,453,438



Going Forward

• Acceptance by Regulators and Auditors

• Further 3rd-party certification

• New Entrants and Market Consolidation

• Technology mergers to maintain market strength against leaders

• Acquisition by other vendors to augment portfolios

• Acquisition by current mainstay antivirus providers seeking to augment

portfolios and market appeal

• Consumer Segment Expansion

• A lot of headaches




Questions?


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market-sizing-2016-report.html

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