We’re thrilled that you’ve decided to pursue your education at a place close to home. Through our University Center program, you’ll earn your Bachelor of Science degree in marketing while gaining knowledge and developing your skills through classes taught by NIU faculty who are active professionals in the field.

Marketing is anything and everything that helps business find and keep profitable customers. From creating compelling content, to communicating and delivering value to customers and society at large.

A degree in marketing from NIU develops your skills in a variety of marketing fields including professional selling and digital marketing. Learn how to engage with customers using online technology, participate in sales role plays with industry professionals to practice your selling strategies and gain valuable networking skills that will help you advance in your future career.

You have plans for the future. We’ll help you get there.

Advisor ContactsHarper College Transfer Coordinator

Agnes Szemborski847-925-6914aszembor@harpercollege.edu

College Advisor for program admission (Harper campus visits throughout semester, email or phone)

Lori Marcellus(815) 753-6168lorimarcellus@niu.edu

Meredith Eskoff(815) 753-1398mgarren1@niu.edu

Major Advisor (Advising by phone, email, visits to Harper.)

Emily Cronauer815-753-6230ecronauer@niu.edu

Your NIU advisors will work with you to plan your course schedules for a timely graduation. It is highly recommended that you schedule an appointment with your marketing advisor once a semester to discuss your degree progress and select courses for the upcoming semester.

Let’s get started…Schedule a meeting with Agnes Szemborski, Harper College Transfer Coordinator, to learn more about the program and to discuss requirements.Contact Lori Marcellus or Meredith Eskoff, NIU College of Business, prior to applying to NIU for verification of completed business requirements. Apply to NIU as a transfer student (select the option off campus) and submit your transcripts.Setup your MyNIU account to stay updated on your application status.Accept your admission through your MyNIU account to confirm your spot.Apply for financial aid by completing your FAFSA.Contact NIU advisors for guidance prior to registering for classes.

NIU Marketing at University Center

Degree pathway

NIU Marketing at University Center

College of Business Admission Requirements• Earned A.A./A.S. degree, or have completed 60 transferable credits and be classified as a junior.• Completed lower level business foundation courses (10 prerequisites courses) with a C grade or better.• Earned a minimum 2.5 cumulative GPA in all attempted transferable college coursework.

Graduation RequirementsNIU requires a total of 120 credit hours to graduate, with 54 hours required at the university level. A minimum of 40 hours must be in courses at the 300 and/or 400 level. More information is available at go.niu.edu/graduation-requirements.

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FallECO 211 Microeconomics ENG 101 CompositionMGMT 111 Intro to Business OrganizationMTH 134 Calculus for Social ScientistsorMTH 200 Calculus with Analytic Geometry

SpringCIS 101 Intro to Computer Information Systems ECO 212 Macroeconomics ENG 102 Composition MTH 225 Business Statistics Physical and Life Science course

Year 1

FallACC 101 Intro to Financial Accounting PSY 101 Intro to Psychology SPE 101 Fundamentals of Speech Communication Humanities and Fine Arts Physical and Life Science

SpringACC 102 Intro to Managerial Accounting ACC 213 Legal Environment of Business Humanities and Fine Arts Electives to reach minimum 60 credits*

Year 2

FallFINA 320 Principles of Finance MKTG 295 Principles of Marketing MKTG 350 Principles of Selling OMIS 338 Principles of Operations Management OMIS 351 Information Systems in Organizations UBUS 200 Passport Introduction

SpringMGMT 335 Managing Individuals, Teams and OrganizationsMGMT 346 Business Communication MKTG 325 Buyer Behavior MKTG 443 Marketing Research NIU Elective**

Year 3

FallMKTG ElectivesNIU Electives**

SpringMGMT 468 Strategic Management MKTG 99 Portfolio MKTG 495 Marketing Strategy MKTG ElectiveNIU Electives**UBUS 201 Passport Culmination

Year 4

*Harper electives depend on credits needed to reach a minimum of 60 or electives per degree can be used. **NIU electives depend on how many credits are transferred from Harper (or other schools attended).