nop global - brand advocacy experts

13
Hijacking Customer Journey The

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How do you get your brand in front of today's savvy customer? You cannot rely on the traditional consumer buying process in a time where the power of data is in the hands of the individual, so as a brand, how can you move your product ahead of the competition?

TRANSCRIPT

Page 1: NOP Global - Brand Advocacy Experts

HijackingCustomer

JourneyTh

e

Page 2: NOP Global - Brand Advocacy Experts

“Everything starts with the customer.”

Louis XIV

Page 3: NOP Global - Brand Advocacy Experts

TODAY, BUSINESS IS TOUGHER FOR ALL BUT A FEW BRANDS

Page 4: NOP Global - Brand Advocacy Experts

CUSTOMERS ARE MORE INTELLIGENT

Page 5: NOP Global - Brand Advocacy Experts

ACCESS TO INFORMATION IS NOW UNLIMITED

Page 6: NOP Global - Brand Advocacy Experts

POWER HAS BEEN TRANSFERRED TO CONSUMERS

Page 7: NOP Global - Brand Advocacy Experts

THE OLD DECISION MAKING PROCESS NO LONGER WORKS

Page 8: NOP Global - Brand Advocacy Experts

DECISION MAKING IS DONE BEFORE REACHING THE SHELF

Page 9: NOP Global - Brand Advocacy Experts

MOBILE SEARCH ENABLES POINT OF PURCHASE VALIDATION

Page 10: NOP Global - Brand Advocacy Experts

PRODUCT AVAILABILITY OK? THEN…

Page 11: NOP Global - Brand Advocacy Experts

HIJACK THE PROCESS USING BRAND ADVOCACY

AND YOU CAN MOVE THE GOALPOSTS IN YOUR FAVOUR

Page 12: NOP Global - Brand Advocacy Experts

LET US EXPLAIN HOW BRAND ADVOCACY CAN

DRIVE SALES FOR YOUR BUSINESS

Page 13: NOP Global - Brand Advocacy Experts

Brand Advocacy ExpertsField Marketing Specialists

To find out more about how we can help your brands, please contact us:

James Martin | Divisional [email protected] +44 (0) 7951 029065

Alan Holliday | Managing [email protected] +44 (0) 7770 915381