northwood university presentation

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Northwood University Visit October 14, 2009

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Presentation showcases real accounts managed by Agency Entourage and how we leverage online mediums to promote them.

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Page 1: Northwood University Presentation

Northwood University Visit October 14, 2009

Page 2: Northwood University Presentation

ABOUT ME

Principal of Agency Entourage

Graduated from Oklahoma Christian University with Corporate Media 2006

Corporate and agency experience

Page 3: Northwood University Presentation

WHO IS AGENCY ENTOURAGE?

Agency Entourage advances your online brand by managing your email marketing, blog communications and social marketing.

We create a focused online marketing plan

We implement your plan

We manage your ongoing communications

Page 4: Northwood University Presentation

SOME OF OUR CLIENTS

Page 5: Northwood University Presentation

EMAIL MARKETING

The average ROI for an email marketing campaign is $45 dollars for every $1 spent according to the DMA.

U.S. email marketing spendings were $6.1 billion in 2008;

88% of marketers choose email marketing as the most important form of marketing.

Page 6: Northwood University Presentation

MONETIZE EMAIL

Merch Campaign: Wormy Dog

Page 7: Northwood University Presentation

BLOG COMMUNICATIONS

Blogging grew 68% in 2008

346 million people worldwide read blogs

77% of active web users read blogs

184 million people say they’ve started a blog

Page 8: Northwood University Presentation

MONETIZE A BLOG

Amplify a digital voice: Solace Counseling

Page 9: Northwood University Presentation

SOCIAL MEDIA MARKETING

80% of companies are using LinkedIn to find their employees.

25% of search results for the World's Top 20 largest brands are links to user-generated content

34% of bloggers post opinions about brands.

78% of consumers trust peer recommendations

Page 10: Northwood University Presentation

MONETIZE SOCIAL

Integrated Promotion Campaign: Midtown Village

Page 11: Northwood University Presentation

iPhone

50 million people own a compatible Apple device

125,000 software developers are participating in the Apple iPhone Developer Program.

1.5 billion individual downloads were clocked on the App Store within the first year of its operation.

Page 12: Northwood University Presentation

MONETIZE iPHONE

Build a community: Best of Texas

Page 13: Northwood University Presentation

Questions?