Nu Skin Enterprises and Translation.com

integration & workflows

Case Study October 14th 2010

Company Information

•  Nu Skin Enterprises - Founded in 1984 •  Direct Sales Industry •  Premium Hair, Skin, and Nutritional

products.

Market Information

•  50 International Markets – Americas – Asia/So.Pacific – Europe

•  Majority of sites translated into at least one additional language – Nearly doubles the content of our sites

History of Content Management

•  Static •  Homegrown CMS •  Day CQ5

– Purchased in December 2008

Milestones

•  Complete Redesign in 9 months including environment and software installation. – Content Inventory – Creation of hundreds of content pages –  Implementation of Stateful applications – Services and workflows for content not owned

by CMS.

Milestones

•  Other Market Launches – Canada – Australia/New Zealand – Mexico/Latin America

Europe

•  Previous CMS – 6+ months to implement

•  Day CQ5 –  51 Sites –  25 Markets –  18 Languages –  63 Days! –  Complete with Web Analytics and Searchability

Other Stuff

•  More than just a Live Site Copy – Maintained inheritance from region heads – Ability to individualize content on a market by

market basis due to regulatory guidelines of foreign markets.

Solution

Translations.com

Basic Tools Used to Manage these Sites

•  Multi-Site Manager (Live Copy & Blueprints) –  Ability to create a site (called a Live Copy) based on another site (called a

Blueprint) –  Actively manage the relationships between the Blueprint and the Live Copy.

•  Language Manager (Language Copy) –  Control which content is visible in which country and how the various languages

are managed and kept synchronized. –  Associate workflow’s (Ex. automatically creates new pages in the language

branches)

•  Workflows –  Automate process steps according to business logic

Defined Relations for Market Sites

Primary and Shared Market Languages

Europe’s Flow Diagram

TDC Process Flow

Day Submitter

Day Poller & Importer

TDC Project Director

TDC TRP

Day Workflow

Q&A Project Director Workflows

Demonstration

Translation Workflow

Additional Workflows & Enhancements

•  Image Update Distribution –  Rollout just an image update from en_GB to the European English sites and

Language sites

•  Link Update Distribution –  Rollout just links from an en_GB page to the European English sites and

Language sites

•  Mass translate workflow –  Automate submissions of shared languages upon import of primary languages

•  Mass deactivate workflow –  Automate deactivation of European pages from region head

•  Mass delete workflow –  Automate deletion of European pages from region head

Demonstration

Code •  public void execute(WorkItem workItem, WorkflowSession workflowSession, String[] args) throws Exception { •  String projectShortCode = getProjectShortCode(args); •  try { •  Locale fromLocale = getFromLocale(workItem); •  Locale toLocale = getToLocale(workItem); •  Node sourceNode = getSourceNode(workflowSession, workItem); •  if (sourceNode != null) { •  TDCSerializedPage page = getSerializer().serializePagePropertiesForTranslation(sourceNode, fromLocale, toLocale);

•  String submissionName = sourceNode.getName() + "-" + System.currentTimeMillis(); •  getSubmitter().submit(projectShortCode, submissionName, page);

•  String targetNodePath = TDCPageSerializer.getToPath(sourceNode.getPath(), fromLocale, toLocale).substring(1); •  if (workflowSession.getSession().getRootNode().hasNode(targetNodePath)) { •  Node targetNode = workflowSession.getSession().getRootNode().getNode(targetNodePath); •  if (targetNode.getPrimaryNodeType().getName().equals("cq:Page")) { •  if (targetNode.hasNode("jcr:content")) { •  String targetPath = targetNode.getNode("jcr:content").getPath(); •  String sourcePath = sourceNode.getNode("jcr:content").getPath(); •  // remove language copy node •  targetNode.getNode("jcr:content").remove(); •  workflowSession.getSession().save(); •  // copy over english source node •  workflowSession.getSession().getWorkspace().copy(sourcePath, targetPath); •  workflowSession.getSession().save(); •  } •  } •  } •  } •  } catch (Exception e) { •  logger.error("Error executing TDC workflow step", e); •  throw e; •  } •  }

Q&A

Multi-Site Manager (Live Copy & Blueprints)

•  Sync Trigger (defines when the modifications on the Blueprint are propagated to the Live Copy)

–  Never –  On Rollout –  On Modification –  On Activation

•  Update Content –  modifications to the Blueprint will be propagated.

•  Notification –  user will be notified (if user has subscribed) when the modifications are propagated.

•  Associate Workflows