nudge me 2.0: socialcalm insights
DESCRIPTION
Current results/insights from 12-day pilot study to solve procrastination-induced stress using Facebook Events/Groups.TRANSCRIPT
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Nudge Me 2.0: Social Calm Insights
Solving Procrastination-Induced Stress in College Students
David NgoStanford [email protected]@dngoo
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18%
41%8%
32%
Results After 12 Day Pilot
Posts (46)
Comments/Encourage-ments (103)
Check-Ins (21)
Likes (80)
Summary of Activity:
[250 Actions] Taken By Students to Help Students
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Summary of Activity:
[300 Actions] Taken By Students to Help Students
18%
39%9%
35%
Results of 12 Day Pilot W. My Input
Posts (53)
Comments/Encourage-ments (116)
Check-Ins (26)
Likes (105)
+7
+13
+25
+5
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Summary of Resulted Activity:
[250 Actions] Taken By Students to Help Students (w/o my input)
[300 Actions] Taken By Students to Help Students (w/ my input)
[13 out of 33] Users used Nudge Me More
than [2X]
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What Users Were Supposed to Do
Step 1: Event
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What Users Were Supposed to Do
Step 2: Post
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What Users Were Supposed to Do
Step 3: Check-In
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What Users Actually Did: Shift2Status
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What Users Actually Did: Shift2Status
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What Users Actually Did: Status Shift
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Shift2Status Insight:
[Ability Increases]
[Network Becomes Limited ]
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Facebook Event Facebook Group
@mentioned friends
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HOTTER TRIGGERS
Group Chat
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HOTTER TRIGGERS
Email Notifications
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HOTTER TRIGGERS
Newsfeed
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HOTTER TRIGGERS
Groups
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Facebook Group Insight:
Target the 3 hottest locations:
UniLocation Universal location
Uni2Location Secondary Location
Home Page
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Primary advantage: Events
Homepage to Target Page: Multi-post
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Primary advantage: Events
Homepage to Target Page: Multi-post
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Primary advantage: GroupsFriends and non-friends in same group can view, comment & like
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Next Iteration: Combine both Advantages
Open-post: Group that allows multi-post to friends
& non-friends to view, comment & like